Mind Pump: Raw Fitness Truth - 893: How to Increase Bench Press, Forgotten Bodybuilding Exercises that Work, Bodybuilding Style Weightlifting vs Calisthenics & MORE

Episode Date: November 2, 2018

APS Quah! In this episode of Quah, sponsored by MAPS Fitness Products (www.mindpumpmedia.com), Sal, Adam & Justin answer Pump Head questions about tips to increase bench press strength, old school bod...ybuilding exercises that need to be brought back, calisthenics vs. bodybuilding style weight lifting and the deceptive marketing that some gyms use. Justin’s talents are finally paying off!! (5:40) You Can’t Use A Drone To Film Yourself Skiing But These Ex-Googlers Will Do It For You. (7:41) Find out the scam Adam and his friends used to do with handheld cameras as kids. (9:30) When there is blood on the street, there is money to be made. (13:08) Adam and Catrina are car shopping. (15:15) The end of the world is coming! 'The Blowjob Paper:' Scientists Processed 109 Hours of Oral Sex to Develop an AI that Sucks Dick. (16:54) Does Adam wear his Felix Gray’s because of the effect or because he likes wearing them? (19:35) Out of all the senses, which ones have the guys noticed are diminishing the most? (21:40) A model for the future of how we promote stars: Have an audience follow along. (23:18) Will new media become a strategy for company’s growth in the future? (26:50) How it has become very marketable to show you are charitable. The Thrive Market model. (31:45) Sports for Nerds! Politics. (34:18) Are the Warriors ruining the NBA? (36:06) Thrive Market now has “clean” wine!! (40:48) #Quah question #1 – Any tips to increase bench press strength? (44:25) #Quah question #2 – What are some old school bodybuilding exercises that need to be brought back? (55:38) #Quah question #3 – Thoughts on calisthenics vs. bodybuilding style weight lifting? (1:04:53) #Quah question #4 – How do you feel about the deceptive marketing that some gyms use? (1:13:31) People Mentioned: Gary Vay-Ner-Chuk (@garyvee)  Instagram Dr. Ben Pollack (@phdeadlift)  Instagram Links/Products Mentioned: November Promotion: MAPS Anywhere ½ off!!   Felix Gray **FREE Shipping & FREE Returns** Thrive Market **Free 1 month membership, 25% off first order  Plus free shipping on orders of $49 or more** You Can’t Use A Drone To Film Yourself Skiing But These Ex-Googlers Will Do It For You 'The Blowjob Paper:' Scientists Processed 109 Hours of Oral Sex to Develop an AI that Sucks Dick All or Nothing: The Michigan Wolverines Butcher Box Bench Press Properly With Ben Pollack (AVOID MISTAKES!!) | MIND PUMP Rubberbanditz Resistance Band Set Sissy Squat - The forgotten quad building exercise of the pros Mind Pump TV - YouTube How to Improve Weak and Stubborn Body Parts Mind Pump Free 

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Starting point is 00:00:00 Who are they? Why did they come? What did they leave behind? What do they want from us? The ancient astronaut theory provides us with some kind of a blueprint that allows for people to prepare for the imminent alien invasion from the planet Niburu. You have to ask yourself, is it possible the Anunnaki may return one day and enslave all of mankind? And if they do, will they create an entirely new race of human-like alien reptilian saffelparks?
Starting point is 00:00:44 The answer is a resounding yes. Now, it would be who of us to move forward and train for such a catastrophic event. My purchasing maps anywhere at mapsloy.com. Just remember, what we can't explain, can't always be explained by aliens. What we can't explain, can't always be explained by aliens. If you want to pump your body and expand your mind, there's only one place to go. Mind, pop, mind, pop, with your hosts.
Starting point is 00:01:14 Salta Stefano, Adam Schaefer, and Justin Andrews. In this episode of Mind Pump for the first 38 minutes, we do our introductory conversation. We start out by talking about drone skiing. That's right, you can go skiing and have a drone follow you around and take videos of you. And then Adam tells us stories about the videos that he made back in the day with a VHS. I see we can resurrect those.
Starting point is 00:01:37 That he had to return. Get his money back. My gangster video production. That's right. Then we talk about the Ato Blow 2. This is a blow job. A-I machine. I can't believe that we're devoting time and resources to a future of action.
Starting point is 00:01:52 A lot of cow-boys and girls competition. Then we talk about Adam's daily use of the Felix Gray glasses. They actually look really good on them. He may have, but have you posted pictures of yourself on your Instagram with them? It's not on the main page. Yeah, they're really, really nice.
Starting point is 00:02:07 We are sponsored by Felix Ray. They're blue blocking glasses that you wear during the day. They don't change the color of things. If you go to Felix Gray, that's GRAY glasses, FelixRadeGlasses.com, forward slash mine, plop, you'll get free shipping and free returns. And you won't get a dork anymore.
Starting point is 00:02:23 That's right. Then we talk about business in the digital age and how businesses now have to provide a different level of value, including showing that they're helping other people, helping the environment. And so we mentioned Thrive Market. They're also one of our sponsors.
Starting point is 00:02:39 Now Thrive Market is one of the largest, if not the largest online marketplace for non-GMO organic products, is one of the largest, if not the largest online marketplace for non-GMO organic products, including Clean Wine. Doug actually brought us some Clean Wine Organic. So clean. So fight, low, so fight wine from Thrive Market.
Starting point is 00:02:56 If you go to ThriveMarket.com, forward slash mine pump, you'll get a hookup, you'll get one month free membership, and 25% off your first order. Then we talk about the Golden State Warriors leveling up their game, apparently they beat the bowls yesterday at halftime, they seem to be scored like 90 something points. Am I right Adam? 90 something points at halftime?
Starting point is 00:03:17 I'm doing pretty good, don't I sound like a note I'm talking about. You could be an announcer. Then we get to the questions, the first question was, how do I get my bench press to go up? Everybody wants to have a higher bench. So we talk about some techniques. We also mentioned a video that we did on our YouTube channel,
Starting point is 00:03:31 Mind Pump TV, with Ben Polak. He's a power lifter and he breaks down the bench press and really teaches you how to maximize your strength through technique. Next question was, what are some good old school body building exercises that we wish would be brought back? So we mentioned some favorites like the HACS squat, what the barbell and the CISC squat, and we talk about some others and their benefits. I like
Starting point is 00:03:54 mirin. The next question is, calisthenics versus bodybuilding, what are the benefits, what are the takeaways, which ones better, which ones worse? We have a debate, me and Adam on one side versus Justin, the calisthenic guy on the other side. Yeah, I'll take you guys on. The final question. How do we feel about deceptive marketing at gyms where they tell you, you know, today's the final day, every day,
Starting point is 00:04:20 and they seem to wave certain charges and lower the prices because the manager allowed it, you know, old school used car sales tactics. What do we think about that? Is it disappearing? Is it a good way of selling? Or is it a bad way of selling? It's a sleazy. Also, hey, it's November. We have redone, reshot, and re-released what? Our Maps Anywhere program. Now Maps Anywhere is our Equipment-Free program.
Starting point is 00:04:48 So it's a program designed for people who don't wanna work out in the gym or who wanna work out at home or wanna work out on the road. It incorporates body weight movements. There is some band exercises in there, so it's not entirely equipment-free, but very minimal equipment.
Starting point is 00:05:01 There's tension movements in there. We have AMP sessions, which dramatically increase the intensity. This is not an easy workout, just because you're not going to the gym. It's not a piece of cake. It does not mean that this is an easy workout.
Starting point is 00:05:13 The results you get are comparable to what you would get at the gym with barbells and dumbbells. Personal trainers love this program because of the programming. Anyway, it's re-released. It's also 50% off, half off. All you gotta do is go to mapswhite.com and use the code white50.
Starting point is 00:05:31 That's white and the number 50, no space, at checkout for the discount. Go check it out. You know what, I watched yesterday when my kids? What? Sing. Oh yeah, sing. The, you know that voice you do?
Starting point is 00:05:44 Yeah, he's like, it's like the pig from that that's you I know I didn't realize that you didn't realize that no the voice that you make the mushroom pot There's a pig in there that dances and stuff sing with me. Yeah, and it's exactly that voice. Oh really yeah I was watching my kid love you seen it Justin. Yeah, I have like a long time I thought it yeah exactly that happens all the time. Oh for sure, you know It's tough like even like my robot voice alarms like Nick Swarckson does like you know I pull from him cuz he's hilarious and it dude That's just it man. He gets inspired by other people like to do silly shit Have you seen the new Adam Sandler?
Starting point is 00:06:23 Uh special I did. He's brilliant. Yeah, it was different. It was like all like song. It's a performance. He's really smart. I'm just excited that you're. Some of them were silly.
Starting point is 00:06:33 Your worthless talent is now paying off. Oh, you're talking about it. It's not worthless. It's not anymore. Yeah, you're talking about the convert. Finally, for 37 years of your life, it was a worthless talent. Wow.
Starting point is 00:06:43 You have this ability. So does my, it's funny, my best friend Justin, so not Justin Andrews, but my best friend Justin. Not your friend, your best friend. Yeah, yeah, yeah, yeah. You just make that distinction. I appreciate that. You know what I mean?
Starting point is 00:06:56 No, it's just so people can separate the two of you that he has the same ability to recall a commercial jingle that we saw when we were eight, you know, for crest or something. And like, you can remember the whole commercial. I'm like, how do you remember that? It's a curse. You know?
Starting point is 00:07:13 But now, I don't know. I guess people, you know, it's something I can bring up. This is why I laugh some knowledge. This is why I laugh when people are like, they want to ban like certain video games or whatever, because it influences kids. And everybody's like, no, it doesn't, it doesn't work. But then they spend, I'm living proof. Billions of dollars on advertising towards kids.
Starting point is 00:07:30 It's like, well, that's something. Oh, it works. Yeah, there's something being influenced with what kids are exposed to all of that. I don't think we should ban them, but let's just be honest. No, you know what I'm saying? No.
Starting point is 00:07:41 Speaking of ban things, I wanted to tell you, I was reading this article and You guys know that like drone flying is banned at a lot of places. You can't do that, right? I don't know if you guys know that or not. Well, I know around stadiums there are a lot of places It's it's that's the one shitty part about buying a drone and thinking you can just go fly anywhere There's all the cool places like national parks and like things that you would want like awesome views of They're really like that you get big fines for doing that. One of the places that I've always thought would be cool and so at this company, I forget the name of the company,
Starting point is 00:08:12 I'll make sure that I get the stuff for Jackie and the show notes, but I saw this, I think this is brilliant. So when you go skiing, these guys have got permits to do it for the resort. So they own the rides to the resort, and you go there, it's 50 to $150. I'm a skier, and I show up,
Starting point is 00:08:31 and I pay this company, they tag me, and I get a private drone, it just follows me, and I get all, within 48 hours, after I leave the resort, I get this fucking cinematic movie of my, I look pro. That's way better than your shitty picture after going down like the log right. Yeah, or your friend carrying a camera,
Starting point is 00:08:50 carrying a camera and having to shoot you the whole time while you're doing stuff. Yeah. Cause we used to do that as kid. When we used to snowboard in Wakeboard, we used to, you know, one guy would be shooting the other guy. Yeah. Yeah, it was a big deal.
Starting point is 00:09:01 Then we go edit it and do it. These guys do this $50 to $150 a charge. You go to the resort and then you get this badass drone. And let's be honest, if you're walking, even if you're walking, you could walk down the street. If it's a drone filming you and they play music in the background, it looks awesome. It does.
Starting point is 00:09:18 It does. I can feel a little built in onterrides. They were showing clips of like these people and they weren't even good at skiing, but it just looks cool. That's what I'm saying. skiing but it just looks cool that's what I'm saying so smart that's exactly what I'm saying what a smart business yeah cuz yeah I told you guys I'll watch that movie mid 90s right did you did you like it no you know I told you just need it like it no you know why I thought you did no you know you guys remember that
Starting point is 00:09:41 movie from the 90s kids yes do you remember how disturbing and fucked up that was? Super controversial when it dropped. Very. So, it's not that bad, but it's almost like he's copying that movie a little bit. It's similar, and there's some disturbing parts. So, it's kind of like that. That's so it wasn't really, I didn't feel like it was
Starting point is 00:09:57 super original, it was okay. But in the movie, there's skaters, and one of the guys is always filming them with this little camcorder. Remember that was a big thing in the 90s? Oh yeah. Kids would film themselves. movie, you know, the skaters and one of the guys is always filming them with this little camcorder. Remember that was a big thing in the 90s? Oh, yeah. Kids would film themselves. Skate like that.
Starting point is 00:10:09 Skate like that. Skate like that. It was the big thing. Yeah, yeah, yeah. Yeah. One of these days I'll pull out my kids. Wait, you did? Bro, I have cassettes all the way back to cassette days of us.
Starting point is 00:10:17 Oh, good. We used to do that. We not only filmed our, I didn't skateboard. We weightboarded, snowboarded. Oh. And we filmed and then we go back and we edit. And I mean, I've been doing this since, let's see here, seventh, eighth grade, so do the math on how many years ago that is.
Starting point is 00:10:30 And we would, the credits, the credits, the credits, we would have like a white piece of paper that we typed out our names and never did that. And you film the credits like that. We just, we leave the paper down. Yeah, yeah, we would tape, we'd tape like one guy would hold the paper and you would tape it all together and then the guy would we the paper down. Yeah, yeah, we would tape, we'd tape like, when one guy would hold the paper, and we would tape it all together, and then the guy would film it coming down.
Starting point is 00:10:48 But the, it's terrible, but we, I mean, that evolved. I think I've told this story before, where I went to, this is really bad, right? So this is, we used to do this every single summer, we go out to this trip for 10 days up in Trinity Lake up there. And we'd wakeboard and we'd video ourselves for a week worth of riding that we come back and spend two weeks editing it all up. And then we'd have these cool little videos.
Starting point is 00:11:14 And eventually, when DVDs came out, it now became a DVD that we would make. But I made this for every year, all the way from like eighth grade up until two, three years after out of college and so that that we did, we were continuing to do this. And when we were broke kids, one of the things that, the thing was to get like the new, just like Doug is, you see how Doug gets excited when new equipment, you know, comes out like,
Starting point is 00:11:36 oh, the latest thing with that, like we were for sure like this. And we were, but we were broke kids. So like a camera like the ones that are in here, I mean, these things were like thousands of dollars. But they even exist. No, not even, and the quality was nowhere near that. But the best ones were JVC, and you hold it like over your shoulder of this.
Starting point is 00:11:53 So we would go, this is so bad we do this. So on the way up, we were heading up to, you know, Trinity, which is above redding. So we're heading north, we would swing into like a best buy and we'd buy the latest baddest camera, but we keep all the tags and say, oh no, and then you return it. We return it on the way back from the trip. Oh my god.
Starting point is 00:12:11 Rip the file off of it, return the camera back and it's boxed and everything. That's brilliant. That's so bad though. Imagine you break it though. Yeah, well, you're fucked then. You know, what we do eat and every year we put on a credit card. We were afraid of that exactly. We put it on one guy, had to put it on his credit card
Starting point is 00:12:25 and we'd rotate because it was like, you're taking the risk, you know, 3,500 to 4 grand for a kid. That's a lot of fucking money. I'm like, so back then you'd be like, this could be stuck with me for paying the bill. How mad would you be if you were the sales guy at Circuit City that sold that?
Starting point is 00:12:37 To remember you little pucks. What are you fucking kids doing? He's like, yes, I just made my commission. Yeah, I'm returning. Yeah, I returned. Actually got returned. Remember those remember Circuit City? Yeah.
Starting point is 00:12:47 Talk about a company that went exploded and disappeared overnight. You know who's a part of that company that he, that was Carl Liebert who came over. He was the CEO right before, right with, with them before he went over to 24. How did he do it? 24. About as good as he did in Circuit City. What a great great great track record Do you know who used to sell
Starting point is 00:13:09 Who used to sell stuff at that circuit city? He's a cell cameras and and you know TV's in that show who who then worked for me who Larry? Oh Larry Larry's a cell it. I didn't know that. Yeah speaking of oral. I was saw Jason I went saw Marcoochi yesterday. Yeah, yeah, shout out to our boy. He would listen to every day of the show. Yeah. Um, looking at buying a new car. Oh, you're looking at getting one?
Starting point is 00:13:30 Well, did the two of our vehicles are over a hundred thousand miles, man. So it's, I'm, I'm due. Dude, you got to check out car max. Sorry, Jason. You got just a little plug in there. Yeah, Jason, you'll hook you up to it. Car max is insane. Bro, I bought stock in him like five, six years ago. Did you really? Yeah. Did you make money on it? No, when was the big, oh yeah, that's one of the ones I did better on.
Starting point is 00:13:51 What are the, when was the big New Orleans hurricane? When was it? What was Katrina, right? Which, what was that? What year was that? Oh, no. That's when I bought the stock. Okay. Yeah, I bought the stock afterwards. I can't remember. I was reading this article and they're talking about, and it's so bad to do this, but I mean, one of the, I bought the stock afterwards. I can't remember. I was reading this article and they were talking about, and it's so bad to do this, but I mean, one of the, one of the quote, when there's blood on the street, there's money to be made. And after a big disaster
Starting point is 00:14:13 like that in an area, no one thinks about it, but, you know, probably 40,000 vehicles were destroyed. So now 40,000 people, right. Insurance. Insurance is coming in. Where do they go? Sure. One of the quickest, fastest places at that time to get by cars was car max and it was a growing business that time. So I saw that. I bought stock in it and it was one of the one of the stocks I did well and maintained. I haven't looked at it long.
Starting point is 00:14:40 No, but the prices are insane. What are you going to get? You know, Katrina is really hard up on us not getting rid of the Denali, and so she wants something again like that. And those things are fucking 80, 90 grand, dude. Yeah, they're nice. Yeah, they are. So I'm having a lot of, and they get gas.
Starting point is 00:14:59 As I get older, I get stingier with my money. You know, and so I'm like, I'm looking at them going, I really want, I really want a new one. Because what I don't want to happen is us being on one of our trips or doing something and shit goes wrong, I'll be just, I'll be angry. You know, because it's just a guy. It runs good though.
Starting point is 00:15:15 Yeah, it runs, see, yeah, but it runs good, but it's had 135,000 miles, bro. Now with these cars last a long time though. No, do you last longer, but yeah, it's getting up there. Dude, my dad has an Acura. What is it? I don't remember the name. Anyway, he has an Acura that's got 250,000 miles
Starting point is 00:15:32 and he drives beautiful. Now he takes care of it, he gets it's service and all that stuff. Yes, but cars, I remember when we were kids, if a car had over a hundred thousand miles, you might as well throw it away. Now new cars, they last a long time. They might be killing themselves.
Starting point is 00:15:46 You know what I mean? Yeah, I don't know. I mean, it depends on the car. It does depend on the car. You see Toyota's will go forever. Yeah, Acres Toyota's, yeah, those old. Yeah, it's a lot of time. A Chevy.
Starting point is 00:15:55 I mean, first of all, the Chevy trucks, it's almost guaranteed every 80,000 miles you have to put a new train on it. So there's a cool $5,000 bill right there. Yeah. So that's how my head worked. Okay, I had to do, I already did a new training in the Denali, that I only had a new training in it. So there's a cool $5,000 bill right there. So that's how my head worked. Okay, I had to do, I already did a new training in the Denali. The Denali had a new training at 80 something thousand.
Starting point is 00:16:09 So it's at one 30. So within the next two years, a new train is coming again. And when that comes, that's going to be a five six, I think it was six thousand I paid. So six grand, that could be towards a down payment. If I sold it right now, I can get 24. So that's 26 grand that I could put towards a new one and not have to, I think more like that. Right versus like, do I need it?
Starting point is 00:16:29 No, can this one keep going? Yeah, but do I also want to be driving down a San Diego with you guys? We're all loaded up in Mind Pump and fucking on the side of the road. Would be hell of a mad. It'd be almost as bad as the time of random gas. Yeah, that would never happen. Yeah, the first time I'd ever been in a car that ran out of gas. Yeah, the first time I'd ever been in a car that ran out of gas.
Starting point is 00:16:45 But, ever since the 20th century. Yeah, yeah. Think about that. Dude, I'd speak at bigger rims, dude. I saw this article that I posted in the forum that I thought was hilarious. The title of this article is The Blowjob Paper. What?
Starting point is 00:17:01 Yeah, Scientist processed 109 hours of oral sex to develop an artificial intelligence that sucks dick. Wait, wait, that's 109 hours of them just watching blow jobs. Yeah, and so what they did is they developed something spent more time in science. They developed something called auto blow two and it's a machine learning algorithm
Starting point is 00:17:23 that continuously changes technique in order to pleasure the user in new and exciting ways. Wow. Yeah. So they watched and annotated 109 hours of porn and hired machine learning engineers to create a model to take all that data and translate what are we doing into what the toy looks like. And so they wrote a paper called the blowjob paper. And it's a study that's full of algorithmic research To quantify common or typical movements involving oral sex so what they did is they did a what is that called when you try and raise money a kickstarter What are they want? They raised they raised 50 grand like I don't know five hours
Starting point is 00:18:04 Pretty funny, right? Oh my god. The end of the world is coming. I want to know, five hours. For the funny, right? Oh my God. The end of the world is coming. I want to know like the most popular techniques. Yeah, they were. What stood out. They said, so they developed something called the Slider Man that shows, so does this motion here, the chicken head motion?
Starting point is 00:18:18 Oh, yeah. I guess that's a big, that's a, that's a good one. I guess that's popular. Yeah, I don't know. I don't know. I don't know. How funny is that? That's hilarious. Bro, God, of course.
Starting point is 00:18:29 You know what makes me upset a little bit? You know what makes me mad is that we have all this human potential and intelligence. And we just, things like that. Yeah, we like gear it towards the shit that we want. Right. Which a lot of times it's not really. I love it.
Starting point is 00:18:44 I love it. It's free markets. It's just gonna elevate everybody's game. Yeah, what blow job market Yeah, you can't give a shitty blow job anymore. I'll go get a I'll go pay for one Automated one. Yeah, step your game up. That's what I'm saying. What are we gonna do Betty bots got it down? It's gonna be competitive now. Yeah, no, no more, no more, no of this bullshit stuff. Yeah. No more of that, no more of that like, come around the head, you know, stop. That's it, you know, say like,
Starting point is 00:19:13 that you don't need to show us on your first place. Taste it. On what you're drinking, Adam, we're talking about. You're gonna say, step your game up right now. We don't know, I'm so glad the podcast is just all these classes. I know, nobody needs it. I didn't have so glad the podcast is just all this classes. I know, nobody needs it.
Starting point is 00:19:27 I didn't have to, everybody knows exactly what I'm talking about. Everybody's had a shitty blowjob. Everybody's had that one where it's like, eh, eh, this halfway committed. You wear your Felix Reyes everyday now. I fucking love him. Everyday. I absolutely love him.
Starting point is 00:19:41 Now are you wearing them because of the effects or because of how they look? Because they do look good on you. So I wear them based because of the effects or because of a look? They do look good on you. So I wear them based off of what I know, I'm gonna be doing that day. So if I know that I'm gonna be on the computer and my, see I won't wear them every single day. I'm wearing them today.
Starting point is 00:19:55 I wasn't wearing them yesterday. I'll wear them when I know that I'm doing a lot of computer work. If I'm not and we're out in normal day and she like that, not so much, but when we're staring at a screen, I notice a difference how computer work. Yeah, if I'm not and we're out in normal day and she like that, not so much. But when we're staring at a screen, I notice a difference how I feel. I get like, and I don't know if you guys experience this or listeners that are listening right now, like, and maybe it's a fucking older age thing, I don't know.
Starting point is 00:20:16 But I do recognize that when I sit down at a computer and I stare at a computer screen or I stare at my phone beyond three, four, five hours in a day. I get like this fatigue with with thargic feeling. I don't want to do anything all day. I'm fucking lazy. I don't want to move. When I wear these, it doesn't do that. Yeah, it's the weirdest thing. So what I started doing is I started just putting them on. If I do that, like you said, but then I put them on when the sun goes down, I put them on. And then before bed, I switch out to the hardcore orange. That's what I do every day. So every day I do wear them.
Starting point is 00:20:51 And I'm trying to mimic the sun. Right. So every day when at home, they normally, if I'm not wearing them, they sit right on my nightstand. And as soon as the sun goes down, I go upstairs, I put, because I'm watching TV or I'm on a computer for sure at nighttime. So every day I do, I at least use them from 6 p.m. on, but I even wear them during the day if I know that I'm going to be doing. I gotta get computer. So they have like prescription ones for like reading too. So I gotta get some of those because I'll switch them out with my prescription one because I can't, I literally, dougle pulls up the nut even on the TV screen. I can't
Starting point is 00:21:21 fucking read it anymore. I'm just like, oh my God, dude, this is deteriorating quickly. For the listeners, the TV screen's like, it's huge. Pretty much close to it. Yeah, right next to it's news. Yeah, my eyes will be able to like feel it, with like braille, you know, it's like, it's pretty much right there. Of all of your senses and whatever, what have you noticed that's changed the most
Starting point is 00:21:43 as you've aged, would you say it's eyesight? No, because I've had mine, he's lost. Yeah, I'm losing mine for sure. Memory. Memory, really? That's always been bad for me. Memory for sure. I used to pride myself on like, you know,
Starting point is 00:21:55 remember everything. Well, let me ask you this, when, when, like, when are you trying to connect to my weed smoking? Yeah, because you just threw the smoke weed as a kid. You're right, you're a good. You're a good smoke weed as a kid. You're right, you're smoking as a kid. No, you're right.
Starting point is 00:22:05 I'm sure, I mean, come on, of course it kills brain cells, bro, it's not fucking. No, no, no, no, it doesn't kill brain cells. That's an accurate, but what it does do is the region of the brain, the regions of the brain that are responsible for memory, tend to atrophy with high exposure to cannabinoids. But it's reversible once you go off,
Starting point is 00:22:24 then the memory sharpens and starts to come back. But it's reversible once you go off, then the memory sharpening starts to come back. But it could take a month or two, a few months maybe. Yeah, that's one of the main reasons why I don't, I stop doing it every single day. Yeah, I thought there was some neuroprotective qualities to see in THC. Oh yeah, no there are. It's just short, it's just a memory part,
Starting point is 00:22:41 but you're right, Justin, so like, if you're trying to prevent Alzheimer's and stuff like that, some cannabinoid uses probably a good thing. No, because I mean, when we start the podcast, I already knew right away my memory has just been terrible. Some of them always been trying to improve, based off of slamming my head into other helmets for years on end.
Starting point is 00:23:01 I'm sure that wasn't good for my brain, but at the same time, I felt moments of more sharpness, more like memory recall. Like I could. So it's interesting because it's on a very low dose, but then I don't think that the frequency of it should be like all that often. You just reminded me of something. There is an Amazon Prime series right now with Jim Harbaugh, his, his with the Michigan Wolverines. And I it. it's miss him is a coach you know this is it's really cool it's a cool little series it's it's last year's uh... team
Starting point is 00:23:33 but what it did because i right now i just i don't have the time to watch all the sports that i used to love to watch before and one of the things that have fallen to the wayside is college football just i can't keep a college football. I just can't keep up with college football, professional sports, everything. But now I'm like so intrigued to watch the Michigan Wolverines because I feel like I know all the players because I've watched this reality show that was them last year. So it's all the same players that were on the team last year. That's about HBO series, right?
Starting point is 00:23:59 The one where you follow the pro team. I got into the bangles because I followed them through that. So it may I'm wondering I would love to see the statistics on this and I wonder if this is gonna become a model for teams in the future, because I would think that would drive more fans, more people watching it. You know who mastered that model? Who kicked it off hardboxing and all the fight?
Starting point is 00:24:23 Well, no, even before all that, if you really want to look at who really maximized that model, it was American Idol. American Idol had these, they designed a model where they would for sure guaranteed themselves a star who's going to sell a shit ton of records, mainly because you followed them from the beginning of the creation. They literally created that show. You're watching them come in. You're rooting for your favorite person.
Starting point is 00:24:47 You vote them in. They win. You know their first album's gonna sell a shit ton. It's like a media machine. It was right. Yeah, we went what year that was and then... That's old. It's been around for a long time.
Starting point is 00:24:56 Oscar De LaHoya did this. So Golden Boy Productions is the one who started it with the fight game. So the fight game... Where they do the whole art video. Like leading up to the fight. Like where you fight game. Where they do the whole art video. Like leading up to the fight, like where you know, like I started, there was a, there was a probably a good,
Starting point is 00:25:09 that's what I don't know which one was first American Idol or Golden Boy Productions, Doug. Maybe you can look that up. But he started doing this quite some time ago where they would start to show the fighters lives and their training. And I would, I would watch a fight that I didn't even give two shits about because I watch the hype leading up to a compelling story.
Starting point is 00:25:29 You feel like so 16 season. 2002 and then show me when golden boy productions was started well we don't's when he started. We could from day one. Yeah, I think that's why he started it. Yeah. I mean, it's a proven model. If you get people invested by following along with your progress or whatever, you're pretty much what was in the ultimate fight or what really propelled the same time, huh? Yeah, 2002. But I mean, you know, here's the thing, like, it's brilliant.
Starting point is 00:26:01 It works with anything. Anything you do, if you get an audience to follow along, you're going to pretty much guarantee a more fervorant fan base, right? Yeah. That's a lot of that's been the more. No, it's smart, right? I mean, that's so I'm wondering if that's going to be the future is now you're going to start becoming more interactive with your favorite sports teams because there will always be a reality show. I think so. Yeah. I think so because the media now is so the barriers to enter so low that anybody can create a video, put it on YouTube or social media. Anybody can, yeah, they're doing that anyway.
Starting point is 00:26:37 They're, they're, you know, thrown whatever they want on Twitter and, you know, all these other social platforms. It's like you might as well put some production behind it and you know that way you could follow your favorite players and team. Well media, new media is changing things and such crazy, you know the other night I was, who was I talking to? I forgot what I was talking to. I think it was my brother or my cousin. And we were talking about how how funny it is where if I took a celebrity, like if I let's say I took, I don't know, Beyonce, and I told people, and I took 100 people and said, okay, Beyonce made 125 million, I don't know how much she makes,
Starting point is 00:27:14 but I'm just gonna make up a number. Beyonce made $125 million last year. Do you think she deserves that much money? And most people would say, yes, absolutely, no problem. If I took a CEO from a company that nobody knew, and I said, you know, John Smith is CEO of Sonso, you know, manufacturing company, and he made $15 million last year or whatever. Do you think he deserves that? You get a lot of people saying, no, no. CEO should make that much hilarious. Now, you know why,
Starting point is 00:27:42 that somebody's never ran a company before. Well, okay, but forget that, you're right, 100%. Silly. Because you can, no CEO or nobody who's ever ran something that big, whatever. Yeah, right, right. You don't want that, you're 100%. Right, but my point with that is the reason my people think Beyonce earned her money
Starting point is 00:27:59 and she deserves all this wealth is because they feel like they know her. They listen to her music, they see her on social media, and they think, oh, she's so awesome, I like her, whatever. These CEOs are these people, they're nameless. You know, for example, you watch, again, Beyonce, or you watch, you know, whoever,
Starting point is 00:28:17 and you watch them on their yachts, and you watch them celebrating with all this money and whatever, nobody's thinking themselves like you would lead us to whatever. Soon as it's an executive of a company that nobody knows, everybody gets pissed off and it's because they feel like they know these celebrities and that's why they're okay with it.
Starting point is 00:28:33 Well, I feel like with new media, that's gonna become a strategy for a lot of these people. It's gonna become a strategy for these companies to get you to know. Wasn't that what Gary Vee is? Yeah, exactly. Like, like he just kind of made himself a celebrity. That's what makes him brilliant. Exactly.
Starting point is 00:28:49 That's what made him. I mean, that's gonna be the future. That's the future. Because if you're a CEO of a big company and it's important for, that's like your PR. It's very important that you get people feel like they know you. You know, I go back and forth on that too.
Starting point is 00:29:03 I think it depends on your, like okay, like for example, give me this CEO of Netflix. Yeah, I don't know. None of us know. But that's a product in a company that's continue to explode and blow up. It is. It provides something for everybody.
Starting point is 00:29:16 It is, but Netflix is still a new enough company to where people, you know, people are like, oh no, I value Netflix or whatever. But let's just say I wrote an article and I said, Netflix CEO earned $17 million in 2018, but they pay their, their porters or whatever, minimum wage. People get all pissed off about it.
Starting point is 00:29:38 That's hilarious. You sound saying, because they don't know who he is. But if everybody knew him, if he had his own media, social media or whatever, and people kind of feel like they know who he is, but if everybody knew him, if he had his own media, social media, whatever, and people kind of feel like they know who he is, nobody really gets pissed off.
Starting point is 00:29:48 And it's an interesting, it's human psychology, but I do think it's gonna be a valuable strategy, moving forward. I don't know. It's interesting to discuss, and I like the debate of it, because I don't know which side I sit on that completely. I think. I'm with you, you know what I mean? I just feel like it's gonna be a new...
Starting point is 00:30:05 Because I'm always pushing us in the direction. Strategy for sure. Yeah, yeah, no, it's definitely a strategy. And I think Gary V is proving the model, and I think he's showing that you can, but I don't know if it's for everybody. I think you have to be charismatic. You have to have that.
Starting point is 00:30:17 Otherwise, it would be a timeline of tangy. Why? It's gonna be something to you. No, I mean, like, like, stink this. Again, like, I throw out the Netflix-y-o just because I knew nobody would know who that was right away. But what if he's gonna be something to you. No, I mean, like, stincters. Again, like I throw out the Netflix CEO just cause I knew nobody would know who that was right away. But what if he's just kind of dry? And what if he's not, you know, like, you don't want to follow him
Starting point is 00:30:33 and he's not interesting. That could potentially hurt the company. But what if he's brilliant behind the scenes of running an organization? And that's why he's in that position. Well, what if the future of these companies, because new media is really breaking barriers and connecting people to these untouchables
Starting point is 00:30:49 or whatever you want to call them in ways that we've never seen before? What if it becomes a company strategy to put a very charismatic, well-spoken, good-looking, whatever person is CEO? Doesn't really do much though. The people running the company are the shadow people, nobody knows, but this is our front person.
Starting point is 00:31:09 You know what I mean? It's like our presence. Well, that's a very, very interesting theory and probably the way it will be. You're probably, I mean, you could probably argue that that kind of happens right now. I mean, a lot of people have said that about Steve Jobs. Like they said that he was the face of Apple,
Starting point is 00:31:23 but it isn't necessarily the full brilliance behind Apple. There's these other, you know, Wazinnack was more of the guy that was actually responsible for so much. Sure. So I bet that's already happening more than we even realize it. Right. You know, that's, he's the PR guy. He's, when he gets on camera, he speaks really well.
Starting point is 00:31:40 He presents the company really well. I mean, that's, I think that's more, more common. It's because public opinion is getting so interesting. I mean, immediate changes all that. So it'll be, it's fascinating for me. Sometimes I'll sit down and think about all the different ways that it could potentially change, how we do business. I mean, one of the ways right now that we already seeing
Starting point is 00:32:01 the way that they're changing the way that business is being done, is that companies now, it's becoming very marketable to show that you're charitable. It's becoming very marketable now to show that you care about things aside from just producing a great product and making a lot of money. Well, I remember when we were starting to do business with Thrive Market, that was like a big thing that they were, they wanted to speak to us about. They wanted to find out where our vision in long-term game was because that was so important to them. That was like a big thing that they wanted to speak to us about. They wanted to find out where our vision in long-term game was because that was so important to them.
Starting point is 00:32:28 That was one of the things that we liked to see so much. They were like, okay, it's one thing to do advertising with you guys, but we also want to see your long-term vision. They are sort of going above and beyond what other companies are doing by having these built-in programs where they would give certain amounts to low income families. That was all built into the fabric of their company, which we thought was amazing. Well, that's what I mean. That's part of the new way to do business.
Starting point is 00:32:54 It's like you have to have a good product, you have to have smart business, and you also have to look like, or at least show that you care about the I don't know, the environment or that you care about people who need people and need. And I also have kind of two opinions on that too, because I also, I think that's great. I think it's good. It drives competitiveness. It's now the new standard for businesses.
Starting point is 00:33:19 But I also, you know, fuck them in. Some consumers can be really tough to demand that, like expect that, that, you know, like, hey, I want this awesome product and then I also want to know that you're giving to all these people. It's like, but then don't go bankrupt. Right. That's what I mean. It's like, man, that's a lot of pressure to do that.
Starting point is 00:33:35 I mean, even when we first started, we've talked, I didn't, Sal, you've been talking about this since day one, but it's like, man, we are barely getting the place where we can pay all the people that are attached to us, much less go around and give all the profits away to, you know, I mean, we get a grow, right? You think you get to a point. So some of these companies like Thrive Market, it's, like Justin said, the fact they were able to build it in as they grow, I think, was, is fucking amazing. Yeah, it's, it's, but it's the new, it's the new way.
Starting point is 00:34:00 It's pretty, it's fascinating to me, but it does cost. Here's the thing, you end up paying more for, now a company like Thrive Market, because they're virtual, they can do things that companies couldn't do before in terms of giving away free membership. They cut out a lot of middlemen. Cut out a lot of middlemen.
Starting point is 00:34:16 So I can't wait to the point where society puts pressure on celebrities in ways that get celebrities to act a little bit differently. Like celebrities are, they always have these opinions that they want to express their political opinion or express what they, people, they live in a fucking bubble. You know, these musicians and actors and actresses, they live in a bubble, they have no idea how everybody else lives, and they're always giving their opinion and they've got a lot of influences. Like they need to shut up. And I wish we put more pressure on them to, you know, to do that.
Starting point is 00:34:50 Well, I think, I think politicians are so good at manipulating famous people. I mean, let's be honest. Trump is working on it. Oh, that was, I mean, yeah, hated love it. Whatever pro him, know him at the end of the day. Like, that's such a smart strategy. Do you know how much that terrifies the Democrat? Of course, do.
Starting point is 00:35:07 Terrifies them because. Talk about gangster movies. If the Democrats don't win something like 85% of the Black vote, and I'm not quite sure of that stuff, I'm right with the number, but I know it's a high number. I think it's that. They lose. They lose. They have to win this huge percentage of the black vote. And you
Starting point is 00:35:27 have Kanye hanging out with Trump. You have Candace Owens, who's this black Republican female, who's very smart. She can be very brash sometimes also. And you've got Trump speaking at the young Republicans convention of black voters, it terrifies the Democrats because that's their like, this is our guaranteed voting block. They're not going to go anywhere else. If some of them go over to the other side, it's funny. That's why I like watching politics. Yeah. It's it's for nerds. It's my sports. It is sports. It is sports. It's interesting. And we'll we'll see what happens. I won on vote for either side the way I'm talking. Speaking of sports, I know I don't get a chance to talk
Starting point is 00:36:07 about it very much, but holy shit, last night, the Warriors, dude. So at the end of like a half, a half-timing, so let me fill you in, so I'll see how crazy this is. A good half-time score of a basketball game for the pros is like 60 to 50. I was gonna say 50's. Yeah, 50, 60 points.
Starting point is 00:36:26 Like that's a, and a crazy is like 70, 80 unheard of. The warrior scored 91 points at half at half time. It's here, God. At a half. What are they in depth with? Oh, I think we, I think we, what by that time we put all the, the four strings in. That's not even fair.
Starting point is 00:36:43 Still like one 31 point. How much do they beat the other team by 40 points? Yeah, it was crazy. I mean they were beating them by 40 going into half time I mean 90 it was like 90 something to 50 so it was just ridiculous what they did last night That's so demoralizing it's so fun to watch that you have a mercy rule in pro sport No, I mean the you know what the mercy rule is and kind kind of like what is a pro, what you do is you put the bench in. You put the bench in. But the bench is still awesome. Yeah, the bench is still there.
Starting point is 00:37:12 Yeah, 149 to 24 was what the final was. So that doesn't tell the story. This one look is, yeah, crazy. You figured 90 of those points came in the first half. Yeah, that's, like you said, that's them putting in their fourth screen. Yeah, look at the quarters. You see the quarters broken up, 44, 48, 33, and then 24 are the last.
Starting point is 00:37:28 Yeah, isn't it like some people get all mad and huffy about that, like, oh, well, they're ruining the league and, you know, to me, it just shows that they're elevating the abilities of everybody. I, I, I, I, I, I, I, I, I responded to this on my Instagram the other day. Someone asked that question, what do I think about the warriors ruining the league? And I said, I would be ruined the league.
Starting point is 00:37:48 I've heard that. It's crazy. Because they have acquired, they have, this has never been done in history before. There's five. They require to know the superstars. All stars on one team. So a lot of people are like,
Starting point is 00:37:58 the game, dude. Well, as an organization, okay, because I have a lot of, it's why I always hated the Yankees. Just, you know, organization and leadership to me and professional sports is everything. Oh, there's, and there have a lot of it. I always hate to be Yankees, just you know. Organization and leadership to me in professional sports is everything. There's people at debate this, some people would argue with me and say that,
Starting point is 00:38:11 talent acquisition is everything, and I would debate it because I believe in organization and leadership. And so we could have that debate, but I think that you cannot be mad at an organization being very good at their job. Their job is to acquire the best player for the cheapest price. Yeah.
Starting point is 00:38:27 And because they're better than everybody else. I don't want to play on that team at a lower cost because they know. It's so stupid to me where we're like, be really, really good. And oh, but not too good. Oh, but yeah, but you guys have all the good. How about everybody else get better? Yeah, that's what it does. It's what it is.
Starting point is 00:38:43 Everybody is now modeling, or not everybody, but many teams and organizations are trying to model after. And if you look at the history of sports, someone's always the rabbit. This is, there's always a team that kind of separates themselves out, and that's what's like that with any competitive markets, what it evolves the game. All of a sudden, I mean, you look all the way back
Starting point is 00:39:03 in the history of any sport, like whether it be football, basketball, baseball, and all of a sudden, the team comes up with something, you look all the way back in the history of any sport, whether it be football, basketball, baseball, and all of a sudden the team comes up with something, Billy Bean and baseball started to analyze analytics, like nobody has, and then now everybody models it after that, or all of a sudden a team just happens with everything. Every sport, everything. Every time we've got the red socks,
Starting point is 00:39:20 we're only out of the hole. In the Olympics, when people with the high jump, or they have to jump over the pole, what's that called? It's a high jump. Pole vaulting. Pole vaulting, but not the pole vault, when people with the high jump or they have to jump over the pole, what's that called as a high jump? Pole vaulting. But not the pole vault, it's just a high jump. You know, they used to jump over that thing forward, right, they'd leap over, yeah.
Starting point is 00:39:32 And then someone just decided, I'm gonna try doing this backwards and then that's the way everybody legs up and boom. Yeah, anything, any competitive market, and this is in business as well, somebody's gonna kill everybody and that's a good thing It is because it's gonna raise everybody else gonna have to do better. That's how I feel It's like you know and everybody who hates let them dominate you're just sour because it's not your team
Starting point is 00:39:56 Tribal aspect Because our team figured it out first how long have they been dominant for now? The past six years man. We've been pretty dumb. Is this the law? They're going on it. What this year, would you be able to compare them to the when the bulls were dominant in the 90s? After this year, you will be able to. So dynasty three, the bulls did, the bulls did three and three. Jordan took off two years, came back and did another three. So a three pita is the biggest. If they do four, they'll set the rules. No one, no one, and then you go back to the Celtics.
Starting point is 00:40:26 I shouldn't say that because if you go all the way back to the Celtics era where they did eight. Yeah, that's a big deal. But things are a lot different now. If they, once they get this three p, they'll be in the conversation of the best teams ever that have ever played the game. I think they're already there arguably. But after this three p, and I know I'm talking, might they're gonna win for sure,
Starting point is 00:40:45 but you're never, nothing's ever for sure. Looks like Doug's got something for us. Is that wine? Why does it say wine? Drive market has clean wine now. What? Oh, it's drinking dirty wine, it's gonna be for our mind pump Thanksgiving's to this.
Starting point is 00:40:59 Oh, good call, Doug. Oh, we could crack one open now. We could do that, we could try it out for sure So this what is clean wine me well a lot of it's From outside of the country grown in places that don't use a lot of cast around just don't add a lot of things And you just got this from thrive markets. They have a premium box. You can get all that favor or reds I got the box of six reds the premium box We got
Starting point is 00:41:30 This looks good stuff from France Rucle-Millie actually got stuff from That's more stuff from there. You know clean clean booze clean booze and it's so it's organic is that what is I don't know if it's the Organic but they do source very clean wine. I don't know what their criteria is I just haven't done some research. Yeah, well, you know, they don't get sprayed with a bunch of stuff. Oh, yeah We don't I don't need to see anymore Yeah, yeah, it looks like mainly they're from France It'll be interesting to see other states because remember when we tried when we were at paleo
Starting point is 00:42:03 We tried that wine that was I don't want to shit on the company, but yeah. I know you're talking about it. Yeah, I was not impressed with that wine. I didn't think it would. Now, do you know, are you like a wine? I would not consider myself a wine connoisseur, but I definitely have had enough wine
Starting point is 00:42:18 to know when wine tastes or should. Are we called Somalia's or whatever? The ones that are like, do it for living. People are experts. Yeah. People from Somalia. That's, that is are experts. Yeah. People from Somalia. That is a challenge. That is a challenge with wine is to get these organic wines.
Starting point is 00:42:31 They're supposed to be so good, but they don't taste great. So we'll see how these do. I know what it reminds me of is that's kind of like how you have to judge butcher box if you don't know better either. If you give a cow a bunch of fucking grain that's full of sugars and you don't and the other ones are grass fed, they're gonna get the fat is gonna taste different on the cow. So you can't take a grass fed beef and compare it to some some regular steak grass fed to grass fed and man there dude grass fed that's what I've tasted, it's so tough,
Starting point is 00:43:06 but you know, there's a difference, sort of, when you eat it in consumer, you kind of taste the difference of it as far as, how it makes you feel, but yeah, butcher box, you'll win one where it's like, taste the end, you feel that good. That's what I mean. And that's what I mean by that.
Starting point is 00:43:21 You know you're getting something good and clean, but then at the same time too, it actually tastes pretty good. So that's how I feel about the wines. The ones that I have tasted that are quote unquote organic are really good for you. I've tasted them. I've been like not like added sugar to it and all that. Did we get any white wines or they all red, Doug?
Starting point is 00:43:38 All red. I like whites. Oh, yeah, sorry. Did you like a chip? I like white. I really like a mixture of sweet. No, the sweet one. I don't even like the dry one yet. I like the recently one, yeah, sorry. Did you like a chick? I like white. I really like a mixture of these. No, the sweet one. I don't even like the dry one.
Starting point is 00:43:47 I like the recently. I like the dessert ones. It's my favorite. Yeah, it tastes like candy. Yeah. Yeah. brought to you by Max and Obolic. If you're looking to maximize your overall muscle and strength, Max and Obolic is the perfect place to start. With a full 30-day money back guarantee, there is absolutely zero risk. So what is your waiting for? Go to mindpromidia.com and get started today!
Starting point is 00:44:16 It's the motherfucking floor! An eagle is landed! Land it. Quiqueau. Our first question is from our Lewis 7991. Any tips to increase bench press strength? How did you get your bench up? This was bench up. This was like, I say it's gold standout for strength.
Starting point is 00:44:37 I'd say like the first, I don't know, five years of my lifting career when I was 14. It's meant to everything. Yeah, 90% of my studying went to getting more. We might as well have had trading cards, yeah, like with your friends. Yeah. Yeah.
Starting point is 00:44:51 This was the men's friends. Bench 400, yeah. How much could you bench? Yeah. So bench press considered one of the foundational exercises for the upper body. I wouldn't say it's the most functional, but it's definitely one that people like to improve upon.
Starting point is 00:45:07 And it still is a yardstick. People still use the bench press up there with a squat and deadlift, and maybe to a lesser extent, the overhead press in terms of how strong they are. You know, tip number one, bench press frequently. This is something that I learned later on. It took me a long time to learn.
Starting point is 00:45:24 I was, I think I was 21 years old and up until this point, the most I had ever benched at 21 was 315. That was my max. And I remember this trainer that I had working for me, who had a 400 pound bench press. And he told, and asked, we would talk about this. And I remember I was bigger than him, but he could bench more than me. And asked him, is it, how did you get your bench to go up to get up to 400 pounds? He goes, to be honest with you because he was a trainer. He says, what I started doing was in between clients, I would just put 225 on the bar. And I would just do a few reps here and there.
Starting point is 00:45:58 Nothing crazy, no crazy intensity. So I was just benching every day several times a day at like a moderate intensity And I remember thinking like that sounds crazy. It didn't make any sense to me But I tried it and so what I started doing was I started bench pressing About four or five days a week Varing intensities many times low intensity sometimes moderate and sometimes high and my bench press went from three 15 to three 75 Mm-hmm And a matter of months.
Starting point is 00:46:25 It was like fast, my strength went through the roof. And so that's the first thing I was... And that's hard to do when you've been at a point for a long time, that's a big jump. That's a huge jump, 60 pound weight, you know, weight jump. I would say that's the most important thing is the increase the frequency in terms of how often you've been teaching your body the actual skill
Starting point is 00:46:44 of that movement in your body really responds to that quicker, and it allows more force production in that specific area too. And so I would go through that same process of just frequency is A number one, but then also just a little bit of variance there. So for me, I would do like pause reps and change it up in terms of like, you know, where I was trying to focus on squeezing and generating more force,
Starting point is 00:47:14 and also just the form and mechanics of it, and how to improve on that with getting, you know, more of my body involved in tensing up my whole body before I go to press. Strength is more technique and skill than it actually is the ability of your muscles to contract with force. Believe it or not. They're both extremely important.
Starting point is 00:47:36 You have to have muscles to contract and produce force, but your technique and skill in what you're doing matters as much in my opinion matters more. Let me ask you a question. So when did you figure out that using, you know, pressing your feet into the ground really was gonna contribute to your bench press? Oh, I learned that when I started bench pressing frequently because as I was bench pressing frequently,
Starting point is 00:47:58 I started to, when you bench press a lot, one of the reasons why you get stronger so quickly, besides the fact that it trains your muscles differently and allows them to get stronger, is you just get really good at the technique. You get really, really good at the technique of that particular lift. I mean, imagine if you bench press all the time, and by the way, I want to make this point here, the intensity, you have to monitor it.
Starting point is 00:48:20 If you bench press a lot and you bench press hard a lot, your bench press is not going to go up. You're gonna probably hurt yourself or maybe even terrify yourself. One of the biggest game changers for me was this. So, and I don't know if you guys fell in this category, but I know a lot of people listening are for sure like this. Inclined is harder. And so because of that, as a young boy,
Starting point is 00:48:40 I would avoid it most of the time. And then I would do it because I know I was told you gotta do it. And so, but I it because I know I was told you got to do it. And so, but I used to hate being able to bench like 225 and then having to go over to Incline and drop all the way down to like one plate. And I was just, so I would not do it as much because of that. Again, my ego getting in the way of my lifting and my growth in my program. And so I would infrequently do Incline because I knew I needed to do it,
Starting point is 00:49:04 but I didn't put a lot of effort towards it. Not that long ago. So this was only about five, six years ago. Did I say I'm gonna get my in-cline as strong as my flat? And if that means I do hardly any flat ever, I'm just gonna build my in-cline. And so that was all I was lifting for a really long time. And then when I went back to flat bench, I saw a huge jump on the flat bench. And I actually caught my in-cline up. I got to a point where I was matched where I was doing about 315 on in-cline and 315 on the flat.
Starting point is 00:49:36 And then I get to a point where I could do 375 on the flat. That was the biggest transition I ever went through in building my bench press-up was actually putting effort towards the incline. Because the front of your shoulders and the upper part of your chest play such a big role in your bench strength. And a lot of guys tend to lean towards the flat and the decline because they're naturally stronger because of the leverage and the angle.
Starting point is 00:50:01 So if you're listening and you kind of do in-cline, or you occasionally do in-cline, like try making in-cline a priority over your flat bench and watch what that does. How about the first time you recognize that activating your lats would help you bench more? Yeah, I remember reading that and thought that was crazy.
Starting point is 00:50:22 The lats pull. Why would I help when I want to activate my last? But it just stabilizes the fuck out of you. That's the one it was. Yeah, it just stabilizes your upper body and allows you to generate more force. I mean, if you want to bench more, really look at the technique and form of power lifters.
Starting point is 00:50:37 Power lifters are the best bench pressers on the world. The video that Ben Polk did for us is great. Yeah, you want to get into it. He did a great YouTube video on it. It's a little long, so those that hate fucking YouTube videos the video that been that been policked it for us is great. Yeah. Yeah, you want to get in. He did a great YouTube video on it. It's a little long. So those that hate fucking YouTube videos
Starting point is 00:50:49 that are longer than two minutes, you know, it's, but that's just it. He got into all the little details of his setup, how he activates his lads, how he gets his feet planted. And if you want, if you want a good video on how to really improve your bench press, that was a great video he did with him. Yeah. And to kind of emphasize that point of stabilizing
Starting point is 00:51:06 your shoulders and really getting that established going into increasing the amount of load you can place then in your bench press, it's substantial. Like for me, just doing experimenting on my own and that was a big deal for me was to get my bench press to go up. So I would also do dips, like constantly. That was my thing deal for me, it was to get my bench press to go up. I would also do dips constantly. That was my thing was just dips, but I started doing ring dips.
Starting point is 00:51:30 I wasn't just doing ring dips to get them done. I was doing ring dips to see how far and depth I could go in terms of getting down and then being able to generate force and press my way back out of that, which actually increased my ability as far as my strength on the bottom part of the bench press. Now, all of a sudden, I had a lot more force production from that point of the lift, which was everything for me. I didn't even put that together to wait later that that contributed to it. I would say another thing that probably kills people's bench press strength is going to
Starting point is 00:52:04 failure far too often Lifting to the point where they can't lift anymore. I would say this if you go to failure every time you work out Simply stopping a couple reps short of failure. You can watch your watch your strength go up Right, you'll watch it happen within a couple weeks right away Well, that's that speaks to your point you made about like powerlifting I mean when you look at powerlifters, they almost never go to failure. No, I mean, the meat is when they go to pee.
Starting point is 00:52:32 They're not even doing like 80%. No, yeah, most is all technique, technique, technique. And so if you approach your bench press the same way, but again, this is, and that's why I give the tip about incline. Like, there's so many things that drive us to do stupid things in the gym ego-wise, because we want to look cool, because I want to get in the gym,
Starting point is 00:52:50 and I want everyone to see that I can throw three plates on there, and I want to hear it fucking jingle when I fucking press, versus really thinking about my programming, and is this the smartest thing to do? No, I already fucking lifted really heavy on Monday. Here I am Wednesday, and here again, I should do bench again, but I should be nowhere near the intensity that I was on Monday. Here I am Wednesday and here again, I should do bench again, but I should be nowhere near the intensity that I was on Monday. I should regress it all the way back
Starting point is 00:53:09 to really light and concentrate on the techniques that you're talking about right now with activating your lats and controlling and driving through your feet. And this is why power lifters are so good is they stay disciplined to these things like technique and form and they do it. They do it. Yeah, and they do it. They do it. Yeah, and they do it at such a light weight. Yeah, it's not nowhere near their max, but they're getting good at it. And I think that that's a great piece of advice too.
Starting point is 00:53:32 I really, really also like variable resistance for the bench press. It works really, really well. Same thing with the squat, but bench press has to be one of my favorite exercises to use bands. I love using bands with the bench press. You put a couple bands at the end of the bar with your weight, make sure the weight is lighter
Starting point is 00:53:52 because the bands are gonna add resistance. And you take that bar off the rack and you bring it down. Of course, as the band stretches out, the resistance gets harder. So as you press the bar up, the top part of the bench press is heavy at the bottom, it's light, and weights don't do that. Weight's the same at the bar up the top part of the bench press is heavy at the bottom It's light and weights don't do that weights way the same at the bottom at the top But you know your strength curve isn't isn't that way the strength curve You're typically stronger
Starting point is 00:54:13 At the top than you are I used chains a lot. Yeah, chains are really good for that Actually prefer chains with the bench press for some reason just because of this Just feels better in terms of like how it all kind of plays out But I know that to like you know, there's there's these shirts and there's different just because of this, it just feels better in terms of how it all kind of plays out, but it sounds cool. I know that too, there's these shirts and there's different sort of sling shot, you know, things that you can get that gives you sort of elastic energy potential
Starting point is 00:54:34 that kind of helps do exactly what you said. So yeah, there's options like that out there. It's definitely something to mess around with and play with in your program. Yeah, so here's a kind of a general way to bench press frequently. If you let's say you bench press three days a week, one of those workouts should be pretty hard,
Starting point is 00:54:53 and the other two should be focused more on technique, and that's pretty much it. Maybe one of them light and focus on speed, and that's kind of a good general area to start if you want to increase bedspress strength. You guys are wondering why Thrive Market calls them clean wines. Here's a reason.
Starting point is 00:55:11 Organic, bio-dynamic, or sustainably farm grapes, source from small and mid-sized producers, curated by a master Somali A for taste, no pesticides ever, no added sugar, low soul fights. Wow, there you go. There you go. It's an organic sugar. And tasted by a, a smallian.
Starting point is 00:55:30 Yeah. It's a smallian approved. Yeah. Excellent. All right. He's really thirsty. Next question is from Michael Sousel. What are some old school bodybuilding exercises
Starting point is 00:55:42 that you guys think need to be brought back? I'll throw one out there right away. I love it. That Sal introduced to me that I had never seen before until him and I love to incorporate and that's Sissy Squats. Sissy Squats are such a dope. I love doing them too. I really like to do.
Starting point is 00:56:01 Once you get the form down and you understand, like, because here's why I like them so much aside from the fact that they fucking will blow your quads up and they trump a leg extension all day long. But the most important part is that where you have to keep your hips and so I love that because when you sit in a leg extension, you're going to sit there in in in this deviation and for a guy like me me who has this excessive pelvic tilt already, doing an exercise that contributes or works on my deviation at the same time helps build my quads. Oh, I see.
Starting point is 00:56:35 Is a fucking win all day. And I know I'm not alone on that. Lower cross syndrome is by far the most dominant condition that everybody, not everybody, but majority of people are suffering from. So a movement that promotes you having to activate the glutes, that's designed for the quads, but forces your glutes to have to stay activated through the movement in order to perform in a good form is such a double win for me. And then again, like it trumps the legs engine. So that, that has to be, in my opinion, probably one of the most underrated exercises that I never see anybody do in the gym. In fact, when I see it, I almost know you're running maps.
Starting point is 00:57:10 I normally will walk over to somebody and be like, hey, you run in the maps program. It's a move. I've never seen anybody else program. It requires a certain level of skill and strength. You don't have a beginner do a Sissy squat. But if you're strong and you've got healthy knees and you're stable, that exercise will blow your legs up. I remember the first time I, so I got it from Arnold Schwarzenegger's Encyclopedia Bodybuilding. And in the original version, not the new version that you'll see now, and in that old original version, he put bodybuilders. So each, it comes in section,
Starting point is 00:57:42 select as a shoulder section, a chest section, an arm section. And what Arnold did, which I love, is he put bodybuilders who were known for those body parts in those sections, right? So back was Al Franco. Franco Colombo is doing all the back exercises. Why? Because Franco was known for having incredible
Starting point is 00:57:59 lats and incredible back. Well, Tom Platz is the guy that he used for all the leg exercises. Tom Platz has also, he's got incredible legs, ridiculous legs, ridiculous performance and strength, but his mobility in his lower body was incredible. And so he's demonstrating these sissy squats with this insane exaggerated range of motion. So that's the way I learned how to do them. And I remember the first time I did him, I was like, well, this is this is pretty insane I love the old school exercises. I love the old school exercises because They're hard and they fucking work. They build a lot of muscle a barbell hack squat is another one a barbell hack squat
Starting point is 00:58:37 You'll never see anybody do them in the gym. They're awkward and difficult to do But do some barbell hack squats with something underneath your heels, and watch what happens to your quads. It's insane. It feels like it's a silly exercise, and all you need is a barbell to do it. That's another one of my favorite things. We did a YouTube on that. We did a YouTube on both, though.
Starting point is 00:58:55 So if you guys don't know what those movements are, you can go to the YouTube channel and look at both of them, but the CISIs, I've never seen the CISIs squat before you. Never. I've never seen it. I've never seen out before you. I've never seen it. I've never seen anybody perform it. I've never heard of it. I don't remember that.
Starting point is 00:59:08 And I had the Arnold encyclopedia. That's funny. I just don't remember seeing it in it. Maybe you didn't go through that. I don't even know any of it. It's except for like the Arnold press, which I love, just because it added rotation into a shoulder press, which I hadn't seen anybody really doing that
Starting point is 00:59:22 except for in the functional world. It was always this fixed position 90 degree extension Which even then you'd see and all the certifications, you know going forward to which piece of piss me off Well, we've even we've incorporated a lot of these in a lot of like I'll tell you another one that I love to do that I've never seen or now it's a never I've seen this before very very rare though I see this is a circus press and that was incorporated in our strong that's an old school fucking very old school movement and you want to talk about something like the core strength that you have to have to press a hundred pound dumbbell or whatever over your head and that full range of motion. I'm bodybuilding though because that's old strong man. Well that's back then that's what they were. The old bodybuilding movements were taken from old strong man.
Starting point is 01:00:05 That's where a lot of them originated. Aren't bent presses and all stuff like that. Oh, bent presses, a great lift, windmills, a great exercise that you don't see much. But if we're talking straight aesthetics and sculpting, I mean, here's another one, incline lateral raise. This is where you lay on your side on an incline bench, and you do a lateral raise,
Starting point is 01:00:28 and the dumbbell comes to the front of your body. This was a favorite among body builders, like Serge Nubre and Arnold. Arnold Schwarzenegger did this one a lot. You don't see this one very often. And the reason why I like it so much, the thing about a regular lateral raise is the weight is the heaviest at the top of the movement,
Starting point is 01:00:44 because that's when you're fighting gravity directly. What is the heaviest at the top of the movement because that's when you're fighting Gravity directly what that also means is that the bottom of the movement the first You know 12 inches of the movement that's barely any resistance because you're lifting the dumbbells from your sides out to your sides And really you don't start fighting gravity until you come out about You know 12 to 24 inches Well, when you put your body on an incline bench You're changing where the resistance is, hardest, and the resistance becomes hard
Starting point is 01:01:07 at the bottom of the wrap, where it's typically the easiest. So if all your lateral raises are done with dumbbells, standing up tall, switch it to an incline bench where you're laying on your side, and watch how crazy this feels. You really hit the delt in a way that you don't normally hit it. That's one of my other favorites. And here's a basic one that I never see anybody do, but I wish they would. And that's
Starting point is 01:01:28 just a reverse curl. A reverse curl with an easy curl bar. It hits the breaky Alice, which is a muscle underneath the bicep. That's, you know, the only time people ever hit it is when they do a hammer curl, which people don't do a lot of. And that muscle does contribute quite a bit to your ability to pull. And also when you flex your arm, if you want your muscle to look really full, you might have a very developed brakey allis. But then it also develops a part of the forearm called the Brake Your Rady Allis muscle, which is at the top of the forearm,
Starting point is 01:01:58 it's this really, really meaty part of your forearm. It's not the flexor, so it doesn't curl your wrist down. But what it does do is it does help flex your elbow, especially when your hand is either pronated or neutral. Now, why is that important? Well, fuck, you do a barbell row or a dumbbell row or any kind of a row where you're pulling someone to you. You want a strong break your radialis muscle and nobody trains that. That's a reverse curl. Put your thumb under the bar, do that, and you get these really nice,
Starting point is 01:02:27 you know, well, develop arms as a result. Here's another one. Overhead shrugs, you guys ever do overhead shrugs? That was a great one. That one, fucks your traps up like nothing else. That's a great one. Put a barbell or dumbbells above your head, arms straight, and then you shrug your shoulders,
Starting point is 01:02:41 totally different than, and it really helps strengthen that top stability, that top part of the shoulder press stability, that, well, before machines, this is how a lot of these guys change the strength curve, and change all the angles, right? Yeah, that's, I mean, now a lot of people default to the machines, because you can, in a machine, that we can simulate all the different strength curves,
Starting point is 01:03:04 but back before there were all these cool machines, because you can, in a machine that we can simulate all the different strength curves, but back before there were all these cool machines, you had to come up with creative ways to change the strength curve and doing like an overhead shrug, like you would have to do that, like you wouldn't have an option anywhere else. And that's also the portion of a wrap that a lot of people neglect with shoulder press, especially bodybuilders. Bodybuilders tend to stop their shoulder presses about two inches short at the top and they develop these kind of pumping motions. So developing that, you know, like overhead carries help work that as well, but developing that top portion of strength, it'll contribute to your overhead press, it'll contribute to your bench press, you know, all your presses. Last exercise I want to touch on, not necessarily a movement that
Starting point is 01:03:42 people don't do anymore, but people don't do it enough. And it used to be a staple exercise. It used to be a movement. In fact, if you go back in the 40s and 50s, it was one of the exercises that bodybuilders used to test their strength. So they would use overhead press was one of them. Bent press, that was even before that,
Starting point is 01:04:04 a squat, a deadlift, but bodybuilders used to do a lot of pullovers, lots of pullovers, barbell pullovers, not just the dumbbell version, but the barbell version. Now this is an important exercise because can you think of any of their exercise that takes a weight and moves it in that kind of direction that we do with traditional exercises?
Starting point is 01:04:24 No, no. We don't do a whole lot of that stuff. Strengthens of course the lats, works the pecs, the serratus anterior, which is an important stabilizer of your scapula. So there's some movements right there. I would love to do like a series of exercises that people have kind of forgotten about. Yeah, the long-lost gems that are in the gym. Well, almost all the ones that you guys have named,
Starting point is 01:04:47 we've done. We do. We do. We're on the YouTube video. We just haven't put it together, I can a series. Next question is from Nicholas J. Wells, thoughts on calisthenics over bodybuilding style, weightlifting.
Starting point is 01:04:59 Oh, Justin's happy. Yeah. You know, when you're doing movements, you can break them down into two categories. Open chain movements and closed chain movements. So an open chain movement would be moving your hand or your foot away from your body and it's not fixed. So that's a dumbbell.
Starting point is 01:05:20 That would be like a leg press or something like that. Closed chain movement is where your hand is in a fixed position. So it's the difference between a push-up and a bench press. For example, bench press, open chain, push-up, close chain. Now, why is this an important thing to know? Well, because both require a specific type of skill with your strength. And neglecting one over the other is probably taking away from your ability to build muscle and develop strength.
Starting point is 01:05:46 That's my strong, absolute strong opinion. I think doing calisthenic type movements in combination with bodybuilding style movements is the ideal way to do resistance training. I don't think one is better than the other. Yeah. I would totally agree with that. I think they definitely contribute well. They pair well with each other.
Starting point is 01:06:06 And you know, they get different benefits out of them. You do build muscle, you know, even just doing calisthenics, but for the most part, the most the benefit of it is, you know, the proprioception, the body awareness, the neuromuscular connection that you establish, just solidifying stability amongst your joints. And so think of it like now if I have like a more stable joint and I could produce more force intrinsically, which is what you really learn like going through calisthenics is how
Starting point is 01:06:38 to control your body and now apply that into you know a loaded position, you're just going to do way better. And so I tend to, especially if I see any sort of dysfunction or I see any sort of obvious, like imbalance or anything like that, I like to, I like people to then kind of come back and revisit more calisthenic type training. So I feel like that's the easy answer for us to say is that we agree because that both are valuable. But what if we only could do one? What if you said that you have to choose one or the other, and which one do you think has more carryover into the other one? And if we had to position it like that, I would say bodybuilding has more carryover to the calisthenics than calisthenics has carryover
Starting point is 01:07:24 into body. Really? Yeah, because if you have somebody who has worked their way up to, they've never done calisthenics. They've never done bodyweight pushups or done anything like that before, and they go and they get their bench press up to 315 or higher, they're going to be able to get down and do fucking 50 to 100 pushups, no problem. Yeah. But if you work your way up to doing 500 push-ups, you may never bench 315. So I think that the body building has more weight if we look at general
Starting point is 01:07:52 strength and building of physique. I think if you talk about overall health, though, and what serves most people to Justin's point, because a lot of people have dysfunction and they're not, they're not like anatomically positioned great. So then you put that person in a bodybuilding situation and you may make the situation worse, where working on bodyweight control could actually contribute and make that situation better. I think that's the only time I would say
Starting point is 01:08:21 that Calisthenics would trump bodybuilding. But then you could also sculpt, you could also sculpt to bodybuild. See, here's, now I thought that you could also build sculpt, you could also sculpt to fix your imbalance. You can't, and I thought a lot about this, I recently wrote an article on bodyweight training for advanced trainees, and I had realized that I wasn't considering the full gamut of bodyweight exercises like single legs stuff.
Starting point is 01:08:42 I mean, there's things you could do with rings, one arm stuff that you could do,, one arm stuff that you could do, one legate stuff that you could do, that's extremely fucking challenging. Now, here's the key. If I had to pick one of the other, I'd pick bodybuilding style only because it requires less skill. The hardcore calisthenic stuff requires a ridiculous amount
Starting point is 01:08:59 of skill. It takes way more skill to do a handstand pushup than it does to press your bodyweight above your head. Now, that being said, if you could do a hand stand pushup than it does to press your body weight above your head. Now that being said, if you could do a hand stand pushup, you're probably healthier and more fit and more stable in your shoulders than if you could do an overhead press with your body weight. And that was my point to Justin's point,
Starting point is 01:09:16 which is I think for overall health, if you have someone who got great at calisthenics that's gonna serve you better than being great at body building. So, I mean, it just depends on who I'm having this debate with. They develop different looking bodies a little bit, and this is my, this is anecdotes, so there's no science to support this. But if I think of someone that's extremely strong with calisthenics versus someone who's very, very strong with bodybuilding,
Starting point is 01:09:39 the bodybuilder is going to look bigger, have bigger muscles, all that stuff. But the calisthenic person is going to look very chiseled, put together, and they're gonna be very muscle-question. No question, I think, aesthetic-wise, it's gonna be, you're gonna see a massive difference between the two styles. I think that in terms of bodybuilding, you're gonna get a lot of segmented joint specific strength. So there's a lot of isolated, you know, isolated types of strengths
Starting point is 01:10:07 that are uniquely, you know, based off bodybuilding skills. Right, you can have versus dope rear delts that you'll never build really from doing fucking not. Right, so you'll get that benefit from it, but at the same time on the calisthenics side, like your whole body just performs better. If you were to put apples to apples on some, you know on some type of a sporting event or challenge that you use your whole body towards.
Starting point is 01:10:30 So from that aspect, I feel like if I were to choose one versus the other, do I want to apply this training towards some type of rigorous activity or do I just want to look awesome and live long? It matters the goal, right? The goal is so important to the answer this question. Like if you're somebody who comes to me and you're like, Adam, I just want to be in the best health, healthy shape of my life.
Starting point is 01:10:54 I'm thinking about either only doing bodybuilding or only doing calisthenics, where do I direct that person? Well, I'm probably in a direct tune in calisthenics, that make me. It's just a skill is so high with it. Like the average person, could you do a lot of calisthenics, you'd be very limited. Wait, I could modify the fuck out of them. I could grab five pound dumbbells.
Starting point is 01:11:11 I could change the form if you have injuries or whatever. Calisthenics, you kind of got to be able to do that. I mean, you can modify them as well quite a bit, but there's a lot of skill involved with the events. It's a really creative one. Yeah, and you're not taking, you're not taking, so you could take, okay, let's take a de- involved with the events. Yeah, it's really creative. Yeah, and but- Yeah, you're not taking a, you're not taking so, you could take, okay, let's take a,
Starting point is 01:11:27 a decondition 50 year old, 55 year old client that walks in the door, never left to wait at all. And you, there's no way he would do a bunch of calisthenic exercises with them. No. Because you would know that they would have all this dysfunction that they've had. And the last you're using the tool like a TRX
Starting point is 01:11:41 or something like that where, you know, you're using your angles like a TRX or something like that where you're using your angles accordingly to their skill set. But yeah, it's more tricky and it's more creative on that end of the spectrum for sure. You have to get a little bit more creative with it. Speaking of TRX, you just bring that up right now that we have our maps anywhere program right now. Relanche.
Starting point is 01:12:03 All redone. Yes. So-launch. All redone. Yes. So that's exciting. A little bit of a facelift. And we put a bunch of, we have a whole like bonus series of TRX or suspension training I should say. The old school videos. Yeah.
Starting point is 01:12:15 But Adam was looking pretty, just for the TV sharp. Just for the TRX we did those bonus videos. We kept those because we shot those professionally. Those are not as videos. But all the other videos are completely redone, new, blue prints. If you own the program already, you guys get that absolutely for free. So go check your library when you get a chance. You'll see the little gift in your library.
Starting point is 01:12:37 That's right. You'll see all the new stuff. If you don't, then those people, those that have not purchased it, it's 50% off. It's awesome. You know, I do want to say one thing, one of the, I guess, detriments or weaknesses of calisthenics that I've always seen is lower body training. Now, not saying that you can't train your lower body
Starting point is 01:12:57 and get it strong with things like pistols, quads and stuff like that, but you're not going to develop lots of strength and power in your lower body like you can with barbells It just it just doesn't work. So if you're like an athlete like a football player. It's hard to really add You know load and demand Yeah, it's with body weight but upper body stuff man You can get fucking heavy with calisthenics. You get a pair of rings
Starting point is 01:13:18 You start suspending your body and hang and go upside down and do weird shit, right? I mean Gymnists you've ever seen the upper body of a high level gymnast. Oh, it's ridiculous. They look like amateur bodybuilders, you know what I'm saying? Next question is from Jackie D. Smith. How do you feel about the deceptive marketing that gyms use to get people in the door? How about sales reps being able to cut certain people deals and waiving charges because the manager allowed it.
Starting point is 01:13:45 Do you think there is a better, less deceitful way of marketing for a gym? I think that's all changing. Oh man, how are you gonna keep doing that? It's a whole new day. Yeah, that was the old days. That's not, I mean, it's... You can't get away with that shit.
Starting point is 01:13:57 No, you can't. It's just everything is, I was yesterday, I told you guys I was seeing Jason, or buddy at the car dealership. Even car dealerships, which is notorious for this. This is where it came from, it came from selling cars, right? The gym, that's what 24-hour fitness
Starting point is 01:14:12 really started this in the fitness industry. They were the first ones that really evolved the sales game in fitness, and that came from the car dealerships, and car dealerships even now have gotten rid of this. It's everything is so transparent. Oh yeah, like, the internet has changed it all. Yeah, the internet has changed everything.
Starting point is 01:14:28 It's like, they can go even like you, so the big place, if those that don't know where card dealerships make a lot, used to make a lot of money was get trade-ins. A guy like me trades his denollion and wants a new one. I think it's worth somewhere between 15, 25 grand. Well, they lowball the fuck out of me, and then they sell it for 10 grand more.
Starting point is 01:14:47 They make huge margins on that, but yet the brand new vehicles, there's so much information out there. You couldn't manipulate the price. Even use vehicles now. They go by whatever I input, my car's worth, Kelly Blue book, whatever, they'll get, you know, basically have $500 to $1,000 margin on it,
Starting point is 01:15:04 and that's all they make, because everything is out in the open. Now, chim's the same way too. Yeah, back when I first started selling, you know, memberships and that kind of stuff, I mean, sales guys would blow people out the door. If you came in during these days, when it was real competitive,
Starting point is 01:15:19 the not so great sales guys, if you didn't want to buy a membership, they were like, well, you're gonna leave pissed off then. I'm gonna sit here, I going to hammer on you. This is true. They would brag about it. They were going to hammer on you and pressure you to buying a membership. And if you would have to get up, Pistoff and walk out and they didn't even care, right? Whatever. Fuck it. I'll get the next one. Well, if you do that nowadays, they go to Yelp or they go online and you're fucked right away. So this whole thing
Starting point is 01:15:44 is completely changed. I remember when it changed at 24. When I first started at 24 Fitness, we actually had flexibility with the pricing of the memberships. We had the ability to lower them a little bit. Yeah, wave enrollment fees and do all kinds of things. Even more than that, we had the ability to add more. I used to be able to, if I wanted people barbecue sets.
Starting point is 01:16:04 Yeah, I used to, that's right. I almost got to know. That's one of my favorite stories. Yeah, yeah, yeah. We used to be able to add to the price. So if I have my price and I knew it was $100 to enroll and I sold it for $200 to enroll, I got commissioned on $200.
Starting point is 01:16:20 So we used to have that kind of flexibility. And I remember when it changed and it was shortly after I started there. So it was probably 1999 that it changed, where then they said, here's your pricing. There is no raising, there is no lowering, this is your rate, you can't change it, that's it. And that was that.
Starting point is 01:16:38 And I think that they were smart when they did that because they could foresee what was happening in the future. Listen, here's a deal. If you're in sales and you rely on waving prices and great deals and this is today's the last day and that's what you rely on, you're a shitty salesperson. That's the bottom line, you're just not good. Yeah, that is a sales tactic.
Starting point is 01:17:00 It is a marketing tactic. Obviously, companies have sales and promotions and they do end and all that other stuff. It creates urgency. But if you have no value, and that's what you rely upon, I remember sales guys like this in the gym business, I destroy them because that's all they knew how to do. That's all they knew how to do.
Starting point is 01:17:16 Well, as consumers, we've been trained this way too. So you gotta give a little bit of a break on the sales people and in these jobs, we as consumers are taught to do what? I mean, what's the number one day to go shopping? Why is that? Why can we predict this year? Why can we predict this year in a couple weeks now?
Starting point is 01:17:33 It's a good deal. Like Friday. Because we're all going for a deal. We're all heading for a deal. So to tell a company or expect a company not to use those strategies to close people, I don't think that's fair either. I think that that's- No, not that you don't use it, but if you're a don't think that's fair either. I think that's...
Starting point is 01:17:45 No, not that you don't use it, but if you're a salesperson, that's what you rely on. I agree with you on that. And I agree with you on that, right? It's about building value, right? So it always comes down to two things when a purchase happens. I used to teach this to my salesguys. It's value and price. If you didn't sell it, it's because you didn't create enough value for the price that you
Starting point is 01:18:01 were trying to sell it for. And the easy route is to drop the price. The better route though is to always increase the value. And so if you can increase the value and your only way of selling something is to drop the price, you're a weak salesman. That's what I agree with you, but from a consumer that gets mad at all this stuff, that it's deceptiveness, and it's like, fuck, we've created that for ourselves. We flock to the sales if we if no one went out on black Friday
Starting point is 01:18:27 And we shut it all down and everyone boy-cotted it Companies wouldn't use this strategy most of the time people like it mad about are the ones that didn't like haggle a deal Yeah, you're just shitty at it And I'm all mad about it. Go to any any store an old Sicilian, let me tell you, they will find it. They will haggle my- But you're right, Sal, I mean, this is over, man. This era of in waving enrollment fees, because you're right, if you go on,
Starting point is 01:18:56 I mean, now companies prioritize, Yelp, so much, so much that I know people that when they have a business, I've done this for people like, you know, favors for friends. Could you please go, leave a review on my, on my business because somebody came on there and gave me a, a bad review, right? Like it's, people are so concerned about that because before we go buy a product nowadays, you Google it.
Starting point is 01:19:18 You Google it, you help it. Like I'm not gonna go buy something until I find out like, if that's a, if it's great, if other people think it's great too. So if you give somebody a shitty experience and part of that shitty experience is haggling them with sales, they're gonna go back on Yelp and they're gonna talk shit about it. I just remember when I was a kid,
Starting point is 01:19:37 I went to the grocery shopping with my grandfather, only time I ever went grocery shopping with him. And he was buying vegetables. And as he's buying them, he pulls out a pair of scissors. And I'm like, why do you have to say, he pulls out, and he's cutting off the stems of the vegetables and stuff. I'm like, why are you?
Starting point is 01:19:57 And so I asked him, and said, not enough, I said, why are you cutting off the stems? He goes, to waste it. Yeah, because they weigh it. He's like, I'm not paying for the stems. I'm like, so you cut off the stem. I'm like paying for the stems He'd fucking cut the leaves off and cut the stems off so he could say I'm hilarious Yeah talking about barter. Oh, I've never seen that before bro When I was a kid my grandma was notorious for taking
Starting point is 01:20:26 Stickers off of other things and putting it on the thing that we're sure I used to be. Oh, that's a straight gangster. I was so embarrassed. Imagine I'm like an eight year old kid. I'm in line. I watched my grandma take the like 40% off sticker office and put it on that. And then when the guy goes, no, that's not right. It shouldn't be that the product, the skew numbers right here.
Starting point is 01:20:41 It's on there. Now it should be like arguing in front of me. Oh my God. I know what she did. That's hilarious. So embarrassed, but you're like an eight-year-old kid. You're like, fuck it, go grandma. Let's get out of here.
Starting point is 01:20:51 You know what I used to tell my salespeople when I would, so when I would hire new salespeople, one of my favorite things to communicate, just like you said, Adam with value and price, as I would tell them, I'd say, and I would always use a pen as an example. I don't know why I did, but I pull pull a pen off my desk and I'd say, would you spend $10,000 for this pen?
Starting point is 01:21:08 And the salesperson would say, no, I wouldn't. I'd say, what if this pen could write out the winning lottery numbers for you? Would you spend $10,000? And they said, well, yeah, and you'd find the money right away. Wouldn't you? You'd come back in five minutes. I'd say, what's the difference? The difference is just way more value in a pen that writes the winning lottery numbers. I said, so the trick here is when we're
Starting point is 01:21:28 selling fitness, you have to learn how to build a lot of value. Now, what are you really selling? Access to a gym? No, that's not what anybody's getting. Access to this gym is worth whatever the market competitors are charging. We got a charge. You're selling them a fit and healthy lifestyle. What comes along with that? And then we would sit there and I'd have them list all the things that change about your life when you're more fit and you're more healthy. And at the end of it, say now how much is that worth?
Starting point is 01:21:55 And we would always say, well, there's really no limit to how much it's worth. And so when sales, that's the point I'm trying to make is when sales people rely on the price and this and that, you're just a shitty salesperson, you're not building enough value, you're not doing a good enough job, communicating the value of whatever you're trying to sell.
Starting point is 01:22:12 And if your, whatever you're trying to sell doesn't have that much value, and you don't believe in it, you probably should try something. I'm sorry, I'm not trying to. I'm never prox. So a sucker for good salesman, dude. If I'm such a, Katrina makes fun of me every time,
Starting point is 01:22:24 dude, we're somewhere. She gets closed. And like, we'll buy something and she's like, you're not even fucking use that. You just bought it because the guy did good job. That's I know. I know. I've actually told people that before. I know. I just I actually told I appreciate it. Like if you if you convinced me to buy something that I didn't think I wanted or needed and you built the value well enough, like passion about this blanket. Yeah, but I contribute. It is funny when you think about it though, because like, what's the average, because the gym memberships today are cheap as dirt
Starting point is 01:22:52 compared to how they used to, I used to sell gym memberships 45, 50 bucks a month. Today, the same kind of memberships like 20, and that's because all of them started to do this little price war. And so the perceived value of a gym membership has now decreased. But I think it's insane. People spend how much on their cell phones every month?
Starting point is 01:23:10 200 bucks, 150, 200, 300 bucks. You know, the average gym charges 20 bucks, 30 bucks. It's crazy what we've gone. And a lot of that has to do with exactly this. People just, they're just trying to lower the price and not really build the value. And really that's all I think. This will be a fun conversation to have with a master off when he comes back. I would love to have his conversation with them. Because I agree with it.
Starting point is 01:23:30 I mean, how weird is that that everything else prices increased, more money, more income, more everything. Inflations happen across the board, but then why is it in the gym industry? We've seen this cutting everywhere. Because nobody's that, because we're not valuing it. We're not selling it the right way. People aren't using them because it would be honest the average person Has a membership and everyone uses the gym so and that's that look if you go to mine pump free Dotcom you can check out guides that we have they're absolutely free some of them teach you at a squat more weight
Starting point is 01:24:00 Work on your midsection build better arms burn body fat Believe there's 11 or 12 guides that they're all free. Just go to MindPumpFree.com, check them out. Thank you for listening to MindPump. If your goal is to build and shape your body, dramatically improve your health and energy, and maximize your overall performance, check out our discounted RGB Superbundle at MindPumpMedia.com. The RGB Superbundle includes maps and a ballad,
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