Stuff You Should Know - Selects: The Stories Behind A Few Food Fads
Episode Date: November 6, 2021America loves to go nuts over new food trends and it turns out that the 20th century was a boon time for them. Revisit them with Josh and Chuck in this classic episode. Learn more about your ad-choic...es at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.
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Hey, I'm Lance Bass, host of the new iHeart podcast Frosted Tips with Lance Bass.
Do you ever think to yourself, what advice would Lance Bass and my favorite boy bands
give me in this situation? If you do, you've come to the right place because I'm here to help.
And a different hot sexy teen crush boy bander each week to guide you through life.
Tell everybody, yeah, everybody about my new podcast and make sure to listen so we'll never,
ever have to say bye, bye, bye. Listen to Frosted Tips with Lance Bass on the iHeart
radio app, Apple podcast, or wherever you listen to podcasts.
I'm Munga Chauticular and it turns out astrology is way more widespread than any of us want to
believe. You can find in Major League Baseball, International Banks, K-pop groups, even the White
House. But just when I thought I had a handle on this subject, something completely unbelievable
happened to me and my whole view on astrology changed. Whether you're a skeptic or a believer,
give me a few minutes because I think your ideas are about to change too. Listen to Skyline Drive
on the iHeart radio app, Apple podcast, or wherever you get your podcasts.
Hello, everybody. It's Josh. And for this week's Select, I chose our surprisingly interesting
June 2017 episode on Food Fads. This episode has everything you're looking for in a Food Fads episode,
TV dinners, opron, thrills, chills, spills. It's an odd, good episode, so I hope you enjoy it.
Welcome to Stuff You Should Know, a production of iHeart Radio.
Hey, and welcome to the podcast. I'm Josh Clark with Charles W. Chuck Bryant, Jerry Jerome Rowland,
and Frank the Chair. Oh, Frank. He's been here the whole time. He just keeps quiet mostly.
Yeah, I don't have my hat on today though, so we're running down. I know what gives.
I don't know. You know, I'm growing the hair out, so I thought I'd just let it flow.
I noticed. It looks good. Why are you growing it out? I don't know. It just sort of started
happening. Then I was like, my brother's got good hair. His is longer. Yeah. I'm always trying
to be more like him. Plus, can't have a butt cut with short hair. Yeah. Plus, I mean, I've had the
same short, spiky hair for like 15 years. Mm-hmm. Time to mix it up. I know, man, when I started
growing mine out, I was like, what am I doing? What's with this cue ball crap? I'm so tired of
all this. Let me just see what it looks like, you know, with a, what's that, quarterback's name?
Uh, Joe Thysman. No. Joe Thiesman. No. Terry Bradshaw. No. You know, the one. Oh, Randall
Cunningham. No. Tom Brady. Tom Brady. Despite your harassment, I still figured it out.
What about Tom Brady? You want his hair? I have his hair, buddy. I don't know about that. I do.
Me and Tom Brady know. Uh, Chuck. Yes. Did you grow up on TV dinners at all? No.
Really? No. My mom is, was and is a great cook, so she wouldn't have that. I see. I see. Wow. Well,
I did. I grew up on TV dinners and usually when a TV dinner appeared, seriously, you did miss out.
They were pretty amazing when you're like six, seven years old. Oh, I've had them. When you were
six or seven? No, I had them like in college. Oh, okay. So, okay. So you understand the magic
of a TV dinner, right? Sure. All right. Imagine that as like a six year old. Oh, I'm sure it was
magical. Yeah. All of your foods and like a different little compartment. Yeah. I want to
just staring at you, waiting like just, just wait, just wait, buddy. Yeah. Yeah. When you're six,
it's just even better. And when I was six, if I would get a TV dinner, it meant that my parents
were like going to do something, right? They were going to play bridge or something like that.
Right. So it was like a special night in the party. I'd probably get to stay up late or
there'd be some babysitter or whatever. It was always just kind of a special thing when TV dinners
made an appearance. My parents never did anything together. Oh, they never like,
they never played cards or? No, man. I rarely had babysitters. I rarely, I don't remember having
babysitters. There was always one of them there? Yeah. Oh, maybe they didn't trust you.
No, they didn't like each other. I got you. They may have really enjoyed key parties. Well,
plus, yeah, you never know. I had, I have a sister that's six years older though, so. Oh,
yeah, built-in babysitter. Yeah, but they still didn't do a lot. I remember, I can literally just
think of a few times they like went to an Olivia Newton-John concert once. They've got a pretty
good track record so far. My mom wouldn't sell Elvis, but not with my dad. Wow. On that last tour
too, man. I think they call that the jumpsuit integrity tour. Hold on a second. Let me catch
my breath too. Yeah, put it on. They didn't put an undignified ending. Yeah, they didn't,
they didn't do much stuff together. So I didn't get a lot of TV dinners. I didn't get a lot of,
hey, there's just throw it in and warm it up. My mom was kind of always cooking for us.
Yeah, yeah. No, my mom cooked a lot too, but now that I'm older and look back, I'm like, oh,
pretty convenient meal. Like, you know, she was a ER nurse for Pete's sake. You know,
weird hours and stuff. Sure. But she was a great mom. She raised me very well as everybody knows.
It's a well-known fact. So with TV dinners in particular, though, I have a certain amount
of nostalgia for them. Sure. But apparently like America as a whole has a bit of nostalgia for TV
dinners. There's a TV dinner in the Smithsonian for Pete's sake. Yeah. And that's like America's
greatest repository of nostalgia. For sure. You know? Yeah. So I think we should take people
on a delightful tour of the history of this wonder. Of TV dinners? Yeah. You sound like you're
not so sure. No, no, no. I am sure. I was just joking around. I was trying to set it up as some,
you know, magical experience that everyone's about to have. But I feel like that's ingrained in it.
So as the story goes, Swanson, C.A. Swanson and Sons was, and is, a leader in the frozen food
industry. And whether or not this is legend, who knows, but it's a great story, was that
one Thanksgiving, they had too much turkey on their hands. Post Thanksgiving. Yeah. To the
tune of something like 250 tons of turkey that they didn't sell, they overestimated.
Which is so sad, you know? Yeah. Those turkeys are like, thanks for nothing.
Yeah. Like we so wanted to give our life as a meal. Right. Now we're just on a train. Well,
yeah, that's what they did. So the story goes, they had about, they loaded up, they couldn't
store it. They didn't have room and no freezer room to store all this turkey. So they put it on a
frozen train or a refrigerated train car. The Polar Express. It's called in the industry.
And the trick to this thing is, is in order for that train to stay refrigerated, it's got to keep
moving. And so they basically were just running this turkey all over the country to keep it frozen
and cold. Right. It's like that one movie set in the future with Tilda Swinton, where like the
train never stops all societies on the train. It's like that, but with frozen turkeys. That's a
good movie. So it's like that cross between that and speed. Yes. Like, so if the train ever stops,
it's going to lose refrigeration. If it loses refrigeration, the turkeys all go bad. So there's
this. Do you remember that Simpsons? Which one? When Homer's trying to describe or think of the
name of the movie speed, he's like, it's about a, about a bus. If it's speed goes down and it
can't speed up. And he says it like that many times and he goes, I think it's called the bus
that wouldn't slow down or that couldn't slow down. Yeah. I remember that one. Very funny line.
But this was real life Chuck. This wasn't a cartoon or a joke. No. Half a million pounds of
turkey on a train. And if it stopped, it would spoil. What are you laughing at Simpsons? No,
the idea that this actually happened. Oh, I know. It's so insane to me. So apparently the Swanson
brothers, Clark and, what was the other brothers? Gilbert. Gilbert. I wanted to say Clark and Gable.
But Clark and Gilbert Swanson said, all right employees, we need you to put your heads together
and come up with an idea. So they had, and again, this is the legend. They had an employee contest
where whoever could come up with what to do with all this turkey, I guess would just be
employee of the month or something like that. And all the while this contest is going on in the
Swanson company, there's a train out there in the United States of America just circling endlessly
because it can't stop or else the turkeys will go bad. Until the Swanton wins. Yeah. Yeah. So
there was a salesman named Jerry Thomas, G-E-R-R-Y, not like our own J-E-R-I. Right. Which no one
ever gets right. This is the part I don't get. He traveled from Nebraska to Pittsburgh to where
Pan American Airways had their kitchens. Right. Because they were testing a single compartment,
foil tray meals that they would serve to people. And I guess he couldn't envision what that might
look like unless he went there in person. Right. And steel one. Well, yeah. So that, yeah, it was
a single compartment, right? So basically it was just a tray that you put a bunch of food on. There
weren't like different compartments in the tray. And he's like, I gotta get my hands on one of these.
Right. This is innovation. Yeah, I don't understand that either, which is why his story
smells a little fishy to me. Agreed. But this guy, Jerry Thomas, is the, he's known as the
inventor basically of the TV dinner, right? Yeah. So he comes back to the Swanson brothers and says,
I got it. I've driven from Pittsburgh back home to wherever the Swanson company is located. Where
am I? He famously said. And he said, and I've added two more compartments into this tray. So now
it's a three compartment tray. And I drew two lines in this tray. I know what to do with the
turkey now. We're going to basically sell it as a frozen Thanksgiving dinner. And they said,
you're employee of the month, Jerry. Yeah. They say, look, you got your potatoes and gravy here.
You got your peas here. You got your turkey here. None of it touches each other. I'm a genius.
I'm Jerry Thomas. So this coalesced with the another craze, which was television. And in 1953,
there were 33 million households with televisions. And it was really, I mean, there had been other
people that had been doing this before. Quaker State Foods in 1949 had something in the supermarket,
a frozen meal called under, oh geez. I don't want to say the most, one of the most offensive brand
names ever. Yeah. The one-eyed Eskimo label. That's terrible. So they were selling those in
supermarkets. And then in previous to that even, the strato plates from Maxon were being served
on airplanes, but not as a retail food. Right. So it had been done before. So the creation of the
TV dinner. Well, wait, don't leave out Jack Fisher. Who? Jack Fisher. Oh, right. What was that one
called? Frigid dinners. Yes. But they're the most depressing meal ever. Because they were served
in bars. Yeah, they were served in a bar. So you didn't have to leave to go home to eat dinner.
You could just stay and keep drinking. Oh man, there were some bars in LA in Los Filos when I
lived there that around 2am, the tamale guy would come around. So okay, that's different. Oh dude,
it was the best. I mean, they were legit handmade tamales. And at 1.55 was the perfect time to be
dropping in to the drawing room. Oh yeah, nice. Anyway, the creation of the TV dinner was not
so much that it was a brand new thing, but it was a marketing success story. Because the TV,
they thought if we can build this thing around the television, then we've got something on our
hands. Right. That was the key. The TV, making it a TV dinner, right? Because all of a sudden,
it was like, hey, everybody loves TV. Plus, this is something I didn't realize. It added a certain
amount of like, cachet to the TV dinner. Right. Because if you had a TV dinner, it meant that
you had a TV. Yeah. And if you had a TV, you were probably upper middle class. Sure. At the time,
right? So the idea of having a TV or dinner to go with your TV really appealed to Americans.
And even to this day, it was such a great marketing coup, I guess, that people still call these,
like almost any frozen entree or frozen meal a TV dinner. Yeah. Even though it was 1962 when
Swanson stopped calling their products that they still made the products. They just stopped calling
them TV dinners. Oh yeah. Everybody else kept calling them TV dinner. Yeah. You were eating
these in the 80s, like 20 years after that brand went away, still calling them TV dinners.
And eating them on TV trays. This is another thing you missed out on, Chuck. Did you have those?
Sure. So that was the whole point of a TV tray. It was a foldable individual table
that you would open up in front of yourself and eat your TV dinner on, whether you're sitting on
the couch so you could watch TV most efficiently while you were eating dinner. Yeah. Now they
call that the coffee table. You just stoop over a little bit. Right. Or the sink. What?
Right. Yeah. Eating over the sink. I don't know what that is. That's a depressing way to eat.
So these were actually called, that was the brand, Swanson's TV brand frozen dinner. And their
big concept with the box, if you look it up on the internet, was it looked like it was designed
like a little television. The box was it. The dinner itself was like the screen on the screen.
And then it had the little dials on the bottom left and right corner. And you know, it looked
like a little TV. Right. And it was 98 cents in 1954. And they sold a ton of them. Yeah, they
apparently, so again, remember, all this came from a bunch of turkey that was about to spoil.
So Swanson ordered really gross start to an industry. Swanson ordered like 5,000 of them
initially to be made. And they hired a small battalion of ladies in aprons and ice cream
scoops and spatulas to assemble these things. Right. And they just had them go right down the
assembly line. And they sold 5,000 just almost immediately. And apparently in the first year
that they were sold, they sold like 10 million of them. Wow. So they came out with them in 1954.
And by the end of the first full year of production, which I guess would be 1955,
they'd sold 10 million of them. So they went from initially ordering 5,000 of them to selling 10
million of them in a year. So it just hit America just right, you know. Well, yeah. And it was at
a time where women were starting to want kind of re-enter the workforce, gave them time that they
could still get that hot meal on the table because that was their job back then, right? Right. It
gave women a really great opportunity to provide a stark contrast to the husband's mother. Yeah.
Yeah. Apparently there were a bunch of men who were like, this isn't good enough. I want my wife
to cook from scratch like my mom, Dr. Freud. And if they could be like my mom in a lot of other
ways, that'd be awesome. Would it kill her to wear a hair nut and rollers? Yeah. So apparently it
didn't delight all men because they weren't on board. Would it kill her to dress me up in a diaper?
We should do an episode on that sometime. That's the thing. Oh, I thought you'd better say on
Freud, but on men wearing diapers as adults? Yeah, as for like, I think it's called diaper play,
for sex play, but it's diaper centric. Yeah, we should do a podcast on that. Just that. Well,
we can include it in like maybe a fetish one. How about that? All right. Okay. Wow. That took a
weird turn all of a sudden. It really did. Geez. You got anything else on TV dinners? That's a
good way to end it, I think. Nope. Should we take a break? Yeah. All right. I'm going to go change
my diaper. We'll talk about gelatin right after this. Hey, I'm Lance Bass, host of the new iHeart
podcast Frosted Tips with Lance Bass. The hardest thing can be knowing who to turn to when questions
arise or times get tough, or you're at the end of the road. Okay, I see what you're doing. Do you
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man. And so my husband, Michael, um, hey, that's me. Yeah, we know that Michael and a different
hot, sexy teen crush boy band are each week to guide you through life step by step. Oh, not
another one. Kids relationships life in general can get messy. You may be thinking this is the
story of my life. Just stop now. If so, tell everybody everybody about my new podcast and
make sure to listen so we'll never ever have to say bye bye bye. Listen to Frosted Tips with
Lance Bass on the iHeart Radio app, Apple podcast, or wherever you listen to podcasts. I'm Mangesh
Atikular. And to be honest, I don't believe in astrology. But from the moment I was born,
it's been a part of my life in India. It's like smoking. You might not smoke, but you're going
to get secondhand astrology. And lately, I've been wondering if the universe has been trying to tell
me to stop running and pay attention. Because maybe there is magic in the stars, if you're willing
to look for it. So I rounded up some friends and we dove in and let me tell you, it got weird,
fast. Tantric curses, major league baseball teams, canceled marriages, K-pop. But just when I
thought I had to handle on this sweet and curious show about astrology, my whole world came crashing
down. Situation doesn't look good. There is risk to father. And my whole view on astrology,
it changed. Whether you're a skeptic or a believer, I think your ideas are going to change too.
Listen to Skyline Drive and the iHeart Radio app, Apple podcast, or wherever you get your podcasts.
So Chuck, you were saying that in the last one, that the TV dinner hit just right and struck
America in part because women were starting to enter the workforce. That was partially
the result of World War II. World War II also changed things as far as food and food consumption
and food packaging goes. And that apparently at the end of World War II, there were a lot of
companies that had gone all in into supplying the troops food. And we're making pretty great money,
but apparently we're basically caught with a large amount of supply when the war ended. And they
said, well, if we don't figure out a way to get non-war time America, the regular American consumer,
to buy this stuff, we're going to go out of business. We're overextended basically. And so food
companies, I guess individually and on the whole, taught America to basically eat what had prior to
that point been considered field rations. Yeah, like spam, if you remember that podcast,
it kind of was where that whole movement was born. Yep, spam, condensed soup, dehydrated stuff,
freeze dried stuff. Like all of this came out of basically an overstock of World War II food
supplies that were intended for troops and were kind of repackaged and rearranged to be served to
the American consumer. And part of that also was that same thing that TV dinner struck, which was
convenience. Like, hey, your husband still wants a meal and your family still expects you to be the
one to cook for him. But now you have to work. So what are you going to do? Well, we have something
helpful for you. And it's called convenience food. And one of the big convenience foods that came
out of the post-war era, but really it started to gather steam before then, was gelatin.
Yeah, specifically Jell-O is the name brand, but gelatin, the word is from Latin, gelatis,
meaning jellied, froze. And it was first used in Egypt, but was really first used in cooking
in France. And, you know, I think most people know this by now, but if you don't,
gelatin is a protein and it's produced from collagen, from boiling animal bones.
Yeah, or hooves. Yeah, yeah. Yeah, so it's glutinous, basically. And it can go one of two ways,
I think, depending on what you do with it. You can turn it into glue or you can turn it into food.
Yeah, that's never a good start. No, it really is. Yeah. And a guy from the, I think the 17th
century in France, what was his name? Pepin? Yeah. Someone Pepin. Dennis Papine. Right.
Who may or may not be related to Jacques Pepin. It was great in French. He's also a cook.
He was the first person to mention it in writing, I believe. And then it just kind of sat there
for a while until the 19th century when I guess people were aware of gelatin and that you could
use it as a food, but it was extraordinarily gourmet. Like the average person was not making
jello at home. It was very time consuming. Yeah. You had to start from scratch and boil
animal bones to start the process of gelatin. It was the exact opposite of how we think of
gelatin today, which is instantaneous, right? Sure. So easy. Yeah. So in the 19th century,
this guy named Peter Cooper figured out a way to turn gelatin into a powder form,
a dehydrated gelatin powder. And it went absolutely nowhere for 50 years. And I was
surprised to find this out. I knew gelatin was pretty old, but it's interesting how it's just
kind of moved along in these very slow little fits and starts. Yeah. Like no one would give up on it.
No. It was interesting. Which is weird because it's really disgusting if you think about it.
It should have been given up on. Yeah. And it never was. It's a very bizarre invention. It
almost makes you feel like there was some sort of divine hand guiding gelatin along in its progress.
Yeah. So later on in 1894, a guy named Charles Knox kind of revolutionized things when he found
the, came up with a process that resulted in a dried sheet of gelatin. And he hired salesmen to
go door to door to show women like, hey, you can add liquid to these sheets. You can make
desserts. You can make aspects, which is a really gross word, I think. It is. It's not,
it's pretty, it's a gross thing. It's a savory gelatin. Yeah, which we'll get to that. But
a couple of years later, Rose Knox, which was that his wife, I guess. Yes. Published a book
called Dainty Desserts, which is a book of recipes. And things were kind of moving along a little
bit. Then in 1895, there was a cough syrup company in New York called Pearl, Pearl B.
Wait. Is that what it's called? Pearl Wait. Okay. Was the cough syrup. W-A-I-T. Right.
But they weren't selling much cough syrup. So they said, all right, let's get into the food business.
And the wife, whose name was Mae, said, you know, let me add some fruit syrups to this stuff.
And actually, she's the one who named it Jello. She came up with that name.
Yeah. But they didn't succeed either and sold that to their neighbor. Francis, is that the whole
name Orator Francis Woodward? Yes. For 450 bucks, this person purchased the name and name brand Jello.
Right. And he almost fell victim to the curse of Jello as well, right? He could do nothing with it
either. Despite some early attempts, he apparently tried to sell it to his supervisor at work for
35 bucks, even though he paid 450 to it. Wow. For it. So at some point, I guess he decided to give
it another go. And he hired a bunch of traveling salesmen, sent them out to fairs, community
gatherings, that kind of stuff, and said, teach the people how to make the Jello. And this time,
it started to stick, actually. Jello kind of hit at just the right time, finally. Or I should say,
the world was finally ready for Jello. Part of it had to do with refrigeration.
Yeah, for sure. Once refrigeration is key for Jello, as we all know. And once those
technologies were developed, it kind of, well, it formed, literally. It all congealed.
And then figuratively. And then once advertising started taking over, like in the mid-1930s,
General Foods had a very famous radio ad from Jack Benny, the J-E-L-L-O tag,
which really kind of helped push things along as well. Yeah. And I noticed that at some point,
they started dabbling with other flavors. I think originally, they tried Strawberry,
Raspberry, Orange, and Lemon, right? And then they tried Chocolate. And apparently,
Chocolate didn't go over very well. So they released it. Well, as a pudding, though, right?
No. First, they just released it as Chocolate Jello. Oh, God.
That's pretty awful. And then they thought, oh, maybe we should add milk instead of water.
And that's when they came up with Jello pudding, and they re-released Chocolate.
And that spurred like a whole pudding line, including something I grew up on,
which was Butterscotch Jello pudding. Oh, yeah. Man, that was so good. Except you
couldn't, you had to get the skin off. The skin was no good, but everything under the skin was
great. What's a skin? It was just like a, on top? It was a very, it was the tougher layer
on top. Yeah. But if you just scraped it off, you had some nice pudding underneath.
Emily still loves the brown, the Chocolate Jello pudding. Yeah, it's good.
Yeah. She'll make a parfait like, you know, a little pudding, a little whipped cream,
a little pudding, a little whipped cream. She knows how to live. Yeah, she does.
It's a special night. That happens about three times a year. And I'm like, oh, boy, it's parfait
time. So in the 1950s, supposedly the Jello shot with alcohol was invented by this really
interesting guy named Tom Lehrer, who, he was a mathematician and a singer-songwriter,
who looked into him. He did song parodies about math and chemistry. I guess he was like
the Jonathan Colton of his day, as far as I can tell. And he was also in the army.
And to get around alcohol restrictions, as the story goes, he claims he invented the Jello shot,
which I've never had. What? I've never had a Jello shot. Wow. Well, you're not missing much.
They're pretty gross. Well, Jello. I can't stand Jello. Well, even if you do, even if you like or
ambivalent to Jello, it's just gross. Does it taste like? Yeah. It's a kilo of Jello or whatever.
Yes. It's a very obnoxious taste. You're supposed to use, like, I think you replace
half of the water with whatever liquor you're using. Usually, people use vodka.
Well, yeah. It really just stands out in a noxious way. Gross.
By the way, Tom Lehrer, I thought that name sounded familiar. He is pretty great. He wrote
this one song called The Old Dope Peddler. And Two Chains, actually. You know the rapper
Two Chains from Atlanta? No. Yes, you do. Oh, wait. Was he our guy? Was he the guy that judged that?
No, no. That was young jock. Oh, right, right, right. No, Two Chains, he's huge, man.
He did a song where he sampled The Old Dope Peddler and he, I guess, wrote to Tom Lehrer to
ask for permission to sample it. Tom Lehrer had this awesome famous response. So just read up on that.
What was, did he let him use it? Yes. Oh, great. So he's the opposite of Don Henley.
And probably every single way, yeah. Yeah.
But Jell-O shots are gross. Jell-O shots are gross. So Jell-O is speeding along. It's taking over
America. And then they decide to come out with these savory lines. And it became,
and this was this post-World War II thing that you were talking about when, I guess they did,
what, there was this great article you sent, Making and Eating the 1950s Most Nauseating
Jell-O Soaked Recipes. From Collector Weekly. Yeah, Hunter Oatman Stanford. And they did this
interview. With Ruth Clark. Yeah, Ruth Clark, basically, it's a really good interview. And
she talks about kind of this savory movement that took over, and not only with Jell-O, but the fact
that it was a time in America where, and if you look back, it's so great to look back at these
old ads and these old recipe books, that it was a time where you would, the goal was to have a
dinner party with this big, flashy, experimental and unique centerpiece, food centerpiece.
Made of Jell-O. Well, Jell-O mold. All kinds of things. We're talking about the hot dog tree.
Right. Yeah. And there could be a lot of different stuff. And I think that's what
Ruth Clark does. She recreates this stuff, right? Yeah. And her poor husband has to eat it.
But a lot of those things were Jell-O molds. Oh, yeah. And a lot of the reason why Jell-O
molds were so weird and so popular is because Jell-O put so much time and effort into publishing
cookbooks. And the whole point was all of these food companies wanted like all of their products
to be your entire meal. So they were putting these random products that the food company
made into some really weird configurations. And they came up with some very odd Jell-O molds in
the 50s or 60s. It was such a sad culinary time. It was. But Ruth Clark makes a good point that
to the people at that time, like a really well thought out fancy Jell-O mold was as a centerpiece
of your table was like the pinnacle of classiness. Yeah. But we're talking about like a shaped mold
with like a lamb shank and asparagus inside of Jell-O. Yeah. A savory Jell-O that's like
celery flavored. Oh, you're lucky if it was savory. The lime Jell-O is one of the most abused Jell-O
flavors of all time. People would put tuna and stuff in with the lime Jell-O. There's one called
Perfection Salad that's coleslaw inside of lime Jell-O. Yeah. And what Ruth Clark pointed out
was that Jell-Oton apparently preserves food really well and that coleslaw that would have
otherwise been inedible and runny after day three was still like crunchy after day five when it was
put inside of a Jell-O mold. So gross. It's still gross. Yeah. There's actually a great BuzzFeed
article. If you want to get an idea of what people were doing in the 50s, 60s, and 70s with Jell-O
molds, it's called 17 Horrifyingly Disgusting Retro Jell-Oton Recipes. And they are gross, man.
Like cottage cheese and salmon mold. Yeah. Yeah. I mean, I hate Jell-O. Oh, man. This must be
like your waking nightmare. I couldn't even look through it. You sent it to me and I scrolled
about halfway through and just deleted it through my computer out the window. The best one I see
is lime cheese salad. It's lime Jell-O mixed with cottage cheese. Oh. And then into the center of the
Jell-O mold, you put a seafood salad. Oh, my God. Sauerkraut mold. It just goes on and on. But it
was a weird time. And again, Ruth Clark has a bunch of theories. She said she can't really answer
exactly why Jell-O molds were as big as they are. But she posits that part of it was this idea that
they were all these companies trying to get you to use their products and these were just
monstrosities that they came up with and people fell for it. Oh, like canned salmon, canned tuna,
in Jell-O. Right. Oh, my God. So that's Jell-O molds, man. Where do you want to head next?
Let's go to the crock pot. All right. That was our crock pot travel song. First of all,
I have a crock pot. Same here. Is yours actually a crock pot or are you using it as a proprietary
eponym? I don't think it is a crock pot brand pot. Yeah. It's a slow cooker. There you go.
Yeah. And I forget to use it a lot, but when I remember, I'll go on a little
crock pot binge where I'll cook a few meals over the course of a few weeks
in a crock pot. And they're still great if you know how to use it and how to spice things up.
For sure. Apparently at first people didn't know because if you're cooking a recipe,
say it's like simmering, say like a beef stew on the stove top, that simmering action that it's
going undergoing, it does something different to the recipe than a crock pot does, even though
it's the exact same recipe. And so at first when crock pots came out, it was first introduced by
Rival back in 1971. When crock pots first came out, people were like, this dinner that it's
making is really gross. It doesn't taste very good. It's bland. Yeah. And yet they still didn't
stop using or buying crock pots. Well, food was more bland back then.
Well, we're talking the 70s. So by the 70s, I think people were using more spices than before.
I think it was more bland in the 40s and maybe the 50s. Yeah, you're probably right. But that one
article we read said an old recipe for chili would have like a teaspoon of chili powder or
something. And it's like all the food just sucked because they didn't realize like, no man, you dump
a bunch of that junk in there. So while you were saying back in the 40s or 50s, when TV dinners
really hit, moms were starting to enter the work force. In 1971, moms were really into the workforce.
And so the idea of having a crock pot where you could make this meal in a one pot in the morning,
throw it all in there, turn it on and then come home at the end of the day and dinner was ready.
And you still went to work and got everything you needed to get done done was so attractive
that despite the fact that it made these meals that did not taste like they should, people were
still, like I said, they were still buying the crock pots. And instead, they started to look
around to find tips for how to make these things taste better. And actually a woman named, what
was her name, Mabel? Yeah, Mabel Hoffman. Mabel Hoffman stepped into the fray and said,
peace, peace children, I've got this covered, listen up. Yeah, she wrote a book called The Crockery
Cookery or Crockery Cookery, No Thee. And it was a huge, huge hit. It was a New York Times best
seller. I believe she went on to sell about six million copies of this thing. And I don't even
think we've said that, you know, we said we, you throw the food in there and cook it all day. But
the whole idea is that you put a kind of a tight fitting lid on there and it cooks at a very,
very low heat all day long. Right. And then when you get home from work eight hours later or
something like that, it will be done. You just serve and smile. Yeah. And thanks to Crockery
Cookery, the crock pot in 1971 earned two million bucks and 72, 10 million, 73, 23 million. And then
eventually peaking in 1975 at 93 million dollars worth of crock pots being sold. It was a genuine
legit craze, food craze. And supposedly crock pot cookery, the book was America's sixth best
selling cookbook ever, right? Yeah. So this was like a legitimate craze. Crock pot cooking was a
legitimate craze. But again, there was something compared to the same recipes on the stove top
as compared to a crock pot. There was something, it was, the flavor was just disappointing. So
what Mabel Hoffman did was on a very tight deadline, create from scratch a book, I guess the
world's first cookbook of slow cooker recipes. And she did it in her own kitchen with like 20
crock pots going all day every day. Yeah, she had to. Testing all this stuff. And she figured out
some of the keys to crock pot cooking, which was like you want to use way less liquid than you
would use like on the stove top because you have a lot less evaporation. The crock pot keeps it in
there, which is one reason why meat is so tender in a crock pot or slow cooker, because it just
recirculates the moisture rather than allowing it to just evaporate, right? Yep. And then another
thing she came up with was that when you, when you use herbs into the recipe, you want to reserve
some of them for right before the things finish cooking so you can add it like a pop of fresh
flavor. Yes. So once she figured this out, crock pots just took off even more. Yeah, so she was,
they were selling a bunch of crock pots. She was selling a bunch of cookbooks. And eventually she
would say, Hey, I really was on to something here. So she wrote deep fry cookery, chocolate cookery.
And these are 78, 79, 77, like kind of all in a row, crepe cookery. And then eventually,
in 1985, healthy, healthy crockery cookery. And the person who interviewed her later in life said
that she was just this really great lady, very humble, and was super upfront about the fact
that she like, Hey, I hit something at the right time with the right book. And it just sort of,
I kind of fell into this and it's been just like a wonderful thing for my life. Yeah,
it's really neat. Yeah, she sounds like a pretty cool person. So what's your,
what's your crock pot recipe? Oh geez, I don't know. What's your favorite thing to cook?
But usually some sort of like beef. Yeah, it just does such a such a good job like making a roast
or something, you know? Okay. But yeah, that's usually what I'm cooking when I cook in a crock
pot is beef. All right, Josh's crock pot, beef crock pot surprise. Right, with aspic. You want
to take a break? Yeah, let's take a break and we'll finish up with a bit interesting bit on oat bran.
Hey, I'm Lance Bass host of the new iHeart podcast frosted tips with Lance Bass. The hardest thing
could be knowing who to turn to when questions arise or times get tough, or you're at the end
of the road. Okay, I see what you're doing. Do you ever think to yourself, what advice would Lance
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wherever you listen to podcasts. I'm Mangesh Atikar and to be honest, I don't believe in astrology,
but from the moment I was born, it's been a part of my life in India. It's like smoking. You might
not smoke, but you're going to get second hand astrology. And lately, I've been wondering if the
universe has been trying to tell me to stop running and pay attention. Because maybe there is magic
in the stars, if you're willing to look for it. So I rounded up some friends and we dove in and
let me tell you, it got weird fast. Tantric curses, major league baseball teams, canceled marriages,
kpop. But just when I thought I had to handle on this sweet and curious show about astrology,
my whole world came crashing down. Situation doesn't look good. There is risk to father.
And my whole view on astrology, it changed. Whether you're a skeptic or a believer,
I think your ideas are going to change too. Listen to Skyline Drive and the I Heart Radio app,
Apple Podcast, or wherever you get your podcasts.
So Chuck. Yes. We finally arrived. We're just going to go forward a few years.
The Way Back Machine is in the shop, which is why I'm having to do it. To the 80s, man.
An oat brand. Yes. I know that we differ on the
interestingness of this one. I'm just fascinated by it.
Really? I really am, man, because it's got it all. It's got the 80s.
Do you remember that SNL, the famous SNL ad for colon blow? I do.
That was based on this. This came out of this trend. It has to do with studies,
studies that contradict those studies, bad science reporting, the whole thing. I love it.
Oats. Oat brand. Yeah. It's very important. It is.
So there was this huge trend in the 80s where anything that had to do with oat brand,
you could sell a million units of a minute. Yes.
So much so that there was a 1990 article from Tulsa World that said that there were,
no, I'm sorry, the LA Times article from 1990 said that there were over like 300
different items available in grocery stores at the time that touted on its label the fact
that it had oat brand and that people were nuts for it. Yes, they were. And this is largely due
to some studies that came out that said that oat brand was kind of a miracle food for lowering
cholesterol. Right. And that was like back in the late 70s. And I guess Quaker Oats took notice
of those studies and they released a thing called Mother's Oat Brand. But they sent it straight
to the hippies at the health food store and just didn't do anything about it. They just released
a product and that was that. Yeah. And then Kellogg's came along and said, hey, you know what?
What if we start telling people that our food can basically prevent cancer? Can we do that?
And the lawyer said no. And the president of Kellogg said, well, we're doing it anyway.
Who's going to stop us, Reagan? And Reagan said, no, I'm not going to stop you.
That was a good Reagan. Thank you. And so they said, okay, well, you eat our cereal and it will
reduce cancer and nothing happened. There was no blowback despite the fact that this had been
illegal for nearly a century. And then Quaker Oats partnered with Chicago's Northwestern University
and Linda Van Horne in 1986 because they had a similar study about oat brand cutting cholesterol.
Right. So they're starting to say, well, Kellogg didn't get in trouble. Let's try this ourselves.
And they went out and they hired Wilfer Brimley. You remember his ads?
Yeah. I think I told the story about working with him. Oh, yeah. Wasn't he like the antithesis of
what his persona was? Yeah. The word got around. They were like, this, you know, just it may be a
short day because that's how it goes with them sometime. And I think it was. I think we wrapped
it about half day because he was just like, I'm done. I'm cantankerous. But in the meantime,
when the cameras were rolling, he told everybody that eating Quaker Oprein was the right thing to do
and it would cut your cholesterol. That's right. And then this book came out. So things are starting
to build here for Oprein. This book came out called The Eight Week Cholesterol Cure by a
guy named Robert E. Kowalski. And it chronicled his, the decline of his LDL, the bag cholesterol,
just from eating an Oprein diet. And that book became extraordinarily popular. Yeah. Supposedly
was the, one of the greatest selling self-help health books of all time. It just took off. Yeah.
And then yet another thing happened. And this was the thing. This is like where the peak began.
The, I think the Journal of the American Medical Association, April 1988, published a study
from the University of Maryland where these researchers found that yeah, eating Oprein could
really significantly lower your cholesterol. And not only that, it does it for a sixth of the price
of the expensive cholesterol lowering drugs. That's right. And people ate even more Oprein.
That's right. The trend is developing. Can you see it? I think it's fully developed at this point.
So everybody's going Oprein crazy. And one of the big things that they were doing was eating
Oprein muffins. But these Oprein muffins were like loaded with fat and butter and eggs. And so
they weren't actually doing anything to lower their cholesterol because the effects would be
counteracted. Suckers. Right. But in the meantime, people were still having fun eating lots of
muffins and pretending they were really healthy. And then this Harvard study came out and it
basically said, you know what? You're all fools. You're dummies. You know how it lowers your
cholesterol because it keeps you from eating bacon and eggs. That's how you chumps. Well, yeah. And
then that study itself was attacked because they only studied 20 people, which is not much of a study.
It isn't. And the people who were on the Oprein diet were eating 20% more fat
than the control group. It was a terrible study, almost like they wanted to take Oprein down a
peg. Yeah. And it worked really well. It's basically the science reporting in major newspapers and
the news services reported that Oprein was the greatest thing ever. And then they suddenly
turned on it and said, Oprein is nothing. And everybody dropped Oprein. And if you read this
stuff today, it's true. Oprein really does lower cholesterol. Sure. But it just got overhyped.
Right. Because of the 80s. That's the 80s for you. Yep. That's food fads, man. You got anything
else? I got nothing else. All right, man. Well, if you want to know more about food fads, you can
type those words into the search bar at howstuffworks.com. Yeah. It says search bar. You're not going to
get much though. No. You may want to just look elsewhere, but still. Since I said that, it's
time for a listener mail. I'm going to call this MS response. And I would like to say that we got
many, many great responses from our MS episode, a lot of warm thoughts from people about my friend
Billy. And just really great people with MS, people who had people in their family. We heard
from doctors and nurses. And that's just ended up being a really good episode. Yeah. So we
appreciate that feedback. But this is from an anonymous listener. Hey, I've been listening
to your show for a couple of years now. I want to thank you for making my commute more engaging.
I listened to the show on MS on my right home and like to commend you for how well you handle the
topic. I was diagnosed a few years ago at 19. Luckily, my diagnosis was quick due to the severity
of my first relapse. And I feel like your podcast would have helped me understand and cope with
the diagnosis in a more constructive manner than my initially trying to self-destruct.
Since then, I'm continually learning about the latest research in history. I love that you
discussed Lidwina and Augustus Deste, as a lot of the time they don't come up in the mainstream
discourse of MS. Didn't really know any history until I wrote an undergrad history paper on MS
last year and found reading through bits of Deste's journal to be the closest I've ever felt
with a historical person. You mentioned that many tend to keep their diagnosis a secret.
I'll admit that with me, it's a need-to-know basis and I rarely openly talk about it outside of
family, friends, and my support system mainly because of the stigma of the disease and that
the assumptions circulating MS tend to negatively alter people's perceptions of myself as an
individual. I've had people approach me when I start limping thanks to fatigue and a permanently
numb foot, but I'll rush it off and tell them there's nothing to worry about or it's an old
injury. However, I think with time it's getting easier to talk about thanks to resources like
your podcast that are well researched and accurate. I cringe whenever someone tells me there's an easy
homeopathic solution to my ailments and sometimes I struggle with discussing MS in an accessible way
that doesn't solely rely on the clinical pathological understanding of it and I will be
sure in the future to redirect people to this episode. Thank you so much for sharing and
we said we keep this anonymous because this person said, you know, that's great that you read it,
but if they're keeping it quiet for now, we don't want to broadcast the names. Sure. Yeah.
Nice. Thank you anonymous. Yeah, thanks anonymous. If you want to get in touch with us like anonymous
did, you can tweet to us at syskpodcast. You can hang out with chuck on facebook.com slash
stuff you should know or at Charles W. Chuck Bryant on Facebook. You can send us both an email.
We promise to be confidential at stuffpodcast.howstuffworks.com and as always join us at our home
on the web stuffyoushouldknow.com. Stuff You Should Know is a production of iHeart Radio.
For more podcasts, my heart radio, visit the iHeart Radio app, Apple podcasts, or wherever you listen
to your favorite shows. Hey, I'm Lance Bass, host of the new iHeart podcast Frosted Tips with Lance
Bass. Do you ever think to yourself, what advice would Lance Bass and my favorite boy bands give
me in this situation? If you do, you've come to the right place because I'm here to help and a
different hot sexy teen crush boy bander each week to guide you through life. Tell everybody,
yeah, everybody about my new podcast and make sure to listen so we'll never, ever have to say bye,
bye, bye, bye. Listen to Frosted Tips with Lance Bass on the iHeart Radio app, Apple podcasts, or
wherever you listen to podcasts. I'm Munga Chauticular and it turns out astrology is way more
widespread than any of us want to believe. You can find in Major League Baseball, International
Banks, K-pop groups, even the White House. But just when I thought I had a handle on this subject,
something completely unbelievable happened to me and my whole view on astrology changed.
Whether you're a skeptic or a believer, give me a few minutes because I think your ideas are about
to change too. Listen to Skyline Drive on the iHeart Radio app, Apple podcasts, or wherever you get your podcasts.