Lex Fridman Podcast - #436 – Ivanka Trump: Politics, Family, Real Estate, Fashion, Music, and Life
Episode Date: July 2, 2024Ivanka Trump is a businesswoman, real estate developer, and former senior advisor to the President of the United States. Please support this podcast by checking out our sponsors: - Cloaked: https://cl...oaked.com/lex and use code LexPod to get 25% off - Shopify: https://shopify.com/lex to get $1 per month trial - NetSuite: http://netsuite.com/lex to get free product tour - Eight Sleep: https://eightsleep.com/lex to get $350 off - ExpressVPN: https://expressvpn.com/lexpod to get 3 months free Transcript: https://lexfridman.com/ivanka-trump-transcript EPISODE LINKS: Ivanka's Instagram: https://instagram.com/ivankatrump Ivanka's X: https://x.com/IvankaTrump Ivanka's Facebook: https://facebook.com/IvankaTrump Ivanka's books: Women Who Work: https://amzn.to/45yHAgj The Trump Card: https://amzn.to/3xB22jS PODCAST INFO: Podcast website: https://lexfridman.com/podcast Apple Podcasts: https://apple.co/2lwqZIr Spotify: https://spoti.fi/2nEwCF8 RSS: https://lexfridman.com/feed/podcast/ YouTube Full Episodes: https://youtube.com/lexfridman YouTube Clips: https://youtube.com/lexclips SUPPORT & CONNECT: - Check out the sponsors above, it's the best way to support this podcast - Support on Patreon: https://www.patreon.com/lexfridman - Twitter: https://twitter.com/lexfridman - Instagram: https://www.instagram.com/lexfridman - LinkedIn: https://www.linkedin.com/in/lexfridman - Facebook: https://www.facebook.com/lexfridman - Medium: https://medium.com/@lexfridman OUTLINE: Here's the timestamps for the episode. On some podcast players you should be able to click the timestamp to jump to that time. (00:00) - Introduction (10:17) - Architecture (22:32) - Modern architecture (30:05) - Philosophy of design (38:21) - Lessons from mother (1:01:27) - Lessons from father (1:09:59) - Fashion (1:20:54) - Hotel design (1:32:04) - Self-doubt (1:34:27) - Intuition (1:37:37) - The Apprentice (1:42:11) - Michael Jackson (1:43:46) - Nature (1:48:40) - Surfing (1:50:51) - Donald Trump (2:05:13) - Politics (2:21:25) - Work-life balance (2:27:53) - Parenting (2:42:59) - 2024 presidential campaign (2:46:37) - Dolly Parton (2:48:22) - Adele (2:48:51) - Alice Johnson (2:54:16) - Stevie Ray Vaughan (2:57:01) - Aretha Franklin (2:58:11) - Freddie Mercury (2:59:16) - Jiu jitsu (3:06:21) - Bucket list (3:10:50) - Hope
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The following is a conversation with Ivanka Trump, businesswoman, real estate developer,
and former senior advisor to the President of the United States.
I've gotten to know Ivanka well over the past two years. We've become good friends,
handing it off right away over our mutual love of reading, especially philosophical writings from
Marcus Aurelius, Joseph Campbell, Alan Watts, Victor Frankl, and so on.
She is a truly kind, compassionate,
and thoughtful human being.
In the past, people have attacked her, in my view,
to get indirectly at her dad, Donald Trump,
as part of a dirty game of politics and clickbait journalism.
These attacks obscured many projects and efforts,
often bipartisan, that she helped get done.
And they obscured the truth of who she is as a human being.
Through all that, she never returned the attacks with anything but kindness,
and always walked through the fire of it all with grace.
For this, and much more, she is an
inspiration and I'm honored to be able to call her a friend. Oh and for those
living in the United States, happy upcoming 4th of July. It's both an
anniversary of this country's declaration of independence and an anniversary of my immigrating here to the U S I am forever grateful for this
amazing country, for this amazing life, for all of you who have given the chance
to a silly kid like me from the bottom of my heart.
Thank you.
I love you all. And now a quick few second mention of my heart. Thank you. I love you all. 8 Sleep for naps and ExpressVPN 4 Privacy and security on the interwebs
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It's really nice.
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And now, dear friends, here's Ivanka Trump.
You said that ever since you were young, you wanted to be a builder.
That you loved the idea of designing beautiful city skylines, especially
in New York City. I love the New York City skyline. So describe the origins of that love
of building.
You know, I think there's both an incredible confidence and a total insecurity that comes
with youth. So I remember at 15, I would look out over the city skyline from my bedroom window in New
York and imagine where I could contribute and add value in a way that I look back on and completely
laugh at how confident I was. But I've known since some of my earliest memories, it's something I've
wanted to do. And I think I fundamentally, I love art, I love expressions of beauty in so many different forms.
With architecture, there's the tangible.
And I think that marriage of function and something that exists beyond yourself is very
compelling.
I also grew up in a family where my mother was
in the real estate business working alongside my father.
My father was in the business and I saw the joy
that it brought to them.
So I think I had these natural positive associations.
They used to send me as a little girl,
renderings of projects they were about to embark on
with notes asking if I would hurry up and finish
school so I could come join them.
So I had these positive associations, but it came from something within myself.
I think that as I got older and as I got involved in real estate, I realized that it was so
multidisciplinary.
You have, of course, the design, but you also have engineering, the brass tacks of construction.
There's time management, there's project planning, just the duration of time to complete
one of these iconic structures.
It's enormous.
You can contribute a decade of your life to one project.
So while you have to think big picture, it means you really have to care deeply about
the details because you live
with them. So it allowed me to flex a lot of areas of interest.
I love that confidence of youth.
It's funny because we're all so insecure, right? In the most basic interactions, but
yet our ambitions are so unbridled in a way that kind of like makes you blush as an adult.
And I think it's fun
It's fun to like tap into that energy. Yeah where everything is possible
I think some of the the greatest builders I've ever met
Kind of always have that little flame of everything is possible still burning. That is a silly notion from youth, but it's not so silly
You know, everybody tells you something is impossible
but if you continue believing that it's possible
and have that sort of naive notion that you can do it,
even if it's exceptionally difficult,
that naive notion turns into some of the greatest projects
ever done.
100%.
Going out to space or building a new company
where, like everybody said, it's impossible,
taking on that gigantic company and disrupting them
and revolutionizing how stuff is done
or doing huge building projects where, like you said,
so many people are involved in making that happen.
We get conditioned out of that feeling.
Yeah.
We start to become insecure
and we start to rely on the input or validation of others
and it takes us away from that sort of core drive
and ambition.
So it's fun to reflect on that and also to smile, right?
Because whether you can execute or not, time will tell.
But yeah, no, that was very much my childhood.
Yeah, of course it's important to also have the humility.
Once you get humbled and realize
that it's actually a lot of work to build.
I still am amazed just looking at big buildings,
big bridges that human beings are able to get together
and build those things.
That's one of my favorite things about architecture
is just like, wow.
It's a manifestation of the fact that humans can collaborate
and do something epic much bigger than themselves.
And it's like a statue that represents that
and it can be there for a long time.
I think in some ways you look out
at different city skylines and it's almost like
a visual depiction of ambition realized, right? It's a testament to somebody's
dream to not somebody, a whole ensemble of people's dreams and visions and triumphs,
and in some cases failures if the projects weren't properly executed. So you look at
these skylines and it's a testament to that.
I actually heard once architecture described as
frozen music that really resonated with me.
I love thinking about a city skyline
as an ensemble of dreams realized.
Yeah. I remember the first time I went to Dubai,
and I was watching them dredging out and creating these man-made
islands.
And I remember somebody once saying to me, they're an architect, an architect actually
who collaborated with us on our tower in Chicago.
He said that the only thing that limited what an architect could do in that area was gravity
and imagination.
So it's, you know. limited what an architect could do in that area was gravity and imagination.
So it's, it's, you know,
Yeah, but gravity is a tricky one to work against. And that's where civil engineers, one of my favorite things they used to build bridges in high school
for physics classes. You have to build bridges and you compete on how much weight
they can carry relative to their own weight. You study how good it is by
finding its breaking point.
That was a deep appreciation for me on a miniature scale of, on a large scale, what people are able
to do with civil engineering. Gravity is a tricky one to fight against.
It definitely is. And bridges, I mean, some of the iconic designs in our country are incredible
bridges. So if we think of Skylines as ensembles of dreams realized, you spent quite a bit of
time in New York.
What do you love about and what do you think about the New York City skyline?
What's a good picture?
We're looking here at a few.
I mean, looking over the water.
Well, I think the water is an unbelievable feature of the New York skyline.
As you see the island on approach,
and oftentimes you'll see like in these images,
you'll see these towers reflecting off of the water surface.
So I think there's something very beautiful and unique about that.
When I look at New York,
I see this unbelievable sort of tapestry of different
types of architecture. So you have the Gothic form as represented by buildings like the Woolworth
Building, or you'll have Art Deco as represented by buildings like 40 Wall Street, or the Chrysler
Building, or Rockefeller Center. And then you'll have these unbelievable super modern examples or modernist examples
like Leverhouse and Seagram's house. So you have all of these different styles.
And I think to build in New York, you're really building the best of the best.
So nobody's giving New York their sort of second rate work.
And especially when a lot of those buildings were built,
there was this incredible competition happening between New York and Chicago for dominance of
the sky and for who could create the greatest skyline, this race to the sky when skyscrapers
were first being built starting in Chicago and then New York, surpassing that in terms of height,
at least, with the Empire State Building.
So I love sort of contextualizing the skylines as well
and thinking back to when different components
that are so iconic were added and the context
in which they came into being.
I gotta ask you about this.
There's a pretty cool page
that I've been following on X, Architecture and Tradition,
and they celebrate sort of traditional schools
of architecture.
And you mentioned Gothic, the tapestry.
This is in Chicago, the Tribune Tower in Chicago.
So what do you think about that?
Sort of the old and the new mixed together.
Do you like Gothic?
I think it's hard to look at something like the Tribune Tower and not be completely in awe.
Like this is an unbelievable building. Look at those buttresses and you've got gargoyles
hanging off of it. And you know, this style was reminiscent of the cathedrals of Europe,
which was very kind of in vogue in like the 1920s here in America. Actually,
I mentioned the Woolworth Tower before. The Woolworth Tower was actually referred to as
the Cathedral of Commerce because it also was in that Gothic style. So this was built maybe a
decade before the Tribune Building.
But the Tribune Building to me is almost not replicable.
It personally really resonates with me because one of the first projects I ever worked on
was building Trump Chicago, which was this beautiful, elegant, super modern, all glass
skyscraper right across the way.
So it was right across the river. So I would look out the windows as it was under construction
or be standing quite literally on rebar of the building
looking out at the Tribune and incredibly inspired.
And now the reflective glass of the building reflects back
not only the river, but also the Tribune building
and other buildings on Michigan Avenue.
Do you like it when the glass, the reflective properties
of the glass is part of the architecture?
I think it depends.
They have super reflective glass that sometimes doesn't work.
It's distracting.
I think it's one component of sort of a composition
that comes together.
I think in this case, the glass on Antrim Chicago is very beautiful.
It was designed by Adrian Smith of Skidmore, Owings & Merrill, a major architecture firm
who actually did the Burj Khalifa in Dubai, which is I think like an awe-inspiring example
of modern architecture.
But glass is tricky.
You have to get the shade, right?
Some glass has a lot of iron in it and gets super green.
And that's a choice.
And sometimes you have more blue properties,
blue silver like you see here.
But it's part of the character.
How do you know what it's actually going to look like
when it's done?
Like, is it possible to imagine that?
Because it feels like there's so many variables.
I think so.
I think if you have a vivid imagination, if you sit with it, and then if you also go
beyond the rendering, right?
You have to live with the materials.
So you don't build a 92-story building glass curtain wall and not deeply examine
the actual curtain wall before purchasing it. So you have to spend a lot
of time with the actual materials, not just the beautiful sort of artistic
renderings, which can be incredibly misleading. The goal is actually that the
the end result is much, much more compelling than
what the architect or artist rendered, but oftentimes that's very much not the case.
Sometimes also you mention context, sometimes I'll see renderings of buildings. I'm like,
wait, what about the building right to the left of it that's blocking 80% of its views. You know, architects, they'll remove things
that are inconvenient.
So you have to be rooted in reality.
Reality, exactly.
And I love the notion of living with the materials
in contrast to living in the imagined world of the drawings.
So both are probably important
because you have to dream the thing
into existence, but you also have to be rooted in what things are actually going to look like in
the context of everything else. One of the underlying principles of the page I just mentioned,
and I hear folks mention this a lot, is that modern architecture is kind of boring, that it
lacks soul and beauty. And you just spoke with admiration for both modern
and for Gothic for older architecture.
So do you think there's truth
that modern architecture is boring?
I'm living in Miami currently.
So I see a lot of super uninspired glass boxes
on the waterfront, but I think exceptional things shouldn't be the norm.
They're typically rare.
I think in modern architecture, you find an abundance of amazing examples of super compelling
and innovative building designs.
I mean, I mentioned the Burj Khalifa.
It is awe-inspiring.
This is an unbelievably striking example of modern architecture.
You look at some older examples, the Sydney Opera House.
So I think there's unbelievable...
There you go.
I mean, it's like a needle in the sky.
Yeah, reaching out to the stars.
It's huge.
And in the context of a city where there's a lot of height.
So it's unbelievable.
But I think one of the things that's probably
exciting me the most about architecture right now
is the innovation that's happening within it.
There's example of robotic fabrication.
There's 3D printing.
Your friend, and who you introduced me to not too long ago,
Neri Oxman, what she's doing at the intersection of biology and technology
and thinking about how to create more sustainable development practices, quite
literally trying to create materials that will biodegrade back into the earth. I
think there's something really cool happening now with the rediscovery of ancient building techniques.
So you have self-healing concrete that was used by the Romans, an art and a
practice of using volcanic ash and lime that's now being rediscovered and is
more critical than ever as we think about how much of our infrastructure relies on concrete
and how much of that is failing on the most basic level.
So I think actually it's a really, really exciting time for innovation in architecture.
And I think there are some incredible examples of modern design that are really exciting. But generally, I think Roosevelt said that
comparison is the thief of joy.
So it's hard, you know, you look at the Tribune building,
you look at some of these iconic structures.
One of the buildings I'm most proud to have worked on
was the historical post office building in Washington DC.
You look at a building like that
and it feels like it has no equal.
Also there's a psychological element where people tend to want to complain about the new
and celebrate the old. Oh, it's like the history of time. So there's just people are always kind
of skeptical and concerned about change. And it's true that there's a lot of stuff that's new,
that's not good, it's not going to last, it's true that there's a lot of stuff that's new that's not good, that's not gonna last,
it's not gonna stand the test of time,
but some things will.
And there's, just like in modern art,
and modern music, there's going to be artists
that stand the test of time.
And we'll later look back and celebrate them.
Those are the good times.
When you just step back,
what do you love about architecture?
Is it the beauty, is it the function? When you just step back, what do you love about architecture?
Is it the beauty, is it the function?
I'm most emotionally drawn, obviously, to the beauty,
but I think as somebody who's built things,
I really believe that the form has to follow the function.
Like, there's nothing uglier than a space
that is ill-conceived,
that otherwise it's decoration.
I think that after that initial reaction to seeing something
that's aesthetically really pleasing to me when I look at a building or a project,
I love thinking about how it's being used.
So having been able to build so many things in my career and worked on so many incredible projects,
I mean, it's really, really rewarding after the fact to have somebody come up to you and
tell you that they got engaged in the lobby of your building,
or they got married in the ballroom and share with you some of those experiences. So to me,
that's equally as beautiful, the use cases for these unbelievable projects. But I think it's all of it. I love that you've got the construction and you've got the design and you've got then
the interior design and you've got the financing elements, the marketing elements, and it's
all wrapped up in this one effort.
So to me, it's exciting to sort of flex in all those different ways.
Yeah, like you said, it's dreams realized,
hard work realized.
I mean, probably on the bridge side
is why I love the function.
In terms of function being primary,
you just think of like the millions of bridges.
Go down, you had...
Look at that.
Yeah, this is Devil's Bridge in Germany.
Yeah, I wouldn't say it's like the most practical design,
but look how beautiful that is.
Yeah, so this is probably, well, we don't know.
We need to interview some people
whether the function holds up, but in terms of beauty,
and then like what we're talking about,
using the water for the reflection
and the shape that creates,
I mean, there's an elegance to the shape of a bridge.
See, it's interesting that they call it Devil's Bridge,
because to me, this is very ethereal.
I think about the ring, the circle, life.
There's nothing about this that makes me feel,
maybe they're just being ironic in the names.
Unless that function's really flawed.
Yeah, exactly.
Maybe.
Nobody's ever successfully crossed.
Could cross the bridge, yeah.
But I mean, to me, there's just iconic,
I love looking at bridges because of the function.
It's the Brooklyn Bridge or the Golden Gate Bridge.
I mean, those are probably my favorites
in the United States.
Just in a city to be able to look out
and see the skyline
combined with the suspension bridge and the thinking of all the millions of cars that pass,
like the busyness, like us humans getting together and going to work, building cool stuff.
And just the bridge kind of represents the turmoil and the busyness of a city as it creates. It's cool.
And the connectivity as well.
Yeah, the network of roads all come together.
So there, the bridge is the ultimate combination
of function and beauty.
Yeah, I remember when I was first learning about bridges,
studying the cable stay versus the suspension bridge.
And I mean, you actually built many replicas,
so I'm sure you'll have a point of view on this,
but they really are so beautiful.
And you mentioned the Brooklyn Bridge,
but growing up in New York,
that was as much a part of the architectural story
and tapestry of that skyline
as any building that's seen in it.
What in general is your philosophy,
philosophy of design and building in architecture?
Well, some of the most recent projects I worked on
prior to government service were the old post office building
and almost simultaneously Trump-Durall in Miami.
So these were both two just massive undertakings,
both redevelopments, which in a lot of cases,
having worked on ground up construction,
redevelopment projects are in a lot of ways
much more complicated because you have existing attributes
but also a lot of limitations you have to work within,
especially when you're
repurposing a youth. So this, the old post office building on Pennsylvania Avenue was-
So beautiful.
It's unbelievable. So this was a Romanesque revival building built in the 1890s on America's
Main Street to symbolize American grandeur.
At the time, there were post offices being built in the style across the country, but
this being really the defining one.
Still to this day, the tallest habitable structure in Washington, the tallest structure being
the monument, the nation's only vertical park, which is that clock tower. But you've got these thick granite walls,
those carved granite turrets,
just an unbelievable building.
You've got this massive atrium
that runs through the whole center of it
that is topped with glass.
So having the opportunity to spearhead a project like that
was so exciting, and and actually was my first
renovation project.
So I came to it with a tremendous amount of energy, vigor, and humility about how to do
it properly, ensuring I had all the right people.
We had countless federal and local government agencies that would oversee every single decision we made.
But in advance of even having the opportunity to do it,
there was a close to two year request for proposal,
like a process that was put out
by the General Services Administration.
So it was this really arduous government procurement process
that we were competing against so many different people
for the opportunity, which a lot of people said
it was a gigantic waste of time.
But I looked at that and I think so did a lot
of the other bidders and say,
it's worth trying to put the best vision forward.
So you fell in love with this project.
I fell in love, yeah.
So is there some interesting details
about what it takes to do renovation?
Is there about some of the challenges or opportunities?
Because you want to maintain the beauty of the old
and now upgrade the functionality, I guess,
and maybe modernize some aspects of it
without destroying what made the building magical
in the first place?
So I think the greatest asset was already there.
The exterior of the building,
which we meticulously restored,
and any addition to it had to be done sort of very gently
in terms of any signage additions.
very gently in terms of any signage additions. The interior spaces were completely dilapidated. It had been in a post office, then was used for a really rundown food court and government office
spaces. It was actually losing $6 million a year when we got the concession to build it and when we won and became one
of, I think, a great example of public-private partnerships working together.
But I think the biggest challenge in having such a radical use conversion is just how
you lay it out.
So the amount of time I would get on that Excela twice a week, three times a week to
spend day trips down in Washington and we would walk every single inch of the building,
laying out the floor plans, debating over the configuration of a room.
There were almost 300 rooms and there were almost 300 layouts.
So nothing could be repeated.
Whereas when you're building from scratch,
you have a box and you decide where you wanna add
potential elements and you kind of can stack
the floor plan all the way up.
But when you're working within a building like this,
every single room was different.
You see the setbacks, so the setback then required you to move the plumbing. So there was no,
it was really a labor of love. And to do something like this, and that's why I think renovation,
we had it with Dural as well. It was 700 rooms over 650 acres of property.
And so every single unit was very different and complicated.
Not as complicated in some ways.
The scale of it was so massive, but not as complicated as the old post office.
But it required a level of precision.
And I think in real estate, you have a lot of people who design on plan and a lot of people
who are in the business of acquiring and flipping.
It's more financial engineering than it is building.
They don't spend the time sweating these details that make something great and make something
functional and you feel it in the
end result.
But I mean, blood, sweat, tears, years of my life for those projects, and it was worth
it.
I enjoyed almost every minute of it.
So to you, it's not about the flipping.
To you, it's about the art and the function of the thing that you're creating.
100%. What's design on plan? I'm learning new things today. of the function of the thing that you're creating? A hundred percent.
What's design on plan?
I'm learning new things today.
When proposals are put forth by an architect
and really just the plan is accepted without,
and in the case of a renovation,
like if you're not walking those rooms,
the number of times a beautifully laid out room was on a blueprint,
and then I'd go to Washington and I'd walk that floor
and I'd realize that there was a column that ran right up
through the middle of the space where, you know,
the bed was supposed to be or the toilet was supposed to be
or the shower.
So there's a lot of things that are missed
when you do something conceptually without sort of rooting it in the actual structure.
And that's why I think even with ground-up construction as well, people who aren't constantly
on their job sites, constantly walking the projects, there's just a lot that's missed.
There's a wisdom to the idea that we we talked about before live with the materials and walking the construction site walk in
the rooms I mean that's what you hear from people like Steve Jobs like Elon
that's why you live in the factory floor that's why you constantly obsess about
the details the actual not of the plans but the physical reality of the product.
I mean, the insanity of Steve Jobs and Johnny Ive
working together and like making it perfect,
making the iPhone, the early designs, prototypes,
making that perfect, like what it actually feels like
in the hand, you have to be there,
like as close to the medal as possible
to truly understand.
And you have to love it in order to do that.
Right.
It shouldn't be about how much it's going to sell for
and all that kind of stuff.
You have to love the art.
Because for the most part, he can probably get 90,
maybe even 95% of the end result,
unless something has terribly gone awry
by not caring with that level of
almost like maniacal precision. But you'll notice that 10% for the rest of your life, you know?
So I think that extra effort, that passion,
I think that's what separates good from great.
If we go back to that young Ivanka, the confidence of youth, and if we could talk about your
mom, she had a big influence on you.
You told me she was an adventurer.
Yeah.
Olympic skier and a businesswoman.
What did you learn about life from your mother?
So much. She passed away two years ago now. And she was a remarkable, remarkable
woman. She was a trailblazer in so many different ways as an athlete and growing up in communist
Czechoslovakia, as a fashion mogul, as a real estate executive and builder, just this all-around trailblazing
businesswoman. I also learned from her, aside from that element, how to really enjoy life.
I look back and some of my happiest memories of her are in the ocean, you know, just lying on her back, looking up at the
sun and just so, so in the moment or dancing. She loved to dance. She really taught me a
lot about living life to its fullest and she had so much courage, so much conviction, so
much energy,
and a complete comfort with who she was.
What do you think about that?
I mean, Olympic athlete, the trade-off between ambition
and just wanting to do big things and pursuing that
and giving your all to that, and being able to relax
and just throw your arms back and enjoy every moment of life.
Like that trade-off.
What do you think about that trade-off?
I think because she was this unbelievable, formidable athlete,
and because of the discipline she had as a child,
I think it made her value those moments more as an adult.
I think she was a great those moments more as an adult.
I think she was a great balance of the two that we all hoped to find, and she was able
to find both incredibly serious and formidable.
I remember as a little girl, I used to literally traipse behind her at the Plaza Hotel, which
she oversaw and actually kind of was her old post office. It was this unbelievable
historic hotel in New York City. And I'd follow her around at construction meetings and on
job sites and there she is, dancing. See? That's funny that that's the picture you pull up.
I'm sorry. The two of you just look great in that picture. That's great.
She had such a joy to her,
and she was so unabashed in her perspective,
in her opinions.
I mean, she made my father look reserved.
Whatever she was feeling,
she was just very expressive
and a lot of fun to be around.
So she, as you mentioned, grew up during the Prague Spring in 1968,
and that had a big impact on human history.
I mean, my family came from the Soviet Union.
And then, you know, the 20th century,
the story of the 20th century is a lot of Eastern Europe,
the Soviet Union tried the ideas of communism, and it
turned out that a lot of those ideas resulted into a lot of suffering.
So why do you think the communist ideology failed?
I think fundamentally, as people, we desire freedom, we want agency.
And my mom was like a lot of other people who grew up
in similar situations where she didn't like to talk
about it that often.
So one of my real regrets is that I didn't push her harder.
But I think back to the conversations we did have,
and I try to imagine what it's like.
She was at Charles University in Prague, which was really like a focal point of the reforms
that were ushered in during the Prague Spring and the liberalization agenda that was happening.
The dance halls were opening, the student activists, and she was attending university
there right at that same time.
So the contrast to this feeling of freedom and progress and liberalization in the spring,
and then it's so quickly being crushed in the fall of that same year when the Warsaw Pact countries and the Soviet Union
rolled in to put down and ultimately roll back
all those reforms.
So for her to have lived through that,
she didn't come to North America until she was 23 or 24.
So that was her life.
As a young girl, she was on the Junior National She was 23 or 24. So that was her life.
As a young girl, she was on the Junior National Ski Team for Czechoslovakia.
My grandfather used to train her.
They used to put the skis on her back and walk up the mountain in Czechoslovakia because
there were no ski lifts.
She actually made me do that when I was a child,
just to let me know what her experience had been.
If I complained that it was cold out,
she's like, well, you didn't have to walk up the mountain.
You'd be plenty warm if you had carried the skis
up on your back up the last run.
I feel like they made people tougher back then.
Like my grandma, and you mentioned it's funny,
they go through some of the darkest things that a human being can go through and they don people tougher back then. Like my grandma, and you mentioned it's funny, they go through some of the darkest things
that a human being can go through
and they don't talk about it.
And they have a general positive outlook on life
like that's deeply rooted in the knowledge
of what life could be.
Like how bad it could get.
My grandma survived a holodomor in Ukraine, which was a mass starvation
brought on by the collectivist policies of the Stalin regime. And then she survived the
Nazi occupation of Ukraine. Never talked about it. Probably went through extremely dark,
extremely difficult times, and then just always had a positive outlook on life. And also made me do very difficult physical activity, like you mentioned, just to humble you.
Like, his days are soft kind of energy, which I'm deeply, deeply grateful for.
On all fronts, including just having hardship and including just physical hardship flung at me,
I think that's really important. hardship and including just physical hardship flung at me.
I think that's really important.
You wonder how much of who they were
was a reaction to their experience.
Would she have naturally had that sort of forward looking,
grateful, optimistic orientation?
Or was it a reaction to her childhood, I think about that.
I look at this picture of my mom and she was
unabashedly herself. She loved flamboyance and glamour. And in some ways, I think it probably
was a direct reaction to this very austere control childhood. This was one expression of it. I think
her, how she dressed and how she presented. I think her entrepreneurial
spirit and love of capitalism and all things American was another manifestation of it and
one that I grew up with. I remember the story she used to tell me about when she was 14 and she was going to neighboring countries. And as an athlete, you were given
additional freedoms that you wouldn't otherwise be afforded in these societies under communist rules.
So she was able to travel where most of her friends never would be able to leave Czechoslovakia.
And she would come back
from all of these trips and the first place where she'd do ski races in Austria and elsewhere,
and the first thing she had to do was check in at the local police. And she'd sit down and she
had enough wisdom at 14 to know that she couldn't appear to be lying by not being impressed by what
she saw and the fact that you could get an orange
in the winter, but she couldn't be too excited by it,
that she'd become a flight risk.
So give enough details that you're believable,
but not so many that you're not trusted.
And imagine that as a 14 year old,
that experience and having to navigate the world that way.
And she told me that eventually all those local police officers, they came to love her
because one of the things she'd do is smuggle that stuff back from these countries and give
it to them to give their wives perfume and stockings.
So she figured out the system pretty quickly.
But it's a very different experience
from what I was navigating and the pressures
and challenges me as a 14-year-old was dealing with.
So I have so much respect and admiration for her.
Yeah, hardship clarifies what's important in life.
You and I have talked about Man's Search for Meaning, that book.
Having kind of an ultimate hardship clarifies that finding joy in life is not about the
environment, it's about your outlook on that environment.
And there's beauty to be found in any situation.
And also in that particular situation, when everything is taken from you, the thing you
start to think about is the people you love.
So in the case of Man's Search for Meaning, Victor Frankl thinking about his wife and
how much he loves her.
And that love was the flame, the warmth that kept him excited.
The fun thing to think about when everything else is gone.
So we sometimes forget that with the busyness of life,
you get all this fun stuff we're talking about,
like building and being a creative force in the world.
At the end of the day, what matters is just like
the other humans in your life, the people you love.
It's the simple stuff.
You know, Victor Frankl is somebody,
I mean, his, that book and just his philosophy in general
is so inspiring to me.
But I think so many people, they say they want happiness, but they want conditional
happiness.
When this and this thing happens or under these circumstances, then I'll be happy.
And I think what he showed is that we can sort of cultivate these virtues within ourselves regardless of the situation
we find ourselves in.
In some ways, I think the meaning of life is the search for meaning in life.
It's the relationships we have and we form.
It's the experience we have.
It's how we deal with the suffering that life inevitably presents to us.
And Victor Frankl does an amazing job highlighting that
under the most horrific circumstances.
And I think it's just super inspiring to me.
He also shows that you can get so much
from just like small joys,
like getting a little more soup today
than you did yesterday. I mean, it's like, like getting a little more soup today than you did yesterday.
I mean, it's like, it's the little stuff.
If you allow yourself to love the little stuff of life,
it's all around you, it's all there.
So you don't need to like have these ambitious goals
and the comparison being a thief of joy,
that kind of stuff.
Just like, it's all around us, the ability to eat.
Like when I was in the jungle and
I got severely dehydrated because there's no water, you run out of water real quick.
And I mean, the joy I felt when I got to drink. I didn't care about anything else. Speaking
of things that matter in life, I would start to fantasize about water and that was bringing me joy.
You can tap into this feeling at any time.
Exactly. I was just tapping in just to stay positive.
Just go into your bathroom, turn on the sink, watch the water.
Oh, for sure. For sure. I mean, people really, it's good to have stuff taken away for time.
That's why struggle is good, to make you appreciate,
to have a deep gratitude for when you have it.
And water and food is a big one,
but water is the biggest one.
I wouldn't recommend it necessarily
to get severely dehydrated to appreciate water,
but maybe every time you take a sip of water,
you can have that kind of gratitude.
There's a prayer in Judaism
you're supposed to say every morning,
which is basically thanking
God for your body working.
It's something so basic, but it's when it doesn't that we're grateful.
So just reminding ourselves every day the basic things of a functional body, of our health, of access to water, which so many millions of people
around the world do not have reliably, is very clarifying and super important.
Yeah, health is a gift.
Water is a gift.
Yeah.
Is there a memory with your mom that had a defining effect on your life?
I have these vignettes in my mind, you know, seeing her in action in different capacities.
A lot of times in the context of things that I would later go on to do myself.
So I would go every day, almost every day after school,
and I'd go to the Plaza Hotel and I'd follow her around
as she'd walk the hallways and just observe her.
And she was so impossibly glamorous.
She was doing everything in, you know,
four and a half inch heels with this bouffant.
And so it was almost like an inaccessible visual. But I think for me, when I saw her experience,
the most joy tended to be by the sea, almost always, not a pool. And I think I get this from
her. I, pools, they're fine. I love the ocean. I love saltwater. I love the way it makes me feel. And I think I got that from her.
So we would just swim together all the time.
And it's a lot of what I love about Miami actually,
being so close to the ocean.
I find it to be super cathartic.
But a lot of my memories of my mom seeing her really
like just in her bliss is floating
around in a body of salt water.
Is there also some aspect to her being an example of somebody that could be sort of
beautiful and feminine, but at the same time powerful, a successful businesswoman that
showed that it's possible to do that?
Yeah, I think she really was a trailblazer.
It's not uncommon in real estate
for there to be multiple generations of people.
And so on job sites,
it was not unusual for me to run into somebody
whose grandfather had worked with my grandfather
in Brooklyn or Queens, or whose grandfather had worked with my grandfather in Brooklyn or Queens,
or whose father had worked with my mother. And they'd always tell me these stories about her
rolling in and they'd hear the heels first. And a lot of times the story would be like, oh gosh,
really? It's two days after Christmas. We thought we'd get a reprieve. But she was very exacting. So I have this visual
in my mind of her walking on rebar on the balls of her feet in these foreign shields.
I'm assuming she actually carried flats with her, but I don't know. That's not the visual I have.
That's not the visual I have. But she was, I loved the fact that she so embodied
femininity and glamour and was so comfortable
being tough and ambitious and determined
and this unbelievable businesswoman and entrepreneur
at a time when she was very much alone.
Even for me in the development world and so many of the different businesses that I've
been in, there really aren't women outside of sales and of marketing.
You don't see as many women in the development space, in the construction space, even in
the architecture and design space, maybe outside of interior design. And she was decades
ahead of me. I love hearing these stories. I love hearing somebody who's my peer tell me about their
grandfather and their father and their experience with one of my parents. It's amazing.
And she did it all in four inch heels.
She did it.
She used to say,
there's nothing that I can't do better in heels.
That's a good one.
That would be your exact thing.
And when I complain about wearing something,
you know, it was like the early nineties,
everything was also like uncomfortable,
these fabrics and materials.
And I would like go back and forth between being super girly and a total tomboy.
But she'd dress me up in these things and I'd be complaining about it and she'd say,
Ivanka, pain for beauty, which I happened to totally disagree with because I think there's
nothing worse than being uncomfortable. So I haven't accepted or internalized all of this wisdom, so to speak, but it was just funny.
She had a very specific point of view.
And full of good lines, pain for beauty.
It's funny because, I mean, just even in fashion, if something's uncomfortable,
to me, there's nothing that looks worse
than when you see somebody like tottering around
and like their heels hurt them.
So they're kind of walking oddly.
And you know, it doesn't,
they're not embodying their confidence in that regard.
So I'm like kind of the opposite.
I start with, well, I wanna be comfortable.
And that helps me be confident and in command.
A foundation for fashion for you is comfort.
And on top of that, you build things that are beautiful.
And it's not comfort like dowdy.
You know, there's that level of comfort, but-
Functional comfort.
But I think you have to, for me, I wanna feel confident.
And you don't feel confident when you're like
pulling out a garment or hobbling on heels
that don't fit you properly.
And she was never doing those things either.
So I don't know how she was wearing stuff like that.
That's like a 40 pound feet of dress.
And I know this because I have it and I wore it recently.
And I mean, I got a workout walking to the elevator.
Like this is a heavy dress and you know what?
It was worth it.
It was great.
Yeah, she's making it look easy though.
But she makes it look very, very easy.
Do you miss her?
So much.
It's unbelievable how dislocating the loss of a parent is.
And her mother lives with me still,
my grandmother who helped raise us, so that's very special. And I can ask her some of the questions that I would have, sorry, I wanted to ask my own
mom, but it's hard.
It was beautiful to see.
I've gotten a chance to spend time with your family to see so many
generations together at the table. There's so much history there.
She's 97. Until she was around 94, she lived completely on her own. No help, no anything, no support. And now she requires really sort of 24-hour care. And I feel super
grateful that I'm able to give her that because that's what she did for me. It's amazing for me
to have my children be able to grow up and know her stories, know her recipes, Czech dumplings and goulash and quetzalitsa and all the other things she
used to make me in my childhood. But she really, she was a major force in my life. My mom was
working. So my grandmother was the person who was always home every day when I came back from
school. I remember I used to shower and it would almost be like comical.
I feel like in my memory, and there is no washing machine I've seen on the planet that
can actually do this, but in my memory, I'd go to shower, you know, and I'd drop something
on the bed, and I'd come back into the room after my shower, and it was like folded, pressed.
It was all my grandmother.
She was just like running after me, taking care of me.
And so it's nice to be able to do that for her.
Yeah.
I got from her reading, my grandmother,
she devoured books, like devoured books.
She loved the more sensational ones.
So like some of these like romance novels, I would pick them up, the covers, but she could tell you, she could look at any royal lineage across
Europe and tell you all the mistresses, all the drama. She loved it. But her face was always buried in a book. You know, my grandfather, Deddo, he was the athlete.
He was, he swam professionally for, or, you know,
on the national team for Czechoslovakia,
and he helped train my mom, as I was saying before,
in skiing, so he was a great athlete,
and she was at home, and she would read and cook,
and so that's something I remember a lot from my childhood
and she would always say like, I got reading from her.
I mean, speaking of drama,
I had my English teacher in high school
recommended a book for me by D.H. Lawrence.
It's supposed to be a classic.
She was like, this is a classic you should read.
It's called Lady Shadow A's Lover.
And so I've read a lot of classics,
but that one is straight up like a romance novel
about a wife who like is cheating with a gardener.
And I remember reading this like, what?
Like in retrospect, I understand why it's a classic
because it was so scandalous to talk about sex in a book
a hundred years ago, whatever.
In retrospect, do you know why she recommended it to you?
I have no, I think,
maybe she's just sending a signal,
hey, you need to get out more or something.
I don't know.
Maybe she was seeking to inspire you less.
Yeah, exactly.
Anyway, I mean, I love that kind of stuff too,
but I love all the classics.
And they get, there's a lot of drama.
Human nature, drama is part of it.
So what about your dad growing up?
What did you learn about life from your father?
I think my father's sense of humor
is sometimes underappreciated.
So he had an amazing and has an amazing sense of humor.
He loved music.
I think my mom loved music as well,
but my father always used to say that in another life,
he would have been a Broadway musical producer,
which is hilarious to think about, but he loves music.
That is funny to think about.
Right? Now he DJs at Mar-a-Lago.
Nice.
So people get a sense of he loves Andrew Lloyd Webber and all of it, Pavarotti,
Elton John. I mean, these were the same songs on repeat my whole childhood. So
I know the playlist. Probably Sinatra and all that.
Loves Sinatra, loves Elvis, you know, a lot of the greats. So I think I got a little bit of my love for music from him,
but my mom shared that as well.
I think one of the things in looking back
that I think I inherited from my father as well
is this sort of interest or understanding
of the importance of asking questions and specifically questions
of the right people. And I saw this a lot on job sites. So I remember with the old post
office building, there was this massive glass topped atrium. So heating and cooling the
structure was like a Herculean lift. We had the mechanical engineers
provide their thoughts on how we could do it efficiently and so that the temperature never
varied. And it was enormously expensive as an undertaking. And I remember one of his first
times on the site because he had really empowered me with this project
and he trusted me to execute and to also rope him in
when I needed it.
But the first time he visits, we're walking the hallway
and we're talking about how expensive
this cooling system would be and heating system would be.
And he starts stopping and he's asking duct workers as we walk
what they think of the system that the mechanical engineer has designed.
First few, fine, not great answers. The third guy goes, sir, if you want me to be honest with you,
it's obscenely overdesigned. In the circumstance of a 1,000-year storm,
In the circumstance of a 1,000-year storm, you will have the exact perfect temperature. If there's a massive blizzard or if it's unbearably hot, but 99.9% of the time, you'll
never need it.
And so I think it's just an enormous waste of money.
And so we kept asking that guy questions and we ended up overhauling the design pretty
well into the process of the whole system, saving a lot of money, creating a great system
that's super functional.
And so I learned a lot and that's just one example of countless.
That one really sticks out in my head because I'm like, oh my gosh, we're redesigning the
whole system.
We were actively under construction. But I would see him do that
on a lot of different issues. He would ask people on the work level what their thoughts were,
ideas, concepts, designs. And there was almost like a Socratic first principles type of way he questioned people, trying to get down to sort of trying
to reduce complex things to something really fundamental and simple.
So I try to do that myself to the best I can.
And I think it's something I very much learned from him.
Yeah, I've seen great engineers, great leaders do just that.
You see, you wanna do that a lot,
which is basically ask questions to push simplification.
Can we do this simpler?
And like why, the basic question is like,
why are we doing it this way?
Can this be done simpler?
And not taking as an answer
that this is how we've always done it.
Sort of not allowing yourself, like, it doesn't matter that's how we've always done it.
What is the right way to do it?
And what is, and usually the simpler it is, the more correct the way.
Yeah.
Has to do with cost, has to do with simplicity of production, manufacture,
but usually simple is best.
And it's oftentimes not the architecture, the engineers.
It's, you know, in Elon's case, probably the line worker
who sees things more clearly.
So I think making sure it's not just
that you're asking good questions,
you're asking the right people those same good questions.
That's why like a lot of the Elon companies
are really flat in terms of organizational design
where anybody
on the factory floor can talk directly to Elon.
There's not this managerial class, this hierarchy where it's travel up and down the hierarchy,
which large companies often construct this hierarchy of managers where no one manager,
if you ask them the
question of like what have you done this week, the answer is like it's really hard
to come up with. Usually it's gonna be a bunch of paperwork. Yeah. So you like
nobody knows what they actually do. So when it's flat you can actually get as
quickly as possible. When problems arise you can solve those problems as quickly as possible.
And also, you have a direct, rapid, iterative process where you're making things simpler,
making them more efficient, and constantly improving.
So, yeah. It's interesting when large, I mean, you see this in government.
A lot of people get together, a hierarchy is developed and that somehow,
sometimes it's good, but very often just slows things down.
And you see great companies, great, great companies, Apple, Google, Metta.
They have to fight against that bureaucracy that builds,
the slowness that large organizations have.
And to still be a big organization and act like a startup
is the big challenge.
It's super difficult to deconstruct that as well once it's in place, right?
It's circumventing layers and asking questions, probing questions of people on the ground
level is a huge challenge to the authority of the hierarchy. And there's tremendous amount of resistance to it.
So it's how do you grow something in the case of a company,
in terms of a culture that can scale,
but doesn't lose its connection
to sort of real and meaningful feedback.
It's not easy.
I've had a lot of conversations with Jim Keller,
who is this legendary engineer and leader.
And he has talked about,
like you often have to kind of be a little bit
of an asshole in the room, not in a mean way,
but like it's uncomfortable.
Like a lot of these questions, they're uncomfortable.
They break the kind of general politeness and civility
that people have in communication.
When you get a meeting,
nobody wants to be like,
can we do it way different?
Everyone wants just to like, this lunch is coming up,
I have this trip planned on the weekend with the family.
Everyone just wants comfort.
When humans get together,
they kind of gravitate towards comfort.
Nobody wants that one person that comes in and says,
hey, can we like do this way better and way different?
And everything we've gotten comfortable with, throw it out.
Not only do they not want that,
but the one person who comes in and does that
puts a massive target on their back and is ultimately seen as a threat.
I mean, nobody really gets fired for maintaining the status quo.
Even if things go poorly, it's the way it was always done.
Yeah, humans are fascinating.
But in order to actually do great big projects to reach for the stars, you have to have those people.
You have to constantly disrupt
and have those uncomfortable conversations.
And really have that first principles type of orientation,
especially in those large bureaucratic contexts.
So amongst many other things, you created a fashion brand.
What was that about?
What was the origin of that?
I always loved fashion as a form of self-expression,
as a means to communicate either a truth or an illusion,
depending on what kind of mood you were in,
but this sort of second body, if you will.
So I loved fashion and look, I mean, my mother was a big part of the reason I did, but I
never thought I would go into fashion.
In fact, I was graduating from Warden.
It was the day of my graduation and winter calls me up and offered me a job at Vogue,
which is a dream in so many ways, but I was so focused.
I wanted to go into real estate and I wanted to build buildings and I told her that.
So I really thought that that was going to be the path I was taking.
And then very organically fashion was part of my life, but it came into my life
in a more professional capacity
by talking with my first of many different partners
that I had in the fashion space about,
he actually had showed me a building to buy.
His family had some real estate holdings
and I passed on the real estate deal,
but we forged a
friendship and we started talking about how in the space that he was in, Fine Jewelry,
there was this lack of product and brands that were positioned for self-purchasing females.
So everything was about the man buying the Christmas gift, the man buying the engagement
ring, the stores felt like that. They were all tailored towards the male aesthetic. The marketing felt like
that. And what about the woman who had a salary and was really excited to buy herself a great
pair of earrings or had just received a great bonus and was going to use it to treat herself?
So we thought there was a void in the marketplace.
And that was the first category. I launched Ivanka Trump Fine Jewelry and we just caught
lightning in a bottle. It was really quickly after that. I met my partner who had founded
Nine West Shoes, really capable partner, and we launched a shoe collection, which took
off and did enormously well. and then a clothing collection,
and handbags, and sunglasses, and fragrance. So we caught a moment and we found a positioning
for the self-purchasing multi-dimensional woman. And we made dressing for work aspirational. At the time we launched,
if you wanted to buy something for an office context, like the brands that existed were the
opposite of exciting. Like nobody was, you know, taking pictures of like what they were wearing
to work and posting it online with some of these classic legacy brands. Really, it felt very much like it was designed by a team of men
for what a woman would want to wear to the office.
So we started creating this clothing that was feminine,
that was beautiful, that was versatile,
that would take a woman from the boardroom
to an after-school soccer game,
to a date night with a boyfriend,
to a walk in the park with her husband,
like all the different ways women live their lives and creating a wardrobe for
that woman who works at every aspect of their life,
not just the siloed professional part.
It was really compelling.
We started creating great brand content and we
had incredible contributors like Adam Grant who was blogging for us at the time and creating
aspirational content for working women. It was actually kind of a funny story but I now had
probably close to 11 different product categories and and we were growing like wildfire.
I started to think about what would be
a compelling way to create interesting content for
the people who are buying these different categories.
We came up with a website called Women Who Work,
and I went to a marketing agency,
one of the fancy firms in New York,
and I said, we want to create a brand campaign around this
multidimensional woman who works. And what do you think? Can you help us? And they come back and
they say, we don't like the word work. We think it should be women who do. And I just start laughing
because I'm like, women who do. And the fact that they couldn't conceive of it being exciting and
aspirational and interesting to lean into working at all aspects of our lives was just fascinating
to me, but that was part of the problem. And I think that's why ultimately, when the business
grew to be hundreds of millions of dollars in sales, we were distributed
at all the best retailers across the country from Neiman Marcus to Saks to Bloomingdale's
and beyond.
And I think it really resonated with people in an amazing way and probably not dissimilar
to how I have this incredible experience every time somebody comes up to me and
tells me that they were married in a space that I had painstakingly
designed. I have that experience now with my fashion company. The number of
women who will come up tell me that they loved my shoes or they loved the
handbags.
I've had women show me their engagement rings. They got engaged with us. It's really rewarding.
It's really beautiful.
Yeah. When I was hanging out with you in Miami, the number of women that came up to you saying
they loved the clothing, they loved the shoes is awesome.
All these years later.
All these years later?
Yeah.
What does it take to make a shoe
where somebody would come up to you years later
and just be just full of love for this thing you've created?
What's that mean?
Like, what does it take to do that?
Well, I still wear the shoes, so.
I mean, that's a good starting point, right?
Is to create a thing that you want to wear.
I feel like the product, I think first and foremost,
you have to have the right partner.
So shoe, building a shoe,
if you talk to a great shoe designer,
it's like, it's architecture.
Like making a heel that's four inches
that feels good to walk in for eight hours a day,
that is an engineering feat.
And so I found great partners in everything that I did.
My shoe partner had founded Nine
West. So he really knew what went into making a shoe wearable and comfortable. And then you
overlay that with great design. And we also created this really comfortable, beautifully designed,
super feminine product offering that was also affordably priced.
So I think it was like the trifecta of those three things
that made, I think it made it stand out for so many people.
Can you speak to, I don't know if it's possible
to articulate, but can you speak to the process
you go through from idea to the final thing?
Like what you go through to bring an idea to life.
So not being a designer, and this was true
in real estate as well, I was never the architect.
So I didn't necessarily have the pen
and in fashion the same.
I was kind of like a conductor.
I was, I knew what I liked and didn't like,
and I think that's really important.
And that became honed for me over time.
So I would have to sit a lot longer with something
earlier on than later when I had more refined my aesthetic point of view.
So I think first of all, you have to have a pretty strong sense of what resonates with you. And then
as in the case of my fashion business,
as it grew and became quite a large business
and I had so many different categories,
everything had to work together.
So I had individual partners for each category,
but if we were selling at Neiman Marcus,
we couldn't have a pair of shoes
that didn't relate to a dress,
that didn't relate to a pair of sunglasses
and handbags all on the same floor.
So in the beginning, it was much more collaborative.
As time passed, I really sort of took the point on deciding, and this is the aesthetic
for the season.
These are the colors we're going to use.
These are fabrics.
And then working with our partners on the execution of that, but I needed to create
an overlay that allowed for
cohesion as the collection grew. And that was actually really fun for me because that was a
little different. I was typically initially responding to things that were put in front
of me and towards the end, it was my partners who were responding to the things that myself and my team.
But I always wanted to bring the best talent in.
So I was hiring great designers and printmakers and copywriters.
So I had this almost like that conductor analogy.
I had this incredible group of, in this case,
women assembled who had very strong points of view themselves,
and it created a great team.
Yeah. I mean, great team is really essential.
It's the essential thing behind any successful story.
100%.
But there's this thing of taste,
which is really interesting,
because it's hard to kind of articulate what it takes,
but basically knowing A versus B, what looks good,
or without A-B comparison to say like,
if we did, if we change this part,
that would make it better.
That sort of designer taste,
it's hard to make explicit what that is,
but the great designers have that taste.
This is gonna look good.
And it's not actually, again, the Steve Jobs thing,
it's not the opinion,
you can't pull people and ask them what looks better.
It's you have to have the vision of that.
And as you said, you also have to develop eventually
the confidence that your taste is good
such that you can like curate, you can direct teams,
you can argue that no, no, no, this is right.
Even when there's several people that say
this doesn't make any sense.
If you have that vision and have the confidence,
this will look good.
That's how you come up with great designs.
It's a mixture of great tastes as you develop over time and the confidence.
And that's a really hard thing, especially, I think one of the things that I love most
about all of these creative pursuits is that ability to work with the best people.
Right now I'm working with my husband. We have this 1400
acre island in the Mediterranean and we're bringing in the best architects and the best brands. But
to have a point of view and to challenge people who are such artists respectfully,
but not to be afraid to ask questions, it takes a lot of confidence to do that and it's hard. So
these are actually just internal early renderings. So we're in the process of doing the master
planning now. But- This is beautiful. It's an aside of a mom.
Yeah, this is an early vision. Yeah. It's going to be extraordinary. Amman's going to operate the
hotel for us and there are going to be vill. And we have Carbone who's gonna be doing
the food and beverage.
But it's amazing to bring together all of this talent.
And for me to be able to play around
and flex the real estate muscles again
and have some fun with it is-
The real estate, the design, the art.
How hard is it to bring something like that to life?
Cause that's like, that looks surreal out of this world.
Well, especially on an island.
It's challenging, meaning the logistics
and even getting the building materials to an island
are no joke, but we will execute on it.
And it may not be this, this is sort of,
as I said, early conceptual drawings,
but it gives a sense of
sort of wanting to honor the topography that exists. And this is obviously very modern, but
making it feel right in terms of the context of the vegetation and the terrain that exists
and not just have a beautiful glass box. Obviously you want glass, you wanna look out
and see that gorgeous blue ocean,
but how do you do that in a way that doesn't feel generic
and isn't a squandered opportunity to create something new?
Yeah, and it's integrated with the natural landscape.
It's a celebration of the natural landscape around it.
So I guess you start from this dream-like, because this feels like a dream, and then when
you're faced with the reality of the building materials and all the actual
constraints of the building, then it evolves from there. Yeah, and so much, I
mean so much of architecture you don't see, but it's decisions made. So how do
you create independent structures where you look out of one and don't see the other?
How do you ensure the sort of the stacking
and the master plan works in a way that's harmonious
and view corridors and all of those elements,
all of those components of decision-making
are super appreciated but not often thought about.
What's a view corridor?
Like to make sure that the top unit,
you're not looking out and seeing a whole bunch of units,
you're looking out and seeing the ocean.
So that's where you take this
and then you start angling everything
and you start thinking about, well, in this context,
do we have green roofs?
So if there's any hint of a roof,
it's camouflaged by vegetation that matches what already exists on the island. Where the engineers become very
important. How do you build into a mountainside while being sensitive to
the beauty of the island? It's almost like a mathematical problem. I took a
class computational geometry in grad school where you have to think about
these view corridors.
It's like a math problem.
Yeah.
Well, but it's also an art problem because it's not just about making sure that there's
no occlusions to the view.
You have to figure out when there is occlusions, like what is a vegetation?
You have to figure all that out.
And there's probably, so every single room, every single building is a thing that adds
extra complexity.
And then the choice is like, how does the sunrise and set?
Yeah.
So how do you want to angle the hotel in relation to the sunrise and the sunset?
You obviously want people to experience those.
So which do you favor?
The directionality of the wind. And on an island, and in this case,
the wind is coming from the north and the vegetation is less lush on the northern end,
so do you focus more on the southern end and have the horseback riding trails and amenities
up towards the north? So there are these really interesting decisions and choices you get to reflect on.
That's a fascinating sort of discussion to be having.
And probably there's like actual constraints
on like infrastructure issues.
So all of those constraints.
Well, the grade of the land, right?
If it's super steep.
So also finding the areas of topography that are flatter
but still have the great views.
So it's fun.
I think real estate and building,
it's like a giant puzzle.
And I love puzzles.
Every piece relates to another
and it's all sort of interconnected.
Yeah, like you said, in the old post office,
every single room is different,
so every single room is a puzzle
when you're doing the renovation.
That's fascinating.
And if you're not thoughtful, it gets like,
at best, really quirky.
At worst, completely ridiculous.
Quirky is such a funny word.
I'm sure you've walked into your fair share
of like quirky rooms.
And sometimes like that's charming,
but most often it's charming when it's intentional.
Yeah.
Through like smart design. Yeah, you can tell if it's by accident charming when it's intentional. Through like smart design.
Yeah, you can tell if it's by accident
or if it's intentional.
You can tell.
So much, I mean, the whole hospitality thing.
It's not just like how it's designed,
it's how once the thing is operating,
if it's a hotel, like how everything comes together.
The culture of the place.
And the warmth.
Like I think with spaces, you can feel like the soul of a structure.
And I think on the hotel side, you have to think about flow of traffic, use of all these
things.
When you're building condominiums or your own home, you want to think about the warmth
of a space as well.
And especially with super modern designs, sometimes warmth is
sacrificed. And I think there is a way to marry both. And that's where you get into the interior
design elements and disciplines and how fabrics can create tremendous warmth in a space which is
otherwise colder, raw building materials. And that's
a really interesting like how texture matters, how color matters. And I think oftentimes
interior design is not, it doesn't take the same priority. And I think that underestimates the impact it can have on how you experience
a room or a space.
Yeah, especially when it's working together with the architecture. Yeah, fabrics and color,
that's so interesting.
Finishes, you know, the choice of wood.
That's making me feel horrible about the space we're sitting in. It's like black curtains,
the warmth.
I need to work on this.
This is a big two-door item.
This is a big two-door item.
You're making me feel, I'll listen back to this over and over.
There may be like a woman's touch needed.
A lot, a lot.
But I actually, I appreciate the vegetation.
Yeah, it's fake plants.
You know what I love about this space though,
is it's, is like you come through.
Like every single element, there's a story behind it.
So it's not just some,
you didn't have some interior designer curate
your bookshelf, you know?
Nobody came in here with books by the yard.
This is basically an Ikea,
like this is not deeply thought through,
but it does bring me joy.
Yeah.
Which is one way to do design, as long as you're happy,
that usually means if your taste is decent enough,
that means others will be happy,
or we'll see the joy radiate through it.
But I appreciate you were grasping for compliments
and you eventually got there.
No, I actually, I love it.
I love it.
You have like a little, I love this guy.
There's, yeah, you're holding onto a monkey
looking at a human skull, which is particularly irrelevant.
And this, I mean, I feel like you've really thought
about all of these.
Yeah, there's robot, I don't know if, I mean,
I don't know how much you've looked into robots, but there's a way to communicate love and affection from a robot that I'm really fascinated by.
And a lot of cartoonists do this too. When you create cartoons and non-human-like entities, you have to bring out the joy. or robots in Star Wars, to be able to communicate emotion,
to anger and excitement through a robot
is really interesting to me.
And people that do it successfully are awesome.
Are awesome.
To make you smile.
Yeah, that makes me smile for sure.
There's a longing there.
How do you do that successfully
as you bring them, your projects to life?
I think there's so many detailed elements
that I think artists know well,
but one basic one is something that people know
and you now know because you have a dog,
is the excitement that a dog has when you first show up,
just the recognizing you and like catching your eye
and just showing his excitement
by wiggling his butt and tail and all this kind of,
this intense joy that overtakes his body,
that moment of recognizing something.
It's the double take. That moment of like where this joy of recognition
takes over your whole cognition
and you're just like there and there's a connection.
And then the other person gets excited
and you both get excited together.
It's kind of like that feeling, what would I put it?
You know like when you go to airports
and you get to see people
who haven't seen each other for a long time,
all of a sudden recognize each other in their meeting
and they're all like, run towards each other in a hug.
That moment.
But that's awesome to watch, it's so much joy.
And dogs, though, will have that every time.
You could walk into the other room to get a glass of milk
and you come back and your dog sees you like it's the first time.
I love replicating that in robots. They actually say children, like one of the reasons why Peekaboo
is so successful is that they actually don't remember not having seen you a few seconds prior.
There's a term for it, but I remember as when my kids were younger,
you leave the room and you walk back in 30 seconds later and they experience
the same joy as if you had been gone for four hours.
We grew out of that. We become very used to one another.
I want to forever be excited by the peekaboo phenomena,
the simple joys we're talking about on fashion,
having the confidence of taste to be able to sort of
push through on this idea of design.
But you've also mentioned,
and somebody who admires Rick Rubin in his book,
The Creative Act,
it has some really interesting ideas.
And one of them is to accept self-doubt and imperfection.
So is there some battle within yourself is to accept self-doubt and imperfection.
So is there some battle within yourself that you have on sort of striving for perfection
and for the confidence and always kind of having it together
versus like accepting that things
are always going to be imperfect?
I think every day.
I think I wake up in the morning and I want to be better. I want to
be a better mom. I want to be a better wife. I want to be more creative. I want to be physically
stronger. And so that very much lives within me all the time. I also grew up in the context of being the child of two extraordinarily successful parents.
That could have been debilitating for me. I saw that in a lot of my friends who grew up in
circumstances similar to that. They were afraid to try for fear of not measuring up.
were afraid to try for fear of not measuring up. And I think somehow early on I learned to kind of harness the fear of not being good enough, not being competent enough. And I harnessed it to make
me better and to push me outside of my comfort zone. So I think that's always lived with me
and I think it probably always will.
I think you have to have humility in anything you do
that you could be better and strive for that.
I think as you get older, it softens a little bit
as you have more reps,
as you have more examples of having been thrown in the deep end and
figured out how to swim, you get a little bit more comfortable in your abstract competency.
But if that fear is not in you, I think you're not challenging yourself enough. Harness the fear.
The other thing he writes about is intuition.
That you need to trust your instincts and intuition.
That's a very recrubing thing to say.
But so what percent of your decision-making is intuition
and what percent is through rigorous, careful
analysis?
What did you say?
I think it's both.
It's like trust would verify.
I think that's also where age and experience comes into play because I think you always
have sort of a gut instinct, but I think intuition, like well-honed intuition
comes from a place of accumulated knowledge, right?
So oftentimes when you feel really strongly about something, it's because you've sort
of been there, like you know what's right.
Or on a personal level, if you're acting in accordance with your core values. It just feels good.
And even if it would be the right decision for others, if you're acting outside of your
sort of integrity or core values, it doesn't feel good. And your intuition will signal
that to you. You'll never be comfortable. So I think because of that,
I start oftentimes with my intuition
and then I put it through like a rigorous test
of whether that is in fact true.
But very seldom do I go against what my initial instinct was,
at least at this point in my life.
Yeah, I had actually a discussion yesterday
with a big time business owner investor
who was talking about being impulsive and following that.
Like on a phone call shifting like the entire,
everything like giving away a very large amounts of money
and moving it in another direction on an impulse, making
a promise that he can't at that time deliver, but knows if he works hard, he'll deliver.
And all doing, just following that impulsive feeling. And he said now that, you know, he
has a family that probably some of that impulse has quieted down a little bit. He's more rational and thoughtful and so on but wonders whether
it's sometimes good to just be impulsive and to just
Trust your gut and just go with it. Don't deliberate too long because then you won't you won't do it. It's interesting
It's the confidence of stupidity maybe of youth
That leads to some of the greatest breakthroughs and yeah, it's like there's a cost to wisdom and deliberation.
There is, but I actually think in this case, as you get older, you may act less impulsively, but I think you're more like attuned with, you have more experience, so your gut is like more
well-honed, you know? So your instincts is more well-honed. So your instincts are more well-honed.
I think I found that to be true for me.
It doesn't feel as reckless as when I was younger.
Amongst many other things, you were on The Apprentice.
People love you on there, people love the show.
So what did you learn about business, about life,
from the various contestants on there?
Well, I think you can learn everything about life
from Joe Rivers.
So I'm just, I'm gonna go with that.
She was amazing.
But you know, it was such a wild experience for me because I was quite young when I was on it just getting
started in business and it was the number one television show in the country.
And it went on to be syndicated all over the world and it was just this wild, phenomenal
success.
A business show had never crossed over in this sort of way.
So it was really a moment in time and you had regular apprentice and then the celebrity
apprentice.
But the TAS, I mean, they went on to be studied at business schools across the country.
So every other week I'd be reading case studies of how the apprentice was being examined and
taught to classes and this university in Boston.
So it was extraordinary and this was like a real life classroom I was in.
So I think because of the nature of the show, you learn a lot about teamwork and you're
watching it and analyzing it real time.
You learned a lot about, a lot of the tasks were very marketing oriented because of the short duration of time they
had to execute.
You learned a lot about time management because of that short duration.
Almost every episode would devolve into people hysterical over the fact that they had 10
minutes left with this Herculean lift ahead
of them.
So it was a fascinating experience for me.
And we would be filming, I mean, we would film first thing in the morning at like 5
or 6 a.m. in Trump Tower oftentimes, like in the lobby of Trump Tower, that's where the war rooms and board rooms
of the candidates were, the contestants were.
And then we would go up in the elevator to our office, we would work all day and then
we'd come down and we'd evaluate the tasks.
It was this weird, like real life television thing experience in the middle of our, sort
of on the bookends of our work day.
So it was intense.
So you're like curating the television version of it
and also living it.
Living the, and oftentimes there was like an overlay.
Like there were episodes that they came up with
brand campaigns for my shoe collection or my clothing line
or design challenges related to a hotel
I was responsible for building.
So there was this unbelievable crossover
that was obviously great for us from a business perspective,
but it's sometimes surreal to experience.
What was it like?
Was it scary to be in front of a camera when you know so many people watch?
I mean, that's a new experience for you at that time,
just the number of people watching.
Yeah.
Was that weird?
It was really weird.
I really struggled watching myself on the episodes.
Like, I really, I still to this day,
like television as a medium,
like the fact that we're taping this,
I'm more self-conscious than if we weren't.
I just, it's-
Hey, I have to watch myself.
After we record this, before I publish it,
I have to listen to my stupid self talk.
So, and so you're saying it doesn't get better.
It doesn't get better.
I, I still, I feel myself.
I'm like, does my voice really sound like that?
Um, you know, why do I do this thing or that thing?
And I find it, some people are super at ease and who knows, maybe they're not
either, but some people feel like they're super
at ease. My father was. I think who you saw is who you get. And I think that made him so effective
in that medium because he was just himself and he was totally unselfconscious. I was not.
and he was totally unselfconscious. I was not, I was totally self-conscious.
So it was extraordinary,
but also a little challenging for me.
I think certain people are just like born
to be entertainers, like Elvis,
like on stage they come to life.
This is where they're truly happy.
I've met guys like that, like great rock stars.
This is where they feel like they belong.'ve met guys like that, like great rock stars. This is where they feel like they belong on stages.
It's not just a thing they do
and there's certain aspects they love,
certain aspects they don't.
No, this is where they're alive.
This is where they've always dreamed of being.
This is where they want to be forever.
Michael Jackson was like that.
Michael Jackson?
I saw pictures of you hanging out with Michael Jackson.
That was cool.
He came once to a performance.
I wanted to be, one moment in time,
I wanted to be a professional ballerina.
Okay, yes, yes.
And I was working really hard.
I was going to the School of American Ballet.
I was dancing at the Lincoln Center in the Nutcracker.
I was super serious, you know, nine, 10-year-old.
And my parents came to a Christmas
performance of the Nutcracker and my father brought Michael Jackson with him. And everyone
was so excited that all the dancers, they wore one glove. But I remember he was so shy. He was so quiet when you'd see him in smaller group settings.
And then you'd watch him walk onto stage, and it was like a completely different person.
Like the vitality that came into him.
And you say that's like someone who was born to do what he did.
And I think there are a lot of performers like that.
And I just in general love to see people
that have found the thing that makes them come alive.
Like I, as I mentioned, went to the jungle recently
with Paul Rosely, and he's a guy
who just belongs in the jungle.
Like that's a guy where, like when I saw, I got a chance to go with him from the city
to the jungle and you just see this person change of the happiness, the joy he has when
he first is able to jump in the water of the Amazon River and to feel like he's home with
the crocodiles and all that, with what he's calling friends and probably dances around in's home with the crocodiles and all that. He's calling friends and probably dances around
in the trees with the monkeys.
So this is where he belongs.
I love seeing that.
You felt that.
I mean, I watched the interview you did with him
and you felt that, like his passion and enthusiasm,
like it radiated and capped.
I mean, I love animals, like I love all animals.
Never loved snakes so much.
And he almost made me, now I appreciate the beauty of them
much more than I did prior to listening to him speak
about them, but it's an infectious thing.
He actually, we were talking about skyscrapers before.
I loved, he called trees skyscrapers of life. And I thought that was so great.
Yeah. And they are, they're so big. I mean, just like skyscrapers or large buildings,
they also represent a history, especially in Europe. I like to think, look at all these
ancient buildings. You like to think of all the people throughout history that have looked at them, have admired them, have been inspired by them. You know,
the great leaders of history in France, like Napoleon, just the history that's contained
within a building, you almost feel the energy of that history. You can feel the stories
emanate from the buildings. And that same way, when you look at giant trees
that have been there for decades,
for centuries in some cases,
you feel the history, the stories emanate.
I got you as a client, some of them,
so you feel like there's a visceral feeling
of the power of the trees.
It's cool.
Yeah.
That's an experience I'd love to have.
Be that disconnected. Yeah. That's an experience I'd love to have. Be that disconnected.
Yeah.
Being in the jungle, among the trees,
among the animals, you remember that you're forever
a part of nature.
You're fundamental to our nature.
That this is a, earth is a living organism
and you're a part of that organism.
And that's humbling, that's beautiful, and
you get to experience that in a real, real way. It sounds simple to say, but when you
actually experience it, it stays with you for a long time. Especially if you're out
there alone. I got a chance to spend time in the jungle solo just by myself. And you sit in the fear of that, in the simplicity of that, all of it.
And just no sounds of humans anywhere.
You're just sitting there and listening to
all the monkeys and the birds
trying to have sex with each other.
All around you, just screaming.
And there's like, I mean, I romanticize everything.
There's like birds that are monogamous for life,
like macaws, you can see like two of them flying.
They're also, by the way, screaming at each other.
I always wonder, like, are they arguing?
Or is this their love language?
Like, you just have these like two birds
that you know have been together for a long time,
and they're just screaming at each other.
And the important-
That's really funny, because there aren't that many
animal species that are monogamous, and you highlighted one example, but they literally sound like they're just screaming at each other in the morning. That's really funny, because there aren't that many animal species that are monogamous,
and you highlighted one example,
but they literally sound like they're bickering.
But maybe to them it's beautiful,
I don't wanna judge, but they do sound very loud
and very obnoxious.
But amidst all of that, it's just, I don't know.
I think it's so humbling to feel so small too.
I feel like when we get busy and when we're running around, it's easy to feel we're so
in our head and we feel so consequential in the context of even our own lives.
And then you find yourself in a situation like that.
I think you feel so much more connected knowing how minuscule you are in the broader
sense. And I feel that way when I'm on the ocean on a surfboard. It's really humbling
to be so small amidst that vast sea. And it feels know, with no noise, no chatter, no distractions,
just being in the moment.
And it sounds like you experienced that in a very, very real way in the Amazon.
Yeah, the power of the waves is cool.
I love swimming out into the ocean and feeling the power of the ocean underneath you.
You're just like this speck.
And you can't fight it, right?
You can't fight it.
You just have to sort of be in it.
And I think in surfing, one of the things I love about it is I feel like a lot of water
sports are like manipulating the environment, you know?
And there's something that can be a little like violent about it.
Like you look at windsurfing and whereas with surfing, you're like in harmony with it.
So you're not fighting it, you're flowing with it.
And you still have like the agency of choosing
which waves you're gonna surf.
And you sit there and you read the ocean
and you learn to understand it, but you can't control it.
you've learned to understand it, but you can't control it.
What's it like to like, like fall in your face when you're trying to surf?
Like what?
I haven't surfed before, it just feels like,
I always see videos of when everything goes great.
I just wonder like when it doesn't.
Those are the ones people post.
No, well, I actually had the unique experience
of one of my first times surfing.
I only learned a couple of years ago, so I'm not good. I just love it. I love everything about it.
I love the physicality. I love being in the ocean. I love everything about it. The hardest thing with
surfing is paddling out because when you're committing, you catch a wave. Obviously, sometimes
like you flip over your board and that doesn't feel great. But when you're in sort of the line of impact, and you've maybe surfed a good
wave in and now you're going out for another set, and you get sort of stuck in that impact line,
there's like nothing you can do. You just sort of sit there and you try to dive underneath it,
and it will pound you and pound you. So I've been stuck there while, you know,
four or five, six waves just like crash on top of your head. And the worst thing you can do is get reactive
and scared and try and fight against it.
You kind of just have to flow with it
until inevitably there's a break
and then paddle like hell back out to the line
or to the beach, whatever you're feeling.
But to me, that's the hardest part, the paddling out.
How did life change when your father decided
to run for president?
Wow, everything changed.
You know, almost overnight,
we learned that he was planning to announce his candidacy two weeks before he actually did. And nothing about our lives had been constructed with politics in mind. Most often,
when people are exposed to politics at that level, that sort of national level,
there's first like city council run and then maybe a state level run and maybe Congress
Senator, ultimately the presidency. So it was unheard of for him never to have run a campaign and then run for
president and win. So it was an extraordinary experience. There was so much intensity and so
much scrutiny and so much noise. So that took for sure like a moment to acclimate to. I'm not sure I ever
fully acclimated, but it definitely was a super unusual experience. But I think then the process
that unfolded over the next couple of years was also like the most extraordinary growth experience
of my life.
Suddenly I was going into communities
that I probably never would have been to.
And I was talking with people who in 30 seconds
would reveal to me their deepest insecurity, their gravest
fear, their wildest ambitions, all of it, with the
hope that in telling me that story, it would get back to a potential future president of
the United States and have impacts for their family, for their community.
So the level of candor and vulnerability people have with you is unlike anything I've ever
experienced. When I had done The Apprentice
before, people may know who I was in some of these situations that I was going into,
but they wouldn't have shared with me these things that you got the impression that oftentimes their
own spouses wouldn't know, and they wouldn't do so within 30 seconds. So you learn so much about what motivates people,
what drives people, what their concerns are, and you grow so much as a result of it.
So when you're in the White House, people, unlike in any other position, people have a sense that
all the troubles they're going through,
maybe you can help.
Yeah.
So they put it all out there.
And they do so in such a raw, vulnerable and real way.
It's shocking and eye-opening and super motivating. I remember once I was in New Hampshire
and early on, right after my father
had announced his candidacy,
and a man walks up to me in the greeting line.
And within around five seconds,
he had started to tell me a story
about how his daughter had died of an overdose
and how he was worried his son was also addicted to opioids, his daughter's friends, his son's friends, and it's heartbreaking.
It's heartbreaking and it's something that I would experience every day in talking with people.
And those stories just stay with you?
Always.
every day and talking with people. And those stories just stay with you?
Always.
You know, I took a long road trip
around the United States in my 20s,
and I'm kind of thinking of doing it again,
just for like a couple of months for that exact purpose.
And you can get these stories when you go to like a bar
in the middle of nowhere and
just sit and talk to people and they start sharing.
And it reminds you of like how beautiful the country is.
It reminds you several things.
One that people, well, it shows you that there's a lot of different accents, that's for one.
But aside from that, that people are struggling with all the same stuff. And at least at that time, I wonder what it is now, but at that time, I don't remember
on the surface, there's like political divisions, there's Republicans and Democrats and so on.
But like underneath it, there are people who are all the same, the concerns are all the
same, there's not that much of a division.
Right now, the surface division has been amplified even more maybe because of social media. I don't know why
So I would love to see what the country is like
Now but I suspect probably it's still not as divided as it appears to be on the surface
What the media shows what the social media shows?
But what did you experience in terms of the division?
I think a couple of reactions to what you just said.
I think the first is,
when you connect with people like that,
you are so inspired by their courage
in the face of adversity and their resilience.
It's a truly remarkable experience for me.
The campaign lifted me out of a bubble I didn't even know I was in.
I grew up on the Upper East Side of New York and I felt like I was well-traveled and well-educated.
I believed at the time that I'd been exposed to divergent viewpoints. I realized
during the campaign how limited my exposure had been relative to what it was becoming.
So there was a lot of growth in that as well. But I do think, you think about the vitriol
on politics and whether it's worse than it's been in the past
or not, I think that's up for debate. I think there have been duels and there's been screaming.
Politics has always been a bloodsport and it's always been incredibly vicious. I think in the toxic swirl of social media, it's more amplified and
there are there's more sort of
democratization around participating in it perhaps.
And it seems like the voices are louder, but it's always been it feels like it's always been that.
But I don't believe most people are like that and and you know you
you meet people along the way and they're not leading with what their politics are.
They're telling you about their hopes for themselves and their communities.
It makes you feel that we are a whole lot less divided than, you know, the media and others would have us believe.
Although I have to say, having duels, it sounds pretty cool.
Maybe I just romanticize Westerns, but anyway.
All right, I miss Clint Eastwood movies.
Okay.
But it's true, like you read some of the stuff,
like in terms of what politics used to be
in the history of the United States,
those folks went pretty rough, like way rougher actually, but they didn't have social media.
So they had to go like real hard and the media was rough too. So all like the fake news,
all of that, that's not recent. It's been nonstop. You know, I look at the surface division,
the surface bickering, and that might be like just a feature of democracy. That's, it's not a bug of democracy.
It's a feature.
We're in a constant conflict and it's the way we resolve, we try to
figure out the right way forward.
So in the moment, it feels like people are just tearing each other apart, but
really we're trying to find the way where like in the long arc of history, it
will look like progress. But
in the short term it just sounds like people making stories up about each other and calling
each other names and all this kind of stuff. But there is a purpose to it. I mean, that's
what freedom looks like, I guess is what I'm trying to say, and it's better than the alternative.
I think that the vast majority of people aren't participating in it.
Sure. Yes, that's true also.
I think there's a minority of people that are doing most of the yelling and screaming,
and the majority of Americans just want to send their kid to a great school and want
their communities to thrive and want to be able to realize their dreams and aspirations. So I saw a lot more of that
than it would feel obvious
if you looked at like a Twitter feed.
What went into your decision to join the White House
as an advisor?
You know, the campaign, I never thought about joining.
It was kind of like get to the end of it.
When it started, everything in my life was almost firing on all cylinders.
I had two young kids at home.
During the course of the campaign, I ended up, I was pregnant with my third. So this young family, my businesses, real estate
and fashion and working alongside my brothers,
running the Trump Hotel collection.
And we had so many, my life was full and busy.
And so there was a big part of me
that was just wanted to get through, just get through it
without really thinking forward
to what the implications were for me.
But when my father won, he asked Jared and I to join him.
And in asking that question, keep in mind,
he was a total outsider.
So there was no bench of people as he would have today.
He had never spent the night in Washington, DC before
staying in the White House. And so when he asked us to join him, he trusted us, he
trusted in our ability to execute. And there wasn't a part of me that could imagine
the 70 or 80 year old version of myself looking back and having been okay with having said no
and going back to my life as I knew it before. I mean, in retrospect, I realize there is no life
as you know it before, but just the idea of not saying yes, wherever that would lead me.
of not saying yes, wherever that would lead me. And so I dove in. During the course of the campaign, I was just much more sensitive to the problems and experiences of Americans. I gave you an example
before of the father in New Hampshire, but even just in my consumption
of information, I had a business that was predominantly young women, many of which were
thinking about having a kid, had just had a child, were planning on that life event.
And I knew what they needed to be able to show up every day
and realize this dream for themselves and the support structures they would need to
have in place.
I remember reading this article at the time in one of the major newspapers of a woman.
She had had a very solid job working at one of the blue chip accounting firms and the
recession came.
She lost her job around the same time as her partner left her and over a matter of months,
she lost her home.
So she wound up with her two young kids after bouncing around between neighbors living in
their car.
She gets a call back from one of the many interviews
she had done for a second interview
where she was all but guaranteed the job,
should that go well?
And she had arranged childcare for her two young children
with a neighbor in her old apartment block.
And the morning of the interview, she shows up,
and the neighbor doesn't answer the doorbell.
And stands there five, 10 minutes, doesn't answer.
So she has a choice.
Does she go to the interview with her children,
or does she try to cancel?
She gets in her car, drives to the interview,
leaves her two children in the backseat of the car
with the window cracked, goes into the interview
and gets pulled out of the interview by police
because somebody had called the cops
after seeing her children in the backseat of the car.
She gets thrown in jail, her kids get taken from her
and she spends years fighting to regain custody.
And I think about that's an extreme example, but I think about something like that and
I say if I was the mother and we were homeless, like would I have gone to that interview?
And I probably would have.
And that is not like an acceptable situation.
So you hear stories like that and then you get asked,
will you come with me?
And it's really hard to say no.
I spent four years in Washington.
I feel like I left it all in the field.
I feel really good about it and
I feel really good about it.
And I feel really privileged to have been able to do what I did.
A chance to help many people.
Saying no means you're kind of turning away
from those people.
Felt like that to me.
Yeah, but then it's the turmoil of politics that you're getting into.
And it really is a leap into the abyss. What was it like trying to get stuff done in Washington?
And this place where politics is a game, it feels that way maybe from an outsider perspective
and you go in there trying,
giving some of those stories, trying to help people.
What's it like to get anything done?
It's an incredible cognitive lift.
That's a nice way to put it, yeah.
To get things done.
There are a lot of people who would prefer
to cling to the problem, and they're
talking points about how they're going to solve it,
rather than roll up their sleeves and do the work it takes
to build coalitions of support and find people
who are willing to compromise and move the ball.
And so it's extremely difficult.
And Jared and I talk about all the time,
it probably should be,
because these are highly consequential policies
that impact people's lives at scale.
Shouldn't be so easy to do them and they are doable,
but it's challenging.
One of the first experiences I had
where it really was just a full grind effort was with tax cuts.
And the work I did to get the child tax credit
doubled as part of it.
And it just meant meeting after meeting after meeting
after meeting with lawmaker, convincing them
of why this is good policy, going into their districts,
campaigning in their districts,
helping them convince their constituents of why it's important,
of why childcare support is important,
of why paid family leave is important,
of different policies that impacts working American families.
So it's hard, but it's really rewarding.
And then to get it done, I mean,
just the child tax credit alone,
40 million American families got an average of $2,200
each year as a result of the doubling
of the child tax credits.
One component of tax cuts.
When I was researching this stuff,
you just get to think the scale of things,
the scale of impact is 40 million families.
Each one of those is a story, is a story of struggle,
of trying to give a large part of your life to a job
while still being able to give love and support and care to
a family and to kids and to manage all of that.
Each one of those is a little puzzle that they have to solve and it's a life and death
puzzle.
It's a, you can lose your home, your security, you can lose your job.
You can scoop stuff up with parenting.
So you can mess all that up and you're trying to hold it together
and government policies can help make that easier
or can in some cases make that possible.
And you get to do that at a scale
not of like five or 10 families,
but like 40 million families.
And that's just one thing.
Yeah, the people who shared with me their experience.
And during the campaign, it was what they hoped to see happen.
Once you were in there, it was what they were seeing, what they were experiencing, the result
of the policies.
And that was the fuel.
On the hardest days, that was the fuel.
Child tax credit.
I remember visiting with a woman, Brittany Houseman.
She came to the White House.
She had two small children.
She was pregnant with her third.
Her husband was killed in a car accident.
She was in school at the time.
Her dream was to become a criminal justice advocate.
That was no longer on the table for her after he passed away and she became the sole earner
and provider for her family.
And she couldn't afford childcare, she couldn't afford to stay in school, so she ended up
creating a childcare center in her home.
And her center was so successful because in part of different policies we worked on, including
the childcare block grants that went to the state,
she ended up opening additional centers.
I visited her at one of them in Colorado.
Now she has like a huge focus on helping teenage moms
who don't have the resources to afford quality childcare
for their kids come into her centers and programs.
And you know, it's stories like that of the hardships people face,
but also what they do with opportunity when they're given it
that really like powers you through tough moments when you're in Washington.
What can you say about the process of like bringing that to life?
So the child tax credits, doubling them from a thousand to
two thousand per child. What are the challenges of that, getting people to compromise? I'm sure
there's a lot of politicians playing games with that because maybe it's a Republican that came up
with an idea or a Democrat that came up with an idea and so they don't want to give credit to the
idea. There's probably all kinds of games happening where they, when the game is happening, you
probably forget about the families. Each politician thinks about how they can benefit themselves.
You forget like the serving part of the role you're supposed to be in.
There were definitely people I met with in Washington who I felt that was true of. But they all go back to their districts
and I assume that they all have similar experiences
to what I had where people share their stories.
So there'd be something really cynical
about thinking they forget, but some do.
You help get people together.
What's that take?
Trying to get people to compromise,
trying to get people to see the common humanity.
I think first and foremost, you have to be willing to compromise, trying to get people to see the common humanity. I think first and foremost,
you have to be willing to talk with them.
So, you know, one of the policies I advocated for
was paid family leave.
We left and 9 million more Americans had it
through a combination of securing it
for our federal workforce.
I had people in the White House who were pregnant
who didn't have access to paid leave.
So we want to keep people attached to the workforce, yet when they have an important
life event like a child, we create an impossibility for that.
Some people don't even have access to unpaid leave if they're part-time workers.
And then we also put in place the first ever national tax credit
for workers making under $72,000 a year where employers could then offer it to their workers.
That was also part of tax cuts. So part of it is really taking the arguments as to why
this is good, smart, well-designed policy to people.
And it was one of my big surprises
that on certain policy issues
that I thought would have been well-socialized,
the policies that existed were never shared across the aisle.
So people just lived with them,
maybe in hopes that one day they would have the votes to get
exactly what they want. But I was surprised by how little discussion there was. So I think part of
it is be willing to have those tough discussions with people who may not share your viewpoint and
be an active listener when they point out flaws and they have suggestions for changes.
Not believing that you have a monopoly on good ideas.
And I think there has to be a lot of humility in architecting these things.
And a policy should benefit from that type of well-rounded input.
Yeah, be able to see, like you said, well-designed policies.
There's probably like the details are important too.
Like there's just like with architecture
and you walk the rooms,
there's probably really good designs of policies,
economic policy that helps families,
that delivers the maximum amount of money or resources
to families that needed and is not a amount of money or resources to families that need it and is not a waste
of money. So like that, there's a probably really nice designs there and nice ideas that
are bipartisan that has nothing to do with politics, has to do with just great economic
policy, just great policies. And that requires listening.
It requires trust too. Like I learned tax cuts was really interesting for me because I met
with so many people across the political spectrum on advancing that policy. I really figured out
who was willing to deviate from their talking points when the door was closed and who wasn't.
You know, and it takes some courage to do that, especially without surety that it would actually get
done, especially if they've campaigned on something that was slightly different.
And not everyone has that courage.
So through tax cuts, I learned the people who did have that courage.
And I went back to that well time and time again on policies that I thought
were important. Some were bipartisan, the Great American Outdoors Act is something.
It's incredible policy. Yeah, it's amazing. It's one of the largest pieces of conservation
legislation since the national park system was created.
Over 300 million people visit our national parks, the vast majority of them being Americans
every year.
So this is something that is real and beneficial for people's lives, getting rid of the deferred
maintenance, permanently funding them.
But there are other issues like that that just weren't being prioritized, modernizing
Perkins CTE in vocational education.
It's something I became super passionate about and helped lead the charge on.
I think in America for a really long period of time, we've really believed that education
stops when you leave high school or college.
And that is not true and that's a dangerous way to think. So how can we both galvanize the private
sector to ensure that they continue to train workers for the jobs they know are coming
and how they train their existing workforce into the new jobs with robotics or machinery or new technologies that are coming
down the pike. So galvanizing the private sector to join us in that effort. So whether it's the
legislative side, like the actual legislation of Perkin CTE, which was focused on vocational
education, or whether it's the ability to use the White House to galvanize the private sector.
We got over 16 million commitments from the private sector
to retrain or reskill workers into the jobs of tomorrow.
Yeah, there's so many aspects of education
that you helped on.
Access to STEM and computer science education.
So the CT thing you're mentioning,
modernizing career and technical education,
that's millions and millions of people.
The Act provided nearly $1.3 billion annually
to more than 13 million students to better align
the employer needs and all that kind of stuff.
Very large scale policies that help a lot of people.
It's fascinating.
Education often isn't like the bright, shiny object everyone's running towards.
So one of the hard things in politics when there's something that is good policy,
sometimes it has no momentum because it doesn't have a cheerleader.
So where are areas of good policy that you can like literally just carry across the finish line.
Because people tend to run towards
what's the news of the day.
Sort of to try to address whatever issues being talked about
on the front pages of papers.
And there's so many issues that need to be addressed.
And education is one of them
that's just under prioritized humanized, you know, human trafficking.
That's an issue that I didn't go to the White House
thinking I would work on,
but you hear a story of a survivor
and you can't not want to eradicate one of the greatest evils
that the mind can even imagine.
You know, the trafficking of people,
the exploitation of children.
I think for so many, they assume that this is a problem that doesn't happen on our shores.
It's something that you may experience at far-flung destinations across the world, but
it's happening there and it's happening here as well.
Through a coalition of people that on both sides of the aisle that I came to
trust and to work well with, we were able to get legislation which the president signed
past nine pieces of legislation, combating trafficking at home and abroad and digital
exploitation of children.
How much of a toll does that take,
seeing all the problems in the world
at such a large scale, the immensity of it all?
Was that hard to walk around with that,
just knowing how much suffering there is in the world?
As you're trying to help all of it,
as you're trying to design government policies
to help all of that,
it's also a very visceral recognition that there is suffering in the world.
How difficult is that to walk around with? You feel it intensely. We were just talking
about human trafficking. I mean, you don't design these policies in the absence of the
input of survivors themselves, so you hear their stories.
Remember a woman who was really influential in my thinking, Andrea Hibwell, who she was
in college where she was lured out by a guy she thought was a good guy, started dating
him.
He gets her hooked on drugs, convinces her to drop out of college, and spends the next
five years selling her. She only got out
when she was arrested. And all too often that's happening too, that the victim's being targeted,
not the perpetrator. So we did a lot with DOJ around changing that. But now she's helping other survivors get skills and job training and the therapeutic
interventions they need.
But you speak with people like Andrea and so many others.
And I mean, you can't not.
Your heart gets seized by it.
And it's motivating and it's hard.
It's really hard.
I was just talking to a brain surgeon.
Many of the surgery he has to do,
he knows the chances are very low of success.
And he says that that wears at his armor.
It chips away.
It's like only so many times can you do that.
And thank God he's doing it because I bet you there are a lot of others that
don't choose that particular field because of those low success rates.
But you can see the pain in his eyes,
like maintaining your humanity while doing all of it.
You could see the story though.
You could see the family that loves that person.
Just you feel the immensity of that.
And you feel the heartbreak involved with mortality
in that case and with suffering also in that case.
And in general, in all these in human trafficking.
But even helping families try to stay afloat,
trying to break out or escape poverty, all that.
You get to see those stories of struggle.
It's not easy.
But the people that really feel the humanity of that,
feel the pain of that are probably the right people
to be politicians.
But it's probably also why you can't stay in there too long.
It's the only time in my life where you actually feel like there's always a
conflict between work and life and making sure. As a woman, I'd often get asked about how do you
balance work and family? And I never liked that question because balance, it's like elusive,
liked that question because balance, it's like elusive, right? Your one fever away from like no balance, you know, like your child's sick one day, what do you do? There goes balance
or you know, you have a huge project with a deadline, there goes balance. Like I think
a better way to frame it is am I living in accordance with my priorities?
Maybe not every day, but every week, every month and reflecting on have you architected
a life that aligns with your priorities so that more often than not, you're where you
need to be in that moment.
And service at that level was the one time where you really feel incredibly conflicted
about having any priorities other than serving.
It's finite.
In every business I've built, you're building for duration.
And then you go into the White House and it is sand through an hourglass, whether it's
four years or eight years.
It's a finite period of time you have.
Most people don't last four years.
I think the average in the White House is 18 months.
It's exhausting.
But it's the only time when you're at home with your own children that you feel you think
about all the people you've met and you feel guilty about any time that's spent not advancing
those interests to the best of your capacity.
And that's a hard thing.
That's a really hard feeling as a parent.
And it's really challenging then to be present, to always need to answer your phone, to always
need to be available.
It's very difficult, it's taxing,
but it's also the greatest privilege in the world.
So through that, the turmoil of that,
the hardship of that, what was the role of family
through all of that, Jared and the kids?
What was that like?
That was everything.
To have that, to have the support systems I had in place with my
husband.
And we had left New York and wound up in Washington.
In New York, I lived 10 blocks away from my mother-in-law, who if I wasn't taking my kids
to school, she was.
So we lost some of that, which was very hard, but we had what mattered, which was each other. And my kids were young. When I got to
Washington, Theo, my youngest was eight months old. And Arabella, my oldest, my daughter was
five years old. So they were still quite young. We have a son, Joseph, who was three. And I think for me,
the dose of levity coming home at night and having them there and just joyful and
it was super grounding and important for me. I still remember Theo. When he was around
three, three and a half years old, Jared used to make me coffee every morning and it was like my
great luxury that I would sit there. He still makes it for me every morning. I told him I'm never,
even though I secretly know how to actually work the coffee machine, but I've convinced him that
I have no idea how to work the coffee machine. Now I'm going to be busted. But it's a skill I don't want to learn because it's one of his acts of love.
He brings me coffee every morning in bed while I read the newspapers. And Theo would watch this.
And so he got Jared to teach him how to make coffee. And Theo learned how to make a full-blown cappuccino.
Nice. And he had so much joy every morning
bringing me this cappuccino. And I remember the sound of his little steps, the slide.
It was so cute coming down the hallway with my perfectly foamed cappuccino. Now I'm trying to get him to make me coffee and he's like,
come on, mom. That was a moment in time,
but we had a lot of little moments like that that were just amazing.
Yeah, I got a chance to chat with him and his silliness and sense of humor,
it's really joyful.
I could see how that could be an escape from the madness of Washington, of the adult life.
And they were young enough, we really kept our home life pretty sheltered from everything
else and we were able to do so because they were so young and because they weren't connected
to the internet, they were too young for smartphones, all of these things, we were able to shelter and protect them and allow them to have as normal
as upbringing as was possible in the context we were living. And they brought me and continue to
bring me so much joy. But they were, I mean, without Jared and without the
kids, it would have been much more lonely. So three kids, you've now upgraded two dogs and
a hamster. Well, our second dog, we rescued him thinking he, we thought he was probably like part
German shepherd, part lab is what we were told.
I don't even know if he qualifies as a dog. He's like the size of a horse, a small horse, Simba.
So I don't think he has much Lab in him. Joseph has not wanted to do a DNA test because he really
wanted a German Shepherd. He's a German shepherd. He's gigantic. And we also
have a hamster who's the newest addition because my son Theo, he tried to get a dog as well. Our
first dog, Winter, became my daughter's dog as she wouldn't let her brothers play with him or sleep
with him and was old enough to bully them into submission.
So then Joseph wanted a dog and got Simba.
Theo now wants a dog and has Buster the hamster in the interim.
So we'll see.
What advice would you give to other mothers just planning on having kids and maybe advice
to yourself, how to continue figuring out this puzzle? I think being a parent, you have to cultivate within yourself, like hide in levels of empathy.
You have to really look at each child and see them for who they at. And I think that can be enormously challenging when your kids are
so different in temperament. As they get older, that difference in temperament may be within the
same child, depending on the moment of the day. But I think it's actually made me a much softer person, a much better listener.
I think I see people more truly for who they are as opposed to how I want them to be sometimes.
And I think being a parent to three children who are all exceptional and all incredibly
different has enabled that in me.
I think for me though, they've also been some of my greatest teachers in that we were
talking about the presence you felt when you were in the jungle and the connectivity you
felt and sort of the simple joy.
And I think for us as we grow older,
we kind of disconnect from that.
Like my kids have taught me how to play again.
And that's beautiful.
I remember just a couple of weeks ago,
we had one of these crazy Miami torrential downpours
and Arabella comes down, it's around eight o'clock at night.
It's really raining.
And she's got rain boots and pajama pants on and and she's going to take the dogs for a walk in the rain.
Nice.
She had all day to walk, but she wasn't doing it because they needed to go for a walk. She was like,
this would be fun. And I'm standing at the doorstep watching her, and she goes out with Simba and
Winter, this massive dog and this little tiny dog. And I'm watching her walk to the end of the driveway
and she's just dancing and it's pouring.
And I took off my shoes and I went out and I joined her
and we danced in the rain.
And even as like a preteen who normally,
she like allowed me to experience the joy with her.
And it was amazing.
We can be so much more fun
if we allow ourselves to be more playful. We can be so much more fun if we allow ourselves to be more playful.
We can be so much more present.
I look at Theo loves games.
So we play a whole lot of board games, any kind of game.
So it started with board games.
We do a lot of puzzles, then it became card games.
I just taught him how to play poker.
He loves backgammon, like any kind of game. And he's so
fully in them. When he plays, he plays. My son Joseph, he loves nature. And he'll say
to me sometimes when I'm taking a picture of something he's observing, like a beautiful
sunset, he's like, Mom, just experience it. Yes, you're right, Joseph, just experience it. Like, yes, you're right, Joseph, just experience it.
You know, so those kids have taught me so much
about sort of reconnecting with what's real and what's true
and being present in the moment and experiencing joy.
They always give you permission to sort of reignite
the inner child to be a kid again.
Yeah.
And it's interesting what you said,
that the puzzle of noticing each human being,
like what makes them beautiful,
the unique characteristics, like what they're good at,
the way they want to be mentored.
Like, I often see that,
especially with coaches and athletes, young athletes aspiring to be great, each athlete needs to be trained in a different way.
Like, I, for example, with some you need a softer approach.
Like with me, I always like a dictatorial approach.
I like the coach to be this, like, menacing figure. That's when I, that brought out the best in me. I didn the coach to be this like menacing figure.
That's when that brought out the best in me.
I didn't wanna be friends with the coach.
Like I wanna almost, I think it's weird to say,
well, yell that like to be pushed,
but that doesn't work for everybody.
And that's a risk you have to take
in the coach context of like,
cause you can't just yell at everybody.
You have to figure out like, what does each person need?
And when you have kids, I imagine the puzzle is even harder.
And when they all need different things,
but yet coexist and are sometimes competitive
with one another.
So you'll be at a dinner table,
then the amount of times I get, well, that's not fair.
Why did you let, and I'm like, life isn't fair.
And by the way, like, I'm not here to be fair.
I'm like, I'm trying to give you each what you need.
Especially when I've been working really hard
and you know, in the White House I'd say,
okay, well now we have a Sunday and we have these hours
and I'll have like a grand plan, you know,
and we're gonna make it count.
And it's gonna involve, you know,
hot chocolate and sleds, you know, whatever,
whatever it is that like my great adventure,
they were gonna go play mini golf.
And then I come down all psyched up, all ready to go
and the kids have zero interest.
Like, and there have been a lot of times
where I've been like, we're doing this thing.
And then I realized, wait a second, you know, like sometimes you just like plop down on the floor and start playing
magnetiles, you know, and like that's where they need you. And so those of us who have sort of like
alpha personalities, who sometimes it's just, just witness, like witness what they need,
don't like play with them and allow them to lead the play.
Don't force them down a road you may think is more
interesting or productive or educational or edifying.
You know, just be with them, observe them,
and then show them that you are genuinely curious
about the things that they are genuinely curious about.
I think there's a lot of love when you do that.
Also, there's just fascinating puzzles.
I was talking to a friend yesterday and she has four kids
and they fight a lot.
And she generally wants to break up the fights,
but she's like, I'm not sure if I'm just supposed
to let them fight. Can they figure it out? But you always break's like, I'm not sure if I'm just supposed to let them fight.
Can they figure it out?
But you always break them up because I'm told that it's okay for them to fight.
Kids do that.
They kind of figure out their own situation.
That's part of the growing up process, but you want to always, especially if it's physical,
they're pushing each other.
You want to kind of stop it, but at the same time, it's also part of the play, part of
the dynamics.
And that's a puzzle you also have to figure out.
And plus you're probably worried
that they're gonna get hurt if they're-
I think there's like, when it gets physical,
that's like, okay, we have to intervene.
I know you're into martial arts,
but that's normally like the red line,
you know, once it tips into that.
But there is always that,
you have to allow them to problem solve for themselves.
A little interpersonal conflict is good.
It's really hard when you try to navigate something
because everyone thinks you're taking their side.
You have oftentimes incomplete information.
I think for parents, what tends to happen too
is we see our kids fighting with each other
in a way that all kids do.
And we start to project into the future
and like catastrophize.
You know, if like my two sons are going through a moment
where they're like oil and water,
anything one wants to do, the other doesn't wanna do.
It's like a very interesting moment.
So my instinct is they're not gonna like each other
when they're 25.
You know, you sort of project into the future
as opposed to recognizing this is a stage
that I too went through and it's normal
and it's not building it in your mind
into something that's unnecessarily consequential.
It's short-term formative conflict.
Yeah.
So, ever since 2016, the number and the level of attacks you've been under has been steadily
increasing, has been super intense.
How do you walk through the fire of that? You've been very stoic about
the whole thing. I don't think I've ever seen you respond to an attack. You just let it pass over you,
you stay positive and you focus on solving problems. And you didn't engage, while being in
DC, you didn't engage into the back and forth fire
of the politics.
So what's your philosophy behind that?
I appreciate your saying that I was very stoic about it.
I think, you know, I feel things pretty deeply.
So initially, some of that really took me off guard.
Like some of the derivative love and hatred, some of the intensity
of the attacks. And there were times when it was so easy to counter it, I'd even write
something out and say, well, I'm going to press send and never did. I felt that sort of getting into the mud, fighting back,
it didn't run true to who I am as a human being.
Like it didn't, it felt at odds with who I am
and how I wanna spend my time.
So I think as a result, I was oftentimes
on the receiving end of a lot of cheap shots. And I'm okay with that because it's sort
of the way I know how to be in the world. I was focused on things I thought mattered more. And
I think part of me also internal. And the idea that speaking poorly of
another is almost the moral equivalent to murder because you can't really repair it. You can
apologize, but you can't repair it. Another component of that is that it does as much damage to the person
saying the words than it does to the person receiving them. And I think about that a lot.
I talk about this concept with my kids a lot. And I'm not willing to pay the price of that fleeting and momentary satisfaction of swinging back. Because I think it would be
too expensive for my soul. And that's how I made peace with it because I think that feels more true But it is a little bit contrarian in politics. It's definitely a contrarian viewpoint to
not get into the fray. Actually, somebody I love, Dolly Parton, says that she doesn't
condemn or criticize. She loves and accepts. And I like that. It feels right for me.
I also like that you said that words have power.
Sometimes people say,
well, words, when you speak negatively of others,
oh, that's just words.
But I think there's a cost to that.
There's a cost, like you said, to your soul.
And there's a cost in terms of the damage
you can do to the other person,
whether it's to their reputation publicly or to them privately. your soul and there's a cost in terms of the damage you can do to the other person, whether
it's to their reputation publicly or to them privately, it's just as a human being psychologically.
And in the place that it puts them because they think they start thinking negatively in general
and then maybe they respond and there's this vicious downward spiral that happens. They're
almost like we don't intend to, but it destroys everybody in the process.
You quoted Alan Watts, I love him, in saying, quote, you're under no obligation to be the same person you were five minutes ago. So how have the years in DC and the years after changed you?
I love Alan Watts too.
I listen to his lecture sometimes falling asleep.
He's got like an on planes.
He's got like the most soothing voice.
But I love what he said about you have no obligation to be who you were five minutes
ago because we should always feel that we have the ability to evolve and grow and better
ourselves. I think further than that,
if we don't look back on who we were a few years ago,
with some level of embarrassment,
we're not growing enough, right?
So there's nothing, when I look back, I'm like, oh,
I feel like that feeling is,
because you're growing into hopefully sort of a better version of yourself.
I hope and feel that that's been true for me as well.
I think the person I am today, we spoke in the beginning of our discussion about some
of my earliest ambitions in real estate and
in fashion.
And those were amazing adventures and incredible experiences in government.
And I feel today that all of those ambitions are more fully integrated into me as a human
being.
I'm much more comfortable with the various pieces of my personality and that any professional drive
is more integrated into more simple pleasures. Everything for me has gotten much simpler and
easier in terms of what I want to do and what I want to be. And I think that's where my kids
have been my teachers, just being fully present and enjoying the little
moments.
And it doesn't mean I'm any less driven than I was before.
It's just more a part of me than being sort of the all-consuming energy one has in their
twenties.
Yeah.
Just like you said, with your mom, be able to let go and enjoy the water, the sun,
the beach, and enjoy the moment, the simplicity of the moment?
I think a lot about the fact that for a lot of young people, they really know what they
want to do, but they don't actually know who they are.
And then I think as you get older,
hopefully you know who you are
and you're much more comfortable with ambiguity
around what you wanna do and accomplish.
You're more flexible in your thinking around those things.
And give yourself permission to be who you are.
Yeah.
You made the decision not to engage
in the politics of the 2024 campaign.
If it's okay, let me read what you wrote on the topic.
Quote, I love my father very much.
This time around, I'm choosing to prioritize my young children and the
private life we're creating as a family.
I do not plan to be involved in politics while I will always love and support my
father going forward.
I will do so outside the political
arena.
I'm grateful to have had the honor of serving the American people and I will always be proud
of many of our administration's accomplishments."
So can you explain your thinking, your philosophy behind that decision?
I think first and foremost, it was a decision rooted in me being a parent, really thinking about what they need
from me now. Politics is a rough business, and I think it's one that you also can't dabble in.
I think you have to either be all in or all out. And I know today the cost they would pay for me being all in emotionally
in terms of my absence at such a formative point in their life. And I'm not willing
to make them bear that cost. I served for four years and feel so privileged to have
done it, but as their mom, I think it's really important that I do what's right for them.
And I think there are a lot of ways you can serve. I think there's obviously we talked
about the enormity, the scale of what can be accomplished in government service. But I think there's something
equally valuable about helping within your own community. I volunteer with the kids a lot,
and we feel really good about that service. It's different, but it's no less meaningful.
So I think there are other ways to serve. I also think politics is a pretty
dark world. There's a lot of darkness, a lot of negativity, and it's just really at odds
with what feels good for me as a human being. And it's a really rough business.
So for me and my family, it feels right to not participate.
So it wears on your soul.
And yeah, there is a bit,
at least from an outsider's perspective,
a bit of darkness in that part of our world.
I wish it didn't have to be this way.
You do. I think part of our world. I wish it didn't have to be this way. You do?
I think part of that darkness is just watching
all the legal turmoil that's going on.
What's it like for you to see that,
your father involved in that, going through that?
On a human level, it's my father and I love him very much.
So it's painful to experience, but, uh,
ultimately I wish it didn't have to be this way.
I like it that underneath all of this, I love my father is the thing that, uh,
you lead with. That's so true. It is, it is family.
Uh, and I hope, uh, I missed all this turmoil, love is the thing that wins.
It usually does.
In the end, yes, but in the short term there is, like we were talking about, there's a
bit of bickering, but at least no more duels.
No more duels.
You mentioned Dolly Parton.
That's a segue.
Listen, I'm not very good at this thing.
I'm trying to figure it out.
Okay, we both love Dolly Parton.
So you're big into live music.
So maybe you can mention why you love Dolly Parton.
I definitely would love to talk to her.
I would love to interview her.
She's such an icon.
She's such an incredible human.
I hope you do.
What I love about her, and I've really come to love her in recent years is she's so authentically
herself and she's obviously so talented and so accomplished and this extraordinary woman,
but I just feel like she has no conflict within herself as to who she is.
She reminds me a lot of my mom in that way and it's super refreshing and really beautiful
to observe somebody who's so in the public eye, being so fully secure in who they are,
what their talent is, and what drives them. So I think she's amazing. And she leads with a lot of
love and positivity. So I think she's very cool.
I hope you have a long conversation with her.
Yeah, she's like, okay,
so there's many things to say about her.
At first, like incredibly great musician,
songwriters, performer, also can create an image
and have fun with it.
You know, like have fun being herself over the top.
It feels that way, right?
Like she's really, she enjoys,
after all these years, it feels like she's really, she enjoys, after all these years,
it feels like she's enjoying, she like enjoys what she does.
And you also have the sense that if she didn't,
she wouldn't do it.
That's right.
And just an iconic country musician,
country music singer.
Yeah.
There's a lot, we've talked about a lot of musicians.
What do you enjoy?
You mentioned Adele, seeing her perform,
hanging out with her.
Yeah, I mean, she's extraordinary.
Her voice is unreal.
So she is, I find her to be so talented
and she's so unique in that three-year-olds love her music.
She was actually the first concert Arabella ever went to
at Madison Square Garden when she was around four
and 90-year-olds love her music.
And that's pretty rare to have that kind of bandwidth of resonance.
So I think she's so talented.
We actually just saw her.
I took all three kids in Las Vegas around a month ago.
Alice Johnson, whose case I had worked with in the White House,
my father commuted her sentence.
Her case was brought to
me by a friend, Kim Kardashian, and she came to the show. We all went together with some mutual
friends. It was amazing to see Adele, but it was a very profound experience for me to have with my
kids because she rode with us in the car on the way to the show and she talked
to my kids about her experience and her story and how her case found its way to me. And I think for
young children, it's very abstract policy. And so for her to be able to share with them this
was a very beautiful moment and led to a lot of really incredible conversations with each of my kids
about our time in service because they gave up a lot for me to do it. Actually, Alice told him the
most beautiful story about the plays she used to put on in prison, how these shows were like the
hottest ticket in town. You could not get into them. They always extended their run.
But for the people who were in them, a lot of those men and women had never experienced applause.
Nobody had ever shown up at their games or at their plays
and clapped for them.
And the emotional experience of just being able
to give someone that, being able
to stand and applaud for someone and how meaningful that was.
And she was showing us pictures from these different productions.
It was a really beautiful moment, Alice actually, after her sentence was commuted and she came
out of prison.
Together we worked on 23 different
pardons or commutations. So the impact of her experience and how she was able to take her
opportunity and create that same opportunity for others who were deserving and who she believed
in was very beautiful. So anyway, that was an extraordinary concert experience
for my kids to be able to have that moment.
What a story.
So just that's the sort of the...
And then here we are dancing at Adele.
Exactly, exactly.
It was like that turning point.
Six years later, it was almost to the day,
six years later.
So that policy, that meeting,
meeting of the minds resulted in a major turning point
in her life and Alice's life,
and now you're dancing with Adele.
And now we're at Adele.
Yeah, I mean, you mentioned also,
other I've seen commutations where
it's an opportunity to step in
and consider the ways that the justice system
does not always work well.
Like in cases when it's nonviolent crime and drug offenses, there's a case of a person you mentioned that received a life sentence for selling weed.
Yeah.
It, you know, and it's just the number, it's like hundreds of thousands of people are in the federal prison and jail
and the system for drug, for selling drugs.
That's the only thing with no violence
on their record whatsoever.
And obviously there's a lot of complexity,
there's the details matter,
but oftentimes the justice system does not do right
in the way we think right is. And it's nice to be able to step in and help
people indirectly. They're overlooked and they have no advocate. Jared and I helped in a small way on
his effort, but he really spearheaded the effort on criminal justice reform through the First Step
Act, which was an enormously consequential piece of
legislation that gave so many people another opportunity. And that was
amazing. So working with him closely on that was a beautiful thing for us to
also experience together. But in the final days of the administration, you
know, you're not getting legislation passed. And anything you do
administratively is going to be probably overturned by an incoming
administration. So how do you use that time for maximum results? And I really dug in on pardons
and commutations that I thought were overdue and were worthy. And my last night in Washington DC, the gentleman you mentioned Corvin, I
was on the phone with his mother at 1230 in the morning telling her that her son would
be getting out the next day. And it felt really it's one person, but you see with Alice like
the ripple effect of the commutation granted to her and her ability and the impact she'll have within her family
with her grandkids.
And now she's an advocate for so many others
who are voiceless.
It felt like the perfect way to end four years
to be able to call those parents
and call those kids in some cases
and give them the news that a loved one was coming home.
And I just love the cool image of you, Kim Kardashian,
and Alice just dancing on Adele's show with the kids.
I love it.
Well, Kim wasn't at the Adele show,
but she had connected us.
It was beautiful.
Yeah, the way Adele can hold,
just like the badassness she has on stage.
Oh yeah.
She does like heartbreak songs like better than anyone. Like the, she does like heartbreak songs,
like better than anyone.
Or no, it's not even heartbreak.
Like what's that genre of song?
Like rolling in the deep, like a little anger,
a little love, a little like something, a little attitude,
and just like one of the greatest voices ever.
All that together, just by herself.
Yeah, you can strip it down and the power of her voice.
You know, I think about that.
One of the things we were talking about live music,
one of the amazing things now is there's so much incredible
concert material that's been uploaded to YouTube.
So sometimes I just sit there and watch these like old shows.
We both love Stevie Ray Vaughan, like watching him perform. You can even find old videos of like Django Reinhardt. You got me. I got you. You got me, Stevie Ray Vaughan, like watching him perform. You can even find
old videos of like Django Reinhardt. You got me. I got you. You got me, Stevie Ray Vaughan.
Texas Flood. We had this moment, which is hilarious, that you said like one of the songs you really
like of Stevie's is Texas Flood. Well, my bucket list is to learn how to play it. It's a bucket list.
This is a bucket list item. You made me feel so good because for me,
Texas Flight was the first solo on guitar I've ever learned
because for me it was the, like the impossible solo.
And then that was, so I worked really hard to learn it.
It's like one of the most iconic sort of blues songs,
Texas blues songs.
And now you made me fall in love with the song again,
want to play it out live,
at the very least put it up on YouTube.
Because it is, it's so fun to improvise,
and when you lose yourself in the song,
it truly is a blues song.
You can have fun with it.
I hope you do do that.
Throw on a Stevie Ray one.
Regardless, I want you to play it for me.
100%.
100%.
But he's amazing, and there's so many great performers that are playing live now.
I just saw Chris Stapleton's show.
He's an amazing country artist.
He's too good.
That guy is so good.
Lucas Nelson's one of my favorite to see live.
And there's so many incredible songwriters and musicians that are out there touring today.
But I think you also, you can go online and watch some of these old performances.
Like Django Reinhardt was the first, because I torture myself, was the first song I learned
to play on the guitar.
And it took me like nine months to a year.
It was, I mean, I should have chosen a different song, but Uwe Tu Monomour, one of his songs was, and it was like finger style,
and I was just going through and grinding it out.
And that's kind of how I started to learn to play
by playing that song.
But to see these old videos of him playing,
without all his fingers and the skill and the dexterity.
One of my favorite live performances is actually
who really influenced
Adele is Aretha Franklin. And she did a version of Amazing Grace. Have you ever seen this video?
No.
I cry. Look up, it was in LA. It was like the Temple Missionary Baptist Church. Talk about stripped down. She's literally, I mean, just listen to this.
You can do one note and you can just kill it. The pain, the soulfulness.
The spirit you feel like in her when you watch this.
That's true, Adele carries some of that spirit also, right?
Yeah.
And you can take away all the instruments with Adele
and just have that voice and it's so commanding
and it's so,
anyway, you watch this and you see like the arc
of also the experience of the people in the
choir and them starting to join in.
Anyway, it's amazing.
I love watching Queen, like Freddie Mercury Queen performances in terms of vocals and
just like great stage presence.
That Live Aid performance is considered one of the best of all.
I've watched that so many times.
He's so cool. Pull we pull up that for a second? Go to that part where he's saying radiogaga and
they're all mimicking his arm movements. It's so cool. Look at that.
So good. I missed that guy. So good.
So that's an example of a person that was born to be on stage.
So good. Well, we were talking surfing,
we were talking jiu-jitsu.
I think live music is one of
those rare moments where you can really be present.
Where something about the anticipation of
choosing what show you're going to go to
and then waiting for the date to come.
And normally it happens in the context of community.
You go with friends and then allowing yourself
to sort of fall into it is incredible.
So you've been training jujitsu.
Yes, trying.
I mean, I've seen you do jujitsu.
You're extremely, you're very athletic.
You know how to use your body to commit violence.
Maybe there's better ways of phrasing that, but anyway.
It's been a skill that's been honed over time.
I mean, what do you like about Jiu Jitsu?
Well, first of all, I love the way I came to it. It was my daughter.
I think I told you this story. She's at 11. She told me that she wanted to learn self-defense and
and she wanted to learn how to protect herself, which I just as a mom
I was so proud about because at 11 I was not thinking about defending myself, you know
I loved that she had sort of that desire and awareness.
So I called some friends, actually a mutual friend of ours, and asked around for people
who I could work with in Miami and they recommended the Valenti Brothers Studio.
You've met all three of them now.
They're these remarkable human beings and they've been so wonderful for our family.
I mean, first starting with Arabella, I used to take her and then she'd kind of encourage
me and she'd sort of pull me into it and I started doing it with her.
And then Joseph and Theo saw us doing it.
They wanted to start doing it, so now they joined and then Jared joined.
So now we're all doing jubitsu. And
for me, there's something really empowering knowing that I have some basic skills
to defend myself. I think it's something as humans we've kind of gotten away from.
You look at any other animal and even the giraffe, they'll use their neck, the lion, the tiger, every
the giraffe, they'll use their neck, the lion, the tiger, every species, and then there's us,
who most of us don't and I didn't know how to protect myself. And I think that it gives you a sense of confidence and also think as part of the training,
you develop more natural awareness
when you're out and about.
And I feel like especially, you know,
everyone's, you get on an elevator
and like the first thing people do is pick up their phone.
You're walking down the street,
people are getting hit by cars
because they're walking into traffic.
I think as you start to get this training, you become much more aware of the broader
context of what's happening around you, which is really healthy and good as well.
But it's been beautiful.
Actually, the Valenti brothers, they have this 753 code that was developed with some
of the sort of samurai principles in
mind and all of my kids have memorized it and they'll talk to me about it.
Theo, he's eight years old.
He'll be able to recite all 15.
So, you know, benevolence and fitness and nutrition and flow and awareness and balance.
And it's an unbelievable thing.
And they'll actually integrate it into conversations
where they'll talk about something that happened.
Yeah, rectitude, courage.
Benevolence, respect, honesty, honor, loyalty.
So this is not about judicious techniques
or fighting techniques.
This is about a way of life,
about the way you interact with the world, with other people.
Exercise, nutrition, rest, hygiene, positivity, that's more on the physical side of things,
awareness, balance, and flow.
It's the mind, the body, the soul, effectively, is how they break it out.
And the kids can only advance and get their stripes if they really internalize this.
They give examples of each of them. And my own
kids will come home from school and they'll tell me examples of how things happen that
weren't aligned with the 753 code. So it's a framework, much like religion is in our
house and can be for others. It's a framework to discuss things that happen in their life, large and small, and has been beautiful.
So I do think that body-mind connection
is super strong in jiu-jitsu.
So there's many things I love about the Valenti brothers,
but one of them is how rooted it is in philosophy
and history of martial arts in general.
A lot of places you'll practice the sport of it,
maybe the art of it, but to recognize the history
and what it means to be a martial artist broadly
on and off the mat, that's really great.
And the other thing is great is they also don't forget
the self-defense route, the actual fighting routes.
So it's not just the sport, it's a way to defend yourself
on the street in all situations.
And that gives you a confidence in, just like you said,
an awareness about your own body and awareness about others. It is, sadly, we forget, but there's a
world full of violence or the capacity for violence. So it's good to have an awareness of that
and a confidence how to essentially avoid it. 100%. I've seen it with all of my kids and myself,
how much they've benefited from it,
but that self-defense component
and the philosophical elements of,
Pedro will often tell them about like Wu-Wei
and sort of soft resistance
and some of these sort of more Eastern philosophies
that they get exposed to through their practice there
that are sort of non-resistance, that are beautiful
and hard concepts to internalize as an adult,
but especially when you're 12, 10, and 8, respectively.
So it's been an amazing experience for us all.
I love people like Pedro because he's finding books that are in Japanese and translating them
to try to figure out the details of a particular history.
He's like an ultra scholar of martial arts, and I love that.
I love when people give everything,
every part of themselves to the thing they're practicing.
You know, people have been fighting each other
for a very long time.
And I love, from the Coliseum on,
you can't fake anything, you can't lie about anything.
It's truly honest.
You're there, and you either win or lose. And it's simple. And that's like, it's truly honest. You're there and you either win or lose.
And it's simple.
And that's like, it's also humbling.
The reality of that is humbling.
And oftentimes in life, things are not that simple,
not that black and white.
So it's nice to have that sometimes.
That's the biggest thing I get from Jiu Jitsu
is getting my ass kicked, which is the humbling.
And it's nice to just get humbled in a very clear way.
Sports in general are great for that.
I think surfing probably, as I can imagine,
just, you know, yeah, face planting.
Not being able to stay on the board, it's humbling.
And the power of the wave is humbling.
See, just like your mom, you're an adventurer.
Are there, your bucket list is probably like 120 pages.
Is there things that just pop to mind that you're like thinking about,
especially in the near future? Just anything?
Well, I hope it always is long.
You know, I hope I've never like exhausted exploring all the things I'm curious about.
I always tell my kids whenever they say, you know, mom, I'm bored. Only boring people get bored. Like there's too much to
learn. There's too much to learn. So I've got a long one. I, you know, I think obviously
there are some like immediate tactical, you know, interesting things that I'm doing. I'm
incubating a bunch of businesses. I'm investing in a bunch of companies that hopefully I'll always can continue to do that.
Some of the fun things I'm doing in real estate now.
So those are all on the list of things I'm passionate
and excited about continuing to explore and learn.
But in terms of the ones that are more pure
sort of adventure or hobby,
I think I'd like to climb Mount Kilimanjaro.
Actually, I know I would.
And the only thing keeping me from doing it in the short term is I feel like to climb Mount Kilimanjaro. Actually, I know I would. And the only thing keeping me from doing it
in the short term is I feel like it'd be such a great
experience to do with my kids.
And I'd love to have that experience with them.
I also told Errebella we were talking about this archery
competition that happens in Mongolia,
and she loves horseback riding.
So I'm like, I feel like that would be an amazing thing
to experience together.
I wanna get barreled by a wave and learn how to play Texas Flood.
I wanna see the Northern Lights.
Like I wanna go and experience that.
I feel like that would be really beautiful.
I wanna get my black belt like you have.
Black belt.
Nice. I asked you, how long did it take?
But so I want to get my black belt in jiu-jitsu. That's like a that's going to be a longer term
goal but within the next decade. Yeah, a lot of things. You know, I'd love to go to space.
I thought not just space. I think I'd love to go to the moon. Like step on the moon.
Yeah, or float, you know, in close proximity
like that famous photo.
Yeah, it's just you and the space suit.
I feel like Mars is at this point in my life.
Well, the moon's like four days, feels more manageable.
I don't know, but the sunset on Mars is blue, it's the opposite color.
I hear it's beautiful, might be worth it, I don't know.
You negotiate with Theo.
Yeah.
Let me know how it goes.
Let me know how it goes.
I think actually just even going to space
where you can look back on Earth.
Yeah.
I think that just to see this little.
Pale blue dot.
Pale blue dot, just all the stuff that ever happened in human civilization is on that.
To be able to look at it and just be in awe,
now I think that's the thing that will go away.
I think being interplanetary,
my hope is that that heightens for us how rare it is what we have, like how precious the Earth is. I hope that
it has that effect because I think there's a big component to interplanetary travel that kind of
taps into this kind of manifest destiny inclination, like the human desire to conquer
territory and expand the footprint of civilization that sometimes feels much more rooted in dominance than curiosity, wonder. And obviously, I think there's maybe an existential imperative for it
at some point or a strategic and security one. But I hope that what feels inevitable at this
moment, I mean, you know, Elon Musk and what he's doing with SpaceX and Jeff Bezos
and others. It feels like it's not an if, it's a when at this point. I hope it also underscores
like the need to protect what we have here. Yeah. And I hope it's the curiosity that drives
that exploration and I hope the exploration will give us a deeper appreciation of the
thing we have back home and that earth will always be home and it's a home that we protect
and celebrate.
What gives you hope about the future of this thing we have going on, human civilization,
the whole thing?
I think I feel a lot of hope when I'm in nature. I feel a lot of hope when I am experiencing people
who are good and honest and pure and true and passionate.
And that's not an uncommon experience.
So those experiences give me hope.
Yeah, other humans were pretty cool.
I love humanity.
We're humans. We're pretty cool. I love humanity. We're awesome. You know, not always, but we're pretty good species. Yeah, for the most part. We can be.
We do all right. We create some beautiful stuff. And I hope we keep creating. And I hope you keep creating.
You've already done a lot of amazing things, build a lot of amazing things, and I hope you keep building and creating and doing a lot of beautiful things in this world.
Ivanka, thank you so much for talking today.
Thank you, Lex.
Thanks for listening to this conversation with Ivanka Trump.
To support this podcast, please check out our sponsors in the description.
Now let me leave you with some words from Marcus Aurelius.
Dwell on the beauty of life.
Watch the stars and see yourself running with them.
Thank you for listening.
I hope to see you next time. you