Young and Profiting with Hala Taha - Daniel Pink: The Science of Perfect Timing | E50

Episode Date: December 16, 2019

Want to level up your creative skills? Skillshare has thousands of courses on graphic design, marketing, audio production, creative writing and more! Get get 2 months of unlimited access to all course...s when you sign up at skillshare.com/yap.   It's time to start paying attention to WHEN. This week Hala yaps with Daniel Pink, author of 4 NYT best-sellers, former speech writer for Al Gore and tv host.  This episode takes a deep dive on his book “WHEN: The Scientific Secrets of Perfect Timing." Stay tuned in to learn how different times of the day impacts your productivity, how to get over your afternoon slumps and how to effectively use beginnings, midpoints and endings to accelerate your success. If you liked this episode, please write us a review!⁣ Want to connect with other YAP listeners? Join the YAP Society on Slack: bit.ly/yapsociety⁣ Earn rewards for inviting your friends to YAP Society: bit.ly/sharethewealthyap⁣ Follow YAP on IG: www.instagram.com/youngandprofiting⁣ Reach out to Hala directly at Hala@YoungandProfiting.com⁣ Follow Hala on Linkedin: www.linkedin.com/in/htaha/⁣ Follow Hala on Instagram: www.instagram.com/yapwithhala⁣ Check out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 This episode of YAP is sponsored in part by Shopify. Shopify simplifies selling online and in-person so you can focus on successfully growing your business. Sign up for a $1 per month trial period at Shopify.com-profiting. Hey there, young and profitors! If you value our content, please take a moment to subscribe to this channel and write us a review or comment on your favorite platform. Thanks in advance! You're listening to YAH, Young and Profiting Podcast, a place where you can listen, learn,
Starting point is 00:00:47 and profit. I'm your host, Hallitaha, and today we're speaking with Daniel Pink. Daniel has a wide range of accomplishments. He's written six books, including four New York Times bestsellers. He was a host and producer of the National Geographic TV series Crowd Control, and he was the Chief Speechwriter for Vice President Al Gore back in the 90s. Today, we're gonna deep dive on his book,
Starting point is 00:01:09 When the Scientific Secrets of Perfect Timing. Stay tuned to learn how different times of the day impact our productivity, how to get over your afternoon slumps, and get a better understanding of time in a broader sense, and how to effectively use beginnings, midpoints, and endings to accelerate your success. Hey Dan, thanks for joining Young & Profiting Podcast.
Starting point is 00:01:31 I'm glad to be here with you, Holly. So we are very excited to have you on the show. You are an expert on so many topics from motivation to perfect timing and you have such a cool and unique background story that I would love to better understand. From doing our research, I see that you were a young man who went off to law school, and then you decided that wasn't for you. And then you also had a stint in politics,
Starting point is 00:01:54 writing speeches for people like Al Gore, and then you also decided that wasn't for you. You became a writer, and you achieved massive success. You have six books under your belt. Four of them are best sellers, and you've even hosted and produced your own TV show along the way. So help me better understand your story,
Starting point is 00:02:11 walk us through your professional journey thus far, and how you found your calling. Well, I mean, you pretty much summarize it, Hala. I'll derive a lesson from it if there is one first, and then I can talk in more detail if you're interested. Yeah. I think the lesson from it, that that people eventually realize but don't realize when they're younger is that the path to doing things in your life, the course of one's life is rarely linear. It's rarely predictable. Yeah. And you know, it's interesting because a theme that's popping
Starting point is 00:02:44 up interview after interview after I talked to so many successful people on my podcast is this idea of talent stacking. And this was coined by a previous guest I had on my show. His name is Scott Adams. He's the creator of the Dilbert comic. Yeah. And the idea is to get as much experience as you can so you can stack skills together and make an offering that really stands out. And you don't necessarily need to be the best at a certain skill, but rather be good at several different things that you can layer on together to be unique and successful and stand out. So how do you think that all these different experiences that you had that didn't quite work out
Starting point is 00:03:18 helped you become the successful author and speaker that you are today? On a couple of dimensions, one of the things that nobody ever tells us is the importance of figuring out what you don't want to do and what you're not good at. I think that a lot of people have fed some nonsense that, oh, you can be good at anything. You're like, you're so multi-talented. And the truth of the matter is, is that most people, and certainly me, most things, I'm not very good at. I don't do them very well well and I don't enjoy them. And that ends up being a really important thing to find out if
Starting point is 00:03:49 figuring out what to do. So for me, for instance, I went to law school basically as a default, risk of worse had good grades. It was interested in that broader realm. And I realized pretty quickly that practicing law, once I've realized what lawyers actually did, it's like, well, I suck at that and I don't like it. So I don't want to spend the next X years doing that. And so that was really helpful. Then I ended up one of three people in my law school class who graduated unemployed. I never practiced law, I never clerked for a judge,
Starting point is 00:04:19 never did anything like that because I realized that, hey, this is really not for me. So I decided to work in politics because that was something that I was keenly interested in. I became a speech writer in a very haphazard way. I didn't set out to do it. I just fell into it in some way. And that was something I was much better at
Starting point is 00:04:36 than practicing law. But at the same time, I looked at the work itself and the environment I was in and said, you know what, this is not for me long term. And what happened was, in my story was this, and maybe there's a lesson in it for people there, is that if you go back in time to when I was in college, all the way through into jobs that I, very demanding jobs that I had here in Washington working in politics throughout
Starting point is 00:05:00 that period. And we're talking 15 years maybe. The whole time I was quote unquote writing on the side. So when I was in college, when I was in law school, I was writing articles and columns for newspapers and magazines. Even when I was working, I was writing articles and essays and things for magazines, even in some of the jobs that I had where I couldn't get paid for outside work, understandably if you're working in the federal government. I was still doing it, I was doing it for free.
Starting point is 00:05:30 And it finally dawned on me at a certain point that what I was doing on the side was what I was good at and what I should be doing. And so for me, the dual lessons of this are one, figure out what you're not good at, because that's going gonna be a very wide universe of things and try to avoid that. And two, instead of trying to find your passion or think too much, just sort of pay attention to what you do and what you do, offers a window into who you are.
Starting point is 00:05:56 Yeah, I think that's really good advice. And what advice would you give to our listeners who are out there who are doing something that they're not entirely sure if this is what they want to do for the rest of their lives, and who might be too afraid to pivot into the next thing, maybe they think they're too old to switch careers. Yeah, that's an interesting question. I think there are two questions embedded in there as I'm hearing it. One of them is not knowing how to pivot in some ways, but the other one is the fear of
Starting point is 00:06:24 being, quote unquote, too old to do something. And what I've seen in my own life and observing other people is that feeling of being too old always is laughable retrospectively. So if you look at somebody like me, all right, so 20 years ago, I was 30 looking back at age 30. I had said at age 30 and I probably thought of the age 30. Oh man, I'm too old to X, Y, or Z. Looking back on that right now is laughable. Like I would laugh at my earlier self. Yeah. And I think that me at 70 would laugh at me today. Imagine me at 70 looking back at me today saying, oh, I'm too old to, I don't know, right to play. I'm too old to produce a television commercial, whatever.
Starting point is 00:07:11 I think 70-year-old me would look back on me today and laugh again. So, I think that's a way to think about that. Leaving aside things that require massive physical prowess, all right? So, at age 50, the odds of me playing in the National Basketball Association are remote, right? But beyond that, I think that feeling like you're too old is stupid. So understandable, but misplaced. So the folks here got to listen to me. 20 years from now, looking back on yourself, you will say, my God, the idea that I was too old is laughable. So cut, fade out. Now, I think the harder question is the question about pivoting, and I think it's really, really hard.
Starting point is 00:07:48 And when things are really, really hard like that, my advice always is to start small. I think that small experiments, small steps are better than big moves and bold leaps. So what does that mean? Let's say that you're working as a management consultant. You say, you know what? I actually don't want to be a management consultant
Starting point is 00:08:07 for the rest of my life. I'm 33 years old. And what I really want to do is maybe become a teacher. Wow, how do I go about doing that? I wouldn't quit your management consulting job and go become a teacher right there. What I would do is I would do smaller things. I would find five teachers at various levels
Starting point is 00:08:27 Who you know through your own network or one degree of separation? Call them up, take them out for coffee and say what's it really like to be a teacher? Have that conversation. Then maybe what you could do instead of quitting your job is maybe teach an evening course at a college Maybe tutor maybe teach on a weekend. That is take small steps and small experiments in the direction that you think you might want to be headed. The advantage of that is that it's doable. What's daunting is I'm going to quit my job at Deloitte Accenture, whatever, give up my
Starting point is 00:08:58 salary and then go out and look for a teaching job. I think that's actually, most people wouldn't want to do that. But taking the smaller steps and the experiments allow you to help figure out what it is you actually want to do, what I'm saying isn't exactly revelatory. It's the same thing. It's like, hey, let's say that in my couch potato, and I ultimately want to run a 10-mile error. I don't just get out of my couch, off of my couch, and start running 10 miles.
Starting point is 00:09:21 You know what I do? The first thing I do is I take a walk around the block. Then I take a walk around two blocks, and then over time I can run that 10 mileer. Yeah, I think that's really great advice. It's sort of like dip your toes in the water, make sure you actually like the new field that you want to get into before you go full force
Starting point is 00:09:37 and make sure you're actually good at it and you can make money so you can sustain yourself. I think that's great advice. So is there something as far as an example in how you pivoted to the TV world and you know hosting gigs on TV and production? How did you pivot into that field? Well, you know what it was very similar kind of story in that I started doing smaller things. So I would, you know, maybe be a guest on a show. And then a guest on another show and then a guest on another show and then a guest on another show. So that was part of it. And then like among the people I met there, I would say,
Starting point is 00:10:09 hey, can I call you up and get 15 minutes of advice on like, what does it mean to make a TV show? What does it mean to produce a TV show? What are the kinds of things that I need to know about that? And so get advice from people. What's it really like? And I think you said something really interesting, Holly, a moment ago about the importance of understanding whether you really like something. And I think that's so important. And what we have here, in many cases, and I've seen this, I've fallen prey to it myself,
Starting point is 00:10:36 is that we have this imagined notion of what it's like to be X, what it's like to be an accountant, what it's like to be a TV producer, what it's like to be a newspaper reporter what it's like to be a TV producer, what it's like to be a newspaper reporter. We have these imagined notions of it, but our imagined notions of it are rarely wrong. And so one of the things you have to do is you have to figure out what's the ground truth of being all those kinds of things.
Starting point is 00:10:58 So what does it mean to spend time on a TV show? One of the things that I learned in doing that kind of just talking to people but what it's really like is that it can be enormously time-consuming. It's not very lucrative. So you have to say, okay, am I willing to spend a lot of time and actually not make much money directly and also suffer the opportunity cost of, you know, doing that rather than something else? And that's a really important factor to consider. So I also started making small videos of my own, that basically as an experiment, as a way to say, what is it like to talk into a camera?
Starting point is 00:11:35 How do you tell stories in the video medium rather than the print medium? So once again, it's the same general principle. Small steps, small experience, get the quick feedback, iterate again. I really like that. So let's get into our main topic of the show. I really want to get into all your research and insights regarding time.
Starting point is 00:11:57 Originally, I was going to also go into motivation and all these other things that you talk about, but really you have so much good content and useful and actionable insights on time that I just wanna focus on that. And then maybe we can have you on the show again to talk about motivation. So your latest book came out this year and it's called When the Scientific Secrets of Perfect Timing. So what was your motivation behind writing this book?
Starting point is 00:12:19 Frustration more than anything else. I was frustrated because I was making all kinds of timey decisions in my own life. So I'm talking to you from my office in Washington, DC. My office is a refurbished garage behind my house. So every day I come out here and I make decisions about when to do things. When in the day should I do my writing? When in the day should I do my interviews? When should I exercise? More broader episodic questions of timing akin to what we were talking about before. When should I start a new project? When should I start an experiment?
Starting point is 00:12:46 When should I abandon experiment that's not working? And I was making these decisions in a very sloppy way. That was frustrating to me. I wanted some guidance in how to make these decisions. I looked around for it. It didn't exist. I've not got me curious about whether there was any research on this question of timing, because the last several books
Starting point is 00:13:02 I'd written had looked at different bodies of social science to say what does it tell us about the human condition and happen when we apply some of those insights in our work and our personal lives. And so I started looking around to see if there's any research on timing and there was a huge amount more than I ever imagined except it had this peculiar quality to it. It was splattered all over the place. So there was research in social psychology and an economics, but there was also research in microbiology, there was research in an entire field called chronobiology, there was research in
Starting point is 00:13:35 linguistics and anthropology and in many of the medical sciences and It was curious to me is that all these disciplines were asking a very similar question, but they weren't talking to each other. So I said, if I can stitch together the findings from these disparate disciplines, maybe what I can do is reveal some of the evidence-based scientific-based ways to make better, smarter decisions about when to do things, when to do things during the day, when to do things. Does that make sense during a year, when to do things, when to do things during the day, when to do things, to some extent during the year, when to do things during a life cycle,
Starting point is 00:14:06 and even things more episodically about, you know, what's the importance of beginnings? What are the importance of endings? What are the importance of midpoints? Well, how do teams coordinate in time? So out of that frustration, frustration turned to curiosity, curiosity turned to two years of a lot of research,
Starting point is 00:14:24 and then that in turn turned into the book. Yeah, the book is jam packed with so much useful information and it's really funny how we don't really consider the issue as when, as seriously as we take issues of what and really thinking about when we should make certain decisions what time of day we should do certain work is really interesting. So I think my listeners will find a lot of value in this. So let's begin with how the different times of day impact our productivity. You say that time of the day explains 20% of the variance of how people perform and our cognitive abilities change during the 16 hours or so that we're a week.
Starting point is 00:15:01 And in your book, you outline three stages of the day. Everyone goes through in terms of performance. You say it's peak, trough, and recovery. Could you walk us through these stages and explain what type of work is best suited for each? Great. So you got it exactly right. The big idea here is that our brain powered
Starting point is 00:15:18 doesn't remain constant over the course of a day. It changes. It changes in material ways. And the best time to do something that depends on really what you're doing. And so here's what we know. What we're looking for here is something called, that's like I'll just call the synchrony effect.
Starting point is 00:15:32 What you want to do is you want to line up your type, your task, and your time, your task, and your time. Now by type, I mean something called chronotype, which is a term from the field of chronobiology. Chronobiology, chronobiology, chronotime biology study of life. It's a longstanding field of research, spawned a few novellus, and what chronotype is a scientific way of talking about, are you a morning person, are you a evening person? And what we know is that about 15% of us naturally wake up early and
Starting point is 00:16:02 go to sleep early. We're larks. About 20% of us wake up late, naturally wake up late and go to sleep late. We're owls. And then about two thirds of us are in the middle. Over simple by a tad, but over simplification in the name of clarity is let's think about the world of owls and non owls. Owls and non owls. So about 80% of us move through the day in precisely the order that you said, peak, trough recovery, peak early in the day, trough in the middle of the day, recovery later in the day. And so here's what we know. During the peak, which for 80% of us is early in the day, for hours, it's much later in the day, for hours they hit their peak early evening, mid evening, late evening,
Starting point is 00:16:43 very, very different chronotype, different way of moving through the day. During our peak, that's when we're most vigilant. And vigilance means we're able to bad away distractions. So during the peak, we should be doing what psychologists call our analytic work, which simply means work that requires heads down, focus, and attention, writing a report, analyzing data, carefully going over the steps of a strategy. That kind of work we do better during the peak,
Starting point is 00:17:10 which for most of us is early in the day. Now, during the trough, that's mid to late afternoon. That's a terrible time of day for people. There are huge decrements and performance. We see it in studies of students performing on standardized tests. We see it hugely in the healthcare arena, where doctors and nurses perform very, very differently
Starting point is 00:17:31 at that time of day versus earlier in the day. We see juries making different decisions when they deliberate that time of day versus earlier in the day. So during the trial, we want to do stuff that doesn't require a massive amount of brain power or creative thinking. And so that's administrative things, answering routine emails, filling out expense reports, We want to do stuff that doesn't require a massive amount of brain power or creative thinking. And so that's administrative things, answering routine emails, filling out expense reports, etc., etc.
Starting point is 00:17:51 Then finally, the recovery late in the afternoon, early in the evening. Now, for most of us, 80% of us, here's what happens during the recovery, our mood follows this peak trough recovery pattern. So our mood goes up early, plummets in the middle, and then recover as later in the day. So late in the day, 80% of us have rising mood, and we have lower vigilance, though.
Starting point is 00:18:15 So we're in a good mood, but we're not as vigilant as we were earlier in the day. That is actually a very potent combination for cognitive tasks that require some kind of looseness. So solving non-obvious problems, iterating new ideas, brainstorming is a good example of that. You want to be a little bit looser. And so to make a long story lovinger, we should be doing our analytic work during our
Starting point is 00:18:42 peak, which for most of us is early in the day, for hours much, much later in the day, we should be doing our administrative work during the trough, which is the early to mid-afternoon for almost all of us. And then we should be doing our insight work, that's like I'll just call it, iterative, looser, creative, brainstorming kind of work, late in the afternoon and early in the evening.
Starting point is 00:19:03 Yeah, I really love this because this is something that is totally under our control. We can't really improve how smart we naturally are, but we can control the time we take a test, right? And getting an improvement of 20% is really nothing to sneeze on. I really want to bring this lesson home to my listener. So you have a very interesting story about how time of the day impacted scores in a Danish school. Can you share that? Yeah, no, that's a great piece of research. And it's not only Danish schools,
Starting point is 00:19:31 it's a set of multiple schools throughout Denmark. And here's the story. It's a piece of research that was led by Francesca Gino at Harvard University. And here's what happened. So in Denmark, students take standardized tests as they do here in the District of Columbia and the rest of the United States. In Denmark, students take these standardized tests as they do here in the District of Columbia and the rest of the United States.
Starting point is 00:19:46 In Denmark, students take these standardized tests on computers. In many jurisdictions here in the States, students are still taking standardized tests using number two pencils and bubble forms and that kind of stuff. Denmark students take the nationwide standardized tests on computers. However, the typical Danish school has more students than computers. So on testing day, everybody can't take the test at the same time. So students are randomly assigned to take the test either early or late. And so, Francesca Gino and two Danish researchers, as I said, looked at two million Danish test
Starting point is 00:20:17 scores to see whether time of day had a role in the students' test scores. And what they found was just remarkable that students who took the tests in the afternoon versus the morning had significantly lower scores. They scored as if they had missed two weeks of school. Wow. Yeah, that's an appropriate, wow, because that's crazy when you think about it. So first of all, it calls into question,
Starting point is 00:20:38 you have this standardized test or a policy making tool. And so you have this policy making tool that says, wait a second, there's this massive difference between early test takers and late test takers. Maybe this tool isn't as effective as we think. What's also alarming about that is, you know, imagine if the school or teacher is gonna make a decision about a particular student
Starting point is 00:21:00 based on a standardized test scores, what if that student had been randomly assigned to a different time of day, they might have scored differently. Yeah. And this is part of the point you made earlier, Hala, about it just like there's a massive amount of evidence showing, our brain power does not remain static as the day unfolds.
Starting point is 00:21:17 We perform differently at different times of day and those differences can be significant. Yeah, you know, we don't always have control in terms of the time we have to take a test. When we're an adult, we can work out when we want to do certain work things like that. But in terms of a student, you don't really have the option. So can you talk about how breaks can kind of can't react this? You're exactly right. The breaks are the answer to this.
Starting point is 00:21:45 And one of the things that we see, and I was surprised by this research. So I had chapter in this book about the hidden pattern of the day, which is what we've been talking about, peak trough recovery, how our performance varies as different times of day. And I said, well, I'll write a little bit about breaks. And so as I outlined it, I said, OK,
Starting point is 00:21:59 I'll do you like maybe two pages about breaks. And I started looking at the research. And then it ended up writing an entire chapter about breaks because the research was so powerful and persuasive. And essentially what we know about breaks is this. We have woefully undervalued them. Brakes are far more important to our performance than we realize.
Starting point is 00:22:18 We should be taking more breaks and we should be taking certain kinds of breaks. And so that ends up being a remedy for some of the down draft in performance, especially during that trough period. Yeah. So in the case of the Danish students, it was pretty remarkable.
Starting point is 00:22:35 They went back and said, okay, what if we gave these students a 20 to 30 minute break to have a small snack and to run around in the playground before taking the afternoon test? They do that, boom, scores go back up. Scores are actually higher than in the morning. And so we see this in all kinds of other rounds to run around the playground before taking the afternoon test. They do that, boom, scores go back up. Scores are actually higher than in the morning. And so we see this in all kinds of other realms.
Starting point is 00:22:50 There's an important study led by, among others, Katie Milkman at the University of Pennsylvania, showing a big decline in handwashing among people who work in hospitals during the afternoon. And a remedy for that, a way to get hand washing back up, it happened to be a large sample of nurses to give the nurses more breaks and actually breaks with other nurses.
Starting point is 00:23:12 And so what we know about breaks at a top level is that, and I've changed, I totally changed my view on this myself, is that breaks are part of our performance. They're not a deviation from our performance. They're part of our performance. They're not a deviation from our performance. They're part of our performance. They're integral to our performance. We also have evidence of the right kinds of breaks to take.
Starting point is 00:23:33 What we know, and it's very actionable, we know that with breaks, something is better than nothing. Even a super short break is better than no break at all. We know that outside is better than inside. So taking a break outside is more restorative than taking a break inside. We know that social is better than solo, that breaks with other people are more restorative than breaks on our own. And this is true, even for introverts, we know that moving is better than stationary.
Starting point is 00:24:02 So you're better off actually being in motion, physically moving rather than being sedentary. And we know that fully detached is better than semi detached. So a break has to be a break. It isn't going out for a walk, checking your email. And so when we look at those design principles, exactly as you're saying,
Starting point is 00:24:18 we can exert a little bit more control over things. So here's an example. Because of my schedule, I had to talk to you at a suboptimal time today, one o'clock. You and I are talking at 1 p.m. Eastern time. That's a suboptimal time for me. So I knew that. And so what did I do before I got on this call? I went on and took a walk. I just took a walk around the block before I went to do this because I knew that if I just came from doing one hard task where I was fading and then immediately had to talk
Starting point is 00:24:45 to you, it wasn't going to be very good for either one of us. And so simply by taking that small break, it had to be by myself. So I missed out on the social part. But you know, outside in motion, fully detached. Yeah. I probably, I've slightly more coherent or at least slightly less incoherent than I would have been otherwise. Yeah, I wish I did that because I'd probably be more on point right now.
Starting point is 00:25:07 But as you're talking, the perfect break sounds like, you know, taking a walk outside with your coworker for like 10, 15 minutes and not talking about work. So all my listeners out there take that as a hint, start to schedule some of those breaks in your day and let your coworker know that like, Hey, like, I don't wanna talk about work, let's talk about something else. Because often, when you do take a break with your coworker, you end up just venting about work, I feel like. Right, right, I think that's good.
Starting point is 00:25:33 And the thing is, you still wanna talk to your coworkers, like inadvertent contact where you're walking to the water fountain or to the bathroom or something. Hey, what are you working on? That's all good. But we have to be much more conscious about taking these breaks. And this is the thing, I'm your hallelujah chorus on that hall, in part because I have the zeal of a convert, because I was someone who very rarely took breaks, because I thought
Starting point is 00:25:57 I would get more done if I powered through. I also thought in some weird, puritanical way that it was morally virtuous, not to take breaks, that I was a better person somehow for denying myself. And that's just total nonsense. Breaks are massively important. And if your listeners followed your guidance there and every day they took, as you say, a 10 or 15 minute walk outside with someone they
Starting point is 00:26:25 like, I would be stunned if you didn't see some kind of uptick in performance. Hey, young and profitors, are you looking to level up your creative skills? Well, look no further because Skillshare has thousands of classes you can use to fuel your creativity and career. If you sign up at Skillshare.com, you'll get two free months of unlimited access to all classes. You can become a master at graphic design, creative writing, social media marketing, audio production, and much more.
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Starting point is 00:27:25 There's no commitments and you can cancel it anytime. That's two whole months of unlimited access to thousands of classes for free. What are you waiting for? Get started today by heading to Skillshare.com slash YAP to sign up. That's Skillshare.com slash yeah, we'll put the link in our show. Yeah. So let's keep on this idea of afternoon slumps to quote you verbatim. Afternoons are the bermuda triangles of our day across many domains. It represents a danger zone for productivity, ethics and health. Could you elaborate on this and just show us how bad afternoon slumps can be?
Starting point is 00:28:03 Okay. So let's talk about health care because it's just a disaster. So I mentioned that we see big declines in handwashing in hospitals during the afternoon, but it goes well beyond there. So what we see is doctors are far more likely to prescribe unnecessary antibiotics in afternoon appointments versus morning appointments. There was just a paper that came out in the beginning of the fall that showed same pattern with opioids. Doctors far more likely to prescribe opioids and
Starting point is 00:28:29 afternoon appointments versus morning appointments. We look at things like anesthesia errors. Anesthesia errors are four times more likely at 3 p.m. versus 9 a.m. If you look at things like colonoscopies, doctors find twice as many polyps, their twice is thorough in morning appointments as they are in afternoon appointments for the exact same population. So for me, one of the personal takeaways, for me, my family, from doing this research is that basically nobody in my family has allowed to go to make a discretionary hospital visit or an important doctor appointment in the afternoon period full stop. Yeah.
Starting point is 00:29:06 For one of our daughters had to have, she's in college and came back for winter break and had to have her, she had to have her wisdom teeth extracted and she had to have anesthesia to have her wisdom teeth extracted. And we basically said, I don't care how inconvenient the particular day of the week is, you are only taking the 8 AM appointment because you're undergoing general anesthesia. So again, it's exactly as you said earlier, Hala, we focus on what? Okay, what procedure needs to get done, but we discount the win. When are they doing it? And the win matters. Yeah, so remember, always go to the doctor in the morning. How about ethics? I
Starting point is 00:29:41 thought this was so interesting. The fact that people like are more likely to lie and cheat in the afternoon. Can you talk about that? Yeah, what we see there is kind of interesting. There's some nuance on that one. Let me make a broader point here. So we talked about for most of us, the morning is when we're most vigilant. That is what we're able to do is we're able to battle weight distractions. We're less likely to take short cognitive shortcuts of any kind. So if you think about things like bias is a cognitive shortcut, cheating is a cognitive shortcut, right? And so what you see is that people make different moral decisions in the afternoon versus the
Starting point is 00:30:17 morning. The researchers who uncover this call it the quote unquote morning morality effect. That is because we're more vigilant in the morning, we're less likely to make ethical lapses. However, the nuance of this is that other research that subsequently followed that up and said, yes, that's true for morning people and for a lot of people in the middle, but for owls, evening types, people who wake up late and go to sleep late, it's the reverse. Owls are actually more go to sleep late, it's the reverse. Ours are actually more likely to make moral lapses in the morning than later in the day because Ours are more vigilant later in the day.
Starting point is 00:30:55 But again, think of this idea of cognitive shortcuts. There's a very alarming piece of research, an experiment where they did the following. They gave the participants in this experiment a set of facts. They said, you participants are a jury, and they gave people a set of written facts about a particular criminal defendant. So we think about two groups. Half the groups get a set of facts.
Starting point is 00:31:17 The other half the group gets the same set of facts. For the first group, the defendant's name is Robert Garner. For the second group, the defendant's name is Roberta Garcia. For the second group, the defendant's name is Roberto Garcia. So same set of facts, the only thing different is the name of the defendant. When jurors deliberated in the morning, they rendered the same verdict for a garner in Garcia. However, get a new group of participants, same deal, same set of facts. One defendant's name is Robert Gararner, the other is defendant's
Starting point is 00:31:45 name is Roberto Garcia. When Juris deliberated in the afternoon, they were more likely to exonerate Garner and convict Garcia on the exact same set of facts, because people were less vigilant when they're taking these. In this case, in Citius cognitive short, good, of racial and ethnic bias. So interesting. It's alarming. And yeah, it's just gonna say, so interesting and alarming. Speaking of overcoming these afternoon slumps, you talked about breaks before. Another way to overcome an afternoon slump
Starting point is 00:32:15 after reading your material, I learned is napping. And it turns out that breaks and napping are not just for kids. They're also very useful for adults. And apparently there's a right and a wrong way to nap. For me personally, I feel very groggy when I nap unless I go for like three, four hours. And then I'm not really sure that actually qualifies as a nap at the end of the day. So what is the right way to nap in your opinion? Well, it's not only my opinion is what the research
Starting point is 00:32:42 says. And your spot on, Holly, that there is, here once again, I'm a sinner. I never liked napping. I would napp every once in a while if I would wake up feeling terrible. And the reason I discovered is that I was doing it wrong, exactly as you say. What the research tells us is that the ideal nap is exceptionally short, exceptionally short,
Starting point is 00:33:00 between 10 minutes and 20 minutes long. You napp shorter than 10 minutes, you don't get much of a benefit. You nap longer than 10 minutes, you get a benefit from the nap, but if you stay within that 20 minute range, that's between 10 and 20 minutes, you can get the benefits of the nap
Starting point is 00:33:15 without the groginess that comes from napping longer than that. And so there is this sweet spot of 10 to 20 minutes, all kinds of research showing that, yeah, it's actually a boost mood, it boosts mental acuity. Yeah. It makes people feel better without the downside
Starting point is 00:33:30 of that grogginis, which is known among chronobiologists as sleep inertia. Yeah, but 10 to 20 minutes sounds so short. I know. And I noticed you didn't really talk about meditation in your book as an alternative. How do you feel about meditation? Do you feel like it's useful?
Starting point is 00:33:45 Do you do it? And do you think that maps are more beneficial than meditation would be? That's a great question. I have tried meditation in the past. I haven't stuck with it, unfortunately. Same. My read of the research on meditation
Starting point is 00:33:58 is that it is very, very good for us. Meditation is powerful. It is not woo-woo. It is a absolutely enhancing of our subjective well-being, of our mood, of our mental sharpness, no question about it. I'm not sure whether a nap or meditation is one is more valuable than the other. I have no idea. But the research to me is overwhelmingly pro-meditation. Yeah. So tell us about the napachino. It's the way to 10X your nap. Once again, the research gives us some ideas on how to actually turbocharge the nap. The ideal
Starting point is 00:34:32 nap is as follows. I've actually started doing this occasionally. So again, I said, told you I'm here in my office in Washington, DC. I got a chair right behind me as I'm sitting here. So it's a chair. It's a fairly comfortable chair. I got a little Honourment and so I'll sit in that chair and I will Set my phone Alarm for 25 minutes phone timer for 25 minutes. I will close my eyes. I will put on noise cancelling headphones and Get ready to go to sleep, but before that I would chug a cup of coffee. I won't enjoy it I'll just literally brew a cup of coffee plopsop some ice cubes into the mug and just guzzle it. And then I will close my eyes, start my 25 minute countdown timer. And at this point, I can usually fall asleep in, say, 10 minutes or so.
Starting point is 00:35:17 And in that sense, like meditation, that is, like meditation is easier the more you do it. I think napping, people get better at at mapping and being able to fall asleep quickly. So I can fall asleep, let's say I fall asleep in 10 minutes. My alarm goes off in 25 minutes, that means I've gotten a 15 minute nap right in the middle of that sweet spot. But here's the thing, remember that cup of coffee that I downed right before turning on my countdown timer. It takes about 25 minutes for caffeine to enter our bloodstream. And so at the moment I'm waking up without that groginess, without that sleep inertia, I'm getting a second hit of caffeine entering my bloodstream.
Starting point is 00:35:50 And so this technique, as you say, is known as a napachino. Young and profitors, do you have a brilliant business idea, but you don't know how to move forward with it? Going into debt for a four-year degree isn't the only path to success. Instead, learn everything you need to know about running a business for free by listening to the Millionaire University Podcast. The Millionaire University Podcast is a show that's changing the game for aspiring entrepreneurs. Hosted by Justin and Tara Williams, it's the ultimate resource for those who want to run
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Starting point is 00:37:05 and Thursdays. Find the Millionaire University podcast on Apple Spotify or wherever you get your podcasts. Sounds awesome. I can't wait to try that. Definitely try it. Try it a few times. It's surprisingly awesome. Okay, so we talked about the first two different stages. Let's move on to the recovery state and the phenomenon of the inspiration paradox, which is the idea that innovation and creativity are the greatest when we are not at our best and respect to our circadian rhythms. Tell us about that. What should we be doing during this recovery state? So what we know is that we have this peculiar combination. Our mood oscillates and we
Starting point is 00:37:41 see this in a lot of research on people's self-reports of their mood. We see it reflected in big data analysis of people's Twitter feeds. So mood goes up, mood declines, and then mood recovers. Again, that's for 80% of us. Late in the day, early in the evening, our mood is back up. However, as I said before, our vigilance is not back up. Our vigilance is actually rather low, but that combination, that kind of looseness, is actually really important. Let me give you an example of this, make it make more sense.
Starting point is 00:38:10 Let's think about something like brainstorming. Let's say you and I are part of a seven-person team that's trying to brainstorm some ideas for, I don't know, a new product or a new marketing campaign or something like that. We've all been in brainstorming sessions where someone tosses out an idea and someone else says, that's stupid, that'll never work. Brain storming isn't effective if people are hyper-vigilant if they're hyper-analytical. What you want is you want some kind of looseness.
Starting point is 00:38:35 And so you can impose that looseness in some ways with the rules of brainstorming, but you can get even a greater boost if people's mental states, their cognitive states, are looser rather than tighter. And so doing things like brainstorming then is, at that time of day, for 80% of us is better. And you see this in some research again,
Starting point is 00:38:55 where you give, let's take someone like me, all right? So I test on the chronotype scale. I test as not a full-fledged lark, but pretty larky. So you give people very common chronotype scale, I test as not a full-fledged lark but pretty larky. So you give people very common chronotype and so you give people like me an analytic problem and I'm more likely to get it right in the morning and wrong in the late afternoon. Okay? You give an owl that's same analytic problem. They're more likely to get it wrong in the morning and right
Starting point is 00:39:22 later in the afternoon. So now, you give me a more creative problem, all right? A problem where you have to say, come up with 50 unusual uses of a brick or paperclip or something that's about iteration, the kinds of problems that don't bend to mathematical logic, the sorts of things that require aha moments and insight and divergent thinking. the sorts of things that require aha moments and insight and divergent thinking. Someone like me is worse at that in the morning, but better late in the afternoon, because I'm less vigilant, I'm less tight, I'm focusing more expansively, and I'm in a decent mood. So that's sort of the inspiration paradox. So for a lark like me, or a larky person like me, the paradox is that for creative iterative
Starting point is 00:40:07 kinds of things, I'm actually better off doing them later in the day rather than earlier in the day. From my understanding, it's also better to like work out in the evening or work out seem easier in the evening as well. So that's a great point too. So there are virtues of early exercise and later exercise and it really depends on your goal. So morning exercise is better for something.
Starting point is 00:40:26 It seems to be better for weight loss. In fact, there's something literally that I read this morning showing that exercising on an empty stomach is actually better for weight loss and conditioning than exercising after eating. So morning exercise is better for weight loss. Morning exercise is better for habit formation, and I think that's a very pedestrian reason is that people are more likely, I think, to get interrupted at 7am, that at 5pm. And then morning exercise, a great virtue of morning exercises that aerobic exercise, but even strength training, gives you a pretty significant mood boost, pretty enduring
Starting point is 00:40:59 mood boost. And so exercise early in the day, you're going to get that mood boost for a long time during the day. You exercise late in the day, you get your mood boost, but you end up sleeping away some of it. So that's the virtue of morning exercise. Afternoon exercise is better for other kinds of things. So one of them, as you said, is people reported feeling less effortful. My hypothesis is that a lot of this is related to body temperature because our body temperature changes over the course of a day. Our body temperature peaks in the late afternoon and early evening.
Starting point is 00:41:29 So people find it less effortful. I certainly do. It's better for avoiding injury. And I think that's the same reason, similar reason that we're literally more warmed up. And also there's some interesting improvements in performance late afternoon and early evening. Our lung function is higher,
Starting point is 00:41:43 our hand eye coordination is a little bit better, and there's some interesting improvements on speed late in the afternoon and early in the evening. So really depends on what your goals are. Totally, very cool. So let's move on to, can you explain what social and personal temporal landmarks are and how we can use them to motivate us and construct better beginnings? Sure. So temporal landmark is, as follows, think about a physical landmark.
Starting point is 00:42:16 So a physical landmark is something that exists in space that helps you make your way. So if you're trying to find something, you're trying to make your way from point A to point B, and you're looking for a particular landmark that says, oh, I'm close to point B. So the same thing happens in time, that there's certain dates that operate as temporal landmarks
Starting point is 00:42:37 that help us make our way. In particular, there's a date, and this also reads, they're done by Katie Milkman, at Penn Whom I mentioned earlier. She found that the certain dates operate as, Reads are done by Katie Milkman at Penn Whom I mentioned earlier. She found that the certain dates operate as a particular kind of temporal landmark, and that is what she calls fresh start dates. Those are dates where we basically trick ourselves and say, we open up what you can think
Starting point is 00:43:01 of metaphorically as a fresh ledger on ourselves. So we say, you know, old me, always ate junk food, but new me were born on this day, opening up a fresh ledger is not going to eat junk food anymore. And so what this means is that it's certain dates operate as those temporal landmarks, as fresh dark dates. So this is why you're more likely to start a behavior change, and therefore more likely to sustain it by starting it on a Monday rather than on the Thursday By starting it on the first of the month rather than the 11th of the month those are social things
Starting point is 00:43:31 We all share the first of the day of the month is the same for me as it is for you The 11th day of the month is the same as it is for me as it is for you But there are also personal temporal landmarks So you're better off starting a behavior change say on, on the day after your birthday, then one week before your birthday. That's personal. Your birthday and my birthday are probably not the same. And so using these temporal landmarks can be a way to essentially reboot and make a fresh start.
Starting point is 00:43:55 And then how about in a business setting? How would you use a temporal landmark to motivate a team or pivot after something happens? Yeah. So again, you can use something like the beginning of a new quarter to say, our last quarter wasn't that great, but here it is, a new quarter, day one of a new quarter, let's reboot and start again. Or you can use some kind of anniversary.
Starting point is 00:44:17 Like this company was founded three years ago in this state, we're starting year four, this is a fresh start date. And so you can use those kinds of things. The basically, I like to think about as a reboot, the metaphor that the researchers use is this idea of, as I said, a ledger. If you think about an old fashioned ledger,
Starting point is 00:44:34 you, you know, an old fashioned print ledger, you turn the page and there before you is a fresh ledger, untainted by any of the things that I've gone on before, you can write a new on that fresh ledger, untainted by any of the things that I've gone on before, you can write a new on that fresh ledger. So you can use again with businesses, shared social, first day of the quarter, those kinds of things, first day of the month, but you can also use milestones
Starting point is 00:44:57 within the company as well. This is all such great advice. So I really hope that everybody out there is absorbing it and will use it in practice. Let's talk about midpoints. They have very peculiar effects on how we do what we do. Can you talk about the different nuances and how midpoints can both stall us and stimulate us? Yeah, so it's exactly right. Midpoints have a dual effect. Sometimes they drag us down, sometimes they fire us up. And so sometimes when we get to the midpoint of something, we're for lose motivation, we're
Starting point is 00:45:24 lose interest, our motivation sags. Other times it has the opposite effect. So if you look at research on well-being over the life cycle, what you have is you have a U-shaped curve of well-being over the life cycle where people in their 20s and 30s are fairly satisfied. People in their 40s become less satisfied. People in the 50s are at the bottom of that U. It's not a mid-life crisis, but it's a sort of a shallower U. But then people in the 60s, 70s, and 80s are far more happy than they were. So it's shaped like a U. So we see a dip in the middle of all kinds of things,
Starting point is 00:45:55 and people's adherence to standards, and their willingness to practice certain religious rituals, et cetera, et cetera. At the same time, what you see is you see midpoint having in some cases a different effect on people. They operate as a spark. So there's a researcher named Connie Gersick who has looked at how teams behave and she found that if you give a team a certain amount of time for a project during the first part of the project they won't do very much but there's a moment in the course of the project when they throw off old routines and really get started.
Starting point is 00:46:25 And what she has found in her research is that that happens in an eerie way at the exact temporal midpoint. So you give a team 31 days to do something, they start getting going earnest in a day 16. You give a team 17 days to do something, they start getting going at day 9. And so you also see research in analysis of basketball data, showing that in general, the NBA, at least, teams that are ahead at halftime are more likely to win the game. However, the exception to that rule is that teams that are behind by one point at halftime are actually more likely to win the teams that are ahead by one point.
Starting point is 00:47:01 And so, I guess the lesson we derive from this is that unlike beginnings and unlike endings midpoints are often invisible. We don't see them. Then yet they seem to exert this kind of force on us. And so the key with midpoints is to be aware of them to make them visible. And then once you do that you can use them to wake up rather than roll over. And one way to effectuate that is to imagine that you're a little bit behind. Yeah, that's very interesting. And I could imagine like a project manager leading a team having like midpoint review, going like,
Starting point is 00:47:34 here's all the things that we have left to do and kind of like exerting pressure on the team, healthy, pressure, and stress to get things done. Yeah, and just saying, hey, we're a little bit behind. And the idea of being a little bit behind is really interesting, because it's experimental evidence showing that if you take a midpoint of something, and at the midpoint, people are way ahead, they actually don't improve their performance. If they're way behind, they can become complacent and give up.
Starting point is 00:47:59 But if they're a little bit behind, they really bring it during that second half. Yeah. Okay, we're starting to run out of time. I do want to just cover endings. So how do endings typically impact our behavior? Oh, gosh. So many different ways. Endings have a big effect on our lives.
Starting point is 00:48:14 They have a big effect on our memory. So we're more likely to, we evaluate entire experiences based heavily on how they end, rather than on the totality of the experience or the average of the experience, it's a very well-known phenomenon in psychological science. Endings can help us energize, so when we see the end of something, we end up kicking a little bit harder. So, this is some intriguing research from Adam Alter at NYU and how Hirschfield at UCLA showing that people are most likely to run their very first marathon at ages 29, 39, 49 and 59, right, when they get to the end of a decade.
Starting point is 00:48:51 Endings can help us in some ways focus on what's really important to us that help us sort of edit our lives. And so what you see across the life cycle, this is the research of Laura Carson, Senate Stanford, is that over the course of time, we end up starting out our lives with, say, not a huge number of friends, and then our number of friends grows throughout the middle of our life. But then later in life, say 60 and beyond,
Starting point is 00:49:14 the final third of act three of our lives, we actually have fewer friends, which seems like a sad story, but Carson's and found that what's going on here is not sad at all. What it means is that people have essentially shed the outer layer of friends, the middle layer of friends, and instead focus tightly on that inner circle of friends, because that's a real source of meaning and satisfaction. So again, our lives are
Starting point is 00:49:40 so deeply episodic. As you say, projects have beginnings, middles and ends. Some relationships have beginnings, middles and ends. And so the key is to be aware of the episodic nature of these things. Beginnings, as we discuss, have one effect. Endings have another effect. Midpoints, which are often invisible, have another effect.
Starting point is 00:49:59 And so if you're aware of these things, you can actually make different decisions and use these forces which you often don't see to our advantage rather than be hostage to them. Totally. And to everybody out there, I would totally recommend Daniel's book when it is so interesting. We couldn't even cover all of it. There's so much more valuable information on that book. So I definitely recommend to go grab that. I always end my show with this last question. What is your secret to
Starting point is 00:50:25 profiting in life? My secret to profiting in life. Well, I guess if I tell you it's no longer a secret, right? That's an interesting question, Hala. I would say not being too concerned about what other people think. Earlier in my life, I think it was pretty concerned about what other people thought of me. And then I had a great revelation. I discovered what people thought of me. And the answer was, they weren't thinking about me. They were thinking about themselves. And that's liberating. If you stop caring too deeply about what other people think of you, I find that a source
Starting point is 00:50:52 of great liberation. And too many people are trying to conform to what they imagine other people are thinking or evaluating them when, in fact, all those other people couldn't care less about what the folks are doing. I totally agree. And where can our listeners go to learn more about you and everything that you do? So you can go to my website, which is www.danpink.npionk.com.
Starting point is 00:51:16 I've got all kinds of good, cool free resources. I've got an email newsletter, videos, all kinds of worthy stuff. Awesome. I'll stick some links in my show notes. So my listeners have easy access. It was so nice to speak with you. I think our audience is really going to enjoy this show, so thank you so much for your time. Thanks, Hollis, for your pleasure. Thanks for listening to Young and Profiting Podcast. If you enjoyed this episode, don't forget to leave us a review or
Starting point is 00:51:41 comment on your favorite platform. Follow Yapp on Instagram at Young & Profiting and check us out at Young & Profiting.com. And now you can chat live with us every single day on YAP Society on Slack. Check out our show notes or Young & Profiting.com for the registration link. And if you're already active on YAP Society, share the wealth and invite your friends. You can find me on Instagram at YAP with Hala or LinkedIn. Just search for my name, Hala, Taha. Big thanks to the YAP team as always. stay blessed and I'll catch you next time. This is Hala, signing off.
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