Mind Pump: Raw Fitness Truth - 1963: How to Determine Your Ideal Body Weight, the Truth About Lifting to Failure & Muscle Growth, the Real Value of Supersets & More
Episode Date: December 9, 2022In this episode of Quah (Q & A), Sal, Adam & Justin answer four Pump Head questions drawn from last Sunday’s Quah post on the @mindpumpmedia Instagram page. Mind Pump Fit Tip: When you are looking ...at your fitness routine and diet, there are a few things you want to consider: Longevity vs. quality of life. (2:20) Welcome to the world Dahlia Magdalena! (14:27) Family pride. (20:24) Moms are champions. (25:20) Why are the guys embarrassed for James Cameron? (29:03) Adam is a BIG corduroy guy. (36:24) Recapping the Mind Pump Live event with Max Lugavere. (38:05) When a conspiracy theory may be plausible. (42:52) The meatball showdown! (46:45) When will consumer spending slow down? (48:38) How fatherhood changes the brain. (52:46) An update for the Mind Pump Rental in Utah. (55:35) Twitter is becoming AMAZING! (59:42) Shout out to @realgame.athletics! (1:03:34) #Quah question #1 - How do you find your ideal weight? I’m not sure where I should be. (1:04:49) #Quah question #2 - I normally train with high intensity but leave a rep or two in the tank. Is going to failure every set better for hypertrophy? (1:12:12) #Quah question #3- Are supersets necessary if time is NOT an issue? (1:16:11) #Quah question #4 - If all affiliates are vetted for “our interest,” why do some get dropped? Did their product change? (1:18:54) Related Links/Products Mentioned Visit Vuori Clothing for an exclusive offer for Mind Pump listeners! Visit Butcher Box for this month’s exclusive Mind Pump offer! December Promotion: At-Home Holiday Bundle (MAPS Anywhere, MAPS Suspension, MAPS PRIME and The No BS 6-Pack Formula all for the low price of $99.99!) The health benefits of strong relationships James Cameron,‘Avatar’ Director, Calls Testosterone A ‘Toxin,’ Here’s The Response 'Liver King' ripped after leaked email claims $11K a month steroid use Polybius: The Most Dangerous Arcade Game in the World Black Friday online sales top $9 billion in new record Fatherhood Changes Men’s Brain, according to Before-and-After MRI Scans Bullet Train (2022) - IMDb Watch Wednesday | Netflix Official Site White House fact-checked by Twitter's community notes feature on jobs creation claims Twitter user growth is at "all-time highs" under Elon Musk Visit PRx Performance for an exclusive offer for Mind Pump listeners! Overtraining Is KILLING Your Gains! (How Much Is Too Much?) | Mind Pump TV Mind Pump #1142: Nine Signs You Are Overtraining How To Use Supersets For Maximum Muscle Gain – Mind Pump Blog Visit Seed for an exclusive offer for Mind Pump listeners! **Promo code MINDPUMP at checkout for 15% off your first month’s supply of Seed’s DS-01™ Daily Synbiotic** Mind Pump Podcast – YouTube Mind Pump Free Resources People Mentioned Max Lugavere (@maxlugavere) Instagram Liver King (@liverking) Instagram Arthur Brooks (@arthurcbrooks) Instagram Brooke Elle Waters (@brookeellewaters) Instagram Elon Musk (@elonmusk) · Twitter Alex Whitehair (@realgame.athletics) Instagram
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If you want to pump your body and expand your mind, there's only one place to go.
Mite, op, mite, op with your hosts.
Salda Stefano, Adam Schaefer, and Justin Andrews.
You just found the world's number one fitness health and entertainment podcast.
This is Mind Pump. Right in today's episode, we answered listeners' questions,
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When you're looking at your fitness routine and your diet, there's a couple things you
want to consider. One is longevity. Will this help me live longer, but also balance it out with quality of life.
Am I also enjoying my life more today and now?
So the reason why I'm bringing this up is because...
Yeah, explain that. That can be a little confusing because quality of life versus longevity seem like they would be kind of the same, one and the same.
Yes, so here's a great example, right?
I'm going out, I'm gonna go out with you guys.
We haven't gone out in a little while.
So we're hanging out, we're having a good time
and we're drinking alcohol.
We're enjoying ourselves with some drinks.
What's probably my fault?
What's Justin wearing?
Yeah, what do you want to pick the picture?
Let's pick the whole picture here.
Not a lot of really short words.
Dude, so sorry, I really just, I really did it for you.
So anyway, no, but like we're going out and we're hanging out
and having had that with you guys a while.
And we're getting, and we're getting drinks
and we're getting a little tipsy.
I'm definitely not contributing to my longevity, right?
I'm definitely not contributing to my quote unquote,
like physiological health in that,
in the,
I guess the conventional standings or setting,
but I am improving my quality of life.
I'm enjoying my life.
I'm enjoying the time that I'm spending with you.
And this is an important thing to balance.
So fitness fanatics sometimes mess up
because they sacrifice quality and enjoyment
for this like either performance or they sacrifice for enjoyment for this performance
or they sacrifice for longevity's sake,
they sacrifice enjoying themselves with friends, families,
birthday parties, that kind of stuff.
And then on the flip side, you can also be at a balance
where it's all about right now.
It's all about eating food that I enjoy right this second.
It's all about relaxing right now,
but they're sacrificing the future and the longevity.
So it is this balance that you have to look at.
And this is why you'll hear us talking about
enjoying ourselves and having fun
and we'll smoke the occasional joint
or we'll have the occasional drink.
That's, we're definitely not thinking about
like longevity when we're doing that.
We're not thinking of health and the physiological sense.
We're thinking more of like well, this is quality life
I'm connecting with people and I'm enjoying myself and it's this balance. Well two biohacking two thoughts on that one
That's dead. There's a very fine line there. I feel like it's a balance
um and then two I actually think you can make the argument that
When you are making that decision for, you know, quote unquote, quality of life,
it is also longevity though.
I mean, when you share the research around
the importance of relationships in relation to longevity,
the, it plays a bigger factor than many of the things
that we do to pursue longevity.
I'm so glad you said that.
So, 100%.
So there's actually a part of that
where it may not feel like you are pursuing longevity
by making a decision to drink with your friends at night.
But if it enhances your relationships
with other people, friends, family,
and acquaintances like that, then there are values to that that are attached
to longevity.
I'm so glad you went there because that's very true.
There are things that we do in the moment to enjoy ourselves
that also, I believe, in the data, like you said, Adam,
will support, will also, I believe, in the data, like you said, Adam will support,
will also contribute to longevity.
For example, you have some studies that'll show that one glass of wine a day contributes
to longevity.
These are poorly done studies because the controls aren't phenomenal.
What I think that's happening is people who have one drink a night, not tan or fiber,
just one drink, they're probably doing it
with people around them and bonding with them.
So what's contributing to longevity?
Is it the wine or is it the socialization
and the connecting with the people around them?
Yeah, I think a lot of that is misleading
because you'll get a lot of certain things like that
that'll come up, resveratrol or things like that.
They'll try and kind of pin it to like one specific thing,
but I think it's just really just the flexibility. And like taking a little bit of the air out
of the intensity of always having to be super rigid about, well, this is like the most
healthy option for me always. And I have to stay in that lane to be able to, you know, drag
this out for, you know, more years. It's's gonna add more years to my life versus really
the social component, the flexibility,
the ability to navigate through and do things
that you enjoy with everybody else.
It's true for workouts too.
There's definitely, I could construct a very balanced,
ideal, perfect.
This is what your workout program should look like,
long term for longevity, mobility, flexibility,
strength, the whole deal.
But like, what if you're like super like, you know,
yeah, that's cool and I'll do some of that
because I love bodybuilding or I love powerlifting.
Like that's my like real passion with fitness
and it may be a little extreme
and yes, I could be devoting more time
to these other fitness pursuits in the pursuit of longevity.
But man, I love like lifting heavy.
Or I love, you know, training in these extreme ways sometimes.
Also, I also think that that's not just okay.
I think that's probably the way you should do it.
Because you want to find that enjoyment.
I was actually talking to somebody at the live event that we just had and we were talking
about that in terms of like just looking at it more as a cyclical thing.
It's a big pie that like inevitably there's going to be a part of the pie that's like
you're going to neglecting.
And you know, to be able to constantly kind of address and see where those deficits lie
and just adjust
and do them sequentially in season.
I'm gonna focus on this, but then I know
this is probably gonna drop off,
and then I'm gonna come back and revisit it,
and just keep that accountability
of I've been focused a lot on performance right now,
and therefore I have to come back
and maybe address my joint health and kind of slow down a bit
and add more lifestyle focus.
So it's just like something that life is dynamic.
It's not like this linear thing that
it's always just gonna work out in a straight line.
Now, how much self-awareness you think is required for this,
though, I feel like you quickly can start
smelling your own farts and thinking that.
This is for my longevity. This is better for me. And then you start justifying these behaviors
and then it becomes the opposite of your pursuit of longevity. So how much self-awareness
is required for someone
to be able to do this?
You need good friends.
Yeah, and you need constant practice
where you can.
To check out yourself.
Yeah, where you examine self-awareness.
So for someone that might look like prayer
or it might look like meditation,
where you kind of take this big view of everything
and you look at everything, you know,
is that really like I know that, you know,
drinking can sometimes improve my quality,
but am I really drinking to improve my quality life
or is sometimes it to avoid life, for example, right?
Or to distract myself.
Yeah, I know I like to train a particular way,
but am I really going too far
and is it causing problems for me?
Am I being honest with myself, you know,
that type of stuff?
So I think that's a big part of it
because otherwise you're right, you'll get lost.
I mean, we all do.
I've gotten lost in the, you know,
oh yeah, this is great.
Oh yeah, and then eventually, I'm killing it.
Yeah, the signals get so loud you can ignore it.
And you go, yeah, well, I wasn't being very honest with myself.
I wasn't really examining it from that standpoint.
So I think that's a constant thing.
I mean, I feel like we've seen a lot of that
in particular the cannabis space, right?
Because the pendulum has swung so far in the opposite.
Like just 10, 15 years ago, it was so taboo
and it was still considered bad
and like definitely nobody in the health and fitness.
And then it cured everything.
Yeah, now it cures everything.
It's so amazing. Maybe every like, all over a bottle.
And I'm guilty of this, right?
I'm just as guilty of attaching all the things
that when I think about all the positive things about it,
when I also recognize that it has a dark side to it,
it can still, even though it doesn't have addictive properties
in it, it still can become an
addictive behavior, especially when you start to rationalize how good it is for you.
And I feel like I've seen that more in the last three to five years than I ever have,
and including myself.
I'm like, oh, yeah, yeah, it was good for me.
All these health benefits.
It's just like, okay, when you start doing that and justifying some of these behaviors
that are probably not benefiting you. and it's just like, okay, when you start doing that and justifying some of these behaviors
that are probably not benefiting you.
Well, okay, so let me ask you,
cause anything can be bad, I guess,
quote unquote bad for you.
If it becomes, if you develop a bad relationship with it
or if you start to develop addictive,
I guess an addictive relationship to anything, right?
Exercise can do that.
Pornography, television, food.
Yeah, yeah.
I mean, even a friend, you can develop a bad relationship it could depend do that. Portography, television, food. Any food. Any, I mean, even a friend,
you can develop a bad relationship,
a code-dependent relationship.
So what does that look like for you
when you're looking at something like that?
When do you say to yourself like, okay,
I need to back off?
Are there signs that you look for or things that you?
Yeah, but I think that when I consistently
am doing something like that,
that I know is not ideal and healthy.
Like when it just becomes too often, too frequently.
When the frequency of it,
and when I catch myself justifying it,
like when I catch myself going like,
oh yeah, or I'll say something to someone else,
I'm like, oh, I can see I'm selling myself my own bullshit.
And I'm aware of it.
When we're the biggest buyers of our own bullshit.
Yeah, no, 100%. And I tell you why, and you'm aware of it. When we're the best, we're the biggest buyers of our own bulls-y. Yeah, no, 100%.
And I tell you why, and you've brought this up before,
that this podcast has been one of the coolest,
you know, tools of reflection,
because, you know, I want, I'll either hear myself say it later on
and then edit or something, or someone else will say,
oh, you said this or Katrina will say, like,
I didn't know you felt that way about it.
And then I'll be like, I don't know, do I really?
Or I did say that, didn't I?
Like, do I believe that?
So, yeah.
Yeah, how many times that's happened to me
where I'll listen to one of our episodes,
and I'll hear myself and be like,
oh, yeah.
That was, that was,
it's actually one of my favorite parts.
I'm not quite how I was trying to articulate it.
Or just like, that sounds like I was selling myself.
Yeah, yeah.
I mean, that's one of my favorite parts
about this business that I didn't go into it thinking.
Like, I didn't think it was like,
hey, I want to get into podcasting with you guys,
so it would be an awesome growth vehicle.
Yeah, that was not what I did for the therapy.
Yeah, no, I didn't think of that at all,
but it's naturally happened because you do.
You, we record something and we put it out there.
It's forever out there.
And so it really makes you start to evaluate what you say and do you really end your beliefs.
You imagine, what if couples, this would never happen, but what if couples,
like, when they're about to argue, they hit record on something?
That way they could play it later.
Well, you remember that?
Wasn't that a very linear episode? Yes episode where you could go back and replay.
Oh my god.
Oh, yeah.
I want to freak me out because it's like,
that's feasible.
It seems like I feel like they really could do something like that.
It very just.
Yeah, like imagine that.
Like you could just go back and I actually
zoom in.
I actually think we're going to see it.
I mean, I mean, you see, uh,
you know, you samples of that in sports with mean, I mean, you see, you know,
you samples of that in sports with how far the replay has come
and everyone thought that you could.
Talk about an ego check.
That's not what I said.
That's not what I said.
Oh yeah.
We play the tape.
Oh, yeah.
Has it ever happened you?
So what text will do that sometimes, right?
Like, I'll, you know, be talking to Jessica.
And she'll be like, well, you said this.
And like, no, I didn't.
She says, yeah, you did.
And then I'll scroll up and be like, oh, shit.
I totally, like, I'm not even pretending to no, I didn't. She says, yeah, you did. And then I'll scroll up and be like, oh, shit. I totally, like, I'm not even pretending to think
that I didn't.
I literally believed that I didn't say it that way.
Yeah.
Pretty wild.
That'll be a super ego.
Shack of blaster.
What did you, what did you guys think?
I mean, it's crazy.
We really haven't been together.
That was such a unique last two weeks for us, right?
We had a week around Thanksgiving and then we had the...
Well, you know what, let me get in there because we...
So we recorded ahead of time with podcasts
so that we could air them because we were preparing for...
Your baby.
The baby.
And I haven't announced on the podcast, but the baby...
Baby, Dahlia Magdalena was born.
She was born on the 20th of November,
which was perfect timing.
So, no, wonderful.
Baby was born right when it would have been perfect
for us to take time off.
And it was, dude, I'll tell you this birth
was such a different experience from the last one.
Really awesome.
Oh, bro.
On the positive side, I imagine.
So we experienced with the railiest
the what they call the the sequence of intervention or the cascading interventions that happen
when you go to give birth in a traditional hospital and so the the everything feels like a crisis.
Well, what happens is you you show up and of course they prod you poke you test this test that
that tends to cause either conscious or subconscious
anxiety in the mother,
because it feels like an emergency situation, right?
Everybody's rushing, freaking out a little bit.
That can cause the labor to slow down or stop
or things to tighten up.
And then of course, you're not progressing enough
or fast enough, so the next,
the first intervention tends to be Potosin.
Potosin causes contractions that are far more intense
and without the natural breaks that tend to happen
between contractions naturally.
So you get these hard contractions.
They're really, really intense.
They come one after another because they're artificially
happening.
And then you can't tolerate the pain
because it's just relentless. you get an epidural.
Now you have an epidural, you're disconnected
from half your body, which then makes pushing a baby out
or making that process happen more challenging.
You can't get up and move, right?
Cause you're stuck.
You can't move your body.
Which by the way, I would actually,
I would add to that, that's already an area
that is challenging for a woman to connect to,
like muscular one, muscle-wise, right?
It's like teaching someone to draw on their core
for the very first time, and they're like,
what do you mean by that?
You have to push and relax at the same time.
Right, right, right.
And so you're asking someone to do something
that is typically very difficult for the average
person.
And then you put, you numb them.
Like that, I've always thought that was really crazy.
Like that we expect a woman to be able to control those muscles while also being numbed
in that area.
Right.
And because the environment in a hospital, my hospitals are phenomenal at treating emergencies.
And pregnant women going in for birth.
It definitely gives you that vibe,
like this is an emergency.
And so then you get the epidural
and then it's not happening or whatever.
For whatever reason, oh, baby's heart rate
is starting to slow down, C section.
So the C section rate in some hospitals is almost 50%,
which is insane, absolutely insane.
That makes no sense evolutionarily speaking.
So anyway, we experienced that with the railiest, partially because we had scheduled a birth with midwives,
which midwives are, they are experts in natural delivery. If anybody in the world understands
natural childbirth, it's a midwife. That's what they do. OBS deliver babies, but they're surgeons, that's what their training is in.
So we had it scheduled, but because it went past two weeks,
past due, the law says, midwives are not allowed
to deliver your baby, you have to go to the hospital.
So our options were stay at home and just do this on our own,
which we're gonna do, or go to the hospital.
So that's why this all happened.
So then she had the C section,
and then through that process,
the rate, there's a lower rate of successful latching
for the baby, the breast mocus and cumbersome fats.
So it's just much more challenging thing,
plus you had a major surgery, the whole deal, right?
Well, with Dahlia, luckily, you know,
we scheduled it in a birth center with the midwives,
and the experience was so crazy different.
It was remarkably different. Like, she's going
through some of the early labor at home and we have a doula, we call the doula and the doula
is, we have this app that tracks the contractions. I know you guys use it to you right where you're
looking at the contractions and the doula is like, oh, you guys are moving quick, get to the birth
center, we get there, doula meets us there, we're waiting for the midwife.
And so Jessica's laboring in the parking lot.
And just the way that the Dula and the midwives, first off, I've never been in such feminine,
wisdom, energy in my entire life.
I literally was in awe the entire time.
The calmness and the energy and
the, just the wisdom that these women had, like I felt zero anxiety. I felt like I was in
the hands of just these, these goddesses that knew exactly what, so we had two midwives
there, the doula, we're laboring in the birth center. So we have the tub and the bed and
the whole deal and the contractions were different than when she had Potosan. So we have the tub and the bed and the whole deal and the contractions
were different than when she had Potosan. So it's almost like her body, when she would
get too exhausted, the gaps between the contractions would lengthen a little bit. And there was
a period there before we were at the end where her body almost gave her a break for like 20
minutes. And they told us, oh yeah, this is going to happen. This happens. Your body's
giving you a break because we're going to pushing. We're almost you know there or whatever and
Then you know we had the baby and it was the most remarkable
Insane crazy like I'm not you guys know. I'm not like a big like I don't cry a ton or whatever
I lost it man baby came out and I was just it was absolutely incredible
It was the most amazing experience in my entire life and then you know four or five hours later
We go home. We don't spend the night there. We go home because the first deep sleep,
they said it's really important you go home,
the baby needs to sleep real deep.
So we drove home and then it's just so different.
Night and day different.
So, so, I mean, she's healed better.
The latching happened faster, everything happened faster.
It was just, or better.
It was remarkable.
That's so, that's so incredible.
You cried. I cried. Did you cry over the's so that's so incredible. You you cried I cried
Did you cry over the holidays cry? Yeah, why'd you cry over the holidays? I
Cryed at my Thanksgiving speech. Oh, yeah, I didn't I didn't see that coming either I
You know we have this tradition where we right right before we eat
We say a prayer and then everybody goes around the table and says something they're thankful for and
We were up at the trucky house and
And I I totally knew what I was gonna say because it was on my mind during that week that I was with family
But I didn't realize how heavy it was until I set it and then I started I couldn't get through I was like crying so bad grab my brother and everybody started the whole table started crying
What it was I I kind of chuckle when I think back
like what it was, because someone else would be like,
that's kind of funny that you would cry over that.
But I felt so much love for,
because we were with Katrina's family,
mostly Katrina's family had someone mind,
but mostly her family was there.
And we've had the opportunity to experience that house now
for I think three or four years.
Are we going on the fourth year Doug? Four years will be the next. 2019. Yeah. So that's three years.
Three years going on for that we've had had this place and have had the opportunity experience it
with a lot of family, a lot of friends. Most of all my family and friends have now been up there
at least once or twice. And every time I have lots of people there, it's not very relaxing for me.
I find myself.
Like, is your hosting?
Yeah, one, because I'm hosting too,
because the place is so nice.
And I want it taking care of.
And so I've, and a lot of people in one place,
it's, it's, it's, so I'm running behind everybody.
I have a lot of pride.
And as you guys do in that place.
And her, her family is just the best
when it comes to, especially her brother, Andy,
who you guys know pretty well.
Like every time I would come out of my room with that, like he would, I'd seen with the
the broom sweeping the floors or doing the dishes or changing light bulbs for us.
I was fixing sinks if there was any sort of drip or I mean, and it gave me this like sense
of, like I could just be there for the whole week,
be with the family, not be thinking about the house
the whole time and like, I didn't realize
how much emotion was built up from that
when until I started saying thank you, Terba,
then, whoa.
So I cried, then everybody else started crying.
I was like, oh my God, I don't know,
I knew it was a big deal,
I don't know it was that big of a deal for me that I didn't feel like.
But I mean, do you guys feel that way?
Yeah.
You see me.
I mean, you guys go up there with family.
So like that, how do you guys feel?
I mean, that's how it is for me.
Fortunately, with my family, everybody's very respectful of the house.
I mean, they all have nice houses and so they're used to it.
But yeah, so I've never really had a lot of people come up.
Usually it's just me and the girlfriend
or just a couple other people.
Your brother or whatever.
And everybody's been really good.
But not everybody does share that same respect for the house.
I mean, I've taken off my shoes at my own house
for, boy, 25 years.
Yeah, me too.
And we do that up there.
And a lot of people have a real problem with that. It's like, why make us take our shoes off? house for boy, 25 years. Yeah, me too. And we do that up there.
And a lot of people have a real problem with that.
It's like, why you make us take our shoes off?
And it's like, well, get me walking outside and stepping in dog crap and all that.
Well, especially in there, because you got mud and rain and snow.
And so you don't just track in a little bit.
You track in like all kinds of mud.
It's always funny to me that there's resistance with that with some people.
Yeah, it's ironically though, it's funny.
My wife's family is way better at that stuff too.
They're very, very attention to detail, helpful, very respectful to place, more so than
even my own family.
It's interesting, and I do definitely appreciate it.
Notice it.
It's just one of those things you just see,
you know, how people kind of like carry themselves
and like help out and they're just like doing things.
It makes you feel way better.
I always thought it was weird when,
like if I go to someone's house,
I'm care whose house it is and we eat or whatever,
I always try to offer to clean up and help,
you know, watch the dishes or whatever.
I was kind of raised that way.
I just said that's part of your culture.
It is, it's weird when you have people over and they don't do that kind of stuff and they just sit there and okay, whatever, but it kind of raised that way. That's part of your culture. It is. It's weird when you have people over
and they don't do that kind of stuff
and they just sit there and okay,
whatever, but it kind of feels weird.
Yeah, like hey, don't you?
I don't know, it feels nice.
And I'll tell people to sit down, by the way,
I don't expect you to help,
but I do like the offer for you to get up and, you know.
Yeah, it makes a world of a difference for me.
I mean, it was the first time that I had spent
a week up there that I felt like I really got to just relax
and enjoy the place.
Many, a lot of times we'll go on like a trip like that and then afterwards I'll take a
treat and like I want to go up there by ourselves next time.
Like I want to go right back.
So I can actually relax.
Yeah, so good relax and actually feel like I enjoy the place because I felt like the
whole time I was like serving everybody which I don't mind that too.
Like I liked, I like to share my things with people and I like to show people a good time.
So, but no means am I complaining,
but I realized that I do that a lot
and I didn't realize how much it was so nice
to just relax like that.
And it all came out when I said thank you to my brother
and my family, so much.
Yeah, I think for me, the big thing
besides the baby being born, which obviously was remarkable,
is watching my wife be just a warrior.
And then as a man, I can't do anything
like to take it away, other than hugger and holder the whole time.
And so watching her do this, and just be just a champion,
just bearing the entire burden of this process.
And being so, I don't know, in awe. I remember you saying that.
Yeah, you know, that's, I talked about this
the live event with some people that asked about,
like just admiring her strength and what you did.
It's like, wow.
I didn't have the, I didn't have the typical first time father
response that I heard from so many people,
like so many dads I know, didn't feel connected
to the baby very much until the actual birth happened
and then I mean I've heard the story from my mom, my father cried, she'd never seen my father cry,
he cried when I was born. Like I hear that story a lot like it hits man like when the baby gets there
then it's like boom this over one. I didn't have that so much for Max like that. I, the thing that rocked my world was my connection
with Katrina.
That was, and it was exactly what you just said,
was watching her champion that whole process
and like just, it was like watching her
in the most brutal fight and her wanting to give up
but then still getting back up.
And then like, and I can't do anything but be there and cheer her on
and being like, oh my God, I would quit if I was here.
She was so exhausted in between contractions.
She'd pass out, fall asleep.
Like she was out.
And then another one would hit and wake her up.
And I'm watching her do this.
I'm like, oh my God, you're a beast.
I saw a fear in Katrina's eyes and I had never, I had in 12 years I'd never seen
in that like just fucking,
melted me, I was like, oh my God.
Quit, just quit, we don't have to do it.
You know what?
Go ahead, go ahead, quit.
Well, so one thing I did, right?
Is I filmed from start to finish,
I did a bunch of filming.
Now, I wanna be clear, I'm not an asshole
who gets the phone to film all the time.
She was very explicit with me beforehand. You need to film everything.
I got all these videos of her, you know, like, you know, going, you know, you know,
Have you guys been watching? Oh, yeah, we've watched all. But it's funny because I show people that and I'm like, I wonder if they think I'm like, you know,
why my wife's like, like, a social media guy. Yeah.
Oh my God, this guy's so narcissistic,
did he put his phone down?
She's totally in tune.
No, she literally packed tripods.
No, we don't want to phone up here.
I want to phone up here recording.
I want to do this and that.
So I'm like, all right, you want a chapter in this.
Bring this steady cam.
Yeah, that's pretty fun.
I mean, there's part of me that probably wishes
that I have had a clip of that moment.
I mean, it's forever ingrained in me
that I feel like I can replay it in my own head,
but it would probably have been neat to see.
It is cool.
We have a save now, so.
I mean, I like hearing the story from her mom
and her sister were the only two people
that were in the room.
And so here in them tell the story of us at that time.
So I have, like I feel.
Dude, I had a moment with my,
because we had Dahlia, it came home,
and then, you know, we have Aralius,
and my older kids.
There was a moment where I was on the couch,
and I was holding Dahlia.
Aralius was next to me.
My other son's next to me,
and my other daughter's next,
there's all of my kids, like, four of them,
sitting with me on the couch.
Just a big full family.
Are you kidding?
Dude, I felt like my chest was gonna explode.
Like, there was too much inside.
Oh, it's the greatest feeling all the time.
That was great man.
How asleep going though right now?
Wait, I mean, it's challenging, but it's way better
than it was with the Relius.
So, but she's still, you know, obviously,
of course you have a baby, it's gonna be,
especially if you breastfeed, it's gonna be,
you know, it's gonna be some sleep deprivation involved.
Now speaking of men crying, James Cameron,
you guys see his tweet?
Oh my God.
Wow.
I've never wanted to slap this guy.
Something related to testosterone.
I don't know if you could pull it up.
It's literally the most ridiculous embarrassing,
inaccurate, very embarrassed for him.
It's so stupid.
And for people who deny that there's this kind of like mainstream media war on men, no,
there is 100% a war on men.
And it's constant.
And he's an example of him talking about how testosterone is toxic.
Yeah.
Well, can we read the actual quote?
Because I mean, it's, it was something about like trying to get it out of your system completely,
like, like, men need to work it out because it's a toxin.
Yeah.
It's testosterone.
What you got for a toxin?
Yeah, I'm trying to open it.
It says avatar director James Cameron says testosterone is a toxin.
Men must terminate from their system.
Okay.
First of all, is he trying to do,
first of all,
if you, if you,
obviously testosterone in the context of conversation
is proxy for male, men, right?
So if I say estrogen,
estrogen should be, should be eliminated,
I'm talking about women.
So he's talking about men.
Number one,
number two,
this is, it's physiologically inaccurate
because men with low testosterone
are more aggressive, more irritable, less innovative,
worse fathers, worse husbands, they're sick,
they die earlier, so it's just totally unhealthy.
And it's inaccurate that testosterone is toxic.
It's not a talk, it's a hormone,
and we have a balance of hormones
and a man with healthy testosterone is... Okay, I don't know with healthy to stuff. I don't know if I buy it.
I have such a hard time right now with the amount of bullshit that we see on social media
and how much stuff is fabricated in order to get attention.
The liver king, right?
We talked a little bit about that with Max,
when Max was here, and I mean, I 100% believe
he had the foresight on all of this.
You have to know that eventually,
you're running around with your shirt off
and you're jacked on, you know, $15,000 worth of hormones
that sooner or later it was going to come out
and I don't think he fucking cared.
I think he knew that he was gonna get enough attention.
The same thing goes for something like this.
Sometimes I think like James Cameron has the avatars
coming out again, right?
Hopefully is another massive blockbuster
he's hoping for.
And what a great way to stir up conversation about him
then just put some bullshit post or tweet
like this out to get people. No way.
Talking about it.
Here's why I disagree with that.
That is going to get them less sales watch.
So most people would say that about liver king.
Most people would say him lying like you.
Totally different market.
That's a totally different market.
I, you know how many?
Same game though.
Different market.
I don't know.
You know how many movies have lost because of the producer or the director or the actors make it like this like
Weird political thing. I mean listen to get sales. I'm not necessarily saying that for sure
It's that scenario, but boy am I so skeptical about anything that gets posted these days because
Many times it does come out that it was a or he knows he's gonna get a lot of attention and limelight
because the movie's gonna do what it's gonna do regardless.
It's now that he has the shining attention.
It's like, I'm gonna go ahead and put out
my own thoughts and agendas and political stances
and whatever because I feel like now I have this platform
that everybody's paying attention.
So here's what I, so I'll read you what the quote, what the tweets say.
And then I have my own theory.
What did I say?
Doug highlighted what did I say?
Low T is probably why this took him 10 years to get it.
Yeah, I'm a tarseed call.
Yeah, 10 years.
So, so here's what he wrote.
And then I'll tell you what my theory is.
This is the tweet, a lot of things I did earlier,
I wouldn't do career wise and just risk that you
take as a wild testosterone poison young man. I always think of testosterone.
So as a toxin that you have to slowly work out your system, here's what I think. I think
who's he hanging out? No, I think you'd be more beta. I think some shit is going to come
out about James Cameron when he was younger. I think either he got confronted or some bullshit came out
and he's trying to make it like, yeah,
no, you're just a young stupid kid.
That's probably, you know,
that's what it wasn't your testosterone.
Interesting.
That's what I think.
That's not a bad theory either.
I think to me, there's like more that meets the eye here.
Like I don't think that it's as simple as maybe
this is like really,
I believe there's probably some sort of play here,
whether it is to get ahead of something
that may potentially come out later,
so he can use that as his defense
and say that, you know, a apology or whatever,
or my point of just creating drama talking about it.
Is he all in on the whole climate issues and veganism?
And like, I mean, I think he's like attached
to all that stuff, right?
Maybe. Well, I know, okay, here's like attached to all that stuff right? Maybe.
Well I know okay here's one thing I can throw shade on him though.
Like I know he for sure put out like a state a long time ago that like he had all these
same ideas of Star Wars and was really mad when it came out that like he didn't put his
out at that.
Yeah he literally said like he came up with like everybody has that.
Everybody has that.
And still like what I do in Vigica about I was like, I invented, I had that idea.
I had that idea.
Well, thank God.
Did you pronounce it been dark shit?
Hey, my dad does that, except not heating
and inventing, Italians invented it.
I don't care what it is.
You know, an Italian was the first one.
I had a friend to come up with that idea.
Like, come on, dad.
Everybody's everything, we invented everything.
Listening to my conversations. No, I, it's, it. Everybody, everything, we invented everything. Listening in on my conversation.
No, it annoys a shadow of me because
it promotes this narrative first off that
somehow testosterone is a bad hormone.
It's not a bad hormone, it's just a hormone.
And a man that has balanced healthy testosterone levels
is less likely to be mentally ill,
less likely to be negatively aggressive.
Because here's the thing, there's a lot of confusion.
Like testosterone increases aggression.
People think aggression means,
like I'm gonna go beat someone up
or push someone down or get in their face.
That's not aggression, that's being an asshole.
Aggression is like, I'm aggressive to hit my goals.
I'm motivated to work harder.
I'm motivated to be a better father.
That's aggression.
Now of course you could be in a violent type individual,
but that's not the aggression they're talking about.
So I hate that they continue to perpetuate this bullshit
narrative, like the toxic masculinity thing.
You know what's funny about that?
Men who display what they would consider,
I'm gonna do in quotations,
because I don't, I hate that they named it this,
but men who display the quote unquote toxic masculinity,
the vast majority of them lacked masculinity in their lives.
They didn't have a good role model that was a man
that taught them how to be a good man.
Overcompensating.
Not only overcompensate, they become the masculine
that they see in media.
And what do you see in media with masculinity?
Violence, you know, you know, bang your chicks and hos
and this and that and that's toxic.
So if you wanna talk about contributing toxic masculinity,
it's popular media, it's not men.
So men need men in their lives
so that they don't become what the media says
that men are supposed to be through again,
through popular media.
So crazy.
The day we have to mention Viori.
And I, so the last time that we got,
like they send us stuff every month, right?
So the guys and I all get like a fit that they'll send us
that's normally what's like newer, whatever.
And they sent me these corduroy pants
that I actually sat in my closet for probably.
Those ones?
No, not these.
These are actually padagones.
That's what made me think of that right now.
I'm wearing the Patagonia corduroy right now
and I actually don't like them nearly as much
as I like the violaries.
My point I was making was that I had them for like three months
and I didn't wear them because I didn't think I was gonna like them.
I'm not like a huge corduroy guy, but I do like these
and I'm like, I don't know if I'm gonna like those.
I put them on unbelievably comfortable.
They're soft, they have an elastic band,
so they stretch on the waist, so they're way more comfortable.
They're tapered more than these patigones,
which I like better too.
And now I like, I fell in love with them.
And it's my first pair that I've had.
They're called the Optimist.
And I went on the other day to buy,
and the color I wanted, I wanted this color in them,
and they're completely sold out in that color right now.
And so obviously they're...
Well, I'm wearing their slacks right now,
and I could literally, I could work out in these slacks.
That's how comfortable and stretchy,
but they look like professional slacks.
It was pretty funny at the live event,
because there was, you know,
they only have like three different colors of flannels.
And I made friends with, you know, other people that were wearing their flannels and like,
it's like, oh man, we all have the same idea that day is like, oh,
white. I'm so glad I did wear a mug.
Yeah, you would have the same one that I ran out and bought it.
The after I saw you wear that day, I really, I like grays,
grays and whites are like, I wear a lot of grays and whites and I didn't know
they had that. And when I saw you wear it, I'm like, oh, let's talk about this lab event that we did.
This was my favorite.
It was my favorite.
It was my favorite.
I felt like we were,
or most comfortable, the people that showed up were,
I mean, they're always awesome.
We were always me.
We were also, you know, we were at home, right?
So I wonder if that played in a role at all,
do you think that bass?
You know what I think it was?
When was the last one that we did?
Almost three years, Ohio.
So there's a lot of, because okay,
so here's the thing, we're not media people.
When we started the podcast, we were trainers
and we get better at presenting ourselves just through practice,
right?
Just through doing the podcast, getting on the show,
it's like it's reps, right?
It's like an exercise.
You just get better and better and better.
I think it was three years of practice,
and then we went and we got to talk to an audience
and we just felt.
So you think it's that?
I think so.
I think so.
I think so.
I think so.
I think so.
I've watched our podcast three years ago
versus now, and you see a big difference.
Two things I felt were really impactful.
Our staff, man, is our team now,
this is the best I've ever felt.
The best organized for sure.
Yeah, but I mean, we're starting to build
a pretty large team and everybody's been in their position.
For the most part, everyone's been in their position
for quite some time now.
And for some people, this was their first live event
to experience.
And I felt like the way they expedited everything was incredible.
A lot of times I feel like, you know, and I know Doug can probably attest to this too, like,
stressing out during those things, like something not working or the flow, I mean,
it felt so smooth for me that that's all I had to think about was enjoying our people and speaking, right?
It didn't, I didn't have to think about the logistics because so much of that was taking
care for us.
That played a big role for me of actually being able to feel comfortable and just talked
to our people.
And then I actually think your idea, the trivia was so fun.
I thought that was a really fun question.
It was a really clever idea because what it it did was not only did it give away
a bunch of cool products to people,
so everybody loved that,
but it organically made us go down memory lane
and tell some old stories of everybody at the time.
You know the person who answered the question
about who's been to jail was not a listener?
She, someone brought her.
She came to me afterwards and she goes,
I don't know you guys, I came with someone so, by the way, I loved the event. I think you guys are awesome start listening
She goes I just guessed I just looked up there
I was talking about that oh
Man, I guess you got a face for that. Well, there was somebody who guessed completely wrong
on that one that I thought was like one of the most obvious ones.
I thought that was maybe the person who did it.
No, that was.
Remember that one?
It was, what was the question?
And she was way out.
Everybody, I felt like the whole audience knew about her
who it was.
And she was like, um, um, and I think she gets.
You guys like I slipped in at one question like,
who is always right?
Yeah. And I'm asking you. I'm the one giving away the prices too. Better answer this correctly. You guys like I slipped in at one question like who is always right?
And I'm asking I'm the one giving away the prices to better answer this correctly Because what did you think dog of the event? I loved it. I mean it was easy for me as well
All I had to do is worry about the audio and that that was it and I never saw you stressed
No, no, I didn't need to be stressed right we had a massive crew of people handling all the details
So this was great.
This was on point.
So yeah, you're good.
I like my, so my favorite part about it.
I think we didn't lose any money too, so I thought I liked that part.
Yeah, oh, they're not making some money.
They're people, we don't do this to make money.
The reason why we do selfishly.
People would think because you sell them.
No, we have to pay the staff, we got to pay, you know, we had a, we rented out a bar or lounge
for a holiday party.
Then we invited about, I don't know,
was it 10 of the people that came,
they did the VIP experience or whatever?
We do sick gift bags too,
that we don't tell people about.
Yeah, so it doesn't make its money,
but we do this selfishly because we've talked about
this so many times.
There's something that we lost when we started doing this
and we stopped training people in person.
And the thing that we started to lose was just being grounded.
Because it's one thing to hear, like I read comments on YouTube or we get DMs,
it's not the same as when you meet someone and you see the impact and you know what you're doing is right or wrong
or maybe I should communicate that different.
When you're a trainer, you get that. You get to see the person, you get to guide them along the process.
We don't get that. You get to see the person, you get to guide them along the process.
We don't get that when we do this.
And so we start to become less grounded
and becomes more and more of this show.
And when we do these live events,
it brings me back and I feel like a damn trainer again.
I love it and makes me feel better.
It makes me feel more driven.
Yeah, it was good, dude.
It gives you feedback of like,
what you're presenting and like what people who are picking up on that you didn't realize, like it brought
them value or didn't bring them value or whatever. And so that's why I want to bring up some
conspiracy theory right now, just because I had a lot of people like, I appreciate when
you bring in some, some of these like unknown type of conspiracies that turn out to be true.
Oh, weird, right?
You said, I might not know this one.
You might not know this one.
This is one I just, somebody sent me,
and I thought it was pretty cool
and something that makes sense.
So apparently there was this video game
that was an arcade game that had made its way to an arcade.
I don't know where exactly it was.
It weren't real specific in in this video, but Polly Bias is was the name of the title
of the game. And the game was like ahead of its time like graphics. Everything was like super
like futuristic for the time period. I think it was like in the 70s. And I guess it was like always a crazy
line for it. And there's actual fist fights around being able to play this game. Unfortunately,
there was like side effects to this game. So they go home and they had like migraines, they
had like all of these like like somebody had had a seizure finally where they ended up
having to bring it off the market. That's it right there. Yeah.
And so it's the most dangerous arcade game.
So this is like speck of this isn't like totally fact checked though.
So it's like it's been circulating and I didn't know this was a thing like even the Simpsons
had like a little reference to it.
Of course they did.
Yeah, because they're on top of everything.
Yeah, dude like if you go through all their stuff, but I didn't know about this and I thought it was interesting.
So they think that black suits came in
and they would kind of like take data from it
and so that it was like a grand kind of like
human psychology experiment.
Like try and gather data on this whole that played it.
Like let's see if we can alter behaviors.
If they can alter behaviors, if they can manipulate their mind somehow through this game that they're playing.
So that I was like tripping out.
I'm like, wow, they had this all the way back then.
Imagine where we are now.
So I mean, I, I, I, it seems like a, it seems plausible.
Yeah, it's plausible.
Here's why I think it's plausible.
Maybe not with polybias, maybe so.
But here's why I think it's plausible. Let's with Polybias, maybe so. But here's why I think it's plausible.
Let's say you wanted to do an experiment on a grand scale.
One of the best ways to do it would be to create a product
or an app or a social media app or something like that
that people will adopt on their own.
For example, somebody told me this one.
Take talk.
Yeah.
The one where you age.
Remember how the data they got from us?
That's Russia, right?
Yes.
So somebody actually said this to me once and they said, Sal, they said, how could agencies
collect personal data on you for free?
Were you voluntarily tell them what you like, what you're reading, post pictures of your
family and yourself?
You create a killer product.
Right. You just have to provide that. Yeah. Like things that you don't, that you like, dislike things that you don't like. Like, could you imagine if you're reading post pictures of your family and yourself you create a killer Right thing you just have to provide that like things that you don't that you like dislike things that you don't like like could you imagine if you came up with Facebook
Yeah, I'm like oh shit the ultimate hack for
Intelligence it is so either they could be a part of creating it or they could you know
They got their back doors or whatever set up who was it we were talking to someone
I can't I'm not gonna say too much because I don't want to give this person Who was it? We were talking to someone, oh yeah, I can't say too much because I don't wanna give this person out.
But this person we were talking to
worked at high levels of intelligence.
And him and I got in this conversation,
I don't know who you're talking about.
You and I were talking.
Yeah, we were talking to them.
I'll tell you all fair,
because you were there too.
Everything's deliberate.
You were there too.
You just weren't,
you were talking to the other guy.
He was like high level military, so.
Oh, okay.
He used to be high level military.
Okay, tell me.
And he said 100% they have, they 100% have back doors.
They go in there, they control algorithms that they want.
They do what the fuck they want.
Yeah.
And either the company doesn't know, because they do it so well, or they do, and they can't
do anything about it.
Yeah.
Anyways.
Yeah.
I also like, I want to kind of bring up a bit of a commercial too
that for butcher box, it was interesting
because Courtney decided to do kind of a little
social experiment of her own and she makes killer spaghetti.
And it's the best.
It's really meaty.
There's meatballs, there's sausage.
Did you finally try the meatballs?
So she snuck in butcher box meatballs
and also her own meatballs
and then just kind of blended them together
and like, that's a dangerous experiment.
That could go bad for her.
It could go bad.
It could go bad or it could, you know.
But your box has meatballs or the meat,
you had to have meatballs.
Yeah, they got meatballs and they're already amazing.
Ready to go.
I was so blown away by them how good they were.
Yeah, so they were good and and Courtney's are really good too.
So it was like, yeah, I had no idea.
It actually was pretty similar.
Like I couldn't really distinguish the two,
and I tried to kind of lean and tell her that hers were honest.
I was gonna say that you're trapped.
I was gonna say that's why it's gonna be a dangerous experiment, bro.
I think you get set up a little bit like trap, you know?
Well, these butcher box ones, they're all right.
Yeah, she's sitting there like, she's the commercial next week. is experiment bro I think you get set up a little bit like trap you know well these butcher box ones they're all right yeah
She want to like feed back for the kids. He's sitting there like you're the commercial next week those butcher box meatballs were amazing
Yeah, so so we were saying Justin is there almost as good as
Almost almost as good as pretty damn good
I got your back I haven't you guys got to get him I we've now or I think this is the third go around that we've got him
I haven't seen him because what is it the add-ons must be all right. This is the
Oh
That's true put the Italian test yeah, it's a meat the ball. You know, can I tell you something now?
Italians don't eat meatballs in the pasta just they just we just don't not no that's an American thing
Is it yes? We mean me followed by themselves. Oh, I didn't know that. Oh, that's
You know me you know me dishes Americans Americans did right though. They create invented and say it's you know
They do this with all kinds like like Mexican food like you know what else like a chalupi. I'm sure people are totally different
Yeah, you know what else is interesting about Americans. I find it really interesting that there was like record sales in black Friday this year.
Well, we are in this crazy time.
I feel like I called that inflation layoffs and we saw record sales in.
There's some economic data.
What?
There's some economic data that's coming out that's still showing that nobody worried anymore.
Well, no, what's happening is that it's starting to heat up
Meaning the Fed has to raise rates more aggressively probably
Because it's not working like they thought
That's are we gonna see like crazy stuff like it was it was it the 80s dug when the like early 80s when the 13 13 14 15 percent interest rates on Home and stuff were yeah, I mean I think it was late 70s or 80s, you know, during the Carter administration
and it rolled over.
Yeah, Rogan came in and I think I just said not Rogan, excuse me, Reagan and it was
vulcler, right?
Vulcler?
Paul Vulcler.
Yeah, he had to raise interest rates to crash.
So here's a funny story.
I don't remember how old I was, but I had like $10,000, I'd saved up. And I got a CD at 18%.
Holy crap.
18%.
So this is one of the positive things about this.
You could put it in like a guaranteed CD
and make it fat percentage.
Well, those are already starting to come back up,
by the way, too.
So that's the positive side of all that happening
is to encourage people to put money back in the bank
and save, we should see a rise in interest rates on bank accounts
and CDs and stuff like that.
So there is a silver lining in some of the stuff
that's positive.
Yeah, that's wild.
But I just think it's wild that what we've gone through
in the last year or two and of course with all the news
and inflation and I just thought for, and layoffs,
I thought for sure this was gonna be kind of a murky,
you know, a black Friday,
but I heard so many companies broke records.
Now here's the other side of it is
that maybe because people are starting to tighten up
and maybe because,
cause here's what happens
and this is how inflation can become runaway.
When people start to think,
I need to buy this now because it's gonna runaway. When people start to think, I need
to buy this now because it's going to be way too expensive a year from now, then you
get runaway inflation.
I think that's been happening already. My theory, you don't think on Black Friday, everyone's
like take advantage and buy all the shit you can.
So my theory is that there is a big percentage of people
that took advantage of these low interest rates
in houses and bought in the last three years or before.
So three years and beyond.
And actually, if you bought two years and beyond,
and you are almost anywhere in the country,
you're sitting on anywhere between 50 on the low end, probably,
to as high as half a million dollars in equity.
And I think, and I remember being a 23 year old kid and sitting on a quarter million dollars
in equity in my first house and thinking I was rich.
It was, and thinking in my head.
So they don't feel the pressure.
Yeah, like it's like, you know, even with all the bad stuff going on and, and, and by the way, I remember at that time, okay, I remember
when there was a comp plan change and my income got reduced. And I didn't slow down spending
because in my head, I, I justified my credit card spending because I had a quarter million
dollars in my bank account in cents, right?
If I really needed to, I could pull a home equity line
and I would be totally fine, I could live off of that.
Yeah, because home prices have dropped a little bit,
but not a ton.
No, and not if you had your house beyond three years.
I mean, if you bought last year,
come, you know, now, then like yeah,
you're probably flat or hurting a little bit,
but not a big deal. If you bought four, five, yeah, you're probably flat or hurting a little bit, but not a big deal.
If you bought four, five, 10, I mean,
you're sitting on so much equity right now
that I bet a lot of people feel.
So the real pain isn't gonna happen
until house prices really start to do.
That's what I think.
That's because so many people have their wealth
tied up in that.
Right.
I mean, that's very true.
I think that's very true.
Hey, so I want to share with you guys a study
that Arthur Brooks shared with me.
Arthur Brooks, one of my favorite people in the world,
by the way, such a great guy.
If you don't know who he is, you've got to look him up.
Just a super intelligent man.
He's a Harvard professor.
I tell everybody to watch a documentary that precedes.
Oh, it's okay, he's an economist,
but he's also a behavioral scientist
and his expertise is unhappy.
Anyway, and just a great human.
He shared this fascinating study on brain changes
and men after becoming fathers.
Oh.
And it was actually a well done study.
So it was like they did controls and all that stuff.
So this is like real brain changes do to men becoming fathers.
You ready for this?
So I read the whole study, it's really deep.
And I didn't spend a lot of time on it.
And so I just texted him.
And because he sent it to me
and I texted him, I said,
what is this, like, do you have a few seconds
to kind of tell me what's going on here with the study?
This is what he sent me.
He says, you have more, this is after you become a dad.
You have more synapses dedicated to your pair band
and to defending and caring for your kids.
He says it's like you're mentally ready to fight a hyena
and more in love with your wife.
And he goes, it makes you manlier in the good ways.
How awesome is that?
I definitely feel the, so I mean, Katrina felt that.
She'd tell you that the love she received from me after our son
was so different than the pre-previous. It's true. It's true. Oh, yeah. It's true. Yeah, no, there's a
The two parts were really wild. It's that that you that you're more you want to bond with your partner more
But also the synapses that make you defend and care for your young. Yeah, also
I honor them and then yeah,
you also want to be the provider, the protector,
like it's just this crazy overwhelming feeling.
Like this, literally your brain is wiring itself.
Okay, I know you didn't go deep into it,
but I mean, how do you know how they were measuring this?
Like how was it?
Yeah, they were before and after MRI imaging.
So this is a, this was a longitudinal longitudinal gray matter
Cortical volume reductions and and there's evidence from two international samples and they use brain imaging
So it's like they had good controls they had they tested them afterwards and they tested them later
So it's a really well done so yeah, because in contrast to that wasn't there like a study saying like there's a natural decline in test
Osterone because of like like a sleep and all that
Well, that that was different and that's short term and that I think might be more related to the fact that there's lack of sleep
Yeah, more stress and that kind of stuff
It's come right because they tried to speculate was oh lower testosterone, but no again
It's not nicer. That's actually not true. It's not true at all again
If you if you study men who have low testosterone and raise their testosterone, they become less irritable, less depressed, less anxious.
Basically, we have two James Cameron.
James Cameron.
You can read a little bit.
Sneak him a little shot.
I mean, you probably haven't watched any TV whatsoever.
I finally got these guys to watch bullet train.
What did you guys think of it?
You guys like it?
Sick.
Great move.
I enjoyed it.
I thought it was fun. I mean, maybe I didn't like it as much as you did.
I loved it.
What's it about?
You normally are right on page with Justin Loved it though.
It was awesome.
Yeah.
It was about action pack and witty dialogue.
Like very kind of quittin' Tarantino meets,
what's the other direction?
Guy Richie.
Yeah, Guy Richie asked.
Brad Pitt.
Brad Pitt.
Brad Pitt.
There's all kinds of cameos too. Oh, I saw.
Much of like British actors.
I saw the trailer for it. It trailer looks like shitty.
I didn't watch it for like two months when it was out
because I didn't think the trailer looked interesting.
Watched it one night with your name.
Now, granted.
It's a fun movie.
I was telling Doug this.
I was like, granted, I went into it thinking,
oh, this won't be very good.
So it exceeded.
So it exceeded my expectations.
I hyped it up like crazy to Doug.
And so he was like ready for the movie.
And we got to watch it in our new theater. Yeah
How cool how cool actually no, I did watch something I did watch something
Wednesday the series
Really I like it. Did you watch it? Yeah, really good really really good writing. Yeah, it's very good writing
It's obviously like a mystery and she's trying to find a murderer. Really clever
writing. Really well done. I didn't think I would like it. My daughter kept talking about it.
I love it. I love it. I love it. And so, you know, Jessica and I watched some of it. It's really good.
We really missed you though going out to Utah. That was a really cool experience to see that
finally all. It's been such a long project. Yeah. Yeah. It's stressful and it's cool to see.
And I tell you what, I really,
Doug will test this too.
Like we were really nervous about your choice of color
in the kitchen because originally,
when it first got finished and it wasn't the furniture
had just started to come in.
It didn't look good.
And now?
And now looks great.
Yeah, it really.
Good job, Tom.
Yeah, there you go.
Are you sure you're not trying to make me feel better?
Yeah, I'm just trying to make my interior designer. I dug and I went there, good job. Sounds good. Yeah, there you go. You're sure you're not just trying to make me feel better now? No, no, I'm a tier designer.
Doug and I went there, you know.
It's only, it's, that's what, I'm not a big,
like I don't have a lot of opinion on the way things look,
except for stonework, and that's just like rope around it.
So that's it.
Yeah, it looked, came out real nice.
It did.
It came out really, really good.
Shout out to Brooke, who was incredible.
I mean, she's, she's a great job with the furniture.
Yeah, she, we really leaned on heavily on her to go and pick out a lot of stuff for us.
And there was things that we originally wanted. Then we couldn't get because it was going to
push it back months. And so she really had to piece a lot of things together. I do want to say
something on the podcast that I wasn't intending to this until right now. I just thought of this.
I want to I want to reach I I want anyone who is a landscape photographer
to reach out to me via email at adam at mineputmedia.com.
If you would be interested in consigning professional photos
in the house.
So originally we were gonna go buy a bunch of art,
we bought some pieces and I thought,
you know what would be even cooler
is to find an artist who photographs,
you know, lands highlighted in the house.
Yeah, and we'll highlight in the house.
And when I put your competing pictures up in there,
make it look dope.
No, no.
The one you were in the bear rug.
It's very, it's very,
there's very little mind pump,
anything in there right now.
Other than like our work.
So for people who don't know,
the idea is that this is a rental
that is all optimized.
So red light therapy, cold dip, sauna, PRX gym,
Ler, like in the bed, steam, steam,
smoothie theater.
So you go in there and then we'll also have,
some of our partners will provide supplements and products.
So you'll go in there and you're in this amazing place
in your park city, so it's all the stuff to do, but also in the house itself. Yeah.
It's like all the stuff that we talk about and you could optimize a shit at your day.
We had another kind of funny moment where Doug was sort of editing and whatnot and decided to kind of throw up the
podcast on the theater screen. And then there's Sal. Like huge. I was't in there, you guys were almost sitting in the fear watching your mug.
We were gonna attend a video.
Yeah, we're like, oh Sal would love this right now.
Yeah, I'm just gonna love this.
We're just just drinking it in.
You guys get caught up in one of my stories.
Yeah, we went on a crazy journey.
I just got some amazing,
and I'm so amazing.
Oh, it's so good.
You're so dumb.
Hey, did you guys see?
So, can I tell you guys right now? You wanna talk about Sarah and Dipadis?
I got kicked off Twitter, sorry, Instagram,
that everybody freaked out for a second.
I got kicked off Instagram, went to Twitter
and then Elon bought Twitter.
And now Twitter is amazing.
Twitter is becoming amazing.
And I feel like it was perfect timing
because I got myself a little bit of a follower.
I don't have a huge follower base.
I just got on there and I thought long ago.
But it is amazing place right now.
And I don't know if you guys saw this.
Did you see, did you see, go ahead, sorry.
Well, no, I gotta tell you that.
I don't, maybe this is what you're gonna say.
So the White House or Biden,
Biden's tweet or whatever, got fact checked.
Remember the fact checking on social media?
And it was obviously, half the time
the fact checking was bullshit
It's still kind of a rampant. Well on Twitter. It's pretty balanced and takes out this is amazing
So Biden puts out a tweet and it says
We're building an economy from the bottom up and the middle out by creating more jobs in any administration and history
At this point in a presidency and then here's the fact check
at this point in a presidency. And then here's the fact check.
Hmm.
That's so great.
This graph is leadingly credit spied in
for the creation of new jobs.
The spike in jobs is more accurately attributed
to the lifting of COVID-19 restrictions
at the state and local level.
These are not new jobs, but instead jobs
that are returning to the economy.
Which is true.
People are going back to work.
Which is true.
That's 100% true.
But how wonderful is that? You're taking credit for it. What I thought was really cool. Like are going back to work. Which is true. That's 100% true. Yeah.
But how wonderful is that?
You're trying to take credit for it.
What I thought was really cool.
Like, propaganda's not going to work.
You know what?
I thought was really cool was Tim Cook taking him to lunch real quick.
Did you see that?
Yeah, because he said, can didn't he say that Apple was doing okay?
So there was rumors that were going around that Apple was going to remove Twitter from
their app store.
And so he basically put a tweet out saying like,
that would be really unfortunate.
I would hate to go have to make a competitive product to iPhone.
Fucking three days later, Kim Cook is having lunch with us.
No way.
Yes, dude.
Yes, dude.
Just letting them know we have no one takes that gangster.
We have no intention of doing that whatsoever.
You believe it.
Oh, bro, even even.
Okay, he's a wizard.
Yes, even if he's not going to go take it down, I don't think Tim cooking it, but oh,
he will definitely take a bite out of your pie for sure.
Well, have you seen that's a golden goose?
Have you seen the Twitter data?
They're users have gone up significantly.
Oh, is that true?
I thought it was the other way.
No, so they've lost some advertising revenue, which is true. But if you go to Elon's page, he list, he lists the graphs. He's very,
like, here's the numbers, here's what's going on. I'd have to scroll down to look at it, but he
posted a bunch of like their data and they're actually crushing right now. What do you think about
him taking Kanye down? I think that was interesting.
Oh, well, bro, Kanye really has a lot of minds.
Well, yeah, bro, he's really got great.
He was, you know, why he got, he got removed from Twitter, right?
Oh, yeah, he posted a swastika inside the star of David.
Yeah.
So that was, that was the tweet that got out of his mind.
Yeah. Yeah., here we go. Look at this new user signups are an all-time high
User active minutes at an all-time high
Hate speech impressions are lower and reported impersonations are down
All since he took over that's damn good. Can you imagine he turns us into one of the top
social media companies after going,
where they were like one of the worst now.
I mean, yeah.
My favorite meme was the one that the guy wrote
that Elon, breaking news, Elon comes out,
will be charging people with pronouns,
they, them in their bio, will now get charged $16.
A more than double the eight.
Is there more than one person?
I fell out of my chair.
That was so good.
That's not true, but it's a funny view.
It's just a joke.
All right, so here at the end,
what we've been doing now is shouting out people
on Instagram or social media that we like.
Justin, you said you have something.
Yeah, I did have somebody that like Adam and I kind of
referenced him a few times.
It always puts out like really incredible athletic type,
training exercises and content and all that.
It's realgame.ethletics.
Oh yeah, that's the thing.
I like that guy a lot.
Yeah, I wanted to make sure people knew that.
He does like a lot of plyometrics
and things that are very sport specific
that I think people get a lot of value.
Super unique.
Give him a follow.
Hey, what kind of training do you do?
Do you like to do strength training, weightlifting,
Olympic lifting, bodybuilding?
PRX has it all for your home gym
and it's designed to maximize space.
For example, they have a squat rack
that folds into the wall, comes off the wall like five inches,
then you pull it away from the wall and it's the most sturdy at home squat rack you'll find anywhere.
But anyway, all their equipment is like this super high quality, commercial grade, home
gym equipment.
You can even make payments on it so you can just pay monthly.
Go check this company out.
It's the best home gym equipment you'll find anywhere.
PRXPerformance.com forward slash mind pump.
And if you go through that link, you'll get a 5% discount.
All right, here comes the rest of the show.
First question is from campus, junior zero five. How do you find your ideal weight? I'm not sure
where I should be. Okay, so there's a there's a bit of a challenge with say what? Is there such a
thing anymore? Yeah, well, I mean, I guess there is, but you have to paint contacts.
Like, what's my ideal way for lifting the most weight
in the gym, or what's my ideal way for having the least
amount of inflammation, or having the most stamina?
I imagine this person is comfortable.
I imagine this person is asking for health, right?
Just overall.
Yeah, I feel like that.
I feel like if you were asking to be strong, to be fast, you would add that to that.
If you're like, what's my ideal weight, I feel like that's a question that is for someone
who's looking just, I want to be healthy.
What should my weight be?
Yeah, so if that's the context of it, now I could give general answers.
For men, a body fat percentage that probably sits between 10 to 16% is like the range of healthy
for women.
It's like, you know, 16 to 20, maybe 4%, something like that might be considered healthy.
But I really think it's not paying attention to your weight, but rather paying attention
to how you feel.
Are your workouts making you feel good?
Do you feel mobile?
Do you not feel lots of joint pain?
Are you sleeping well?
Do you eat a diet where you feel healthy?
You have good digestion.
You're not force feeding yourself.
You're not also super restricting yourself.
And then where does that weight put you?
Like what's your body weight when you feel like
your life is very balanced and you feel very healthy?
And then that is probably close to what would be your ideal weight.
I wish the medical community put more emphasis on body composition.
Because they're still going by overall weight.
And I understand when there's morbidly obese people, the big concern is to lower the weight.
So there's not so much stress on vital organs and there's a concern there.
But in terms of like overall health,
you'll get muscular people that might be a little bit higher
on the weight, but they're composition.
I mean, they're in thriving health and able bodies.
So even body fat percentage is tough
because if it's for health,
there's so many other things that affect health.
For example, I find this really interesting
about my own personal journey.
I have been as low as probably 180 pounds,
it was highest 240 pounds,
and I've been everybody fat percentage from 2%
all the way up to 20% at all those,
so I've had a huge range.
And I'm probably somewhere right now,
I would say probably 14, 15% body fat.
So I'm on the higher end of body fat percentage,
I would think for what I would consider
fit or healthy for myself right now.
You think so?
You're looking more like 13, 12.
Yeah, maybe.
I mean, I'd rather estimate on the higher end
and then I come in a little lower,
but let's say 13 to 15%. Okay, so I'm 13, which is on the higher end and then I come in a little lower, but let's say 13 to 15%, okay?
So which is on the higher end for me,
for most of my training career,
I hovered around 10, 11.
So it sounds 13, 15% right now body fat give or take.
I definitely don't look as good as I do when I'm much leaner.
I feel some of the healthiest I've ever felt in my life.
And just a lot of that is the other things
that are balanced out, right?
I feel like I'm eating consistently better choice of food.
Doesn't mean that I don't indulge every once in a while.
I do, but then I'm right back on track.
I'm not like going off the rails for long periods of time.
I'm getting relatively good sleep in comparison
to what I have in the past.
My libido is really high, so my hormones are all balanced out.
So, here I am at a higher end of body fat percentage for me,
and I feel the healthiest I've ever felt.
Which your body weight?
220, about 225, I'd say.
Would you say that this is right around then,
kind of idealized for you,
because you feel so healthy?
I think I would be even better around 215.
Okay.
I think I would feel even better,
so I don't think I'm the healthiest I could be.
I think I could be a better.
Well, this brings up a good point though,
because my point is how nuanced it can be though.
Yeah, and also the balance aspect of it,
because you could try to drop,
let's say, 3% body fat,
but that might require you take away
from something in your life right now
that you're finding more value from.
That's why this is like a tough one.
It's tough, it's so individualized, man.
Because I mean, I had to go kind of to the extremes
to find where that range is,
for me personally,
even having to gain a ton of weight for football,
I was like, I am not comfortable with this.
Even though it was a lot of muscle,
there's a lot of fat on top of the muscle,
but it was just like carrying a substantial amount more weight.
I just didn't move well, I didn't sleep well,
like there's factors, I guess that's kind of the assessment
there is to kind of checkpoint all those things.
Like what kind of quality sleep am I getting?
You know, how much energy do I have?
Like, how strong do I feel?
And just kind of go through all those things and feel where that weight kind of resides
and then also where your bifurc.
Yeah, I think the longer you do this, if your pursuit is honest and you're really trying
to create balance and longevity and do this for a long time and not be super extreme or maybe you would do experiment with the extremes which I think does
give you some insight. Then you tend to find out what that number is for you. I've been as low
as when I competed in Jujitsu, I was like 190, 185 to 190. I've gotten my body weight as high as to almost 240,
which for me is really, really heavy.
I feel best between 205 to 210 to 215.
Maybe 210, I'd say 210 is probably where I feel best,
just overall balanced and healthy.
But there is a bit of a range there.
There's a range and there's also in relation to, right?
Because you could technically get down to that 210,
but then your sleep could be way off,
you could be fighting with your wife,
you could not be so fan.
Maybe I'm not enjoying meals as much as my family.
Right, right.
And so it's, and I know this is not the answer this person.
I can tell you what a non-ideal body weight is for someone, right?
I could do that.
Right, right.
And I think that's why I gave a range of body fat percentage
and things to look for.
I think an ideal body weight, here's the other myth
is that there's a weight, there's a specific number,
like 207.5.
You're just not gonna get that.
No, it's probably a range.
You're probably gonna have a range of body weight
that's within 10 to 15 pounds,
if I'm not short, you are or whatever, 10 to 15 pounds.
And what determines if you're on the lower end
or the higher end is your life.
Like I just had a baby.
I'm probably not gonna work out as much
or as intensely as I did before I had a newborn
because my sleep isn't gonna be as good.
There's more responsibilities now,
especially in the first six months to a year.
So my body fat percentage is probably not gonna be,
it's gonna fluctuate a little bit.
And this happens for everybody.
You may have an illness, you may feel more motivated
at sometimes less motivated, maybe you're more into
doing things or other parts of your life
that maybe make you add a little bit of body fat.
But there is a range, and I think the best way
to ask this is what's your ideal range of body weight?
And that's something you kind of find through experimenting with balance, with your workouts
and diet and sleep in lifestyle.
Next question is from Hubey Swole.
I normally train with high intensity, but leave a rep or two in the tank.
Is going to failure every set better for hypertrophy though?
No, it's a different question.
No, it's not.
Yeah.
Okay, so think of going to fail.
First off, intensity is important.
So you definitely want to work with a certain level, work out with a certain level of intensity.
Failure is when you lift the weight until you can't lift it anymore, okay?
But you could still get close to that where you stop about two reps before that, and that's
still intense training.
Think of failure training as a novel stimulus.
In other words, it's a way to switch things up, change things up every once in a while to
get your body to respond again or to change up your programming.
Don't use failure as if this is what I do every single set.
That is a very fast way to get your body stop progressing
I mean I look at it more like it's
It's me testing my body because I've been putting all the good work in of
Training consistently and dieting consistently for a while and now I just want to see like oh what happens when I push to failure
Like it is the line. Yeah, where's the line? Is it a new line?
Have I have I increased my strength in this category and I only need to do that one time and then I'm out of there
Mm-hmm If I increased my strength in this category, and I only need to do that one time, and then I'm out of there. That's it.
I don't need to be doing it every workout
or multiple exercises in a workout.
And I mean, this is one of the things that I see
TikTok and clips of ours,
where some dumb kid will try to get on there
and argue and debate this conversation
around hypertrophy and failure training
and the studies that are out there
to support the benefits of that.
And it's just, you cannot take one study
and how it supports the benefits
because there is benefits to going failure.
We're not saying that there is not, but...
You have to use it right.
You've got to draw it out too
and see how long that's gonna benefit you.
Right.
It's not like it may be a brief window
of opportunity there, but yeah, I think
this is just one of those.
We always see is overused.
And I think that's kind of our concern
is that you're more likely to over train
and then like keep over training,
which then doesn't provide that adaptation
that you're actually seeking.
So are you really doing what's best,
you know, with your training method?
Yeah, such a good point is when people talk about
the risk reward, you know, factor with something like this,
they think risk and they think like injury.
And so somebody who's like, oh, I'm a safe lifter.
And so I'm not worried about getting hurt.
And so there's not much risk for me.
So I'm gonna train to failure all the time
to get the max benefits.
But that's not the risk. I think the risk is, you know, overtaxing
overreaching. Totally. The risk is it's less about. And yes, of course, it's increased
risk for injury too, but it's normally a hardcore fitness person that's attracted to the
over training who's not that high of risk and injuring themselves per se, but more so
of consistently overreaching and not allowing the body to properly recover.
The problem is, is I have yet to see, and there's some well programmed workouts out there, and they typically reside in the, in the strength sports, where it's like powerlifting, Olympic lifting, just because they're,
there's such objective sports that workout programming has gone further there.
Mathematical.
Yeah, but I have yet to see really good workout programming that
programs failure properly. It's either you always go to failure or you don't go to failure. You
can program it properly, but it's got to be used as a novel stimulus. You know, stay tuned because
we may find a way to program this into programs for those of you that enjoy training with that
intensity. But I will say this with when you look at the data on training to failure, it's not necessary.
Not only is it not necessary,
if it doesn't seem to yield any better results.
So my argument is, okay,
so you're gonna work out harder for the same results.
I mean, I guess if you're just like working out harder,
that's fine, but my argument is most people over do it.
So unless you really know how to program
and really know how to program in novel stimulus
like failure, then you're better off probably keeping one or two reps in the tank most of
time. Next question is from Anisea, Steph, are
supersets necessary if time is not an issue? No. No, but supersets are great if time is an issue.
But what if it's not an issue? Why else would you use supersets?
Still novel.
Yeah, it is.
It's a very novel stimulus.
It's a great way to work on strength endurance.
So, I could do a bench press for 25 reps.
So I'm going to work strength endurance there.
But here's the difference between doing 25 reps on a bench press
or doing 10 reps on a bench press
and then 10 reps of another chest exercise like a fly.
Because I changed the movement pattern,
I hit the muscles slightly differently
and it's a novel stimulus.
And bodybuilders love supersets
for the its ability to produce a crazy pump in the muscle.
And there's so many different ways to use supersets.
So I use supersets when time isn't an issue still
for those reasons right there.
I like the pulse.
Yeah, I feel like this person's saying that
because they've heard me say that on the show.
That's your favorite way.
Yeah, that's my favorite way to do it.
And there's enough times when I wanna cut my workout short
or I have to cut my workout short
that it just intermittently ends up in my training.
So I tend to save it for that.
It's not that I don't think that there's value in it
when I'm not in a rush. I mean, if you're somebody who always gets your hour
to train your three to four days a week and you never miss that hour, and then you're
like, well, I'm never in a hurry. So I'm not going to use the supersets because Adam only
uses it for when he's in and it's like, no, don't do that. I mean, that's not my point.
My point is that that tends to happen to most people enough times in the year of training
that they have to cut a workout short
or they have a smaller window than they anticipated.
And so, or maybe they just don't feel
like working out for an entire hour.
To me, those times present themselves of enough times
in a-
It's naturally programmed.
Yeah, it's naturally programmed in there.
I save it for those moments.
It's like, oh, this is perfect. I'm still going to get a great workout.
I haven't done super sets in a while.
And I got to get out of here.
So that's how I use it.
Of all the strength athletes that, you know,
or the athletes that use strength training
as a primary form of training,
it's bodybuilders that most use super sets.
So that kind of gives you a clue
in terms of what its value is.
And the value is the pump, maybe sarcoplasmic hypertrophy,
which is increasing the capacity of the muscle to store
fluid capillaries, giving that kind of round full look.
And it's probably contributes to hypertrophy
in maybe a novel way, especially if you never do them.
So super sets definitely have value when used properly. Meaning you don't do them all the time, you do them. So, uh, super sets definitely have value when used properly, meaning you don't
do them all the time, you do them sometimes. And when you do them sometimes, especially
if it's something you haven't done in a little while, I, you'll see some benefits. You'll
see and feel some benefits from doing so. Next question is from CMOS 23. If all affiliates
are vetted for our interest, why do some get dropped? Did their product change? Oh,
who picked this? I did. I'm glad you picked this. I'm glad you picked this for you Adam.
Yeah, I know. I we get a lot of questions around this. I don't think we've ever like addressed it.
Sometimes the businesses just don't continue to align and it has nothing to do with the product
or the people. We could still love them. Matter matter if there's several brands that we've worked with,
I'll name a few, Dr. Squash, Thrive Markets, Ease,
four-sigmatic, these are all brands that I still,
someone asked me, I would say, are incredible,
great brands that we like.
But unfortunately, that's not the only thing
that keeps us in partnership.
We have contracts that we sign. But unfortunately, that's not the only thing that keeps us in partnership. We have contracts that we sign with people. And after a contract is over, we evaluate how it went for them
and how it went for us. And another thing that happens sometimes, my pump is now got to the
place where we have a lot of volume, a lot of people, a lot of companies that we partner with are
either startups or smaller businesses
that are still growing, and not all of them have the resources and tools to retain as many
members or leads as they need to justify the spend on the podcast.
So just because we, you know, quote-unquote, break up with a partner, it doesn't necessarily
mean there's bad.
In fact, it's rare mean there's, there's bad.
In fact, it's rare that there's actually bad.
I don't think there's any that we have that we, we stopped working with that.
It was bad.
There's never, I don't know if there's any been bad, but there's sometimes more,
we're like, eh, we don't want to do it.
We don't want to work with anymore.
It's not a product that we, we care enough out.
Or there's a better, right?
Sometimes, um, sometimes we, we love a product.
We find something we're working with them for a while,
and an even better brand comes along.
It doesn't mean that we don't still think
that first brand was not great and awesome still,
but if we find a brand and I'll use this example,
something we're going through right now without saying names,
is we find a brand that is cheaper for our customer,
more professional, faster,
can handle more volume, can have more resources.
We may have opportunity for an equity play with it
and it covers all the things that are matter to us
as far as aligning with our brand.
Yeah, then just how it's just business.
It's not always, I mean, I think people on our forum
and stuff, they see as a lot of... Just-marriage, they feel a lot of things.
Yeah, it's not like someone cheated.
Yeah, you know.
I get that.
I mean, people do really honestly respect, kind of like our opinion on a lot of products
and things out there.
And we present it that way.
And that's, you know, all part of the process, but also two were business owners.
And, you know, and their business owners.
And so maybe their ideas like of expansion or elsewhere
and you know, that's happened before.
And you know, we have ideas too
that we could help kind of like promote things better.
And so it's just a matter of like how it all like blends
and works in the timing of it all.
Yeah, our commitment is not to our partners
that we do sponsorships with. Our commitment is not to our partners
that we do sponsorships with. Our commitment is to our fans, our listeners,
the people who buy our products or listen to our advice.
That's number one.
So we can love a company.
And first off, there's a vetting process
when we first work with the company.
And that is, is it a product that we use and that we like and that we trust?
Is there third party testing?
Are they do they have integrity?
Then we meet the owners, do we like them?
Cause they could have a great product,
but if they don't like the owners,
we're not gonna work with them.
Do we like the owners?
Do we like their integrity?
Do we like all that stuff?
And then we end up working with them.
So that means we like, we like them.
But if it doesn't work great for our fans and listeners,
or if it just doesn't align super for our fans and listeners,
or if it just doesn't align super well, then we may not work with them.
And then sometimes it just doesn't work for the partner either.
Like sometimes like Adam said,
sometimes they don't necessarily,
they may count their returns in ways
where maybe we don't deliver necessarily
because they don't necessarily see the,
what we bring to the table,
they may look at just numbers
and say, well, we do better if we just advertise on Facebook
or whatever, and we think that's a mistake,
but that's totally their prerogative.
But that's pretty much it.
Yeah, no, we just gave an example of the breakup
with Dr. Squatch.
I mean, we were all really excited about that brand.
They are in superhyper growth mode
and spending tons of money on advertising and they purely
look at just the dollar ROI.
So they spend X amount of dollars with MindPump, it should produce X amount of dollars to them.
And they're comparing that against things like Facebook ads.
And when you partner with a podcast brand, it's a slower, longer play.
You're building a relationship with an audience. You believe in that that podcast and it's growing and so together
You're gonna grow and you're gonna cross pollinate and you're gonna do launches and things together and some brands really like that and appreciate that and they and they don't they're not so worried that oh
We spent this much on ads and we only got this much return and we could technically go to these other
other mediums and make more money. Some of them see the value of like for example like brands that
really love us and they don't make a lot of money off us. Seeds an example of that. Seeds a
probiotic that is a real is in sales words. The best probiotic on the market. They don't make a ton of money off of us.
They could make it more of the ads,
but they really need somebody to communicate
that message and be able to explain the science
as well as Sal does on the show.
We have a few partners that they value our ability
to communicate the product so well
that the dollar does a measurement.
Then we have other brands that the dollar
is all that matters.
And if we can't produce up to the amount that they want
for what they're spending, they, and we don't fault them
for that either because it's a business, they have to scale,
they have to manage those things.
And so many times it's an amicable split,
and we part ways, and we still tend to be friends
on the outside.
I'll say I'll tell you this much right now.
This may be to our fault.
If it's not amicable and there was some shenanigans going on, you'll know, because we have no problem.
We can make or break a company and we have no problem breaking a company if they, if they do the wrong thing.
But we have yet to have that happen.
Yeah, nobody, nobody does anything dirty.
I know, I know sometimes social media wants there to be more drama.
It's put its business.
And sometimes we have to cut ties with even people
that we like and brands that we really like
because the businesses don't align as well as they could
and or there's another business out there
that aligns even better than the one that we've found.
But I do take a lot of pride in the fact that we don't tend to hop a lot of brands.
I mean, I think it's really, I think it's gross when you see fitness influencers hop from
supplement protein powder to protein powder to protein powder.
Like I've seen some really popular, famous people that have had five, six protein powder brands
that they've worked with, that they've dropped
another one, another one, and it's like,
it's all the same.
Neither one of them are better than the others,
just whoever's paying them at that time.
Now, we've aligned with brands that we tend to stay with
for a really long period of time.
Well, that's Kudos to you, Adam,
because a lot of people know this, but Adam,
he really runs the show on that, and he does a really good job of making sure
that it's going to work out for everybody. That's why there's so few companies that we,
you know, we no longer work with it. Usually we do a pretty damn good job. Yeah. And that's
on you. So thank you. Good job. Look, if you like Mind Pump, head over to Mind Pump Free.com
and check out our guides. We have guides that can help with almost any health or fitness goal
You can also find all of us on social media. So Justin is on Instagram at mine pump
Justin Adam is on Instagram at mine pump Adam and you can find me on
Twitter the freest social media site you can find at mine pump
Thank you for listening to mine pump if your goal is to build and shape your body
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