In Good Company with Nicolai Tangen - ASML CEO: EUV Technology, Microchips and Long-term Mindset

Episode Date: February 5, 2025

In this episode, Nicolai Tangen speaks with Christophe Fouquet, President and CEO of ASML - the company that makes the ultra-sophisticated machines needed to produce the world's most advance...d computer chips. They discuss ASML's groundbreaking technology, the future of semiconductors, geopolitical challenges in the industry, and Fouquet's approach to leadership at one of the world's most strategically important companies.In Good Company is hosted by Nicolai Tangen, CEO of Norges Bank Investment Management. New full episodes every Wednesday, and don't miss our Highlight episodes every Friday.The production team for this episode includes Isabelle Karlsson and PLAN-B's Niklas Figenschau Johansen, Sebastian Langvik-Hansen and PĂ¥l Huuse. Background research was conducted by Sara Arnesen.Watch the episode on YouTube: Norges Bank Investment Management - YouTubeWant to learn more about the fund? The fund | Norges Bank Investment Management (nbim.no)Follow Nicolai Tangen on LinkedIn: Nicolai Tangen | LinkedInFollow NBIM on LinkedIn: Norges Bank Investment Management: Administrator for bedriftsside | LinkedInFollow NBIM on Instagram: Explore Norges Bank Investment Management on Instagram Hosted on Acast. See acast.com/privacy for more information.

Transcript
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Starting point is 00:00:00 Hi everyone, I'm Nicolai Tangin, the CEO of the Norwegian Sovereign Wealth Fund. And today we are honored to welcome Kristoff Focke, the CEO of ASML. Now, ASML, it's the most important company many of you have never heard about. It produces the equipment that actually makes the computer chips. And it's basically the progress here, which drives and decides the speed of the progress in health, electrical vehicles, communication, weapons, pretty much everything we do. So I consider Christophe one of the most important people in the world just now. Warm welcome.
Starting point is 00:00:35 Thank you very much, Nicolas. It's a great pleasure to be with you today. I'm very much looking forward to a great discussion about this great industry. And we are very proud shareholders as well. We own 2.6% of the company, equivalent to $7 billion. So it's very important for us. Now, Christophe, if we kick off here, what do you actually produce? What we produce in ISML are lithography systems. Lithography system basically is a very important system in the entire semiconductor process because this is the system that is going to print the image of
Starting point is 00:01:27 the electronic circuit you want to get on a chip. So we are, if you want, printing whatever our customer wants to realize. So this is what we have been doing for the last 40 years, pretty much. Now you are the only EUV lithography printer in the world. Now in one minute, what is EUV? So EUV refers to the light, the type of light we are using basically on those lithography machines. EUV means Extradiate Travel Let, and this is a very, very short wavelength.
Starting point is 00:02:01 We're talking about 13.5 nanometers. You look at the very, very short wavelength. We're talking about 13.5 nanometers. You look at the very, very small wavelengths. And in lithography, the smaller the wavelengths, the smaller the feature you can print. So EUV is the light. And the reason why a lot of people talk about EUV is because being able to create that light in sufficient amount to industrialize a tool with it has been a challenge of many, many years. Why is it so difficult? What part of it is difficult? Well, it's two parts that are difficult. The first one is the light generation, what we call the source. You could see that if
Starting point is 00:02:38 you want as the light bulb you have in your house that create basically the energy you will need to expose basically a wafer and creating EUV light in high enough power has been a very very big headache for many people and for many many years. Even in SML we spent more than 20 years achieving basically 200 watt which was we sought the first threshold to make EUV economically viable. Now I'll tell you how we do that because it will also explain a bit the complexity. So in order to create EUV light today on the EUV machine we have to hit a tin droplet so it's a very very small droplet of material with a very high powerful CO2 laser. And when we hit that droplet basically with a very high powerful laser, electrons start to go
Starting point is 00:03:35 from one place to the other. And as they do so, you have the UV light creation. Now to give you an idea, we hit a droplet 50,000 times per second. And to be honest, I will simplify it a bit. We don't hit the droplet once. We hit it three times, 50,000 times per second. The first time to make the droplet bigger, the second time to make it look a bit like a gas, and the third one to really get the UV light out. And of course being able to create that technology, to be able to control that technology is a major major challenge. That's what ISML spent
Starting point is 00:04:16 about 20 years of R&D doing a few years ago. And you are pretty much the only, well you are the only company which does this in the world. Well yes, we are the only company who can do it I will say in a way that can be industrialized. You have a lot of of course research center that can create UV light but not in this amount and not I would say so systematically. And the other part... I read somewhere that your latest machine is the size, I mean it's not exactly pocket size, it's the size of a double-decker bus. That's right. And I saw somewhere that to transport this one machine you needed seven planes and 50 trucks. Yeah, it's all correct. And the size of the tool is related to the second biggest challenge we have on UV, which is the optic itself.
Starting point is 00:05:07 Because once you have the light, you need to be able to guide the light first to the reticle to take the image you want to print on the wafer, and then to the wafer to print it. And in order to do that, you need to work in vacuum. You need to develop very complex material. I won't share what they are for obvious reasons. And that's also something that together with Zeiss,
Starting point is 00:05:31 our partner this time, we also spent many, many years to bring together. So you could see EUV as a double challenge, the source and the optic. And the rest, you know, you could say is pretty much looking like a normal scanner. So you basically need this to make the chip smaller and smaller, which kind of brings us to Moore's Law. Could you explain Moore's Law? Well, I think you have many, many versions of Moore's Law. If you listen to people, and that's one of the reasons some people
Starting point is 00:06:05 tell you Moore's law is dead or has died already many years ago. The version of Moore's law I like is the one that said that you have to double the density of transistor on a chip every two years. That's a law that have been executed and is still being executed. It's something that logic customers are doing, companies like Intel, TSMC, Samsung. It's also a load that DRAM customers are following. That need to double the transistor density every two years need to double the transistor density every two years is key, basically to deliver performance, to deliver today AI, for example. We have AI today because we have gone far enough on Moore's law so that we have enough computing power to start to train the type of model
Starting point is 00:07:00 AI is looking at. How much longer can this development continue? Well, so here if you look at in fact that low recently this has in fact accelerated because AI has demanded even more. So if you look at AI, people who do AI they don't want to double the density of transistor every two years. Right now, they want to multiply it by a factor of 16 every two years. So this is a type of new law you're looking at when it comes to computing performance, high computing performance for AI. So you see, in fact, in this case case a strong acceleration of the performance need and demand.
Starting point is 00:07:49 So you know you could say it's getting of course maybe harder over time to get this density but so far people have been creative enough to keep going and I think we continue to see that. So the question when does it stop stop, I could say never. If I'm a bit less bullish, I will say it won't stop at least for another 20 years, and we'll see after that. But I think this is still a long-term enough view. So I think we believe that the level of creativity in this industry, far beyond just ISML, by
Starting point is 00:08:22 the way, is such that we will keep going for quite a long time. I'm sorry, just to get that straight, you think you can increase complexity by 16 times every two years for the next 20 years? Well, this is what our AI people want, right? This is what the AI company wants. Now, the problem with that today is that if we were to go on this path, cost is an issue. And as you know, of course, energy consumption is an issue. So that demand has to be, I would say, fulfilled through major innovation in our industry, major innovation in logic, you know, again, Intel, TSMC, Samsung, in memory. So you hear a lot about high bandwidth memory today, but also major innovation in our domain in lithography to continue to basically enable our customer to get that type of density. This is why you talked
Starting point is 00:09:22 about our latest equipment before, but this is why we continue basically to innovate and bring basically the ability to get more and more transistor per unit area with better lithography machine. How far into the future can you see? Well usually we have a good view of the next five years. I think I would say, you know, the five years coming, I would call it the plan. I think we have a pretty good idea of what could happen in the next 10 years, maybe 15 years, but then you start to look at scenarios.
Starting point is 00:09:59 So, you know, there is many options to get there. And after that, it's a bit more theoretical. But I would say when it comes to the next five to 15 years, there's quite some confidence that the continuation of Moore's law, the continuation of this industry is pretty strong with a lot of challenges, of course. But that's always been true. When we talk about two nanometer chips, how small is a two nanometer chip? You put it into perspective. Well, the chip itself is not too small, right?
Starting point is 00:10:33 The chip itself is still a few millimeter by a few millimeter. What's really, really small is the size of the transistor, right? Two nanometer is basically about two other times the size of a silicon atom, right? So you start basically to look at dimension that come close to atomic dimension. So this is extremely small. And it means that the way those transistors
Starting point is 00:10:59 are going to work is such that people start to count electrons as well. So we are getting as close as you can imagine to the limit of physics or at least the limit of physics as we learn them at school. And this is what makes this moment in this industry so exciting because this require of course new innovation. Now you spent I believe six billion dollars to develop this over a very long time frame, more than 15 years. Just how do you cultivate that type of long-term mindset? Yeah so we spend a bit more than that. But you know, what is defining, I think, I think, I think, I think, I think,
Starting point is 00:11:48 I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think,
Starting point is 00:11:56 I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think,
Starting point is 00:12:04 I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, I think, EUV, you know, if you go back 20 years ago, we looked at different options that could be used for lithography. We had EUV, we had e-beam, we had what people call still today nano-imprints, which consist in getting the reticle in contact to the weather. And each one of those options were very, very difficult. And we picked EUV not because it was the easiest one. In fact, EUV was less advanced most probably than E-beam or basically nano imprints.
Starting point is 00:12:39 But we picked EUV because we thought that this was the only technology that over time could scale to the point where we could provide the resolution, but also the productivity, meaning that we could also provide this at the right cost. And that's how it started. And we were convinced that the industry needed it, which I think has been proven since then. I mean, everyone is aware of the story of TSMC going to seven, five nanometer with UV, Intel not doing that, and what was the results of that. So we were convinced that the industry will need it.
Starting point is 00:13:17 And then we invested in that to the level we could afford it, which if you look back, you know, 20, 25 years ago, AsML was not a very rich company. In fact, we went as far as asking our customer to co-invest with us on the program. But we did it because we thought that this had to be fixed. And I can tell you that that was not easy. And for a long time, I think there was not even the guarantee that this would work. But there was, we thought, most probably an 80% change that this would work because we still understood the physics, we still understood the fundamentals.
Starting point is 00:13:57 And this is the reason why we went there. And that could sound strange to a lot of people because people could ask, well, did you have at least a good business plan? The answer at that time was no. We couldn't find a way to make the business plan look even reasonable because the challenge was such. But there was this belief that if we get it done, and if this allowed the industry to move forward, this would be good for the industry,
Starting point is 00:14:30 this would be of course good for us as a resource. And I think we truly believe in ASML that as long as we are contributing to extend this industry by one more node, as long as we extend basically more slow, then we generate a lot of value for everyone. I mean, the value chain here in this industry is really fascinating. So you talked about getting financing from your customers. They also took ownership stakes in you. Yeah, at some point they did.
Starting point is 00:15:00 How important has that been for the corporation? This was important for two reasons. The first one, maybe the most important part, it was showing also the commitment they had on the technology. So I think it was very important for us to have this alignment with the key players to know that EUV was important for them. And I think that their co-investment was the proof of that. And, you know, again, at a time where the ability for SML to invest in R&D was for sure less than it is today, this also gave us enough fund practically to accelerate the development of EUV. So I think this co-investment program most probably accelerated the whole EUV program by let's say, maybe
Starting point is 00:15:48 three to five years, which is significant. And again, we had partner, we had people that days after days, night after night, were working with us, we're together on the same trip to get EUV to work. And that's very important because if you're going to do something that difficult, you feel better if you're not alone, right? Absolutely. Talking of which, you also work very closely with Zeiss on the optics. Tell us about that relationship.
Starting point is 00:16:19 So this is a German optics company. Yeah. Well, so when Zeiss and ISML talk about the relationship, we say this, this relationship is is worse than a marriage, because we can never get divorced. Right? We have created a level of interdependency between the two companies, which which is extremely high. And the reason for that is we made the choice from the very beginning to focus on what we were good at. And Zeiss is extremely good on optic. They have become excellent over time. Of course, they have gone also through their learning for more
Starting point is 00:16:57 than 30 years. And their learning has allowed them to be able to do something like EUV or even INA today. While in parallel, we were doing the same learning basically on everything else that lithography has to provide. Why don't you merge? Well, because I think you need to want it. And I think this has never been the case. And there, you touch to culture, you touch to history, you touch to business model. And what we have learned over time is that even if you don't merge, you can develop model that I would say can become almost even maybe
Starting point is 00:17:40 more effective than if you were to merge. Because in the way we work, everyone does its own things with its own culture, its own mind. And I think this has been a strength, to be honest, over time. It's very good to have a partner that is also different from you and that therefore not only is able to work with you, but is always able to challenge also the way you do things. And I think that's part of the great relationship we have with ICE. Where do you see AI developing over the next few years? years. I mean, we're seeing, you know, XAI putting 10, like 100,000 GPUs to form Colossus,
Starting point is 00:18:33 just an incredible development just now. Yeah, so I think it's a very, very important question for this industry. And if I start with the end, I'm a true believer of AI, of what AI can do basically for, I would say for humanity. And the reason for that is if I look at what we have been doing in SML, we see many, many places where AI can help. The most important part, think is R&D at the end. I think the strongest potential value of AI is to be able to accelerate our learning cycle. So in some way accelerate R&D and improve our product. And all of that can be done because in the past few years, the amount of data we have been generating to develop our product, but also the amount of data we generate once our product are running at our customer is enormous.
Starting point is 00:19:33 So there is a huge untapped potential of making good use of this data, and AI can do that. But now what we also see is that to trust AI to do that, the models that are needed have to be even better than what we see today. So the number of parameters that model will have to use is going to grow very quickly, most probably also exponentially. So there is another law also there with AI. And that requires even more high computing power. So we will first see a huge demand of high computing power with more advanced
Starting point is 00:20:15 technology. So 3 nanometer, 2 nanometer, and we'll go to a angstrom type of node. All of that, I think we will find a lot of appetite from AI people to use it. So that's the first part. And this will, I would say, create huge opportunity. The second part is how are those opportunities going to play a rollout in the next few years? And I think that's the most difficult question. So we, a lot of us, I think, are very convinced about the huge potential AI has to offer
Starting point is 00:20:45 I think none of us know exactly at which speed This will come basically to the market if I may say because at some point of time AI has to be more than just You know an activity around the research and development this has to be translated into product Who's going to be the winner here? Well, I think at the end of the day, you know, I always believe that when it comes to model software, you will have a lot of people who can do that. I believe that the way you will design your hardware, the way you will architect basically the chips is very, very important. This is why a company like Nvidia, AMD, a few more, most probably moving forward, will
Starting point is 00:21:34 really fight for that because I think that product enables whatever algorithm people may think on top of that. And of course, those product can only exist if a company like TSMC, Intel, Samsung provide the technology to create a chip and those company can only do that if they continue to use our lithography tools. So you will have, I think, quite some winners and you cannot pick one because if you were
Starting point is 00:22:13 to take out any of those names, everyone lose. That's the beauty also of this ecosystem. We need each other. Right? Talking about which the superscalers are now designing their own chips. How good are these chips? I think they are very good. And I think they will get better over time. I think today the chips that are being used both
Starting point is 00:22:35 for memory or logic, we're not even necessarily designed for AI I think people have just taken the best chips available at the moment, which is GPUs and high bandwidth memory, for example. But I think both in logic and in memory, we will see major design change to optimize chips further for AI. I think this is most probably happening as we speak. I think that those chips are pretty good, but I think there is still major improvement possible. And this will also have an impact on the type of chips our own customer will manufacture.
Starting point is 00:23:22 So I think that's one of the very interesting things with AI, AI is changing the industry. You know, it's not that you only see new product, you see those product becoming the most important one for the industry. So for a long time, this was mobile, today it's AI. And it means that the roadmap of a lot of people, including our roadmap will shift
Starting point is 00:23:47 basically with the idea that we want to serve this new opportunity. But I think those chips are good but they will be a lot better in a few years from now. When I prepared for these podcasts I conferred with Chris Miller, who wrote the book The Chip Wars, and who is one of the leading experts in the world. He was just wondering, given how much of the development and R&D and so on in the world, which now depends on getting smaller and smaller chips, how do you feel about having this incredible weight on your shoulders? I think it's a huge responsibility. I think that's the first feeling you get because,
Starting point is 00:24:33 well, you said it in your introduction, we used to be this company no one knows about. I think this has changed quite a bit. I think we are today a company that a lot of people rely on basically in order to be able to create their product. I think that's a huge responsibility. This means for us that more than ever we have to continue to develop our product so that we never become the bottleneck to this industry. We need to make sure we can produce them in enough capacity, whatever the capacity would be needed, so that everyone can play, so we serve the market in a very fair way.
Starting point is 00:25:18 And this, of course, creates a lot of pride for every ISML employee. You know, I think if you are an engineer and you tell an engineer that what you do nowadays is at the core most probably of any major innovation moving forward, I think it's a lot of pride as well. So you have responsibility, you have pride. And I think this also put us in a place where I think we understand we have to play our
Starting point is 00:25:50 role. So I think this has changed a bit, I would say, the way ISML has been looking at the world. And I think you have seen our involvement as a result a lot more strong, a lot stronger than it used to be. Changing tax a bit, the geopolitical tensions that we have now between the US and China, what are the implications for you? Well, I think there are many, many implications because we went from a world where we were
Starting point is 00:26:27 looking at a very, very open collaborative world. I think the idea a few years ago was that we are going to do business everywhere. Everyone can work with everyone. And this has supported, I will say, the development of our industry quite significantly because every part became important. And we go from that view of the world to a view of the world where people more and more are looking at potentially decoupling things. This changed, of course, everything because the way this industry was designed, the way this industry has developed was based on the previous rules. It was based on a completely open market. It was based on the idea that you can basically use the revenue of less advanced products that you have developed a few years before to fund
Starting point is 00:27:30 the development of more advanced ones. So you have this balance which I think is a bit being put in question. So this requires quite some adjustment. And I think we see two main risks on that. The main one is cost. Because if you get less revenue, you have less ability to do R&D except if your costs increase. If you are limited in geographic area to produce things, cost could also go up. I think we are all very much aware that, for example,
Starting point is 00:28:09 that when it comes to build, to manufacture chips, the US, Europe are a lot more expensive than Asia. That's also most probably slowed down a bit, the innovation, because again, we used to have this very open ecosystem. And this may be also a question. So this makes things of course a bit more difficult or potentially a lot more difficult, depending on how far you push basically the decoupling model.
Starting point is 00:28:40 So it's very fundamental. Yeah, no, absolutely. How far behind is China here now? Well, I think, I think I've said that a few things a few times publicly, I think, and a few people have said that. So China doesn't have access to EUV and EUV is critical for advanced logic. I think this has been demonstrated in the Western world. I can go back again to the TSMC Intel story. EUV was introduced for R&D around 2016-17, started to go to production around 2018.
Starting point is 00:29:19 This means that China is at least, I would say, 10 years behind, and most probably a bit more because as we were looking back in 2016, 2017, they were already a couple of generations behind. So 10, 15 years is most probably, if you look at logic, where they stand. And it's very, very difficult to do advanced logic without EUV. You can, of course, make a few chips over time if you're transistor, but you cannot do it in volume. You cannot do it at a cost that is reasonable. You cannot do it in a way that is economically viable. Taiwan is in the middle of this whole value chain.
Starting point is 00:30:07 How risky is that? Well, I think that it's a very difficult question. I don't know to be honest, because you can speculate on that. You can only have an opinion. There's always a risk, of course, to have the supply chain concentrated in one place. I think no one can argue with that, but then I would say we present a similar risk for the market in this sense.
Starting point is 00:30:41 Guessing what's going to happen on geopolitics is difficult because anything happening with Taiwan will have major implication for the entire world, clearly. So I'm not one of the people who are very much looking at very bad scenario to Taiwan. I think those are very unlikely. But again, that's more of a personal opinion than anything else. I'm sure you have your own. But I think what is for sure certain is that the tension could raise over time.
Starting point is 00:31:17 And how fast do you think one can ramp up chip manufacturing in US, Japan, South Korea? Well, I think the manufacturing part is one thing. The R&D part is another thing. I think when you look at chips, you need to have R&D first. If you don't have R&D, meaning if you don't have somewhere, someone that provides you the next generation of chips. It's a matter of time, even if you have manufacturing, that you manufacture things that are not very relevant.
Starting point is 00:31:52 So I think the access to R&D is very, very important. And I truly believe that when it comes to advanced chips, you only can do those things if you have the history. It's a bit like the story I gave you about SMN and Zeiss. I think we can do EUV today because we have done everything before. We believe it's very hard for anyone to start from scratch and do EUV. I think it's the same for chips. I think the idea that someone could just create an R&D center and be able to do a 2 nanometer or 1.4 nanometer, I think is, from my point of view, extremely difficult if not impossible. And that's where you see those corporations, even for example, Japan, of course,
Starting point is 00:32:40 is looking at doing 2 nanometer logic, but this is using technology from IBM. You cannot just come out of the blue on those kind of things. If you don't have it, I think it takes a very, very long time. You have chip acts in various countries. You have it in the US. You got similar things in Japan, UK, EU, just really huge amounts of money. So how do you view this? Well, it's huge, but you know, the problem is, it all depends on the scale you're looking at.
Starting point is 00:33:21 And I think chipped acts, from my point of view, are good to motivate people to restart the engine or to do some initial investment. But I know I said it a few times already in this question, cost is very important for this industry. You need to get it right. And the problem with chippedaks is that they don't solve that. Chiptaks can help you to put a factory, to buy some tool, to get going for one node. But what's very important, that's the discussion we have with many governments,
Starting point is 00:34:00 is to also make sure that you create a condition where you can compete on cost and on flexibility. Because subsidies are usually something that do not last forever. And if over time you don't solve structurally competitive disadvantage you may have on cost or flexibility, the fact that you boost for a while the R&D or the construction of Newfab is in no way a guarantee of success for the future. So I think that's the part I think
Starting point is 00:34:33 that is very important to understand. This industry is very competitive, very sensitive to cost. Cheap tax I think have helped to recreate a bit some activity and some interest and give a chance again for some country to restart in semiconductor. But all those countries will have to make sure that they become competitive. And I think that's a very, that's most of the more difficult part. Oh, the 50 largest technology companies in the world, only four are in Europe. So a naive question here, why is that? Well, I think it's a very tough question in Europe. And if you knew the amount of time we spend having this exact same discussion.
Starting point is 00:35:24 But I already touched on some of that. I talked about flexibility. I talked about cost. This is very important. I think access to capital is also very, very critical. You need to be able to invest. I think today, access to capital is a lot stronger in the US than it is in Europe. I think you know that very well, right? But a lot even of the capital usually being used to invest in Europe come from the US. So that's something people underestimate. That's very important. Access to resources, to electricity, power, the price of the power, all of that are very, very important things.
Starting point is 00:36:07 And you see a lot of those debates happening today in Europe. These are discussion we're having, of course, with our government. We made a decision to extend ourselves in the Netherlands because that makes sense for us. But we only can do that if we have the infrastructure, if we have the energy, if we have all those things. So the reason why you have less company in Europe than maybe other places of the world is because those things today are just more difficult. And you know,
Starting point is 00:36:38 Mario Draghi just published a report in Europe, which I think described that very, very nicely. published a report in Europe, which I think described that very, very nicely. And now what's important is to have the political will to reinvest in the future and basically create opportunity. I think that's very, very important. And are we going to see this? Well, I think it's almost, you know, a matter of life or death at some point, because what if you never see it? Yeah, so what is left in a few years from now?
Starting point is 00:37:11 So I think you see more and more people talking about this in more and more countries because I think it's a will for the people to really be able to have those interesting company, those interesting jobs. I was talking about SML, I was telling you about the pride of our employee. Any educated person in Europe wants to have a chance to work in a great company. Yeah, but it's fine to talk, but are things happening? I think they are happening. I think we could easily agree they are too slow. I think that the dialogue between politics and industrial
Starting point is 00:37:53 is most probably increasing in Europe. The challenge most probably will be to make sure we bring the entire population on board because those topics are not always easy to explain and these are not the topics that maybe are the easiest for politicians to pursue to get elected. Now, Welthoven is a small town of 45,000 people on the Dutch-Belgian border. It's not the obvious place for one of the most important companies in the world to be situated. How come you ended up there?
Starting point is 00:38:30 Well, I think we used to have a bigger brother called Philips. You know that Philips used to be an extremely successful company. Philips, back 40, 50 years ago, a lot of basically startup. And a lot of those startups became significant companies. So ISML is one of them. I think, you know, ISM International is another one, right? So we come from the same roots in some way. And Philips also had developed this culture of innovation. So,
Starting point is 00:39:08 you know, SML is sitting in an area that we call the brand port. And the brand port is still a very lively area in Europe when it comes to innovation. I think that's still built on the old concept of Philips. So that's why we are here. And I think over time, you know, we have developed a very strong ecosystem. We talk a lot about, you know, I see, we talked a bit about Zeiss, but our supply chain is critical, of course, you know, we talked about the optic, but mechatronics is very important and all of that is also done in Europe, in Netherlands, in Germany. So there's a lot of critical companies that are also contributing to our success. Of course, they are a lot less known than ISML so they are still a bit obscure
Starting point is 00:39:59 most probably but they have been growing with, with asmls. I think the whole supply chain around the, you know, Valdavan even in Valdavan or Eindhoven, which is the bigger city on the side are very critical. How would you describe the corporate culture at asml? I think, people usually say first about ASML is that this is a non-political organization, meaning that people don't do things basically in order to gain credit for themselves. They do things for the good of the company.
Starting point is 00:40:46 And I think that's something that is very, very strong. And this create both a style of management, but also a style of interaction between people. So I'll give you an example, our employees feel very natural to challenge us on anything. I'm the CEO of the company. It doesn't mean that people don't argue with me. No, when we engage on any topic, technical, non-technical,
Starting point is 00:41:17 there will be a debate because there is this belief that the debate has to take place to really create and bring the best possible decision. So that's a bit of an SML. And that culture has been very, very solid for many, many years. Of course, we've been growing, so we also have to make sure that this culture doesn't go against, you know, inclusion of the people joining us. So it's sometimes a bit also rough. People thought in the past this was a bit rough.
Starting point is 00:41:51 But the very high focus on doing what is right for our customer and therefore for the company I think is at the core of IcML. And as a result you see a very open, very lively company. It still feels like a family company also. It's pretty big nowadays, of course. We have 44,000 people, so you could say it's pretty big. But the way I know my colleagues, the way I know the leadership, we still feel this is not a very big team. And that's very interesting. So we have kept, I would say, the essential of the DNA while, of course, finding ways to scale to the size we have today.
Starting point is 00:42:36 In your mind, what's the key to good leadership? I think, you know, it's humbleness. I would say that's the first word that comes to mind. I think you have to remember that you are serving a bigger cause. I think it's very, very important. You need to be authentic. People have to see you for what you are. I think there should be no artificial discussion or there
Starting point is 00:43:06 should be no attempt to try to please people or to convince people. I think you have to be very authentic. You have to be direct. I think you have to stay on content. You know, sometime when people get to bigger hole, they sometimes believe that everything can be solved by processes. I think processes are very important to make things happen at scale. But content is essential, especially in this industry. You need to know basically what is happening so that you can anticipate what could happen next. You need to be strategic, so you have to be able basically to dream.
Starting point is 00:43:56 I think being able to dream is very, very important for leaders. And at the same time, you have to be able to explain that dream in a very simple way, very clear way so that people can translate it into things they can execute on. So you see, there's a lot of things and I don't know in which order I brought them to you, but that's... Let's do two of them. How do you stay on content?
Starting point is 00:44:21 Well, that's easy because I don't know how to do it differently. So, for me, if I don't have content discussion with my engineer, my operation people, my sales people, my customer, my supplier, I feel I do something wrong because I feel that I lose the connection to what is essential. You know, I often tell the people in SML, if our customer trusts us, if we do the right product for them because we understand them, because we listen to them, I think the rest will be fine. We have to manage the company in a very good way, but we will be fine. In fact, we'll be more than fine. But those two things, customer trust,
Starting point is 00:45:10 having the right product, that's content. You don't have that if you don't have content. And therefore for me, if I don't have access to this information for a bit, I will very quickly feel that I'm mostly not leading the company in the right way. Why is storytelling important? Storytelling is important because you need to be able to explain to people why things
Starting point is 00:45:37 are important. The only way to do that is to simplify. I could tell you EUV is very complex.. I could tell you EUV is very complex. I prefer to tell you EUV is very simple. You asked me to explain EUV in one minute. I think that's the right question, because you need to be able to explain what you do. And if it takes you too many words to do that,
Starting point is 00:46:03 then you don't explain it ever. So I think it's very important to, to the story setting is very important. The simplification, the clarity around what you do, I think is very important. Where did you learn it? I think you learn it over time. You see people doing that. You also see the effect of having a simple story versus a complicated story. And I think you need to have affinity for it.
Starting point is 00:46:27 I think that there's part of it which is your own character. I think, you know, there are things that most probably you are born with, I will say, and that's helpful. But I think if you pay attention to it, and I invite usually my employee to do that, if you pay attention on how far you will go if you give a simple story and people understand it, if you can make your case, I think making your case is a very important thing. I always say you cannot convince people. You have to give them the elements so they convince themselves because it's a lot more
Starting point is 00:47:02 powerful. But if you practice that, I think you realize that this is powerful and maybe over time you get better at it. But this for me is very, very important. What is driving you personally? I think, you know, if you are to go really deep psychologically. I think solving problem, I think, you know, I always say, if I look at the different job I had in my career, I think they have this, they have a few common points. Solving problem is one of them.
Starting point is 00:47:40 So if you're an engineer, you know, you have a problem, you look at data, and then you come to a solution. I think the same is still true if you're a CEO. Of course, the problem is a bit different. You look at the problem is mostly what does this industry need in the next five years? Second problem is how do we make it happen? Third problem is how do we fund it, et cetera, et cetera. But these are still problems you have to solve. And I think you have to make the problem again simple so that you can have a solution. If you think the problem is complex, you will never solve it. That's the way it
Starting point is 00:48:16 works. So solving problems drives me. I think the contact with people is a major driver. I feel blessed in this industry. I mean, everyone you meet is just inspiring. I mean, you go have a talk, a dinner, or a meeting with anyone in the semiconductor industry, it's just a blast because people have great experience. They are pretty humble. I think they share this need to bring something positive and again maybe this need to solve problems together. And I think the connection to people has been always a very, very, very motivating factor in my career. It's still today and you know, the last thing I would say is I enjoy what I do very much.
Starting point is 00:49:06 So I take really great pleasure in doing what I do in SML. And, you know, this is true today, but it's been true for the last 25 years in this century. There's not been one boring day. Good for you. So, Christoph, if you were to go a bit deep, why do you work so hard? Is it a particular person you want to prove wrong? Or does it come back to some type of inferiority complex that we all had when we were younger? Or what do you think? There is a time in your career, I think you have to be honest. The first part of your career is about proving yourself.
Starting point is 00:49:43 I think I truly believe that. And I truly believe that because I still remember the day I felt I was done with that. There was a day I say, okay, I think I've proven what I wanted to prove to myself, maybe to my friends, my family. And then you look forward and say, okay, what's next? And I think what's next after that is, okay, what can I do to help? And, you know, where is the place where I can do something that matters, that can really help? And, you know, when I became the CEO of SML, when people asked me to become the CEO of SML, this was one of the two questions I really had. The question was really, if I'm going to do that, can I really bring something?
Starting point is 00:50:33 This company is great. We had Peter and Martin before. They have done something extraordinary, even intimidating for most people. If I do it, am I going to do something that could be really good? And it was very important for me to be able to answer yes to that question in all honesty, very fundamentally. I think for me that when you don't have to prove anything anymore, I think it's very liberating. So I wish everyone that this come as early as possible in their career. And then you have more space basically to really think about what can I do to be useful
Starting point is 00:51:08 or what can I do to help. Tell me about the day where you felt you had no more to prove. Well, it was, you know, I always wanted to either run my company or run what I would call a company within a company. And this happened in ISML, in fact, when I took one of the product units, this was the application product unit, which was a very new unit. I'm looking back now, 2011 or 12, I forgot exactly.
Starting point is 00:51:38 So more than 10 years ago. And this was really what I wanted. I never wanted to become CEO. I never wanted to be part of a board of management. I wanted to do that. And then I had it. I did it. It went well. And then after that, most probably I was more free than ever. And I think in many ways this is most probably what also allowed me to come to where I am today.
Starting point is 00:52:06 How do you relax? Well, I don't get stressed. So that's the best way to relax is, you know, I was just explaining to one of my employees today that, you know, stress is not a good friend. So I am, you know, it's I don't know if this is surprising or not, but I don't feel stressed even being an ASMR CEO. So that's one thing. And when I want to do something that I really like, I like to go to the opera, that's one
Starting point is 00:52:39 thing I like. I like music a lot. So I put, it's nice things with technology nowadays, you put the airport and you can be in your world with your music. I like to do that a lot. I like to sport when I have a time. I love to be with my family, with the kids, because you know, what is nice with children is they force you to forget everything. Simple things, I would say very, very simple things. Simple things I would say very very simple things. I find them very healthy and By having them all the time for me. I think You know, it never bring me to to to a place where I feel stress
Starting point is 00:53:20 How do you make sure you don't get stressed is it genetic or is it something you have trained? I think most probably something I have trained because Well, I don't I would not say my parents were not stressed so I think most really something I have trained maybe also as a reaction to that but I like you know when I need to think when I need to decide I like to feel that I'm calm I feel that usually it's a much better state of mind basically to make decisions. So I think it's practice. Some people do yoga or things like that to reach that. I don't do that, but that's more in a...
Starting point is 00:53:55 And notice breathing is very important. The way you breathe in life is very important. I always tell people when you're going to make a big presentation, you have to watch the way you are going to breathe for the first 30 seconds. Because if you breathe too fast, your presentation will go wrong very quickly. So you have little things like that. But I think it's practice most probably. When do you go to bed?
Starting point is 00:54:21 And when do you wake up? Well, that depends entirely. I would say in normal day, meaning when I'm at home, I would say I'll sleep seven hours, maybe six, seven hours. When I travel, that can go down to three, four hours and that doesn't disturb me. So, you know, the energy level, my energy level is usually pretty high and I need to rest, you know, usually short time. So sometimes I can fall asleep in a car,
Starting point is 00:55:00 it's happened very often between meetings and 10 minutes can get me back to the max energy level. So, you know, it's one of the challenges I think with this life. I think physically you have to be able to take it, but you don't have a rhythm. You have to learn to live without, you know, a rhythm because if you want to have a rhythm, I think it's completely there. So you have to learn how to sleep in the plane, sleep in the car, all those things are important. Where does energy come from, you think? I think it comes to what I said before.
Starting point is 00:55:32 I mean, you know, doing what I do today is an unbelievable privilege. I mean, being the CEO of ISML is, you know, there's so many good, interesting, exciting things happening every day that the energy just flow, you know, it's like coming from all parts. I told you about the people I meet, I mean, every time I go see customers, suppliers, the discussion we have are so, so deep, right? So exciting. I mean, we talk about so exciting stuff. I mean, you know, when you grow as an engineer, you know, I study science, right? And you walk in a company
Starting point is 00:56:14 that pretty much allow you to do any of your dream as long as they become a product someone can use in a factory. I mean, you know, did we dream about anything different when we are engineer? I don't think so. So that gives you a lot of energy. What do you read? I like to read the literature, you know, novels, because I like to kind of move away. So if I have free time, I'm not going to read business book. I don't like business book. Sorry for anyone writing them, but I don't find this inspiring at all. I like novels. I like people that create and that's what you see in novels, right? People who...
Starting point is 00:57:00 Has there been a novel which has been particularly important for you? Well, there's a French writer like very much. It's called Camus. I don't know if you know him. He wrote a book. It's called The Stranger. He has a lot of very good books. I like also André Malraux. So they are contemporary writers. I like the style. I like the modernity of it and also the creativity. So it's very interesting. It's both creative, but not in a very obvious way, like maybe older literature.
Starting point is 00:57:31 I like history book or so I like to read a lot biography because you learn about people life, which sometimes can be also very inspiring. So that's typically the kind of things I will read. Last question. What advice do you have for young people? Well, I think, you know, is find something you really like, you know, I think don't think too much about your career.
Starting point is 00:58:00 I see too many young people who come to see me and they want to be CEO and they ask me how do we become CEO. And I try to explain them in the nicest possible way that this is almost an observed question. This is not the right question. The right question is what am I going to do tomorrow that really gets me excited, that really brings the best out of me. Because if you go and do that every day, yeah, there may be a chance you become CEO,
Starting point is 00:58:30 most probably a bigger chance that you don't, but you will equally end up doing something that brings you joy, energy, and most probably also bring that to the people around you. So I think it's very important to enjoy the moment but really find something you like. I think it's even start when you study, you have to study something you like. Of course, I will advise them to take a look at this industry
Starting point is 00:58:57 because I think this is a great place, but I also don't know everything. So I will not limit it to that. But I think it's very, very important for them to not think too much. I think it's one problem when society gets so smart over time, right? People think too much. I think you have to be able to enjoy the moment, even if you are very, very smart. Well, Christophe, it's very clear that you are enjoying your job as CEO of ASML.
Starting point is 00:59:28 Incredibly important job. And so please, on behalf of all of us, keep shrinking those chips so that the world can continue to move forward. We'll do our best. Wonderful. Big thank you. Thank you very much, Nicolaj.

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