The Commercial Break - The Straight-Line Zig-Zag Method

Episode Date: June 9, 2023

From Pluto to Mars, that's a Straightline Win Win Certified Close! Bryan & Krissy return to Paul Cruz & The Paul Cruz Sales Method. Whats the strangest thing you’ve ever eaten? Live octopus, beef heart, raw chicken Just…don’t listen to the first 10 minutes of this episode if you are eating World’s biggest testicles Breakup convos Quiet dumping Bring back The Tripod of Sales! Paul Cruz & The Paul Cruz Sales Method The Straight-Line Method thirty seven other steps The Wolf of Wall Street taught Paul Cruz all he knows Trust a salesman? Never! It’s a win-win situation You’re gonna get erections in the opening It's pluto! It’s mars! It's a convoluted straight line! LINKS: Send us show ideas, comments, questions or concerns by texting us or leaving a voicemail at: 1.855.TCB.8383 Speak to TCB LIVE by calling 775.TCB.LIVE (1.775.822.5483) Tuesday-Thursday 12pm-5pm EST Watch TCB on YouTube Creator: Bryan Green Co-Host: Bryan Green Co-Host: Krissy Hoadley Written By: Bryan Green Exec Producers: Bryan Green & Krissy Hoadley Content Production & Research: Tina Khano YouTube Producer & Editor: Morgan Please Audio Editing: Christina A. Executive Director: Astrid B. Associate Producer: Gustavo Episodic Contribution: Marianne, Diane, Natalie, Will The Champ, Will D** Learn more about your ad choices. Visit podcastchoices.com/adchoices

Listen, I can't give any more information. Uh-oh, but I fear I may have girlballs a bit too close to the sun. On this episode of the commercial break. How do I win in this one? You get whatever I'm selling. And what is that? I'm not sure, but I'll give it to you all then. Can you say, can you tell me that at some point in the future, if I determine what exactly I am selling, you may or may not sign my contract?

Uh sure dude, whatever. Close! Wait with! The next episode of the Commercial Break starts now! The 30th of March! Ah yeah, Kaseginton, welcome back to the Commercial Break, I'm Brian Green, this is my dear friend and wonderful co-host, Chris and Joy Holt, like best of March! Ah, yeah, Kassikettin's welcome back to the commercial break. I'm Brian Green. This is my dear friend and wonderful co-host, Kristen Joy-Holdley, best of you. And that's you, Brian.

And that's you out there in the podcast universe. What is the strangest thing you have ever eaten? Ooh, oh. Trains thing. God, that's right off the bat. Yeah. The question. Well, you... I ask when every time I open up the microphone, you need to be prepared. Like a... like a receiver on a football team. Yeah, the question. Well, you, I ask when every time I open up the microphone, you need to be prepared.

Like a receiver on a football team. With a blindfold on, they're just waiting for that ball to come at you straight in your face. I mean, maybe octopus, which seems very mainstream now. Burtipo. But at the time, it was different for me

being a girl from the South. And my parents did not like sushi at all. Oh, no. No. And. So it was very exotic for me. So did I, I told you I ate live octopus. Yeah. Oh. That's pray. Bulls testicles, octopus, heart. I've had heart. Which I, we go to this restaurant here in town. It's like a tapas restaurant. Serves the heart. They don't serve heart, but they served heart to us.

So I go in there. This heart, what heart? What? B-fart. B-fart. So at least it was B-fart, right? It wasn't like, chicken heart or anything like that. It wasn't cow heart.

It was, I'm pretty sure it was cow heart. I don't know. I didn't, yeah, this true. Yeah. What's that? Yeah, hard. What's that? I can't quite get that register for that voice yet

because I'm still dealing with the pneumonia. So just bear with me. The funny voices will come back, but I'm still recovering from a bout with walking pneumonia. So I go into this restaurant with Astrid very early on when we came back to the United States from our travels in Europe. We go to this nice top of restaurant downtown it just opened and we get in and we get a nice table with Rafael and Chelsea and we sit

down and one of the managers is running around the restaurant and all I recognize him and he recognized me. He is a guy that I worked at Chili's with. Remember that Chili's Rochambot? Oh my god. Can I get a. Remember that Chili's Rochambot, the kids cup. Can I get a kid's margarita? Yeah. Rochambot, let's get a little blow. And he's a guy who worked there with us back in the day, like the crazy day.

He's still in the biz. He's running this really nice restaurant. I thought for sure the guy was gonna kick me out of the restaurant because I was just kind of a general shithead back then. I probably did him wrong in some way, shape, or form. But no, he was very nice and accommodating in this restaurant. So he says, Bryant, it's been so long, so good to see you.

Let me handle the appetizers. Let me handle the appetizers. Here's a bottle of Guianti. Here's a bottle of cantic, the clian de clasico and some stale bread. Would you like some three-day-od put size still alive with all its floppy little tentacles. So I'm like, okay, so how nice of you. How nice of you, right?

Of course you don't refuse. So he did. He brought over a bottle of wine, really nice, whatever span of shitty wine he gave us real hot or whatever. And then he brings out a couple appetizers. He's like, you know, risotto balls or whatever. They're serving these days. I like risotto balls.

Then he comes over and he puts a plate down and it looks to me. I thought it was fog guac. So I was like, oh wow, so nice of you, fog guac. I don't really like fog guac, but I was about I was gonna eat it just because, right? He's because he brought it. I don't like eating fog guac on principle.

I don't like the way that fog guhwa is made, but I digress. So I'm like, oh man, you didn't have to put Foghwa out. And he's like, oh no, no, no, this is not Foghwa. This is even better. And I'm like, what is this? And he goes, it's beef heart. And Astrid nearly lost her lunch. She was like, that she had like an audible gasp.

Like, and me and Raffa were like, wow, cool, be fart. Raffa would probably eat the beating heart right out of a cow. If it was part of some like, no, gaddick ceremony or something, and a recycled life or some shit. But I was just saying, wow, like I'm gonna have to fucking eat this now.

Yeah. Tasted exactly like you would expect it to taste iron. Like you were literally chewing on an iron bar. Or you had cut yourself and you were sucking the blood just to keep it from bleeding. It was gross. I didn't like it at all. I didn't like the texture.

I didn't like the taste. It was not for me. Just on you. But jokes on me. If guy did hate me, it turned out. It's exactly. Turned out the guy did say that was an asshole. Yeah, it's a delicacy.

Not really. So, Bulls testicles, I thought we're okay. Rocky Mountain Oyster fried up. Those were okay. Baby octopus, probably the strangest thing I have ever eaten because it was alive. It was a baby octopus and it was still wiggling all the way down my throat.

By the way, I watched a recent cooking show where they went to a restaurant in San Francisco, not the same restaurant, but they had the same thing, the baby octopus alive. And that to me was the most disturbing thing I've ever eaten. Yeah, I'm okay. But there is a picture running around the internet right now that I think is gonna take the cake No matter what you say you ate unless it's human flesh, which I'll get to in a second There's a got a picture coming out of it out of Australia Adeline, I think and it's a security camera footage of a guy going down an escalator with a

Imagine you go to Kroger public wherever you go to shop, and you get those chicken wings in that big tub, sealed tub, and there's like 24 chicken wings in there. And the pan, like the 10 pan. Like the plastic pan, that they put them in, so you can buy them, you know, you go to the place, and you buy them, and there they are, and that little plastic little holder, and all wrapped up, this guy is eating the chicken wings right out

of the plastic container, not cooked, not cooked. That's just dangerous. Look at this picture. Morgan, I'm gonna ask you to find this picture in the New York Post and put it up there. Do you see that? He is literally eating chicken wings. That is a...

Do you not want to think about... There's a great page called, I did it drunk. And this is the kind of thing that would go on, I did it drunk. But that doesn't top the weirdest thing that I found. So this got me on a whole kick about what people are eating weird things and people are eating.

And we'll get to that. There's an episode I'm putting in. I think chicken is just dangerous. It's so dangerous. And how could it possibly have to that. There's an episode I'm putting here. I think chicken is just dangerous. So it's so dangerous. And how could it possibly have any flavor that you wouldn't want to eat? No. To be honest with you, the older I get,

the less I like chicken. I'm gonna be honest with you. Unless it's like ramen noodle chicken bouillon. Yeah. Let me be on. Anytime I say I'm being honest, you could pretty much be sure I'm bullshitting you. Anytime someone prefaces something.

But let me be honest. I've got a few go-to chicken dishes, but... Is one of them raw? No. No, just never had raw chicken. No. So this guy me on a whole kit going down this rabbit hole of weird things that people are eating.

I have an episode coming up of putting it together on weird foods and people eating weird foods and preparing weird foods. But the strangest thing that I found, a video that will showcase at a later episode is someone that ate their own knee cartilage. It was given to them after a surgery, they cooked it up and they made a bowl and yeas out of it and they ate it, the whole thing. Why? Because they're fucking lunatics. I've seen people eat their toes and they're people eat their, like, things, something good. You've seen people eat their toes. Yes, it's online. Yes, they cook it up. They get it, they get it, they get it, they have you tated, they take it home, they cook it up.

Why do they, I guess because they decide this is the one chance I'm gonna eat, I get to eat human flesh, let me taste it. Why did they get their toes cut off? Oh, lots of people get toes cut off for lots of reasons. But aren't they diseased? Probably. Yeah, I thought.

. I told you, my friend got that spider bite, I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it.

I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it.

I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. I thought it. like, but I'm assuming it doesn't taste good based on some videos that I saw. And everything tastes good fried. That's true. I mean, you could fry a pothole

and probably make it taste good, don't you think? Yeah, you could fry up a pothole and make it. It's like Rocky Mountain oysters when they're fried. They just kind of taste like weird textured chicken balls that are fried, right? And they were breaded too. So it was just like eating a fried whatever.

Chicken balls. Chicken balls, you never had a chicken ball? Never a chicken meatball. No, I thought you meant their balls, like their testicles. Oh no, I've never had a chicken testicle. I'd go for that too. So they have testicles.

I don't know. Well, chicken. Don't you just take your finger up a chicken's butt to figure out whether or not it's a male or a female? Or do you just wait until they lay eggs? We're going off in a whole direction here. I know, but I want to know now. It's like dolphins don't have...

The dolphins have... The most of them, the hens are female. And the rooster. I don't know if a rooster has balls. I think we should... If someone knows whether or not a rooster has balls, we could Google it, but we'll just wait for you to reply six weeks later.

I think somewhere there's testies somewhere, they might just not be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back.

I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back.

I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. I'll be right back. disease of the testicles. I'm not being served the same articles. I'm a new student that you are. No, you got you got to be in a really weird place to get into Brian territory. You should see the stuff to get served up to me.

Holy shit, Chrissy. I am. Yeah. I am just an unfortunately for those who have to share a computer with me. I really go down some weird rabbit holes. And I think, yeah, I think it would be a rest of it if someone came in here and looked at me.

I think so too. I wanted to address something real quick, because I think this is interesting, and I think I've done this before a couple of times. So I want to address this. What is, when you break up with a guy, when you've broken up with a guy, how do you go about doing that? It's like a bit, it's like, you know,

fuck you all, I'm never gonna talk to you again. It depends on the situation. Yeah, I mean, if I've been cheated on, I'm like, fuck you. Okay, if you've been cheated on. See you later, but, you know, if it's like another breakup where it's delicate, they like you more than you like them and, you know, it's time to just end it.

It's tough. I'm the last breakup I probably had. Like we went out to dinner and I had the conversation. I was just like, it's not. But I still want to be friends. And still want to be friends. Yeah, anytime you hear that, it's, you might as well. You're great. It's just

I'm going in a whole nother direction Doesn't include you in it. I've been at those dinners. I've been at those dinners where someone's telling me the same thing It's a good thing because you're in a public space, right? So the reaction can't has to be a little bit measured or you would hope that it would be measured because you're in a public space, right? So the reaction has to be a little bit measured or you would hope that it would be measured because you're in a public space. Number one, number two, anytime someone says the word friends in a conversation involving your relationship, it means they don't like you anymore, right? And that's a tough pill to swallow.

It is. And then you have to, do you wait till the end of dinner or do you do it at the beginning and then let the dinner kind of drag on? Oh no, no, you have to eat it into it. Yeah, right at the end. Well, I mean, go, this has been a wonderful. At the end, but as you're maybe eating the meal.

I could just see the guy that you're dating. He's like, I'm so gonna get that ass tonight. I'm gonna get that ass. Oh yeah, I took it in a nice restaurant, fancy. I'm even gonna pick up the bill. And Kirstie's like, well, this has been a wonderful dessert. What do you think about us being friends? No!

No! Ah! Man, it's tough. It is. But you do it. But you do it because I can't stand the ghosting that is happening now. No, I don't think I'd, when I say I shouldn't say this. I probably haven't ghosted anybody, probably.

I actually remember I was dating two women at the same time and I had to tell one of them goodbye. That was a tough conversation. I did it in the car. They came over to my house and the other woman was in my house. Were you driving or were you driving? No, they were driving. They came over to my house.

It's a bold move. Yes, she just like texted on the way over and she was like, I know. She lived in a fucking cow-eated county at the time. I mean, you and I were friends during this. She was in cow-eated fucking county. She took her an hour to drive into town. And all of a sudden, she's like,

oh, I'm right around the corner. I thought I'd stop by. And I'm like, what? And then two seconds later, my gate calls. And I'm like, fuck, but I'm with the other woman in my house. And so I literally had to run out to the car. And I had to say, listen, I know that we've been carrying on this relationship.

I'm in the middle of sex with another woman in my apartment. So I gotta let you go. But I would say that nine times out of 10, I've tried to be straight on with it. But I think I'm guilty of the following that's happening a lot apparently, which is quiet dumping. And that means that you don't quite tell somebody

you're dumping them, but you just kind of slowly, but surely move away from them. You know what I'm saying? Well, if you don't make any noise while you're dumping. Yes. Or if you start falling asleep during sex. It's a big deal.

Quiet dumb. Quiet dumb. You know, you know what I mean. Oh, I do know what you mean. Yes, a quiet dumb. Hey, honey, have a good day at work. I'm just finished my shit in here. I'm on minute number 43.

I got about another 13 minutes left. While you're at it, do me a favor and take all the clothes that you have in my room with you and leave the key. Bye. Bye. Talk to you later. Huh? I think that this is happening as a thing now that people are talking about on the internet that they're getting quietly dumped or they are doing the quiet dumping.

Well, what is that in town? You don't tell someone they're dumped. You just kind of back away from them slowly. That's fosting, right? It's not ghosting. It's like, I guess ghosting is completely not any more contact. Our rep would call it being agreeable, which is what I often do when I'm on the phone, when I'm on a phone call. I'm agreeable. Yes, that's right.

Really. Yes, that's right. Yes. Oh, that's awesome. Yeah, great. Wonderful. Fantastic. Have no intention of doing that. Yeah, absolutely. Fantastic. That's the worst thing in the world. Thanks. Great. Wonderful. I would you try and fuck me like that. Oh, wonderful. Fantastic. That's the worst thing in the world. Thanks. Great. Wonderful. I would you try and fuck me like that. Oh, wonderful. Great. You know, you'd be agreeable, but what you really intend to do is something completely different.

And this is happening to a lot of people because they're talking about it on the internet, how some people just don't tell them straight on. Hey, I don't want to see you anymore. Yeah, they're just busy. They're just busy. They slowly back away from you. Maybe they're a little standoffish when you know something. It's a tough thing. It's a cruel thing to do. Well, I think breaking up in journals tough. So, you know, you have to figure out a way that you can survive it.

So if that's the way that's going. Yeah. But I think that you're right about this. The best policy is to find someone at least a phone call, at the very least a phone call. And again, it's dependent on many factors. How long have you been dating? How intense was it? What, you know? How many times have you broken up previously?

Because that can make it a lot easier too. Yeah. Because I've been in a few relationships where I broke up 30 times, right? And so the last time was just like the other 29 times. It was just like, uh, whatever. I guess we're breaking up But then we never got back together. So thank God. Yeah Small miracles. Well, thank God for small miracles. Thank God for small favors because that was I mean, we all have it We all have that one relationship that really took us for a ride. Sure.

This one just happened to last a whole longer that a lot longer than it should have, and it was a whole lot worse than most people. It was pretty bad. But I think you should at least get on the phone and have the conversation, but more appropriate would be to do it face to face. In person.

Yeah. Which is a really hard thing to do you have courage you do have to have courage And that's why I prefer the text message break up But I did it twice well the girl was in New York and she wouldn't listen to reason like any time I got her on the phone It was just like she was talking circles around because I think she knew it was coming, you know, and so she would just keep asking about the next thing The next thing and next thing in time. I you know? And so she would just keep asking about the next thing, the next thing, and the next thing, and the next thing, and the time I was like, well, so she would be like,

oh, it's a beautiful day here, and the argument would buy you some tickets to come up here and see me, and I'd be like, well, I don't know my anytime. So eventually, I'm watching my hair. I'm watching my hair. I'm watching my hair. I'm watching my hair.

So eventually, I just had to write a long text message that said, hey, I'm gonna try to tell you this for a couple of weeks, but, you know, we're no longer together. I'm sleeping with your sister. Out. It's tough. Sister Rives, baby. Sister Rives. Yeah, don't quiet dump somebody. Tell them face to face in person, head on straight on what your intentions are. Take it from a couple of old geyser. This is the best way to do it because it leaves no uncertainty about where the two of you

stand. Speaking of uncertainty about where you stand, I was trolling on the internet. As you do. As I do like to do. G-C-B. Hey you, guess you. I hate to interrupt all the fun, but I just want to remind you that tcbpodcast.com is where you find all the audio and the video, plus you can contact us

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G-C-B And many many months ago we came upon a friend his name is Paul Cruz from the Paul Cruz sales agency He is probably the most Model mouth sales person I've ever met in my entire life super nice guy super nice guy And he has the Paul Cruz sales agency and he is just as confusing as you could possibly be he's supposedly a sales trainer But we haven't found any tech methodology that he's teaching that makes a lot of sense No, and one we were reviewing it was like a but we haven't found any tech methodology that he's teaching that makes a lot of sense. In one, we were reviewing it. It was like a circle.

The tripod of sales. The tripod of sales. There were circles here and circles there. And he didn't even know where the circles led. He just kept drawing circles. It was like step one, step two, step B, step B one, two. It was really bad. So I thought we'd check in on Paul,

who's a pretty consistent creator of content. I thought we'd check in on him, see how he's doing, and let's get the straight shit on the straight line sales method, which is what he's teaching us here. All right, here we go, Paul Cruz. Oh. And the Paul Cruz sales is.

That's just game with his look. Yeah, I would say he looks. That's just gay. With his look. Yeah, I would say he looks like. I think it's like getting Frankie, Frankie B. Frankie B or Grant Cardone. Yeah. He looks a little Frank Cardone is there. I didn't know that Grant Cardone was a Scientologist. Did you know that?

Grant Cardone is a Scientologist. Weirdos. Mm. Are you struggling generating sales of social media? What are you doing? What are you doing? What are you doing? What are you doing? What are you doing? What are you doing? What are you doing?

What are you doing? What are you doing? What are you doing? What are you doing? What are you doing? What are you doing? What are you doing? What are you doing?

What are you doing? What are you doing? What are you doing? What are you doing? What are you doing? What are you doing? What are you struggling generating sales on social media? What are you struggling generating sales on social media? What are you struggling generating sales on social media? What are you struggling generating sales on social media? What are you struggling Imagine that whoever he has voicing this and aerating this, it's probably some cute little assistant working in his office.

Yes, and you know he means business when he has his hat on. Oh yeah. You know, the ball cap. Yeah, nothing says serious. Sales business. I think it's down. That's right. Into business.

Remember when we were like stuck in those sales training rooms for days and days on end? And they were like, it was the middle of the summer. They'd turn up the heat. And somebody would come in and with a baseball cap. Sales, sales, sales! You're gonna go down to it. No longer tell your sale.

It was happening. Okay, so we're gonna do today, we're gonna recap what we went over yesterday, but I'm gonna take a little bit more slow, so you can ask me questions, and we could go into the psychology to that and so Paul is currently standing in a broom closet With a whiteboard with a whiteboard and he's he's doing a sales training to one person

Yeah, I just had to one person one person stuck at a corner on the table and he's like you could ask me questions Really it's that kind of intimate setting. I Thought I was at Red Rocks at a fish concert. Think you have a better understanding now than you did the day yesterday because what I did was is I taught you how to use the vehicle first, just drive the vehicle. Now I started telling you see the the psychology behind it. If I were to tell you the psychology behind and then you try to say you will be worrying more about the psychology than the actual process. So I have to do that. So that's what I'm gonna work. That would be me. I'd be like, what? I'm getting a job at McDonald's. I

Was out of that fucking ice cream McDonald's Okay, so we're gonna go with so we're gonna go with a straight line meant it the you know the three the businesses what we have in common and then This actual sale okay, so now that makes perfect sense to me. I'm ready, Paul. Straight line method. Straight line method. The, which after and then. That's how after and I got 12 kids.

The straight line method. The businesses and then the sale. Okay, and then the sale. Okay, let's see if we can follow. Yeah, we'll see. We call this the straight line method. Okay, now I'm not the creator of straight line method. Jordan Belford is, he taught me that, but I add him up.

Jordan Belford, the wolf of Wall Street, taught Paul Cruz the straight line method. Wow, how the mighty have fallen. When is Jordan Belford hanging out with Paul Cruz? Really? They're running tight circles. Well, I got a little bit less respect for Paul than I did before. Oh, style to it.

Okay, now the straight line method is like a track, right? What happens when a track gets off the track? If they're real, what happens? Ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha ha Oh, exactly. Get a track. Get off the track. When a track gets off the track, when a gone sideways, that's right, Chrissy. When a table stops being a table, it's no longer a table. I just got to tell you that. Can I point out that there is a record player in the background? Do you see that?

Yes, an old one. An old record player and like a PV amplifier. What is he doing? I guess that's the Friday sales party. He's in the storage room. That's what's happened. He's at the local U-Haul's self-enforced storage. Because you get into an accident, right?

So the skate line method in a script is going from A to C, from the opening, right? And then there's 26 things you have to do. Then there's an additional 37 steps on the track to make sure you don't get off the track. You don't want the track to get off itself. If you know what I mean, you know what I'm saying? That's not a straight line method,

that's an off track method, which is a different one that Jordan taught me. When we were doing a little nose-hosing the other night. Hey, to the clothes of the deal, right? Well, his handwriting is as good as mine. It says, Opon, Boodie, and Clobe. I do what's the middle again? Boodie, buddy, buddy Body body. I don't know. Dirty duty. I don't even know. Let's go back so that we know exactly what Paul's talking about

Open open. Oh, Pond. He's father with two O's right To the body body. Oh the body to the clothes of the deal Body, oh the body to the clothes of the deal right look at my body By the way new idea. I'll talk about it later new idea Merch and Asher and I were thinking about a couple t-shirt ideas look at my body It's one of them and she's like I don't think anybody will buy that one. I was like are you kidding me the real fans will Yeah, make sense. Okay. Now as I mentioned to you the opening sets the

tomb right you have the air respect you have the trust he is writing makes no his writing looks like Ray Rankins ROW I know Ray Rankins ROW Opan Booty Club I think the only thing I can read on that is the a rankens row i know ray rankens row opon booty club i think the only thing i can read on that is the a and the z that's it the track looks like a street really that's really a track yeah he's got terrible handwriting but i am not one to talk because i would if he's training yeah i guess he should be more clear true there's only one guy in the room though I mean, I guess the guy could ask a follow quite shit or two

All within the first three seconds and you see how I did it this one Whether you're co-calling on regular co-calling that we're doing on social media on the follow or describe it doesn't matter The principal still but so the opening you set the tone for the relationship. She had cold call on social media. I'm sliding to the gym. I think God amount of sales per se to the 2023. I know. I'm saying the same thing. Well, you're welcome. Yes, thank you.

You're welcome. Brian is Brian has brought you along with him in this little tree of trust. This little bubble we call the commercial break. Don't worry Chris. It'll burst pretty soon. The last three deals we got, we had three appointments, we got three deals. Why? We set the tone for how the deal is going to go. They didn't use it, right? And we got the deal, so we three for three. Is that always going to happen? No, but I'm going to have a high. Can I point out that in the, in one of the last ones that we reviewed, his quote unquote, deals were telling the guy, don't worry about a signature,

just tell me you're gonna do it. Yeah. What you, we don't need you to actually sign anything. That's right. Don't worry about it, we'll get that signature later. I don't need your signature on the actual contract.

Just tell me that I can tell my boss that you told me that it's a pretty good possibility. I may or may now at some point look at the contract and decide to do it. Do you? I'm going to go. Feeling good. Hit the gong. I got that feeling down into my bones. That park ruse is just sailing.

But what was he telling? Lawn mose. He was selling lawn mowing. Oh yeah, yeah, yeah, landscaping. Landscaping. Hey, whatever, whatever you sell it. Like selling advertising to a local dry cleaner. Is any better? That because we already set the tone for how things are going to go and it works. Right. So we set the tone of how the relationship is. Then you earn respect. They got to know they respect you. Right. All in three seconds. He said you got to do this in three seconds.

Yeah. Bam. Respect. Bam. Hello I got two for one on lawnmowers go on who is this cool girls do you respect me? No, I don't can you tell me you might respect me in some future day? Sure great. I just made it close. I'll follow you in a week Okay goes another one boss Respect and value I got both of those in the first first three seconds They got to trust you because if they don't trust you then I will let you talk and

Trust is hard to earn, but it's easy to lose no matter what it is think about it When you know the most valuable thing we can have with a human being is being as to trust them, knowing that, hey, you know what, you trust me with your office. You gave me the key yesterday. To me, I honor that, I treasure that. I honor that. So I brought all of my stuff that I would it happened to storage facilities. You gave me the key.

You gave me the key. And I put all my stuff in here. Try and kick me out. I respect that. You're adding value for me. Because when you know I won't do you wrong and I won't do wrong. But to me that's the other, that's a trust. But it's easy to lose too.

Right? So I take that and that's important to me. Other than that, nothing else matters. Because nobody trusts me, what's the point? Okay. The point is to sell. I don't think the point is to get people to trust you.

It gives a shit. When's the last time you trust a sales guy? Come on, a pure sales guy wasn't your friend? I go to the car dealership to buy a car a number of years ago and every Mother's Day, Christmas, birthday, random Fourth of July. This guy will call, ask how the family's doing, send me follow-up cards and all that other stuff.

I'm not sure I trust the guy, but I'll buy from him again. Why? Because he seems like a likable human being who I think he's earning my, he's not earning my trust, he's earning my sale, right? I don't have to trust somebody, but I mean, would I give the guy $40,000 and tell him to hold it for a week?

Probably not. I give him $40,000 and tell him to charge me interest on it for the next 72 months. And my current credit rating, that's 21.7% interest, annualized. Got a show value. Not bringing a money. Is money the value or is the people the value? The people right?

So how we do it? We show value of sovereign problem and then we give the price. Now the price is usually cheaper and never mind than the value we already showed them. And I bet this guy sitting here at the sales training, if it's not mandatory company required, it's probably like I just lost $500, and I have no fucking clue what this guy is talking about. Like if I showed up to a sales training to be a,

first of all, never took one sales training, never cared. But second of all, if I was to go out there and look for sales training, and I found Paul Cruz and buy some happenstance spend $500 to get three days of training with this guy. I would be like, Hey, Paul, can you do me a favor? Can we split the difference? We can be 250 back.

I'll take you out for a beer. Yeah. You can talk to me. Well, I've been to so many of these sales trainings. Oh, you have? Oh, yeah. And my early days in sales, I mean, it was like mandatory. We would take, you know, these

whole retreats where we would have the job. Oh, yeah. I mean, this is, I've probably been to five of these different things and I've seen Paul before not Paul himself, but I was your team Paul. Yeah. And I mean, it's, yeah, you're just sitting there and listening to Godly Duke. You've taken some of it in. But in the end, you're just sitting there and listening to Godly Duke. You've taken some of it in, but in the end, you either kind of naturally have a sales ability or you don't. The one sales training that I took was Brian Tracy's. The Brian Tracy method with the 12 tapes, tape cassette tapes. Oh, yeah.

I've lived. Yeah, this is so many years ago that, and I remember listening to those 12 cassettes while I was drinking Bud Light early in the morning, while my wife was at that, that my then wife at the time was at work. I remember I was just hammered by the afternoon. I had only listened to some of it. I kept rehabbing a rewind because I get distracted by things. But then I was picking up the phone and cold calling out of the yellow pages to try and sell someone the internet. And I just remember how drunk I was picking up the phone and cold calling out of the yellow pages to try and sell someone the internet and I just remember how drunk I was doing That's I was so nervous about picking up the phone and calling somebody Works, okay, so the body same thing happened to clear channel. We all got drunk and cold called people

And I was transitioned to the body. What is the body? The body you're gonna increase your value Increase value listen, I don't want to bring this into the conversation But would you like to see my penis feel the increase our trust and value? Right you're gonna do the storytelling Forgive my writing story telling and then 90% Yeah, it's the only word on there that I can Rear forgive my writing the only one we could read What's the other 35 words on the board?

He must have a lazy eye because he keeps on writing to the right that's how they determined my eyesight was bad when I was a kid They asked me to write my Elfabet on a piece of paper right next to the loose leaf line the line on the loose leaf Paper and I kept drifting over to the right and they said I got a stigmatism. Oh Is that what we did? Is that what we did? Yeah. What? Transition to the clothes. The clothes is just a win-win relationship.

Right? Oh, that makes perfect sense. It's easiest closing. This is win-win. Ring, ring. Hello? I am Paul Krosch, respect for expecting to for one if you buy now uh... no

it's a win win relationship the story how do i win uh... let me go back one and let me tell you a story i was on my way to the long care place this morning and i tripped in a fell and i stood my toe but i said you know what? I got to keep going So you want to buy for me

Sure dude, what are you selling motivational motivational speaking? I'm not sure either because I work for seven different places, but it's a win-win for both He's even in different industry. How does it how do I win in this one? You get whatever I'm selling and what is that? I'm not sure but I'll give it to you all that Can you say can you tell me that at some point in the future if I determine what exactly I am selling you may or may not sign my contract sure dude, whatever closed

win Got another one boss! But this is some math days because we're really closing here. That's what we're doing there. Now why is the straight line math important? Because as I mentioned to you the other day you're going to get objections typically in the opening. Erractions? Erractions, do you say ejections? Jack you're like night nocturn Erections? Erections? Did he say ejections?

Jacket. Like, nocturnal ejections? Ha! Ha! Ha! You're gonna get erections. The first part. The first part in the open.

That I find to be true, Paul. That I find to be true. I call this Pluto. That's Pluto. Where are we? What are we doing? Are we high? Do we take gummies?

Am I fucked up and I just don't know it? I did I spiked your water. Wow, you did? Wow, it's really good shit. Because I'm totally lost now. Totally lost. To track. How do you get somebody back on the track? If they give you an objection, how

do you get them back on the track? You kidnapped them! You... You... That's the one guy in the room. Why wasn't paying attention? I think I just had a stroke. I gotta go dude. Whatever you just said. Yeah, whatever. You, it's a win-win.

That's right. You storytelling. Yeah. Storytelling. Storytelling value, relationship respect, trust. That's right. Did you see your direction and bring it back to you? With a rebuttal, powerful rebuttal, right?

So your weapons is the rebuttal, okay? So with a rebuttal powerful about it right so your weapons is the rebuttal okay so with the rebuttal so if you go to Pluto then you come back with a rebuttal you get back on track it's so confusing it's definitely not a straight line method I would say there's no straight line about it if you could see this whiteboard youtube.com slash the commercial break. There's nothing straight about that. That's right. Yeah, you drew a road.

Yeah, and I put A to Z and then now has shot off like an octopus, if you will. That's right. That's right. Why do I have a feeling Jordan Belford took the fall occurs first, credit card for a ride? You bring him back on track. Oh, sorry. Why do I have a feeling Jordan Belford took the fallkers first credit card for a ride? You bring them back on track. Oh Sorry Right up a little bit and now then I'm working with you. They overheard I call this Mars My god Pluto onto the track back at Mars you got the club you got the booty and you got the opon. Yep. Yeah

Okay, what happens is now you gotta bring them back on the track This is the support level. This is the resistance level. You always gotta bring them back on the track And what are the two major problems in the genitorial issue? What are the main thing in the genitalian And what are the two major problems in the janitorial issue? What is the main thing in the janitorial? In the janitorial? The janitorial? The janitorial issue? The main now-switch to the janitorial. Oh God bless him.

God bless him. Yeah. Well, once before we started, before it was going through the repetition of the dog and bone show, right? Which is why we just did and walked show. Right? Which is why, which is the bid and walk, dude. Right? So we saw that. Right?

Problem solved. You sold it. I think the guy in the room is probably better equipped to give a sales training. I don't even know what we're talking about at this point. Now we don't have to do that. We do a dog and bony show prefer. We do the the show and then we give it the dog pony when we get over there. But the point is we were able to do the show first and then the dog and pony.

Do the dog and pony. Huh. You know that dance. Yeah. That phone. Come on, ride that pony. Come on, ride that pony. And doggy. Come on, ride that doggy then pony then show to solve that issue and that's because of the straight line method so the straight line method is just a vehicle for you to get for pointy to point B and then it closed the story telling all of that of the stuff. It includes all of everything else that I've improperly spelled on this whiteboard in bad handwriting. But don't worry, you're on the straight line method, you really can't go wrong unless you went to Pluto or the Mars. Then you gotta get back on track by storytelling with trust and closing. So that's a distraction. Logical thing.

So Mars represents what? So Mars, right? Even the guy in the room is on us. He's like, so Mars represents what? Where in the universe? And why in the universe? Why do we start talking about the universe? Another objection. Yeah. It's just objection either on the Yeah, that's correct. And here may be where they're not with you. So you may need to do something exciting.

Or they may give you a stupid objection that has none in it. Look over here. Yeah. Can you turn on your face? Yeah, can you turn on your face time camera Who with that right so for example we have a genitalia I know that I Think you can't think of you saying genitalia sounds like me and sounds like calling because I know you have that But I want to earn this parker is from the genitalia agency What I'm just calling to see me cleaning products from my genitalia. No, I the genitalia agency. What? I'm just calling to see if you need a cleaning products. From my genitalia? No, I said genitalia.

Which kind of cleaning products? Genitalia! There's a tale of the next few months, right? No, look, come on man, don't give me that. Okay, so now you always gotta keep them there. Here they may be out there. It's hard, it's easier to bring them from here to here Than here to there. Oh, it's easier to go from

It's easier for Pluto to track to go back to the track than Mars and go back to the track I don't think Pluto is a planet anymore. Yeah, I think Paul needs to read up on his stuff Or maybe it is a planet. I don't know. So many people got upset about yeah, the dwarf planet. That's right But how did how is it? How do you go from planet. I don't know. So many people got upset about, yeah, the dwarf planet. That's right. But how did, how is it, how do you go from Pluto? I don't, let's just listen. Yeah. Here may take a little more time.

And here you have me to beat them down. Look at both. I'll be bring it to the point. I know you busy. Okay, bring them back here. Or yeah, but I'm happy with my general. It's all a company, but well, then I got to bring them up. Because if they're sold on them,

then that's a much more sophisticated rebuttal. So that's what it's saying, I will be showing you 90 more words in the next for that sophisticated rebuttal. Man, you're on Mars, I gotta bring it back. With a sophisticated rebuttal, which I just have to check by whiteboard real quick and I'll get back to you. But if you're in the if you're in the market for genitalia services, I'm your man.

And met it is. I make sense. Okay. Okay. So now the script. Yeah, no. Your straight line genitalia method is really kind of confusing. Build based on this and if you notice the script it's go right in right away, transition to the body and what's the body? You want to know the pricing, discovery, you want to all that stuff and what is the closing? You put in the contract together, we go meet with them and they sign. Now we're gonna add to it. We're gonna make sure instead of doing the monthly payment, we're gonna add to it. We're gonna make sure it's better doing the monthly payment. We're gonna try to get weekly payments. I wanna make sure...

See? See how easy that was? Wow. We got flooring week. Is it standard Nova? Who cares? We create the standard. Is it standard Nova? It gives us shit. We created taking money out of people's pockets for genitalia services We don't do business how we think is best for our relationship, right? Yeah

But it's got a benefit bullfart. That's the streamline method. Okay, all right No, cooler. What are you talking about? But all right Thank you. No clue what he is talking about. But alright, Paul Cruz's genitalia service is sold on a straight line in case anybody is wondering. My mind is really from that. How's your genitalia feeling? Is he no crazy if you want to? I can take you to Mars and bring you back.

It's trusting. It's trusting. It's trusting? Let me add some value. Like, clothing you. I clove too more. I went on the opon. I got too more to come back from Mars. And now I'm clobbing him.

Oh, wow, Paul, man. Hey, I wanted to tell you something. I wanted to say something on a personal note. Thanks everyone for hanging in there while I have had kind of a strained voice for like the last 12 episodes. I actually really did have walking pneumonia and it's obviously caused strain on my throat and my sinuses. So thank you for putting up, I was just listening to one of the episodes recently and I was like wow, voice sounds ratchet it sounds awful so thank you I know it's a little bit scratchy irritating and mucusy but thank you for putting up with my disgusting throat I'm on the men day by day we'll get it better don't you work on track thanks baby appreciate it that's

straight line man straight line method all right get off the track get back on get off the track and off yeah on the track off the track. But beside the track, tcbpodcast.com is where you go to find the track. All the audio, all the video, where, right there from one location, the entire catalog. You know how to do it. Go to tcbpodcast.com, hit the contact us, but an ask us for a sticker. We'll send you one, send us your physical address. Astrid will put it in the mail, and soon it will be to you!

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You're gonna love it. It adds a whole new flavor to the commercial break. Morgan might be funnier than we are. Let's just be honest about it. So go there and check it out. Alright, Chrissy. Listen, I think that's all I honest about it. So go there and check it out. All right Chrissy Listen, I think that's all I can do to you. I think so Brian. Well, I'll tell you that I love you I love you and I'll say best to you. I'm best to you. I'll say best to you out there in the podcast universe Until next time Brian with the scratchy throat

Chrissy with the cracking We'll be back next time we always say we do say we must say good byeI'm a starI'm a starI'm a star I'm a star I'm a star I'm a star I'm a star you