The Daily - The Sunday Read: 'The Agency'
Episode Date: September 20, 2020According to Ludmila Savchuk, a former employee, every day at the Internet Research Agency was essentially the same.From an office complex in the Primorsky District of St. Petersburg, employees logged... on to the internet via a proxy service and set about flooding Russia’s popular social networking sites with opinions handed to them by their bosses.The shadowy organization, which according to one employee filled 40 rooms, industrialized the art of “trolling.”On this week’s Sunday Read, Adrien Chen reports on trolling and the agency, and, eventually, becomes a victim of Russian misinformation himself.This story was written by Adrian Chen and recorded by Audm. To hear more audio stories from publishers like The New York Times, download Audm for iPhone or Android.
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So, my name is Adrian Chen. I'm a writer based in Los Angeles.
And in 2015, I wrote one of the earliest articles about the Russian troll farm known as the Internet Research Agency.
I first learned about the Internet Research Agency in 2014
when BuzzFeed posted a bunch of internal documents that hackers had leaked from the agency.
One of the documents said that it was starting to target the United States with this disinformation campaign.
Most of my initial effort was spent going through these documents, running them through Google Translate, creating this big web of Russian trolls and following them.
And eventually I ended up going to Russia because I wanted to see sort of on the ground what it looked like and how it compared to this sort of virtual, you know, Potemkin village that they were trying to create of fake Americans.
And it was definitely one of the strangest reporting experiences of my career.
And I got sort of caught up in the operation myself.
So yeah, a year later, the Internet Research Agency became a major issue during the presidential campaign.
And then after that, it was swept up in the Mueller...
Okay, sorry.
Am I pronounced... I always pronounce...
I think it's Mueller.
Yeah, it's Mueller, right?
I think because for a lot, like when it was first starting, I was always saying Mueller and then I realized it was Mueller.
So now I'm always like doubting myself.
But according to the Mueller report, a Russian group called the Internet Research Agency coordinating the massive disinformation campaign designed to sow social discord, trying to divide all of us against each other and done a pretty good job of
it. They're still at it, by the way. It was swept up in the Mueller probe. And, you know, I think
it's important to revisit the story now that we're entering another election to sort of get beyond
this boogeyman that the Internet Research Agency and Russian trolls have become to sort of look at
what it's actually like on the ground. You know, I think it was a really human and imperfect operation and not sort of the
sprawling machine that we might sometimes think of it as. So here's30 a.m. on September 11 last year,
Duval Arthur,
Director of the Office of Homeland Security
and Emergency Preparedness
for St. Mary Parish, Louisiana,
got a call from a resident
who had just received a disturbing text message.
Toxic fume hazard warning in this area
until 1.30 p.m., the message read.
Take shelter. Check local media and ColumbiaChemical.com.
St. Mary Parish is home to many processing plants for chemicals and natural gas,
and keeping track of dangerous accidents at those plants is Arthur's job.
But he hadn't heard of any chemical release that morning.
In fact, he hadn't even heard of Columbia Chemical.
St. Mary Parish had a Colombian chemicals plant,
which made carbon black,
a petroleum product used in rubber and plastics.
But he'd heard nothing from them that morning either.
Soon, two other residents called and reported the same text message.
Arthur was worried.
Had one of his employees sent out an alert without telling him?
If Arthur had checked Twitter, he might have become much more worried.
Hundreds of Twitter accounts were documenting a disaster right down the road.
A powerful explosion heard from miles away happened at a chemical plant in Centerville, Louisiana.
Hashtag Colombian Chemicals.
A man named John Merritt tweeted,
The Colombian Chemicals hashtag was full of eyewitness accounts of the horror in Centerville.
At Ann Rucella shared an image of flames engulfing the plant. We'll be right back. in the distance. Dozens of journalists, media outlets, and politicians
from Louisiana
to New York City
found their Twitter accounts
inundated with messages
about the disaster.
Heather,
I'm sure that the explosion
at the hashtag
Colombian chemicals
is really dangerous.
Louisiana is really screwed now.
A user named
at Eric Trapp
tweeted at the New Orleans
Times-Picayune reporter Heather Nolan.
Another posted a screenshot of CNN's home page, showing that the story had already made
national news.
ISIS had claimed credit for the attack, according to one YouTube video.
In it, a man showed his TV screen tuned to an Arabic news channel
on which masked ISIS fighters
delivered a speech
next to looping footage
of an explosion.
A woman named Anna McLaren
at ZPokodan9
tweeted at Karl Rove,
Karl, is this really ISIS
who is responsible
for hashtag Colombian chemicals?
Tell at Obama that we should bomb Iraq.
But anyone who took the trouble to check CNN.com
would have found no news of a spectacular September 11 attack by ISIS.
It was all fake.
The screenshot, the videos, the photographs.
In St. Mary Parish, Duval Arthur quickly made a few calls
and found that none of his employees had sent the alert.
He called Columbian Chemicals, which reported no problems at the plant.
Roughly two hours after the first text message was sent,
the company put out a news release explaining
that reports of an explosion were false.
When I called Arthur a few months later, he dismissed the incident as a tasteless prank
timed to the anniversary of the attacks of September 11, 2001.
Personally, I think it's just a real sad, sick sense of humor, he told me.
It was just someone who just liked scaring the daylights out of people.
Authorities, he said, had tried to trace the numbers that the text messages had come from,
but with no luck.
The FBI told me the investigation was still open.
The Colombian chemicals hoax was not some simple prank by a bored sadist. It was a highly coordinated disinformation campaign involving dozens of fake accounts that posted hundreds of tweets for hours,
targeting a list of figures precisely chosen to generate maximum attention.
The perpetrators didn't just doctor screenshots from CNN.
The perpetrators didn't just doctor screenshots from CNN They also created fully functional clones of the websites of Louisiana TV stations and newspapers
The YouTube video of the man watching TV had been tailor-made for the project
A Wikipedia page was even created for the Colombian chemicals disaster
which cited the fake YouTube video
As the virtual assault unfolded,
it was complemented by text messages to actual residents in St. Mary Parish.
It must have taken a team of programmers and content producers to pull off.
And the hoax was just one in a wave of similar attacks during the second half of last year.
just one in a wave of similar attacks during the second half of last year.
On December 13, two months after a handful of Ebola cases in the United States touched off a minor media panic,
many of the same Twitter accounts used to spread the Colombian chemicals hoax began to post about an outbreak of Ebola in Atlanta.
The campaign followed the same pattern of fake news reports and videos, this time under the hashtag Ebola in Atlanta. The campaign followed the same pattern of fake news reports and videos,
this time under the hashtag Ebola in Atlanta, which briefly trended in Atlanta.
Again, the attention to detail was remarkable, suggesting a tremendous amount of effort.
A YouTube video showed a team of hazmat-suited medical workers transporting a victim from the airport.
Beyoncé's recent single, 7-Eleven, played in the background,
an apparent attempt to establish the video's contemporaneity.
A truck in the parking lot sported the logo of the Hartsfield-Jackson Atlanta International Airport.
On the same day as the Ebola hoax, a totally different group of accounts began spreading a rumor that an unarmed Black woman had been shot to death by police.
They all used the hashtag, shocking murder in Atlanta. Here again, the hoax seemed designed
to piggyback on real public anxiety. That summer and fall were marked by protests
over the shooting of Michael Brown in Ferguson, Missouri. In this case, a blurry video purports
to show the shooting, as an onlooker narrates,
Watching it, I thought I recognized the voice. It sounded the same as the man watching TV
in the Columbian Chemicals video, the one in which ISIS supposedly claims responsibility.
The accent was unmistakable, if unplaceable,
and in both videos, he was making a very strained attempt to sound American.
Somehow the result was vaguely Australian.
Who was behind all of this?
When I stumbled on it last fall,
I had an idea.
I was already investigating a shadowy organization
in St. Petersburg, Russia,
that spreads false information on the internet.
It has gone by a few names, but I will refer to it by its best known, the Internet Research Agency.
The agency had become known for employing hundreds of Russians to post pro-Kremlin propaganda online
under fake identities, including on Twitter, in order to create the
illusion of a massive army of supporters. It has often been called a troll farm.
The more I investigated this group, the more links I discovered between it and the hoaxes.
In April, I went to St. Petersburg to learn more about the agency and its brand of information warfare,
which it has aggressively deployed against political opponents at home,
Russia's perceived enemies abroad, and more recently, me.
Seven months after the Colombian chemicals hoax, I was in a dim restaurant in St. Petersburg,
peering out the window at an office building at 55 Savushkina Street, the last known home of the Internet Research Agency.
It sits in St. Petersburg's northwestern Primorsky District, a quiet neighborhood of ugly Soviet apartment buildings and equally ugly new office complexes.
Among the latter is 55 Savushkina.
From the front, its perfect gray symmetry, framed by the rectangular pillars that flank its entrance,
suggests the grim impenetrability of a medieval fortress. Behind the glass doors, a pair of metal
turnstiles stand guard at the top of a short flight of stairs in
the lobby. At nine o'clock on this Friday night in April, except for the stairwell in the lobby,
the building was entirely dark. This puzzled my dining companion, a former agency employee named
Lyudmila Savchuk. She shook her head as she lifted the heavy floral
curtain to take another look.
It was a traditional Russian restaurant with a dining room done up like a
parlor from the early 1900s, complete with bent wood chairs and a vintage
globe that showed Alaska as part of Russia.
Savchuk's five-year-old son sat next to her,
slurping down a bowl of uha,
a traditional fish soup.
For two and a half months, Savchuk told me,
she had worked 12-hour shifts in the building,
always beginning at 9 a.m. and finishing at 9 p.m., at which point she and her co-workers
would eagerly stream out of the door at once. At 9 p.m., at which point she and her co-workers would eagerly stream out of the door at once.
At 9 p.m. sharp, there would be a crowd of people walking outside the building, she said.
9 p.m. sharp. One Russian newspaper put the number of employees at 400,
with a budget of at least 20 million rubles, roughly $400,000 a month.
20 million rubles, roughly $400,000, a month.
During her time in the organization, there were many departments creating content for every popular social network.
LiveJournal, which remains popular in Russia, Vkontakte, Russia's homegrown version of
Facebook, Facebook, Twitter, Instagram, and the comment sections of Russian news outlets,
one employee estimated the operation filled 40 rooms.
Every day at the Internet Research Agency was essentially the same, Savchuk told me.
The first thing employees did upon arriving at their desks was to switch on an internet proxy service,
which hid their IP addresses from the places they posted. Those digital addresses can sometimes be
used to reveal the real identity of the poster. Savchuk would be given a list of the opinions
she was responsible for promulgating that day. Workers received a constant stream of technical tasks, point-by-point exegeses of the
themes they were to address, all pegged to the latest news. Ukraine was always a major topic,
because of the civil war there between Russian-backed separatists and the Ukrainian army.
Savchuk and her co-workers would post comments that disparaged the Ukrainian president, Petro Poroshenko, and highlighted Ukrainian army atrocities
Russian domestic affairs were also a major topic
Last year, after a financial crisis hit Russia and the ruble collapsed, the professional trolls left optimistic posts about the pace of recovery.
Savchuk also says that in March, after the opposition leader Boris Nemtsov was murdered,
she and her entire team were moved to the department that left comments on the websites
of Russian news outlets in order to suggest that the opposition itself had set up the murder.
Savchuk told me she shared an office with about a half-dozen teammates.
It was smaller than most, because she worked in the elite special projects department.
While other workers churned out blandly pro-Kremlin comments,
her department created appealing online characters who were supposed to stand out from the horde.
Savchuk posed as three of these creations, running a blog for each one on LiveJournal.
One alter ego was a fortune teller named Cantadora.
The spirit world offered Cantadora insight into relationships, weight loss, feng shui, and occasionally geopolitics.
Energies she discerned in the universe invariably showed that its arc bent toward Russia.
She foretold glory for Vladimir Putin, defeat for Barack Obama, and Petro Poroshenko.
The point was to weave propaganda seamlessly into what appeared to be the non-political musings of an everyday person.
In fact, she was a troll.
The word troll was popularized in the early 1990s to denounce the people who derailed
conversation on Usenet discussion lists with interminable flame wars or spammed chat rooms
with streams of disgusting photos, choking users with a cloud of filth.
As the internet has grown, the problem posed by trolls has grown more salient even as their
tactics have remained remarkably constant.
Today, an ISIS supporter might adopt a pseudonym to harass a critical journalist on Twitter,
or a right-wing agitator in the United States might smear demonstrations against police brutality
by posing as a thieving, violent protester. Any major conflict is accompanied by a raging online battle between trolls on both sides.
As Savchuk and other former employees describe it, the Internet Research Agency had industrialized
the art of trolling. Management was obsessed with statistics, page views, number of posts,
a blog's place on LiveJournal's traffic charts, and team leaders compelled hard work through a system of bonuses and fines.
It was a very strong corporate feeling, Savchuk says.
Her schedule gave her two 12-hour days in a row, followed by two days off.
Over those two shifts, she had to meet a quota of five political posts,
10 non-political posts, and 150 to
200 comments on other workers' posts.
The grueling schedule wore her down.
She began to feel queasy, she said, posting vitriol about opposition leaders of whom she
had no actual opinion, or writing nasty words about Ukrainians when some of her closest
acquaintances, including her own ex-husband, were Ukrainian.
Employees were mostly in their 20s, but were drawn from a broad cross-section of Russian society.
It seemed as if the agency's task was so large that it would hire almost anyone who responded to the many ads it posted on job boards,
no matter how undereducated or politically ignorant they were.
Posts teemed with logical and grammatical errors.
They were so stupid, says Murat Burkart,
who worked for two months in the Department of Forums,
posting 135 comments a day on Little Red message boards about remote
Russian towns. You see these people with a lot of tattoos. They're so cool, like they're from New
York. Very hip clothing, very hip tattoos, like they're from Williamsburg. But they are stupid.
In office conversation, they used gay slurs to refer to Petro Poroshenko and called Barack Obama a monkey.
Management tried to rectify their ignorance with grammar classes.
Others had politology classes to outline the proper Russian point of view on current events.
Yet the exact point of their work was left unclear to them.
A handful of employees I spoke with did not even know the name of the company's chief executive.
They had signed a non-disclosure agreement, but no official contract.
Salaries were surprisingly high for the work.
Savchuk's was 41,000 rubles a month, $777, or as much as a tenured university professor earns.
I can't say they clearly explain to you what your purpose there is,
Savchuk says, but they created such an atmosphere
that people would understand they were doing something important and secretive
and very highly paid, and that they won't be able to find a job like this
anywhere else.
Savchuk is 34, but her taste in clothes runs toward the teenage.
The night of our dinner, she wore a plaid dress and a billowing neon yellow jacket,
and her head was swaddled in a fuzzy hood with animal ears.
She credits her innocent appearance for allowing her to infiltrate the internet research agency without raising alarms. While employed there, she copied dozens of documents to her
personal email account and also plied her co-workers for information. She made a clandestine
video of the office. In February, she leaked it all to a reporter for Moy Rayon,
a local newspaper known for its independent reporting.
Documents, together with her story,
offered the most detailed look yet into the daily life of a pro-Kremlin troll.
Though she quit the agency the day the expose was published,
she was continuing her surveillance from the outside.
She brought a camera to our dinner in hopes of documenting the changing of the shifts,
which she planned to post to the FKONTAKCHIA page of Information Peace,
the group she founded to fight the agency.
Her ultimate goal is to shut it down entirely,
believing that its information warfare is contributing to an
increasingly dark atmosphere in Russia. Information peace is the start of real peace, she says.
But at 10 minutes after 9 p.m., still no crowd had entered or left 55 Savushkina.
Finally, around 9 30, a group of five young people approached the building
and walked inside. Savchuk perked up, grabbing the camera and began to film the scene.
Now more started filtering in, each of them stopping at the guard desk to check in.
I counted at least 30 in all. Savchuk told me with pride that she believed the agency had changed its schedule to confound journalists
who began to stake out the place after her expose.
Savchuk is accustomed to antagonizing powerful people.
She has been a longtime environmental activist in the town of Pushkin,
the suburb of St. Petersburg where she lives.
activist in the town of Pushkin, the suburb of St. Petersburg where she lives. Her main cause before the troll farm was saving forests and parks from being paved over by well-connected developers.
Last year, she even ran for a seat on her municipal council as an independent,
which in Russia requires a level of optimism bordering on delusion.
requires a level of optimism bordering on delusion.
On election day, she told me,
state employees, healthcare workers, teachers, law enforcement, etc., came to the polls wielding lists of candidates they had been encouraged to vote for,
all of them associated with United Russia,
the governing party of Vladimir Putin.
She lost her race.
Savchuk has filed a lawsuit against the Internet Research Agency for violating labor rights laws, citing the lack of official
contracts. She has enlisted the help of a well-known human rights lawyer named Ivan Pavlov,
who has spent years fighting for transparency laws in Russia. He took on Savchuk's case in hopes that it
would force the agency to answer questions about its business on the record. Several Russian media
outlets have claimed that the agency is funded by Yevgeny Prigozhin, an oligarch-restaurateur
called the Kremlin's chef in the independent press for his lucrative government contracts
and his close relationship
with Putin. When a reporter from the opposition paper, Novaya Gazeta, infiltrated the agency
posing as a job seeker, she discovered that one of the team leaders was an employee of Prigozhin's
Concord holding company. The reporter was familiar with her because the woman was famous among journalists
for having been deployed by Prigozhin to spy on Novaya Gazeta. The suspicion around Prigozhin
was bolstered when emails leaked by hackers showed an accountant at Concord approving payments to the
agency. If the speculation is accurate, it would not be the first time that Prigozhin has used his enormous wealth to fund quixotic schemes against his enemies.
According to Novaya Gazeta, a documentary he backed, which later ran on the Kremlin-controlled NTV, claimed that the protesters who participated in the enormous anti-Putin demonstrations of 2011 were paid agent provocateurs,
some of them bribed by United States government officials
who fed them cookies.
I think of him as Dr. Evil, says Andrei Soshnikov,
the reporter at Moy Rayon to whom Savchuk leaked her documents.
My calls to Concord went unreturned.
Savchuk's revelations about the agency
have fascinated Russia,
not because they are shocking,
but because they confirm
what everyone has long suspected.
The Russian Internet is awash in trolls.
This troll business becomes more popular
year by year,
says Platon Mamatov,
who says that he ran
his own troll farm
in the Ural Mountains
from 2008 to 2013.
During that time,
he employed from 20 to 40 people,
mostly students
and young mothers,
to carry out online tasks
for Kremlin contacts
and local and regional
authorities from Putin's United Russia Party. Mamatov says there are scores of operations
like his around the country, working for the government authorities at every level.
Because the industry is secretive, with its funds funneled through a maze of innocuous-sounding
contracts and shell businesses, it is difficult to estimate exactly how many people are at work trolling today.
But Mamatov claims there are thousands.
I'm not sure about how many, but yes, really, thousands.
The boom in pro-Kremlin trolling can be traced to the anti-government protests of 2011, when
tens of thousands of people took to the streets after evidence of fraud in the recent parliamentary
election emerged.
The protests were organized largely over Facebook and Twitter and spearheaded by leaders like
the anti-corruption crusader Alexei Navalny, who used live journal blogs to mobilize support. The following year,
when Vyacheslav Volodin, the new deputy head of Putin's administration and architect of his
domestic policy, came into office, one of his main tasks was to rein in the internet.
Volodin, a lawyer who studied engineering in college, approached the problem as if it were
a design flaw in a heating system. Forbes Russia reported that Volodin installed in his office
a custom-designed computer terminal loaded with a system called Prism, which monitored public
sentiment online using 60 million sources. According to the website of its manufacturer,
Prism actively tracks the social media activities that result in increased social tension, disorderly conduct, protest sentiments, and extremism
Or, as Forbes put it, Prism sees social media as a battlefield
The battle was conducted on multiple fronts
Laws were passed requiring bloggers to register with the state The battle was conducted on multiple fronts.
Laws were passed requiring bloggers to register with the state.
A blacklist allowed the government to censor websites without a court order.
Internet platforms like Yandex were subjected to political pressure, while others, like Vkontakte, were brought under the control of Kremlin allies.
others, like Vkontakte, were brought under the control of Kremlin allies.
Putin gave ideological cover to the crackdown by calling the entire internet a CIA project,
one that Russia needed to be protected from. Restrictions online were paired with a new wave of digital propaganda. The government consulted with the same public relations firms that worked with
major corporate brands on social media strategy. It began paying fashion and fitness bloggers to
place pro-Kremlin material among innocuous posts about shoes and diets, according to
Elizaveta Surnacheva, a journalist with the magazine Kommersant Vlast.
Tsernachevye told me over Skype that the government was even trying to place propaganda with popular gay bloggers,
a surprising choice given the notorious new law against gay propaganda,
which fines anyone who promotes homosexuality to minors.
All of this has contributed to a dawning sense, among the Russian journalists and activists I spoke with, that the Internet is no longer a natural medium for political opposition.
The myth that the Internet is controlled by the opposition is very, very old, says Leonid Volkov,
a liberal politician and campaign manager to Alexei Navalny.
It's not true since at least three years. Part of this is simple demographics. The internet audience has expanded from its early
adopters, who were more likely to be well-educated liberal intelligentsia, to the whole of Russia,
which overwhelmingly supports Putin.
to the whole of Russia, which overwhelmingly supports Putin.
Also, by working every day to spread Kremlin propaganda,
the paid trolls have made it impossible for the normal internet user to separate truth from fiction.
The point is to spoil it, to create the atmosphere of hate,
to make it so stinky that normal people won't want to touch it,
Volkov said when we met in the office of Navalny's Anti-Corruption Foundation.
You have to remember the Internet population of Russia is just over 50%.
The rest are yet to join, and when they join,
it's very important what is their first impression.
The internet still remains
the one medium
where the opposition
can reliably get its message out.
But their message
is now surrounded
by so much garbage from trolls
that readers can become resistant
before the message even gets to them.
During the protests,
a favorite tactic of the opposition was making anti-Putin hashtags trend on Twitter. Today, waves of trolls and bots
regularly promote pro-Putin hashtags. What once was an exhilarating act of popular defiance
now feels empty. It kind of discredited the idea of political hashtags,
says Ilya Klishin,
the web editor for the independent television station TV Rain,
who in 2011 created the Facebook page
for the anti-government protests.
Russia's information war might be thought of
as the biggest trolling operation in history,
and its target is nothing
less than the utility of the internet as a democratic space. In the midst of such a war,
the runet, as the Russian internet is often called, can be an unpleasant place for anyone
caught in the crossfire. Soon after I met Leonid Volkov, he wrote a post on his Facebook wall
about our interview, saying that he had spoken with someone from the New York Times.
A former pro-Kremlin blogger later warned me about this.
Kremlin allies, he explained, monitored Volkov's page, and now they would be on guard.
That was not smart, he said.
The chain that links the Colombian Chemicals hoax to the Internet Research Agency
begins with an act of digital subterfuge perpetrated by its online enemies.
Last summer, a group called Anonymous International, believed to be unaffiliated with the well-known
hacktivist group Anonymous, published a cache of hundreds of emails said to have been stolen
from employees at the agency.
It was just one hack in a long series that Anonymous International had carried out against
the Kremlin in recent months.
The group leaked embarrassing photos of Putin allies
and incriminating emails among officials.
It claimed to have hacked into Prime Minister Dmitry Medvedev's phone
and reportedly hacked his Twitter account, tweeting,
I am resigning. I am ashamed of this government's actions. Forgive me.
The emails indicated
that the Internet Research Agency
had begun to troll in English.
One document outlined a project
called World Translation.
The problem, it explained,
was that the foreign Internet
was biased 4 to 1 against Russia
and the project aimed
to change the ratio.
Another email contained a spreadsheet that listed some of the troll accounts
the agency was using on the English-language web.
After BuzzFeed reported on the leak,
I used the spreadsheet to start mapping the network of accounts on Facebook and Twitter,
trying to draw connections.
One account was called IamAss.
Ass had a Twitter account, an Instagram account, multiple Facebook accounts, and his own website.
In his avatars, Ass was depicted as a pair of cartoon buttocks with an ugly smirking face.
He filled his social media presences with links to news articles, along with his own commentary.
Ass had a puerile sense of humor and only a rudimentary grasp of the English language.
He also really hated Barack Obama.
Ass denounced Obama in posts strewn with all-caps rants and scatological puns.
One characteristic post linked to a news article about an ISIS massacre in Iraq,
which Ass shared on Facebook with the comment,
I'm scared and farting. ISIS is a monster awakened by Obama when he unleashed this
disastrous Iraq war. Despite his unpleasant disposition, Ass had a half-dozen or so fans who regularly liked and commented on his posts.
These fans shared some unusual characteristics.
Their Facebook accounts had all been created in the summer of 2014.
They all appeared to be well-dressed young men and women who lived in large American cities.
Yet they seemed to have no real-life friends.
Instead, they spent their free time leaving anti-Obama comments on the Facebook posts
of American media outlets like CNN, Politico, and Fox News. Their main Facebook interactions,
especially those of the women, appeared to be with strangers who commented on their physical appearance.
The women were all very attractive, so attractive, indeed, that a search revealed that some of
their profile photos had been stolen from models and actors.
It became clear that the vast majority of Asus fans were not real people.
They were also trolls.
fans were not real people. They were also trolls. I friended as many of the trolls on Facebook as I could and began to observe their ways. Most of the content they shared was drawn from a network of
other pages that, like asses, were clearly meant to produce entertaining and shareable social media
content. There was the patriotic Spread Your Wings,
which described itself as
a community for everyone whose heart is with America.
Spread Your Wings posted photos of American flags
and memes about how great it was to be an American,
but the patriotism rang hollow
once you tried to parse the frequent criticisms of Obama,
an incoherent mishmash of liberal and conservative attacks
that no actual American would espouse.
There was also Art Gone Conscious,
which posted bad art and then tenuously connected it
to Obama's policy failures
and the self-explanatory celebrities against Obama.
The posts, churned out every day by this network of pages,
were commented on and shared by the same group of trolls,
a virtual Potemkin village of disaffected Americans.
After following the accounts for a few weeks,
I saw a strange notification on Facebook.
One account, which claimed to be a woman from Seattle named Polly Turner,
RSVP'd to a real life event. It was a talk in New York City to commemorate the opening of an art exhibit called
Material Evidence. I was vaguely aware of Material Evidence, thanks to eye-catching advertisements
that had appeared in subway stations and on the sides of buses throughout New York City.
that had appeared in subway stations and on the sides of buses throughout New York City.
A black-and-white photo of masked men in camouflage,
overlaid with the slogan, Syria, Ukraine, who's next?
Material Evidence's website described it as a traveling exhibition that would reveal the full truth about the civil war in Syria,
as well as about 2014's Euromaidan revolution in Ukraine,
through a combination of unique footage, artifacts, video. I clicked on the material evidence talk
and saw that a number of other trolls had been invited, including my old friend, IamAss.
end. I am ass. Walking into material evidence, mounted last September in the cavernous Artbeam Gallery in Chelsea, was like walking into a real-life version of the Hall of Mirrors I'd
stumbled into on Facebook. A sign at the front declared that the show did not support a specific
political goal, but the message became clear as soon as I began to browse the images.
Large, well-composed photos testified to the barbarity of the Syrian rebels
bent on slaughtering handsome Syrian soldiers and innocent civilians alike.
A grim panorama showed a gymnasium supposedly used by rebels to torture prisoners.
There was a heroic sunlit portrait of a Syrian army officer. a gymnasium supposedly used by rebels to torture prisoners.
There was a heroic sunlit portrait of a Syrian army officer.
A room hidden behind a curtain displayed gory photos of rebel-caused civilian casualties provided by the Syrian Ministry of Defense.
Then there were the pictures from the Ukrainian revolution, which focused almost exclusively on the right sector,
a small group of violent right-wing anti-Russian protesters with a fondness for black balaclavas.
Russian authorities have seized upon right sector to paint the entire revolution,
backed by a huge swath of Ukrainian society, as orchestrated by neo-fascist thugs.
of Ukrainian society as orchestrated by neo-fascist thugs. The show's decision to juxtapose the rebellions in Syria and Ukraine was never clearly explained, perhaps because
the only connection possible was that both targeted leaders supported by Russia.
On the floor in front of many of the photos sat the actual items that appeared in them, displayed under glass cases. How exactly did organizers procure the very same battered motorcycle helmet that a
Ukrainian protester wore in a photo while brawling with riot police? Who had fronted the money to
purchase a mangled white van, supposedly used by Syrian rebels in a botched suicide bombing, and transport it to New York City?
Few answers were forthcoming from Benjamin Hiller, the Berlin-based German-American photojournalist who was put forth as the curator of material evidence.
He sat at a table in the front of the gallery, a heavyset bearded man dressed entirely in black.
the front of the gallery, a heavyset bearded man dressed entirely in black. He told me that the show had been organized by an independent collective of European, Russian, and Syrian
war photographers who were fed up with the one-sided view of conflicts presented by Western
media. He said they simply wanted to show the other side. Hiller claimed that the funds to
rent the space, take out the ads, transport the material,
and create a $40,000 grant advertised on the material evidence website had been raised through
crowdfunding. Hiller has since left the organization and says that because of the show's
misinformations and non-journalistic approach, he does not want to be affiliated anymore with the project.
When I got home,
I searched Twitter
for signs of a campaign.
Sure enough,
dozens of accounts
had been spamming rave reviews
under the hashtag
material evidence.
I clicked on one,
a young woman in aviator sunglasses
calling herself Zoe Foreman.
I later discovered her avatar had been stolen. Most of her tweets were unremarkable song lyrics and inspirational quotes.
But on September 11 of last year, she spent hours spamming politicians and journalists
about a horrific chemical plant explosion in St. Mary Parish, Louisiana.
about a horrific chemical plant explosion in St. Mary Parish, Louisiana.
The source field on Twitter showed that the tweets Zoe Foreman and the majority of other trolls sent about hashtag Colombian chemicals were posted using a tool called MassPost,
which is associated with a non-working page on the domain add1.ru.
non-working page on the domain ad1.ru. According to online records, ad1.ru was originally registered in January 2009 by Mikhail Berchik, whose email address remained connected to the domain until
2012. Documents leaked by Anonymous International listed a Mikhail Berchik as the executive director of the Internet Research Agency.
In early February, I called Berchik, a young tech entrepreneur in St. Petersburg,
to ask him about the hoax and its connection to the Internet Research Agency.
In an article for the newspaper Süddeutsche Zeitung, the German journalist Julian Hans
had claimed that Bercik
confirmed the authenticity of the leaked documents. But when I called Bercik, he denied working at
the Internet Research Agency. I have heard of it, but I don't work in this organization, he said.
Bercik said he had never heard of the MassPost app. He had no specific memory of the add1.ru domain, he said,
but he noted that he had bought and sold many domains
and didn't remember them all.
Burcik suggested that perhaps a different Mikhail Burcik
was the agency's executive director.
But the email address used by the Mikhail Burcik in the leak
matched the address listed at that time
on the website of the Mikhail Bruchik I spoke with.
In St. Petersburg, I finally had a chance to compare notes with Andrei Soshnikov,
the young investigative journalist at Moy Rayon to whom Lyudmila Savchuk leaked her documents.
journalist at Moy Rayon to whom Lyudmila Savchuk leaked her documents.
Soshnikov is an indefatigable reporter. During one investigation, he had gone so far as to create a 3D computer model of a roadway in order to calculate how much asphalt had been stolen during
its construction. He was one of the first journalists to expose the Internet Research Agency when he went undercover and got a job there in 2013.
Since then, he had followed the agency's Russian trolls as obsessively as I had been tracking their English counterparts.
I showed Soshnikov a YouTube video posted on Facebook by one of the trolls.
The video was a slick animated infographic about the faults of the United States Secret Service.
What had caught my attention was the narrator.
He sounded just like the voice from the videos
spread during the Colombian chemicals
and Atlanta shooting hoaxes.
A man desperately trying to sound American
but coming off as Australian instead.
Soshnikov instantly recognized the style of the animation. It was made, he said, by an outfit called InfoSurfing, which posts pro-Kremlin
infographics on Instagram and Vkontakte. Soshnikov showed me how he used a service called YomaPic,
which maps the locations of social media users, to determine that photos
posted to InfoSurfing's Instagram account came from 55 Savushkina. He had been monitoring all
of the content posted from 55 Savushkina for weeks, and had assembled a huge database of troll content.
He brought up InfoSurfing's YouTube channel, and as we scrolled down, I noticed
several videos in the same style as the Secret Service animation. In fact, InfoSurfing had posted
the exact same video on its own account, except instead of the unfortunate Australian voiceover,
it was narrated in Russian. It was the most tantalizing connection yet. It seemed as if the man in the hoax videos
had worked for an outfit connected to the same building that housed the Internet Research Agency.
Still, no one had heard of any department that might have orchestrated the hoax.
The English language trolling team was an elite and secretive group. Murat Burkhart,
who worked in the forums department,
was asked to try out for an English language team, but didn't get the job. The only person
I spoke with who worked in the English department was a woman named Katarina Aistova. A former hotel
receptionist, she told me she joined the internet research Agency when it was in a previous, smaller office.
I found her through the anonymous international leak, which included emails she had sent to her bosses,
reporting on the pro-Putin comments she left on sites like The Blaze and Politico.
One of her assignments had been to write an essay from the point of view of an average American woman. I live in such developed society
so that people have practically ceased to walk on foot,
she wrote.
When I emailed Aistova,
she wasn't eager to talk.
She told me she had been harassed
by critics of the Internet Research Agency
after her email appeared in the leak.
Some men had even come to her door.
She would meet me for an interview,
but only if she could bring her brother for protection.
I agreed, and we met at an out-of-the-way Chinese restaurant.
Aistova and her brother made an unusual pair.
She was a short young woman with mid-length brown hair,
dressed all in black, sweater, leggings, big wedge boots.
She insisted on paying for my coffee. You are a Russian guest, she said. He, by contrast,
was a hulking skinhead with arms full of Nazi-themed tattoos, most prominent among them,
a five-inch swastika on his left biceps. My brother, he looks like a strongman,
Aistova said, giggling.
He wore a black T-shirt emblazoned
with the skull and crossbones insignia
of the SS Totenkopf Division,
which administered the Nazi concentration camps.
I asked him what his T-shirt meant.
Totenkopf, he grunted.
During the interview,
he sat across the table from Aistova and me,
smiling silently behind his sunglasses.
Aistova said that she worked for the Internet Research Agency for a month and a half.
The majority of her work was translating news articles from English to Russian.
The news articles covered
everything from Ukraine to traffic accidents. On a few occasions, her bosses asked her to leave
comments on American news sites about Russia, but she said that they never told her what to say.
She loves Russia, she told me. She truly believes that Putin is just trying to help the people of eastern Ukraine,
and that his actions are being unfairly spun by the Western media.
I was like, hey you guys, you were saying these bad things about Putin, but people are suffering.
But she claims to harbor no ill will toward the United States.
She wants to visit New York City, she said, and see the locations from Breakfast at Tiffany's,
one of her favorite films.
I don't feel aggressive toward America.
We're the same people.
We just speak different languages, she said.
After the interview, we shook hands outside the restaurant.
You seem like a journalist who will tell the truth, she said.
I wish you luck on your story.
On my last morning in St. Petersburg, I returned to 55 Savushkina.
The clouds had lifted after a miserable week of snow and howling wind.
At a few minutes before 10, my translator and I positioned ourselves on the sidewalk in front of the entrance, hoping to catch some of
the trolls as they began the day shift. This was not a very well thought out strategy. Any employees
arriving so close to the start of their shift didn't have time to talk to a journalist, even if
they wanted to. A large van lurched to a halt in front of us and deposited a half dozen young people
who hurried in the door before we had a chance to approach them.
A bus stopped halfway down the block, and another gaggle of workers emerged.
They waved off my translator's inquiries with annoyed grunts or stone-faced silence.
A young man smoking a cigarette said he didn't work inside the building.
He finished his cigarette and promptly went inside the building.
At 10 a.m. sharp, the flow of workers stopped.
I decided we might as well try walking inside.
I had read of other journalists who tried to enter the building,
only to be kicked out immediately.
So I entered with some trepidation.
Two men in suits guarded the turnstiles.
My translator and I approached a receptionist behind a desk and asked if we could speak with someone from Internet Research. It dropped the agency on moving to 55 Savushkina.
She informed us that Internet Research was no longer a tenant.
A couple of months ago, we had to say goodbye because it was giving the entire building a bad reputation,
she said, matter-of-factly.
She pointed to a board that displayed a makeshift directory
of the building's current occupants.
The names were printed out on small scraps of paper,
and none of them were Internet Research.
But I did recognize one.
FAN, or Federal News Agency. I had read some news articles claiming that FAN was part of a network
of pro-Kremlin news sites run out of 55 Savushkina, also funded by Yevgeny Prigozhin.
Former internet research agency employees I had spoken to said they
believed FAN was another wing of the same operation, under a different name. I asked to
speak to someone from FAN. To my surprise, the receptionist picked up the phone, spoke into it
for a few seconds, and then informed us that Yevgeny Zubarev, the editor-in-chief of FAN, would be right out to
meet us. Zubarev, who looked to be in his 50s, had close-cropped salt-and-pepper hair and a weary
face. He greeted me with a handshake and invited me into his office. We made our way through the
turnstiles and signed in with the guards, then took a brief walk down a long hallway
to FAN's two-room office on the first floor. It was unusually quiet for an online news operation
that, according to Zubarev, had a staff of 40 people. The newsroom was equipped for a sizable
team, with about a dozen identical black desktop computers sitting on identical brown laminate desks. But only two
young reporters sat at them. The shades were drawn, and the furniture looked just barely unpacked.
As we sat at Zubatov's desk, I told him about the articles I'd read accusing FAN of being a
Kremlin propaganda outfit. He shook his head in indignation. He turned to his computer
and brought up FAN's website, pointing to the masthead and the certificate number that showed
FAN was an officially registered Russian mass media organization. FAN is a news agency, he
declared. It had stringers and reporters in Ukraine and in many former Soviet states.
They did original reporting, sometimes at great personal risk.
Zubarev himself was a veteran journalist who covered the annexation of Crimea for the Russian news agency Rospolt before joining FAN.
But ever since reports linked him to the Internet Research Agency, he had faced questions about his integrity.
linked him to the Internet Research Agency,
he had faced questions about his integrity.
We understand being in this building may discredit us,
but we can't afford to move at the moment,
Subarav said with a sigh.
So we have to face the situation where reporters like you, Mr. Chen,
come in here and ask us questions every day.
Subarav said he believed that he and FAN were victims of a smear campaign.
I asked him who would do such a thing. Listen, that's my position, not a confirmed fact, he said.
It's possible that there are some business interests, I don't know. Maybe it's an attack
on our investors. But when I asked who those investors were, he declined to comment.
I can't discuss the identities of investors, he said.
That's in my contract.
I left St. Petersburg on April 28.
One day later, FAN published an article with the headline,
What does a New York Times journalist have in common with a meeting in St. Petersburg
between a New York Times journalist, me, and a neo-Nazi.
Its lead image was a photo of a skinhead giving an enthusiastic Nazi salute.
But it was not just any skinhead.
It was the skinhead whom Katerina Aistova brought to our meeting
and introduced to me as her brother.
As I learned from reading the article,
Aistova's brother was in fact a notorious neo-Nazi named Alexei Maximov.
The article explained that Maximov, who goes by the nickname Fly,
is a member of Totenkopf, a prominent skinhead group
in St. Petersburg. He reportedly served nine years in prison for stabbing a man to death.
Just a month before I met him, Maximov again made headlines when, during an investigation
into beatings of immigrants around St. Petersburg, the police found weaponry and Nazi paraphernalia in his apartment.
The story made no mention of Katerina Aistova or the Internet Research Agency.
Instead, the article claimed,
I met with Maximov because I wanted his help in creating a provocation against Russia.
Maximov told FAN that I requested to meet him
because I was very keenly interested
in sentiment among Russian nationalists. He continued, he evidently needed stories about
how the murderous Kremlin regime persecutes free Russian people. It's not the first time I've come
across such requests on the part of Western journalists, but I'm not going to help them with this.
Many want to see, in Russian nationalists, a fifth column, which will function on orders from the West and sweep away the Kremlin. Apparently, I was trying to foment a mini
Euromaidan right there in St. Petersburg. The article was illustrated with photos of
my meeting with Aistova and Maximov.
One photo appears to have been shot surreptitiously through the restaurant window while we sat and talked.
The point of view is such that Aistova is barely visible.
Indeed, at first glance, I seem to be having a friendly chat with a skinhead over a cup of coffee.
Another photo, this one taken outside the restaurant,
somehow makes me look deep in conversation with Maximov, even though I distinctly recall that
Aistova was standing between us. I had to admire the brazenness of the scheme. I remembered how,
at the restaurant, Aistova had sat next to me so I had to twist around to talk to her,
Aistova had sat next to me, so I had to twist around to talk to her,
while Maximoff sat silently across from us.
Apparently, they had arranged themselves so it could appear,
from the right perspective, that I was meeting Maximoff alone.
I emailed Aistova to ask her to explain what happened.
She responded only,
I would also like you to explain yourself and the situation. A few weeks later, when I tried
calling her by phone, she pretended I had the wrong number. Over the course of a few days,
the sensational stories circulated among a network of small pro-Kremlin blogs. In fact, the FAN story
itself had been aggregated from another pro-Kremlin news site called People's News,
which Andrei Soshnikov, the Moyrayon journalist, has reported also operates out of 55 Savushkina.
As it spread, it mutated to become even more alarming.
One website suggested I was working for the CIA.
Another, the National Security Agency.
A YouTube channel called Russia Today,
not the well-known state television channel but a knockoff, posted a slick video about the meeting,
set to a pounding dubstep soundtrack. Disconcertingly, it included a photo of me
leaving my hotel. The video currently has more than 60,000 views. Many of those views were a result of a
familiar pattern of social media promotion. Dozens of trolls on Twitter began tweeting links to the
video using the hashtag VerbovkaNazistov, recruitment of Nazis. The hashtag trended on Russian Twitter.
trended on Russian Twitter. After recovering from the initial shock, I began to track the campaign against me. I had practice, after all, from my months spent on the trail of the Internet Research
Agency. I googled the various Russian spellings of my name every hour to catch the latest posts
as soon as they surfaced on LiveJournal and Vkontakte.
I searched Twitter for the URL of the YouTube video to catch every post.
A few days later, Soshnikov chatted with me on Skype.
Did you see an article about you on FAN? he asked. They know you are going to publish a loud article,
so they are trying to make you look stupid in front of the Russian audience
I explained the setup
And as I did
I began to feel a nagging paranoia
The more I explained
The more absurd my own words seemed
The more they seemed like exactly the sort of elaborate alibi
A CIA agent might concoct once his cover was blown
The trolls had done the
only thing they knew how to do, but this time they had done it well. They had gotten into my head.
This was recorded by Autumn. Autumn is an app you can download to listen to lots of audio stories from publishers,
such as The New York Times, The New Yorker, Vanity Fair, and The Atlantic.